• Journal of Fashion Business
• /
• v.10 no.2
• /
• pp.40-59
• /
• 2006

The purpose of this study was to investigate the shirt market, to find out the shirt trend in 2005 A/W, to analysis shirt style Preference, and to investigate the shirts purchase attitude according to the income, age, and occupation of the 321 respondents, for developing the possibility & strategy of the dress shirts market in men's wear for the apparel marketers and manufactures. For this study, the data obtained from 321 respondents were analyzed by descriptive statistics. The results from the study were as follows ; In 2005 A/W, Countessmara, Daks, Dupont, Renoma, and Yesac were commomly distributed in 5 department stores in Daejon and Seoul. There were seen trends that were pursuing a various fabric, colors, details, and high-touch design in shirt. Men workers prefered the Basic and Modern casual style to Soft, Sophisticated, Modern mannish, and Trendy style shirt. The 133(41.4%)respondents estimated that the important viewpoint in purchasing dress shirts was 'Design. The 212(66%) respondents estimated that they prefered the different shirt brand from their suits. And results revealed that Daks ranked best brand (13.7%), and Renoma ranked best two brand (6,5%). The 103 (32.1%) respondents estimated that they possessed the three shirts per one suits. The 201(62.6%) respondents estimated that they prefered the department store for purchasing shirt. And, the 114(35.5%) respondents estimated that the first important information source which influenced on purchasing dress shirts was the store display, next was internet(15.9%).

• 한국패션뷰티학회:학술대회논문집
• /
• 2005.11a
• /
• pp.35-36
• /
• 2005

• Korean Journal of Applied Biomechanics
• /
• v.14 no.2
• /
• pp.179-186
• /
• 2004

본 연구의 목적은 숙련된 골프선수들의 골프 스윙동작 시 상이한 무게중심 변환 형태가 존재하는지 그리고 만약 이 상이한 무게중심 변환 형태가 존재한다면 어떤 형태로 나타나는지를 알아보고자 하였다. 본 실험을 위해 13명의 남자 대학 엘리트 골프 선수들을 대상으로 드라이버를 이용한 스윙을 실시하게 하였다. 수직 지면 반력과 압력중심 이동 패턴을 측정하기 위해 지면반력기 2대와 스윙 동작 시 critical event 설정을 위해 1대의 고감도 비디오 카메라를 사용하였다. 또한 스윙 결과로 나타나는 비거리, 클럽헤드 속도를 측정하기 위해 스윙 분석기를 이용하였다. 피험자 간 상호 비교를 위해 측정된 수직 지면반력 성분은 몸무게를 이용하여 표준화하였고 압력중심은 어드레스시의 압력중심을 원점으로 재 계산하였다. 또한 임팩트 시 측정된 좌우 수직 지면반력 성분을 이용하여 두 가지의 상이한 스윙 스타일로 구분하였다. 연구결과 8명(62%)의 피험자에게서 좌측 수직력 성분이 상대적으로 높은 전족(FFS) 스타일임이 밝혀졌고 5명(38%)은 그 반대인 리버스(RFS) 스타일임이 밝혀졌다. 이 전족 스타일은 대부분의 골퍼들이 선호하고 또 그렇게 하여야만 한다고 믿고 있는 스윙방식이다. 이와 반대인 리버스 스타일은 코치들이 금기시 하는 스윙의 형태로서 초보자, 즉 비숙련 자에게만 나타나는 전형적인 스윙형태라고 인지되고 있다. 하지만 이 두 가지 스윙 스타일이 초보자가 아닌 숙련된 골프 선수들에게서도 실제 존재한다는 것이 본 실험 결과로 나타났다. 평균 압력중심 이동 패턴은 전후축 방향의 경우 RFS 스타일 그룹이 RFS 스타일 그룹에 비해 압력중심 이동이 크게 나타났고 좌우축의 경우에도 RFS 그룹이 FFS 그룹에 비해 압력중심 이동이 크게 나타났다. 특히 임팩트 시 압력중심의 위치가 FFS 그룹은 전족 근처에 있는 반면 RFS 그룹은 후족(rear foot)에 위치하여 두 스윙 스타일의 차이점을 분명하게 보여주었다. 따라서 비록 이 RFS 스타일이 대부분의 코칭 이론과는 상반되는 무게중심 이동 패턴을 보여주었지만 이 스윙 스타일이 잘못된 것이 아닌 실제 존재하는 하나의 스윙 스타일로 인식하여 스윙 지도 시 이에 알맞은 적절한 교습법을 마련해야 할 것이다.

• Journal of the Korean Society of Costume
• /
• v.53 no.2
• /
• pp.87-100
• /
• 2003

In this study, the modern street fashion of Kangnam and Kangbuk was qualitatively examined and comparatively analyzed through the field case study, and it is expected that the results of this study be importantly used in planning commodity of fashion brand. The photographs taken in the Kangnam and Kangbuk streets were classified as looks. which were comparatively analyzed each other. Also, a questionnaire was carried out in return for women in those streets, and data related with an age group, occupation, school, academic major, etc. for participant personality and with time purchasing clothing. average expenses for clothing per month. market and reasons for buying clothing, current fashion style, etc. for fashion preference trend were obtained. The streets around Kangnam subway station and KOEX mall for the Kangnam fashion style were selected for the sampling, and Sinchon and entrance of Ewha University for the Kangbuk, where college students and middle/high school students mostly gather. Results showed that an easy casual style was most popular in the Kangbuk area, and a romantic feminine style including a bobos style most popular in the Kangnam area. This case studied on the street fashion gaves the qualitative results about the fashion trend and fashion prediction information, and they could be compared with quantitative those known previously. Also, it could be a basis research on strengthening the competitive power in fashion commodity. However, this study was subjected to restriction in the sampling due to the short time and a few streets. This study will be extended into longer time and various streets including Apgujungdong in Kangnam and many colleges in Kangbuk.

• Journal of the Korean housing association
• /
• v.17 no.5
• /
• pp.147-157
• /
• 2006

A study on Composing Unit Spaces of Apartment Houses according to the Differentiation in Lifestyle by survey on preferences. The purpose of this study is to propose composition models of unit spaces for 85m2 net area apartment houses by lifestyle types. This study set up a hypothesis that there is a critical divergence of preferences in composition types of unit spaces according to lifestyle. To prove the hypothesis, investigation on variable floor plans of apartments to extract spatial composition types of units and questionnaire survey on lifestyleand preferences for composition types were implemented. To extract several factors regarding, characteristics of lifestyle, factor analysis, was implemented for each variable. Cluster analysis was conducted to cluster interviewees by similarity of lifestyle. To identify and define how each factor reacts, ANOVA and cross tabulation analysis between factors and clusters were used. The type of spatial composition was analyzed by plane characteristic, spatial relation and spatial usability on the basis of apartment plate type. As a result, lifestyle was divided into three types: reasonable lifestyle, trend-seeking lifestyle and conservative lifestyle. As, the result of investigating characteristics for the type of spatial composition according to the type of lifestyle, preferred types and main districts were different. Therefore, the hypothesis was proved.

• Journal of the Korea Convergence Society
• /
• v.9 no.9
• /
• pp.263-270
• /
• 2018

The purpose of this study is to investigate the correlation between the demographic characteristics of Korean men and the preference of women's grading such as age, education, marital status, occupation, monthly income, and residence. After the questionnaire distribution, 333 questionnaires were analyzed statistically. Through this study, we will investigate the preference of men according to the step length of women's graduation cuts, and contribute to the establishment of the most preferred type of graduation cuts. As a result of the questionnaire analysis, 51.1% of all males preferred the gradation type with a large step of the cut length, and it was found that there was a difference in the preference for the step according to demographic characteristics (p <0.05) It is possible to conduct various studies on the style of the graduation cut among the hairstyles of women who are visually preferred and beautiful. In addition, it will be possible to derive the importance of customer satisfaction in hair salons, and it will be a basic index for searching for changes in the gradation cuts that can be applied in various ways while maximizing the aesthetic image of women.

• Archives of design research
• /
• v.17 no.1
• /
• pp.329-338
• /
• 2004

This study did derive a characteristic of a cover design through considering a concept, a function and components of a cover design based on a literature study and through analyzing cases of the best-seller cover designs for the literature section from 1999 to 2002. In terms of a reader's preference for a cover design according to an age and sex of a reader, it tried to suggest a condition and a method of a book-cover design through a questionnaire survey and the image evaluation. In a survey of the preference for a cover design, there was the difference of interest degree in a kind of a book, a place to buy a book and a cover design according to an age and sex. In addition, it was shown that a woman prefers the stylish typography, and both a man and a woman prefer the cool color. However, except these two, the reason why there is no difference in preference for visual elements are that a cover design is an integrative image comprising several elements. Accordingly, through the Semantic Differential Method, it carried out the evaluation as to a cover design as an integrative image. As a result of that, an abstract image was shown to be difficult to convey a meaning because of its fall in clarity. Further, a cover design mainly comprising the stylish typography gained the high evaluation in unique and clarity. It is thought to be attributable to the easiness to achieve a goal of seeing and reading in a cover design in which an image and the typography are balanced, rather than the excessive visual. Even though the visual is excellent, there was difference from what having been excellent in conveying a meaning, which is a functional aspect. This study tried to examine, limiting it only to a visual element. It will be hereafter required to proceed with a study on the influence on a reader's preference according to material, bookbinding and a form of book which are elements comprising a cover design.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.44 no.6
• /
• pp.40-50
• /
• 2016

The objective of this study is to suggest basic data for establishing future urban agriculture vitalization policies, by analyzing the preference of urban agriculture types in accordance with lifestyle as the standard of living for urban residents is improved. A survey was conducted targeting residents of nine autonomous regions that have established grounds for supporting the urban agriculture vitalization by enacting an urban agriculture ordinance, among 25 autonomous regions of Seoul. It aimed to verify a causal relationship between lifestyle and preferred activity of urban agriculture. In the results of the study first, a 'Health pursuit-type' was significant within the 'urban type' urban agriculture. These urban residents, pursuing safe food and health, actively participated in urban agriculture educational programs, and also preferred urban agricultural activities such as planting plants, landscape crops for the improvement of natural scenery in the downtown, and also participating in urban agriculture fairs. Second, 'Leisure activity-type' was significant with the 'House advantage type' urban agriculture. Urban residents mostly emphasizing hobby and leisure activities preferred the 'House advantage type' urban agricultural activities such as tending a vegetable garden in indoor life or using the veranda space of an apartment. Third, 'Health pursuit-type' was significant with the 'Schooling type' urban agriculture and 'Farm and Park type' urban agriculture. Urban residents pursuing health preferred tending an educational-type vegetable garden and educational farm connected to schools, running private farms outside of the downtown, and actively participating in urban agriculture park. Fourth, 'The neighborhood type' was significant with the 'Schooling type' urban agriculture. 'The neighborhood type' urban residents preferred actively participating in diverse urban agriculture education activities. The significance of this study is to examine the tendency and preferred activities of end users of urban agriculture by suggesting the necessity of viewing urban agriculture from the aspect of a consumer, and then examining the influential relationship between lifestyle and preference of urban agriculture-types.

• Korean Journal of Human Ecology
• /
• v.15 no.4
• /
• pp.585-595
• /
• 2006

The purpose of this study is to classify the fashion images on sportive style, to find out the difference between the image of sportive style which consumers prefer and the image of sportive style which they want to show and, finally, to analyze their purchase behavior. This research is done with survey method. The subjects of the survey are 835 females in their twenties or their thirties in Pusan area. The data are analyzed with factor analysis, Cronbach's alpha, $X^2$-test, and frequency analysis. The results of this study are as follows: first, sportive style is classified into Sexy, Romantic, Active and Modem image. Second, the results of analysis on consumers' preferring image and their wanting-to-show image to the above-mentioned image classification are as follows: firstly, the subjects' most preferring image and the image which they most want to show is Modem in1age. The second is Sexy image. But the subjects preferred having Modem image. Secondly, consumers' Individuality and apparel's Function are the important reasons to choose the sportive style. Thirdly, Modem image is the most preferred in the images of street wear. Sexy image and Active image are the preferred in the images of sports wear. Third, It is a vivid tone and a dark tone that is the color tone of sportive wear which consumers prefer. They prefer a logo- patterned sports wear, too. The consumers obtain most information on sports wear from sports wear stores. Silhouette is the most decisive design element in consumers' purchasing. The sports wear brands which the subjects prefer are Adidas and Nike.

• Journal of the Korea Society of Computer and Information
• /
• v.25 no.8
• /
• pp.89-98
• /
• 2020

This study applied the Q methodology to analyze the subjective evaluation and recognition patterns of elderly women's clothing preferences. For the type 1, knitted materials and natural materials were preferred, and pastel colors were preferred. The type 2 preferred pants that cover the body shape, look young, and have good simple activity. The type 3 was a type in which the waist was treated with a rubber band, the clothes were comfortable to wear and the loose style was preferred. The type 4 was simple and prefers a style with a raised neck and no fasteners, and a clothes that was comfortable to wear. Type 5 was a type that prefers a style that looks important and colorful and youthful in design or color. In order to develop ZIGTECHnology apparel for older women, it is necessary to develop a design that can look aesthetically beautiful while covering the body shapes such as bending of the back and bending of the waist by reflecting the preferences of the older women. It is considered that it is necessary to develop clothing that takes into consideration movement functionality without obstacles to movements in consideration of changes in behavior and movement of hands.