• Title/Summary/Keyword: 신뢰성 이론

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A New Conceptual Framework for Dual Trust among Channel Members (경로구성원 쌍방의 독자적 신뢰에 대한 개념적 연구)

  • 김주영;함도훈;김구성
    • Asia Marketing Journal
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    • v.2 no.2
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    • pp.13-38
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    • 2000
  • 최근 유통연구에서 상당히 진행되고 있는 신뢰에 기반한 관계형성에 관한 연구들은 신뢰를 장기지향적인 관계를 형성하는 핵심적인 개념으로 간주하고, 경로구성원의 신뢰형성에 관계되는 선행 및 결과요인에 대한 다양한 개념들을 가지고 다각적인 연구모델들을 제시하고 있다. 그러나 이와 같은 연구들의 공통된 견해는 신뢰를 기반으로 한 관계행동에 관한 연구가 쌍방향적 관점에서 실행되어야 한다는 필요성을 인식하면서도 실증부분에서는 어느 일방향적 관점에서 설명하는 한계점을 나타냈으며, 비록 연구모델이 쌍방적 측면을 고려했다고 할지라도 관계행동이 쌍방에 의해 형성된 하나의 신뢰인에 의한 것인지 경로구성원 각자가 독자적으로 형성한 상대방에 대한 신뢰들에 의한 것인지를 명확히 규명하지 못하고 있다. 따라서 이러한 한계점을 극복하기 위해 먼저 문헌고찰을 통하여 신뢰의 본질 및 방향성, 관계형성에서의 신뢰의 역할을 논의하고 이와 같은 문헌고찰을 토대로 신뢰의 선행변인과 결과변인을 도식화한 쌍방의 독자적 신뢰에 대한 모델을 제시하여, 마케팅 이론과 실무에 적합한 시사점을 제안하고자 한다

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Reliability Based Design Optimization with Variation of Standard Deviation (표준편차의 변동을 고려한 신뢰성 최적설계)

  • Lim, O-Kaung;Kim, Hyung-Wook;Choi, Eun-Ho
    • Journal of the Computational Structural Engineering Institute of Korea
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    • v.21 no.5
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    • pp.413-419
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    • 2008
  • Deterministic design optimization (DO) does not explicitly deal with a variety of factors from inherent randomness and uncertainties. Reliability based design optimization(RBDO) is necessary to use in engineering systems in order to guarantee quality and performance of product. In this paper, design variables are considered as random variables. Standard deviation according to change of design variables have changed as much as coefficient of variation. And, if the standard deviation is error of manufacturing, standard deviation-mean relation is concave form. We obtain reliability index using advanced first order second moment method(AFOSM). This paper is examined by solving two examples and the results are compares with DO, RBDO and suggested RBDO.

The Study of Influence Factors on External Information Search Effort in Online Shopping Malls (온라인 쇼핑몰에서의 외부정보탐색노력에 대한 영향요인에 관한 연구)

  • Choi, Nak-Hwan;Lee, Chang-Won;Hwang, Yun-Yong
    • Journal of Global Scholars of Marketing Science
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    • v.15 no.3
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    • pp.93-116
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    • 2005
  • This study explored factors affecting consumer's external information search effort on online shopping malls through three approaches(cost-benefit approach, psychological motivation approach, and web-site theory approach) respectively, and designed the integrative model through searching the relationships among them. In this study search motivation are designed to be explained by search benefit and search cost that are explained by factors related to the web site and search efforts are designed to be explained by search benefit, search cost and search motivation. The results from our empirical research showed that search motivation, search benefits and prior knowledge on online shopping malls have a direct effect on consumer external information search effort. On the other hand, it was verified that the search motivation was affected by search benefits and purchase involvement, and the search benefits are directly influenced by purchase involvement, constructive simplicity, search convenience and trust. In addition, purchase involvement, time press, constructive simplicity and search convenience had direct effects on the search cost.

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Probability-Based WSD Code for Reinforced Concrete (확률이론(確率理論)에 기초(基礎)한 철근(鐵筋)콘크리트 허용응력설계규준(許容應力設計規準))

  • Cho, Ryo Nam;Shin, Jae Chul;Chun, Chai Myung
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.6 no.4
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    • pp.61-68
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    • 1986
  • This paper presents a method for developing a probability-based working stress design code for reinforced concrete. Reliability of reinforced concrete structural members is evaluated by using an advanced second moment reliability method, and then, a practical method for code calibration is shown in this paper. The target reliability indices for various structural elements are determined by considering the results of the numerical studies on the safety of the structures designed by the current code, and by reflecting the construction practice. A set of allowable stresses and safety factors for reinforced concrete is proposed as a possible substitute for the current safety provisions, based on the rational target reliability indices.

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Analysis of Stress Distribution in the Hoop Test using Finite Element Method (유한요소법을 이용한 Hoop Test에서의 응력분포 해석)

  • 박형동
    • Tunnel and Underground Space
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    • v.5 no.3
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    • pp.230-239
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    • 1995
  • 암석의 인장강도 실험법의 하나로써 새롭게 개발된 Hoop Test에 대한 이론적 뒷받침을 하고자 유한요소법을 사용하여 응력분포를 해석하였다. 간단하며 사용하기 편리한 실험장치이지만 시료가공시 생길 수 있는 내부공의 지름에 대한 오차, 재부공벽면과 하중장치외벽과의 마찰 등이 있어 이들로부터 발생할 오차를 평가해 보았다. 또한 시료의 안지름과 바깥지름의 비율이 응력의 크기에 끼치는 영향을 조사하였다. 응력해석결과, 일반적인 시료준바에 필요한 주의만 기울이면 실험치에 별다른 영향을 주지않는 것으로 제안되었고 이는 그동안의 실험결과의 신뢰성을 이론적으로 보충해 주었다.

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Finite Element Simulation of High-Speed Impact in Plane Structure (고속충격하중을 받는 평면구조의 유한요소해석)

  • 황갑운
    • Journal of the Computational Structural Engineering Institute of Korea
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    • v.12 no.2
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    • pp.119-128
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    • 1999
  • 본 연구는 등방탄성체에 고속충격하중이 작용하는 경우에 대한 유한요소해석에 관한 것으로 대상구조는 여러 가지 모양의 2차원 평면구조를 택하였다. Galerkin 방법을 이용하여 유한요소 정식화하였으며 직접시간적분법에 의해 수치해를 구하였다. 본 해석에서는 균열이 없는 평판으로 수치해와 이론해를 비교하여 수치해의 신뢰성을 확인하였으며, 0°, 30°, 45°경사 균열이 없는 평판에 적용한 3가지 예를 분석하였다. 수치해석 결과는 이론해의 결과와 상호 잘 일치하였다.

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Reliability Updates of Driven Piles Based on Bayesian Theory Using Proof Pile Load Test Results (베이지안 이론을 이용한 타입강관말뚝의 신뢰성 평가)

  • Park, Jae-Hyun;Kim, Dong-Wook;Kwak, Ki-Seok;Chung, Moon-Kyung;Kim, Jun-Young;Chung, Choong-Ki
    • Journal of the Korean Geotechnical Society
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    • v.26 no.7
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    • pp.161-170
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    • 2010
  • For the development of load and resistance factor design, reliability analysis is required to calibrate resistance factors in the framework of reliability theory. The distribution of measured-to-predicted pile resistance ratio was obrained based on only the results of load tests conducted to failure for the assessment of uncertainty regarding pile resistance and used in the conventional reliability analysis. In other words, successful pile load test (piles resisted twice their design loads without failure) results were discarded, and therefore, were not reflected in the reliability analysis. In this paper, a new systematic method based on Bayesian theory is used to update reliability indices of driven steel pipe piles by adding more proof pile load test results, even not conducted to failure, to the prior distribution of pile resistance ratio. Fifty seven static pile load tests performed to failure in Korea were compiled for the construction of prior distribution of pile resistance ratio. The empirical method proposed by Meyerhof is used to calculate the predicted pile resistance. Reliability analyses were performed using the updated distribution of pile resistance ratio. The challenge of this study is that the distribution updates of pile resistance ratio are possible using the load test results even not conducted to failure, and that Bayesian updates are most effective when limited data are available for reliability analysis.

Theoretical Perspectives on the Causes and Effects of Political Trust (정치적 신뢰 변화의 원인과 결과: 이론적 쟁점)

  • Choi, Jun-Young
    • Korean Journal of Legislative Studies
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    • v.15 no.1
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    • pp.65-92
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    • 2009
  • Political trust is defined as the degree to which people perceive that government is producing outcomes consistent with their expectations. Political trust as a concept has endogenous as well as exogenous characteristics in that it can cause and be caused by other political factors. The purpose of this study is to introduce and evaluate various theoretical perspectives related to the causes and effects of political trust. With respect to its causes, this study focuses on the following five factors: government policies, unethical behaviors of politicians, citizens' penchant for participatory democracy, the public's misperceptions on government, and political culture. On the other hand, this study discusses the impacts of political trust on each stage of political process by paying attention to the following factors: government's governability, election outcomes, political recruitment, and the directions of government policies.

A Study on the Determination Factors of Service QualitY for Local Nong-Hyup. (지역농협의 금융서비스 품질결정요인에 관한 연구)

  • Son, Jae-Young;Hong, Hyun-Mun;Go, Do-Young
    • Korean Business Review
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    • v.17
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    • pp.1-26
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    • 2004
  • After IMF crisis in late 1997, the environment of banking industry has become competitive. To survive in this circumstance, the Local Nong-Hyup is needed to understand the customer's needs and improve the service quality. To achive the purpose, two methods were employed in this study. The first corvered the review of related literature on service. The second adopted field survey approach for data. The study model was developed using Venkatakrishnan & Jagannathan's "An Enhanced Model for Measuring Service Quality" model and details of study as follows. 1. What is the determination factors of service quality for Local Nong-Hyup. 2. Are there differences between "service perception" and "service expectation" for Local Nong-Hyup. 3. Does banking service determination factor of Local Nong-hyup affects customer's satisfaction. 4. Does banking service determination factor of Local Nong-hyup affects customer's repurchase. 5. Does customer's satisfaction for Local Nong-hyup relates repurchase. The samples of this study were extracted at random from the customers of Local Nong-hyup. The results of the questionnaire were analyzed to do frequency analysis, factor analysis, t-test, regression analysis, cross sectional analysis using SPSS Win 10. The results are as follows, First, as determination factors of service quality for Local Nong-Hyup "Reliability, Empathy, Tangibles, Convenience" were extracted by factor analysis. Secondly, using t-test, it was found that there are factor's gap between service anticipation and service perception. Thirdly, using regression analysis, it was found that except Convenience factor, Reliability, Empathy and Tangibles factors affect customer's satisfaction. Forthly, using regression analysis, it was found that all the factors affect repurchase. Finally, using cross sectional analysis, it was found that customer's satisfaction and customer's repurchase correlate.

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Investigation of the Stress-Wave Propagation In Improve the Reliability of the Impact-Echo Method (충격반향기법의 신뢰성 향상을 위한 탄성파 파동전파 특성의 연구)

  • 조미라
    • Journal of the Korea Concrete Institute
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    • v.14 no.2
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    • pp.266-274
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    • 2002
  • The impact-echo test, which is to evaluate the integrity of concrete and masonry structures nondestructively, is an excellent method in the practical application. However, there are cases that the Impact-Echo testing nay result in the low reliability. In this study, the reliability of the Impact-Echo testing was investigated through the numerical simulation of the Impact-Echo testing. The finite element analysis and the analysis based on the dynamic stiffness matrix method was incorporated for the numerical simulation, in which the cases of a sandwiched shear stiffness, an incr+easing or decreasing stiffness, and a homogeneous stiffness. Based on the results of the analysis were considered, this study proposed the approaches to Improve the reliability of the Impact-Echo testing.