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http://dx.doi.org/10.9708/jksci.2020.25.08.089

Clothing Preference Analysis of Elderly Women for ZIGTECHnology Clothing Development  

Cha, Su-Joung (Dept. of Fashion & Clothing, Mokpo National University)
Abstract
This study applied the Q methodology to analyze the subjective evaluation and recognition patterns of elderly women's clothing preferences. For the type 1, knitted materials and natural materials were preferred, and pastel colors were preferred. The type 2 preferred pants that cover the body shape, look young, and have good simple activity. The type 3 was a type in which the waist was treated with a rubber band, the clothes were comfortable to wear and the loose style was preferred. The type 4 was simple and prefers a style with a raised neck and no fasteners, and a clothes that was comfortable to wear. Type 5 was a type that prefers a style that looks important and colorful and youthful in design or color. In order to develop ZIGTECHnology apparel for older women, it is necessary to develop a design that can look aesthetically beautiful while covering the body shapes such as bending of the back and bending of the waist by reflecting the preferences of the older women. It is considered that it is necessary to develop clothing that takes into consideration movement functionality without obstacles to movements in consideration of changes in behavior and movement of hands.
Keywords
ZIGTECHnology; Elderly women; Clothing preference; Design; Body shape;
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