• Journal of the Korea Convergence Society
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• v.9 no.11
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• pp.217-225
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• 2018

Different eye-heights due to individuals' body heights may cause different sensory experiences against the same visual scene, eventually leading to their longer-term psycho-social and developmental individual differences. Accordingly, the present study compared sensory properties of photographs for the same scene taken from two different camera-heights (i.e., eye-heights). Two sets of photographs were taken in parallel from two cameras attached to a different height on the same pedestrian's body. Analysis of the photographs revealed that both the levels of visual saliency and complexity were greater for the photographs taken from the high eye-height than those from the low eye-height. The results indicate a possible difference in sensory properties of visual scenes perceived from two different heights, potentially exposing taller individuals to richer and more diverse sensory experiences than shorter individuals.

• Journal of Digital Convergence
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• v.18 no.7
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• pp.369-374
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• 2020

A variety of sensory elements are used in video advertisements promoting products. Video advertising using visual and auditory elements is a representative means of marketing. The advertising video that promotes the product by using such a sensory element is imprinted on viewers by continuously or repeatedly exposing visual elements such as a logo or a specific image or phrase. Such visual images are used as an effective way to symbolize brand image effectively. If the visual elements were symbolized in the advertising images of most car brands, Kia's K5's advertising images symbolized auditory elements, or sounds, to produce K5's unique advertising images. In this paper, we compared Kia's K5 advertisement image symbolizing auditory elements with other brands' advertisement image of other companies, and studied the techniques and effects used in advertisement image production.

• The Journal of Korean Academy of Sensory Integration
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• v.8 no.1
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• pp.41-49
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• 2010

Objective : Multisensory integration (MSI) is the essential process to use diverse sensory information for cognitive task or execution of motor action. Especially, visual and somatosensory integration is critical for motor behavior and coordination. This study was designed to explain spatial and temporal characteristics of visual and somatosensory integration by neurophysiological research method that identifies the time course and brain location of the SI process. Methods : Electroencephalography (EEG) and event-related potential (ERP) is used in this study in order to observe neural activities when integrating visual and tactile input. We calculate the linear summation (SUM) of visual-related potentials (VEPs) and somatosensory-related potentials (SEPs), and compared the SUM with simultaneously presented visual-tactile ERPs(SIM) Results : There were significant differences between the SIM and SUM in later time epochs (about 200-300ms) at contralateral somatosensory areas (C4) and occipital cortices (O1&O2). The amplitude of the SIM was mathematically larger than the summed signals, implying that the integration made some extra neural activities. Conclusion : This study provides some empirical neural evidence of that multisensory integration is more powerful than just combing two unisensory inputs in the brain and ERP data reveals neural signature relating to multisensory integrative process. Since this study is preliminary pilot study, larger population and criteria are needed for level of the significance. Further study is recommended to consider issues including effect of internally-driven attention and laterality of interaction to make the evidence by this study solid.

• Journal of Biomedical Engineering Research
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• v.23 no.2
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• pp.165-170
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• 2002

The aim of this study was to analyze the effect of different sensory information on the motor function which is resulted from visual stimuli. Particularly, it was focused on the effect of complementary color stimuli on reaction time. Twenty volunteers(10 men & 10 women), between the age of 20 and 25 yearn participated in this experiment. Experiments were carried out in a light & sound-attenuated chamber, and the overall system consisted of a PC. interface card. LEDs. key board switch, and display panel. Although many measurements of sensory-motor integration has been studied the quantitative analysis of sensory-motor integration has not been developed well. Quantitative analyses were performed to investigate the effect of the different sensory information on the arm motor system in the point of view sensory-motor integration. The result showed that the reaction time for visual stimuli of complementary colors was faster than that under same color environments : and, in same color environments and the reaction speed was varied inversely with respect to the magnitude of the light wavelength.

• Proceedings of the KAIS Fall Conference
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• 2011.05b
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• pp.874-877
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• 2011

본 연구의 목적은 기업의 활동 중 감각적 이미지 전략 구축 중 디자인 요소의 선택과 같은 프로세스를 체계화하며, 제품 제작 담당자에게 전달자와 수용자의 감각 이미지 연구를 통하여 감각의 효율적 활용에 대한 연구를 하고자 하였다. 연구방법은 여러 감각이 혼합되어 있는 공감각이라는 인간의 감각이 브랜드 관련 기업, 제품, 서비스, 기관 등에 어떠한 형태로 적용되어 표현되는지 현황조사를 통하여 분석하였다. 이론적 이해와 고찰 및 사례분석 등은 유사한 논제의 국내 외 문헌조사와 2009년 후반기까지 시판 중인 제품의 인터넷 자료를 병행 하였다. 연구 결과에 의하면 첫째, 시각적인 공감각은 제품의 연상되는 형태, 로고디자인의 형태, 재료의 색상을 통하여 식감을 자극하고 있었다. 둘째, 청각적 공감각은 의성어나 소리를 연상시키는 심볼마크를 통하여 표현하고 있었다. 셋째, 후각적 공감각은 향기 나는 소리나 향기 나는 원재료, 향기 나는 매장 등을 통하여 후각을 사용하고 있었다. 넷째, 미각적 공감각은 제품의 신속함이나 달콤함 또는 연상되는 맛을 통하여 독특한 미각을 메타포로 사용하는 경우가 많았다. 마지막 다섯째, 촉각적 공감각은 패키지 모양이나 형태, 제품명에서 느껴지는 온도, 제품 표면질감을 다른 소재로 표현하는 방식으로 촉각을 자극하고 있었다. 이러한 공감각을 이용한 브랜드와 디자인은 소비자로 하여금 오감을 자극하여 감성시대에 능동적 감성디자인 소비자로 변화시키고 있다.

• 한국HCI학회:학술대회논문집
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• 2008.02a
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• pp.749-753
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• 2008

Proprioception defined it as the ability to detect, the spatial position or movement of joints using balance, power of the muscle, agility in the internal parts of the body. In existing study for improvement of proprioception, reaching task training provided a feedback; the assessment was not provided a feedback. But, this has problem that it can not guide a proprioception from situation with visual feedback. Virtual reality technique can solve the problem of way providing feedback during training. In this study, we developed proprioception training program using virtual reality and pilot study is performed. VR task were composed three modes. In mode 1, real-time movement of the body was provided using visual feedback. In mode 2, body position was provided using visual feedback when participant have specific response. And in mode 3, body position was not provided. VR task is performed five sessions at each mode and one session performed one by one a three target. In the result of this study, the moving time toward the target from mode 3 was smaller than the moving time toward the target from mode 1 (p= 0.001). The correlation was statistically significant between mode 2 and mode 3 while be offering visual feedback position of mode 2 1session. But, the correlation was not statistically significant between mode 2 and mode 3 after be offered visual feedback position of mode2 1session (p = 0.012). Training environment of mode 1 shows which training used visual feedback than proprioception. Mode2 can execute training of proprioception because first session acquires visual feedback by proprioception. The next study will be verification of the system for training or assessment by clinical experiment.

• Journal of Korea Entertainment Industry Association
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• v.13 no.3
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• pp.291-300
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• 2019

The purpose of this study was to investigate the effects of a tactile-oriented sensory-motor developmental program on the visual attention and stereotypical behavior of an adolescent with intellectual disability. The subject was an adolescent with intellectual disability attending a special school located in B-gun, A-province of South Korea, with whom an A-B-A' design individual target study was conducted between August 27 and December 12, 2018. The intervention consisted of twelve 40-minute sessions, which were provided twice a week. For every session, two types of evaluation were conducted: a test that required staring at objects for visual attention, as well as an observation record for identifying the frequency and duration of stereotypical behavior. The results of this study showed that the tactile-oriented sensory-motor developmental program had positive effects on the duration of the participant's ability to stare at objects and the frequency and duration of stereotypical behavior. As this study confirmed and usefulness of this tactile-oriented sensory-motor developmental program as an intervention for improving the visual attention, and stereotypical behavior of adolescent with intellectual disabilities, the program may be employed to help members of this groups who have problems with sensory processing.

• Science of Emotion and Sensibility
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• v.16 no.3
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• pp.341-350
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• 2013

The present study aimed to understand the sensory characteristic of change detection by comparing the experience of detecting a salient visual change against the experience of detecting a sensory conflict evoked by a binocular mismatch. In Experiment 1, we used the change detection task where 2, 4, or 6 items were short-term remembered in visual working memory and were compared with following test items. The half of change-present trials were manipulated to elicit a binocular rivalry on the test item with the change by way of monocular inputs across the eyes. The results showed that change detection accuracy without the rivalry manipulation declined evidently as the display setsize increased whereas no such setsize effect was observed with the rivalry manipulation. Experiment 2 tested search efficiency for the search array where the target was designated as an item with the rivalry manipulation, and found the search was very efficient regardless of the rivalry manipulation. The results of Experiment 1 and 2 showed that when the given memory load varies, the experience of detecting a salient visual change become similar to the experience of detecting a sensory conflict by a binocular rivalry.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2001.05a
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• pp.92-96
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• 2001

제품에 대한 소비자의 평가는 제품이 나타내는 전반적인 특성에 대하여 이루어지며, 이 과정에서 인간의 오감이 모두 작용한다. 최근 대두되기 시작하고 있는 다감각 디자인은 형태와 색상을 중심으로 한 시각 중심의 디자인에 시각분만 아니라 청각과 후각 등의 감각요소를 추가하려는 시도를 하고 있다. 제품 디자인에 다감각을 활용하기 위해서는 복합적인 감각자극과 인간의 감성 사이의 관계가 명확하게 이해되어야 하며, 복합자극 이전에 시각 이외의 단순 감각자극에 의한 감성 변화에 대한 이해가 선행되어야 한다. 본 연구는 음향자극에 대한 감성변화를 평가하는 것을 목적으로 하였으며, 선별된 30개 음향을 대상으로 6쌍의 감성어휘를 이용하여 평가한 결과, 음향이 피실험자의 감성에 변화를 발생시키는 것을 확인하였다. 감성의 변화는 음향의 물리적 속성 분만 아니라 사용자 자신의 개인적, 사회적, 문화적 요인에 의해 차이를 보였으며, 이 결과는 감성의 개인적 속성을 확인시켜 주었다.

• Journal of Korean Ophthalmic Optics Society
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• v.15 no.3
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• pp.241-245
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• 2010

Purpose: In this work we suggested a grating chart of vision test which could be used to measure the sense of distance and motion of object. Methods: A couple of gratings with periodic structure were fabricated. Through a lens the grating images showing geometrical shapes were projected on a vision test chart in order to form a new grating chart of vision test. In rotating and translating the gratings the examinee perceived the variation of position of gratings by the variation of the sense of distance and motion. Results: The results of the sense of distance and motion measured in rotating and translating the gratings showed the average errors of ~2.98% and ~1.73% at $\theta=15^{\circ}$ respectively compared to calculated values. Conclusions: The grating chart of vision test suggested in this work can be used as a new test chart that lets an examinee perceive a sense of distance and motion of object.