• Title/Summary/Keyword: 소셜 사물 인터넷

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기업의 기술역량 VS 사회적가치: 창업 교육을 이수하는 대학생의 모의투자를 중심으로

  • Nam, Jin-Hyeok
    • 한국벤처창업학회:학술대회논문집
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    • 2021.04a
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    • pp.61-65
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    • 2021
  • 세계적으로 창업 생태계가 구축되면서 기술창업 분야가 두각을 보이고 있다. 기술창업은 기술력을 통한 지속력뿐 아니라 혁신적으로 변화를 진행시키므로 기술에 대한 투자 동향을 날이갈수록 높아지고 있다. 하지만 기술이 발전하면서 함께 주목되고 있는 분야가 사회적 가치를 가지고 있는 소셜벤처이다. 특히 UN에서 발표한 지속가능한 발전목표(SDGs)의 경우 필수적으로 사업 비즈니스 모델적으로 채택된 분야를 갖고 있어야하며 비재무적성과를 판단하는 기준인 ESG 또한 필수적인 사회적 가치 요소로 떠오르고 있다. 이러한 흐름 속에서 기술 역량을 내세웠을 때와 사회적 가치를 내세웠을 때 투자자들은 어떤 역량과 특성을 더 선호하며 투자 유무가 결정되는지를 분석해보고자 한다. 결국 기술 역량 또는 사회적 가치 둘중 하나를 내세운다는 것은 기업의 이미지를 나타내는것과 같은 의미이다. 이에 기술역량과 사회적 가치가 기업이미지를 유능 또는 따뜻함 중 어떻게 나타나는지 알아보고 투자 유무에 미치는 영향을 보고자 한다. 본 연구에서는 기술창업 기업 기술 범위를 인공지능(AI), 빅데이터, 사물인터넷(IoT), 바이오(Bio)로 총 4개로 분류하였다. 기술 창업의 기술범위를 독립변수로 설정하였으며 기술창업에서 기술역량 또는 사회적 특성을 내세웠을 때 기업이미지가 유능하게 보여지는지 따뜻하게 보여지는지를 알아보고자 한다. 기업이미지가 유능함 또는 따뜻함으로 비춰졌을 때 벤처투자에서 투자 유무가 결정되는지를 검증하고자 한다. 검증 방법에서는 벤처투자자가 아닌 창업교육을 이수하는 대학생들을 대상으로 모의투자를 통해 연구를 진행하고자 한다.

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Design of Splunk Platform based Big Data Analysis System for Objectionable Information Detection (Splunk 플랫폼을 활용한 유해 정보 탐지를 위한 빅데이터 분석 시스템 설계)

  • Lee, Hyeop-Geon;Kim, Young-Woon;Kim, Ki-Young;Choi, Jong-Seok
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.11 no.1
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    • pp.76-81
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    • 2018
  • The Internet of Things (IoT), which is emerging as a future economic growth engine, has been actively introduced in areas close to our daily lives. However, there are still IoT security threats that need to be resolved. In particular, with the spread of smart homes and smart cities, an explosive amount of closed-circuit televisions (CCTVs) have been installed. The Internet protocol (IP) information and even port numbers assigned to CCTVs are open to the public via search engines of web portals or on social media platforms, such as Facebook and Twitter; even with simple tools these pieces of information can be easily hacked. For this reason, a big-data analytics system is needed, capable of supporting quick responses against data, that can potentially contain risk factors to security or illegal websites that may cause social problems, by assisting in analyzing data collected by search engines and social media platforms, frequently utilized by Internet users, as well as data on illegal websites.

Methods to Propel Tourism of Yeosu City Using Big Data (빅데이터를 활용한 여수관광 활성화 방안)

  • Lim, Yang-Ui;Kim, Kang-Chul
    • The Journal of the Korea institute of electronic communication sciences
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    • v.15 no.4
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    • pp.739-746
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    • 2020
  • The fourth industrial revolution introduced at world economic forum in 2016 has had huge effects on tourism industries as well as the change of core technologies in ICT such as big data, IoT, etc, This paper proposes the methods to propel tourism of Yoesu city through big data analysis and questionnaires. Sensitive words and positive-negative trend are extracted by Social Metrics and the keywords for Yeosu tour trends are extracted and analyzed by Naver datalab, and the results are visualized by R language. And frequency, difference, factor, covariance and regression analysis in SPSS are executed for the questionnaires for 493 visitors who traveled in Yeosu city. Sentiment analysis for Yeosu tour and maritime cable car shows that positive effect is much more than negative one. The analyses for questionnaires in SPSS show that Yeosu area is statistically significant to tour satisfaction index and tour revitalization for Yeosu, and favorite sightseeing places and searching electronic devices for age groups are different. The sightseeing places such as a maritime park with soft contents that give joyfulness and healing to tourists are highly attracted in both the big data and questionnaires analysis.

Temporal Interval Refinement for Point-of-Interest Recommendation (장소 추천을 위한 방문 간격 보정)

  • Kim, Minseok;Lee, Jae-Gil
    • Database Research
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    • v.34 no.3
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    • pp.86-98
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    • 2018
  • Point-of-Interest(POI) recommendation systems suggest the most interesting POIs to users considering the current location and time. With the rapid development of smartphones, internet-of-things, and location-based social networks, it has become feasible to accumulate huge amounts of user POI visits. Therefore, instant recommendation of interesting POIs at a given time is being widely recognized as important. To increase the performance of POI recommendation systems, several studies extracting users' POI sequential preference from POI check-in data, which is intended for implicit feedback, have been suggested. However, when constructing a model utilizing sequential preference, the model encounters possibility of data distortion because of a low number of observed check-ins which is attributed to intensified data sparsity. This paper suggests refinement of temporal intervals based on data confidence. When building a POI recommendation system using temporal intervals to model the POI sequential preference of users, our methodology reduces potential data distortion in the dataset and thus increases the performance of the recommendation system. We verify our model's effectiveness through the evaluation with the Foursquare and Gowalla dataset.

Performance Analysis of Siding Window based Stream High Utility Pattern Mining Methods (슬라이딩 윈도우 기반의 스트림 하이 유틸리티 패턴 마이닝 기법 성능분석)

  • Ryang, Heungmo;Yun, Unil
    • Journal of Internet Computing and Services
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    • v.17 no.6
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    • pp.53-59
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    • 2016
  • Recently, huge stream data have been generated in real time from various applications such as wireless sensor networks, Internet of Things services, and social network services. For this reason, to develop an efficient method have become one of significant issues in order to discover useful information from such data by processing and analyzing them and employing the information for better decision making. Since stream data are generated continuously and rapidly, there is a need to deal with them through the minimum access. In addition, an appropriate method is required to analyze stream data in resource limited environments where fast processing with low power consumption is necessary. To address this issue, the sliding window model has been proposed and researched. Meanwhile, one of data mining techniques for finding meaningful information from huge data, pattern mining extracts such information in pattern forms. Frequency-based traditional pattern mining can process only binary databases and treats items in the databases with the same importance. As a result, frequent pattern mining has a disadvantage that cannot reflect characteristics of real databases although it has played an essential role in the data mining field. From this aspect, high utility pattern mining has suggested for discovering more meaningful information from non-binary databases with the consideration of the characteristics and relative importance of items. General high utility pattern mining methods for static databases, however, are not suitable for handling stream data. To address this issue, sliding window based high utility pattern mining has been proposed for finding significant information from stream data in resource limited environments by considering their characteristics and processing them efficiently. In this paper, we conduct various experiments with datasets for performance evaluation of sliding window based high utility pattern mining algorithms and analyze experimental results, through which we study their characteristics and direction of improvement.

A Study on Trust Transfer in Traditional Fintech of Smart Banking (핀테크 서비스에서 오프라인에서 온라인으로의 신뢰전이에 관한 연구 - 스마트뱅킹을 중심으로 -)

  • Ai, Di;Kwon, Sun-Dong;Lee, Su-Chul;Ko, Mi-Hyun;Lee, Bo-Hyung
    • Management & Information Systems Review
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    • v.36 no.3
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    • pp.167-184
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    • 2017
  • In this study, we investigated the effect of offline banking trust on smart banking trust. As influencing factors of smart banking trust, this study compared offline banking trust, smart banking's system quality, and information quality. For the empirical study, 186 questionnaire data were collected from smart banking users and the data were analyzed using Smart-PLS 2.0. As results, it was verified that there is trust transfer in FinTech service, by the significant effect of offline banking trust on smart banking trust. And it was proved that the effect of offline banking trust on smart banking trust is lower than that of smart banking itself. The contribution of this study can be seen in both academic and industrial aspects. First, it is the contribution of the academic aspect. Previous studies on banking were focused on either offline banking or smart banking. But this study, focus on the relationship between offline banking and online banking, proved that offline banking trust affects smart banking trust. Next, it is the industrial contribution. This study showed that offline banking characteristics of traditional commercial banks affect the trust of emerging smart banking service. This means that the emerging FinTech companies are not advantageous in the competition of trust building compared to traditional commercial banks. Unlike traditional commercial banks, the emerging FinTech is innovating the convenience of customers by arming them with new technologies such as mobile Internet, social network, cloud technology, and big data. However, these FinTech strengths alone can not guarantee sufficient trust needed for financial transactions, because banking customers do not change a habit or an inertia that they already have during using traditional banks. Therefore, emerging FinTech companies should strive to create destructive value that reflects the connection with various Internet services and the strength of online interaction such as social services, which have an advantage over customer contacts. And emerging FinTech companies should strive to build service trust, focused on young people with low resistance to new services.

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Dynamic Block Reassignment for Load Balancing of Block Centric Graph Processing Systems (블록 중심 그래프 처리 시스템의 부하 분산을 위한 동적 블록 재배치 기법)

  • Kim, Yewon;Bae, Minho;Oh, Sangyoon
    • KIPS Transactions on Software and Data Engineering
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    • v.7 no.5
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    • pp.177-188
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    • 2018
  • The scale of graph data has been increased rapidly because of the growth of mobile Internet applications and the proliferation of social network services. This brings upon the imminent necessity of efficient distributed and parallel graph processing approach since the size of these large-scale graphs are easily over a capacity of a single machine. Currently, there are two popular parallel graph processing approaches, vertex-centric graph processing and block centric processing. While a vertex-centric graph processing approach can easily be applied to the parallel processing system, a block-centric graph processing approach is proposed to compensate the drawbacks of the vertex-centric approach. In these systems, the initial quality of graph partition affects to the overall performance significantly. However, it is a very difficult problem to divide the graph into optimal states at the initial phase. Thus, several dynamic load balancing techniques have been studied that suggest the progressive partitioning during the graph processing time. In this paper, we present a load balancing algorithms for the block-centric graph processing approach where most of dynamic load balancing techniques are focused on vertex-centric systems. Our proposed algorithm focus on an improvement of the graph partition quality by dynamically reassigning blocks in runtime, and suggests block split strategy for escaping local optimum solution.