• Title/Summary/Keyword: 소비자 정보화 교육

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A Proposal on the Elderly Consumer's Consumer Informationization Education in Chung-buk Province : Connection with the Informationization Education for the Community by Chung-buk Province (충북 지역 노인 소비자의 소비자 정보화 교육 방안 : 지역사회 주민을 위한 충북의 정보화 교육과의 연계)

  • Shim, Young
    • Journal of the Korean Home Economics Association
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    • v.41 no.5
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    • pp.15-39
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    • 2003
  • The purpose of this study was to suggest the elderly consumer's consumer informationization education connected with the informationization education for the community by Chung-buk province. Three hundred seventy nine elders were surveyed, with questionnaires from August 12 to September 30, 2002, and a hypothetical model of the consumer informationization education on the basis of the informationization education for the suggestion of the elderly consumer's consumer informationization education was tested. The results were as follows: the perception and the attitude on the informationization education of the elderly were, with a statistical significance, positively related to the perception and the attitude on the consumer informationization education of the elderly. The consumer informationization education (basis, application, attendance, and mission) on the basis of the informationization education (basis and application) in steps was supported as a suggestion for the elderly consumer's consumer informationization education.

A Study on Strengthening the Curriculum Competitiveness of Consumer Education Consisted with the Web 2.0 Information Age: Based on the Evaluation of Availability and Improvement of Teaching Method of Consumer Education in High School Domestic Science (Web 2.0 정보화 시대에 부합되는 소비자교육 교과경쟁력 강화 방안에 관한 연구: 고등학교 기술/가정 교과에서의 소비자교육에 대한 유용성 평가와 교육방법 개선을 중심으로)

  • Hwang, In-Sook;Park, Sun-Young
    • Journal of Families and Better Life
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    • v.28 no.3
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    • pp.27-41
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    • 2010
  • In this study, based on the current curriculum of consumer education in high school with the advent of Web 2.0 age, I analyzed both the curriculum used by new information tools related with Web 2.0 age and the one used by traditional tools to find out the degree of necessity of consumer education for the high school students in proportion to the level of their informational ability. First, compared with the education of food, clothes and shelter in the curriculum of manual training and domestic science, the necessity, importance, and availability were low and the students had a lower level of interest than they had with the three factors mentioned above. Second, after dividing the sector of consumer education in the curriculum into three fields such as reasonable purchase and use, solution and prevention of consumer problems and forming a new consumer trend, I looked into the necessity of the teaching method using conventional tools and the one using new informational tools following Web 2.0 age respectively. Traditional tools were favored for the education of consumption-related laws and policies, consumers' rights for the general cause of consumer problem solving and preventing. For the generation of the new comsumer trend, the new information tools were preferred in the appreciation of consuming culture and the issues of consuming environment. Third, it was revealed that students' level of informational ethics was the highest at 5.55 while their level of information creation and processing was the lowest at 3.96 from the research of six categories of their informational ability.

소비자주권시대의 고객 응대 실무

  • 강성경
    • Food Industry
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    • s.182
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    • pp.69-116
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    • 2004
  • 현재 우리나라의 IT 정보화는 세계 1위의 브로드밴드(초고속 인터넷) 이용국이 될 정도로 빠르게 변모하면서 정치, 사회, 문화 뿐만 아니라 시장 경제에 상당한 영향을 미치고 있다. 특히 소비자의 소비생활형태에도 큰 변화를 가져왔으며 또한 그에 따른 소비자의 인식이 높아지면서 소비자가 시장경제 주체로서의 소비자 주권시대를 열었다. 이러한 IT정보를 기반으로한 소비 문화의 변화와 소비 주체의식의 고취는 정부의 소비자관련 정책과 또 기업의 경영에도 상당한 영향을 미치게 되었다. 그러나 현재 많은 기업들이 소비자에 대한 인식과 그에 대한 대응의 필요성은 인식하고 있으나 실질적인 소비자 대응에 대한 전문성 강화를 위한 인식 및 투자나 기업 입장에서의 실질적인 소비에 대한 연구 및 교육활동도 아직까지는 매우 소극적이고 미흡한 것이 사실이다. 따라서 회사 내의 고객 접점에서의 고객상담의 중요성과 응대 실무에 대해 정리해보았다.

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A Study on Consumer Information Needs and Education Needs according to the Consumer Problem in Information Society - Focused on E-commerce- (정보화 사회에서의 소비자문제에 따른 소비자정보요구 및 교육요구에 관한 연구 - 인터넷 상거래를 중심으로 -)

  • 류미현
    • Journal of the Korean Home Economics Association
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    • v.40 no.12
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    • pp.131-144
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    • 2002
  • The purpose of this study was to identify the degree of experience and the consumer problem perception on its seriousness in relation to E-commerce in information society and how much consumers wanted to be provided with consumer information and education. The major findings of this study were as follows: 1. The consumers showed the highest degree of consumer information needs related to the protection of private information and the highest degree of consumer education needs related to consumerism/law/method of compensation for damages. 2. The consumers showed the highest level of anxiety at a time of e-commerce in to the total causal effect of the variables influencing consumer information needs and the variable of sex(male university students)showed the greatest total causal effect in relation to consumer education needs.

홈쇼핑으로 의류제품을 구매한 여성 소비자의 특성

  • 손부현;최종명
    • Proceedings of the Costume Culture Conference
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    • 2003.04a
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    • pp.101-102
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    • 2003
  • 최근 소비자들은 쾌적한 삶의 추구와 가족 중심적 사고로 여가와 레저를 중시하고 물리적 가치보다 정보가치와 시간가치를 더욱 중요시하여 쇼핑에서도 편익성을 추구하는 경향이다. 이와 함께 국내의 소비생활 양식이 서구형으로 변화하고, 교육기회의 증가, 신용사회의 정착, 정보화 사회의 출현 등 홈쇼핑 시장의 성숙조건이 갖추어져 있어 홈쇼핑에 대한 수요는 더욱 증가할 것으로 기대된다. 이에 본 연구는 홈쇼핑으로 의류제품을 구매하는 소비자의 특성을 파악하여 홈쇼핑 활성화에 다소 도움을 주기 위하여 실시되었다. (중략)

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Consumer Education through Experiential Learning: Developing Social Responsibility and Soft Skills as Consumer Professionals (경험학습을 통한 소비자교육: 소비자 전문가로서의 사회적 가치와 능력 개발을 중심으로)

  • 나종연
    • Journal of Families and Better Life
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    • v.22 no.2
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    • pp.59-67
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    • 2004
  • As we enter into the 21C, it is important to reassess the knowledge and skills that are necessary for individual consumers and consumer professionals to be able to function efficiently in the rapidly changing society, and also to develop teaching tools fit to enhance the teaming of such knowledge and skills. The Purpose of this study is three-folds: 1) to identify key competencies necessary in the 21C consumer education, especially in higher education institutions, 2) to suggest 'experiential learning' as an ideal pedagogical tool for consumer education in the 21C century, and 3) to provide an example from an undergraduate classroom in the U.S. that applies 'service learning' as a teaching tool in a consumer studies curriculum. Discussions about the potentials for expanding this learning strategy are also provided.

A Baseline Study on Housewife-Consumer Education in the Information Society (지식정보화 사회의 주부소비자교육을 위한 기초연구)

  • Kim, Seon-Mi
    • Korean Journal of Human Ecology
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    • v.13 no.3
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    • pp.425-440
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    • 2004
  • This study was conducted to provide a foundation for housewife-consumer education programs appropriate in the information society. For this purpose, the authors reviewed existing literature, analysed consumer counseling cases, and conducted focus group interviews. The need for housewife-consumer education was illustrated, and desirable educational contents and methods were proposed. The existing housewife-consumer education programs did not work effectively because the contents were too general, and mostly structured with non-interactive one-way lectures. More effective programs should be designed to accomodate the educational purpose and contents which fitted with the specific needs of housewives as the representatives of the family consumer units. It should also take the family life cycle stages into consideration. The education programs would work better when they were oriented more toward actively participating, locally-based spontaneous small-groups.

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A Study of Success Factors and Profitability of the E-village Shopping Mall Supported by the Korean Government (정부주도의 농촌 정보화마을 전자상거래 모델의 성공요인과 수익성에 대한 연구)

  • Jeong, Su-Hyeon;Koo, Chul-Mo;Lee, Dae-Yong
    • Information Systems Review
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    • v.12 no.3
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    • pp.141-158
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    • 2010
  • In this research, we analyzed the performance of the e-village shopping mall as an online agricultural business platform. The results suggested some critical factors that might assist the e-village owners to increase their sales by implementing the e-village information systems. We hypothesized that IT education, IT usage, online community activity, and organizational knowledge sharing influenced the e-village sales. Moreover, we investigated the moderating effect of rural experience tourism on those independent variables (IT education, IT usage, online community activity, and organizational knowledge sharing). The results indicated that online community activity had a positive effect on the online business sales, while IT education, IT usage, and organizational knowledge sharing showed insignificant effects. Furthermore, the interaction effects between rural experience tourism and both IT education and the IT usage were positive and significant. Thus, we conclude that the rural experience tourism moderated the relationship between (1) IT education and e-village sales, and (2) IT usage and e-village sales, but not the relationship between (1) online community activity and e-village sales, and (2) organizational knowledge sharing and e-village sales.

A Study on Key Influencing Factors in Smart Grid Consumer Engagement (스마트그리드 소비자 수용성 요인 연구)

  • Kim, Hyun-Jae;Park, Ji Hyeon;Bak, Chan-Kook
    • Informatization Policy
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    • v.19 no.1
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    • pp.91-106
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    • 2012
  • We should set up a policy objective to obtain consumer engagement in smart grid and analyze the key influencing factors in smart grid consumer engagement in oder to deploy smart grid successfully. It is because the successful deployment of smart grid depends on whether the end users accept the smart grid products and services. So far, There have been few studies in Korea which focus on the smart grid consumer engagement. Therefore, we carried out an literature review in terms of smart grid consumer engagement and tried to suggest related policy implications. As a result, we identified key influencing factors such as monetary benefits, environment-friendly characteristics, cyber security and understanding of smart grid. Futhermore, we suggested policy implications related to customer education, linkage between smart grid policies and other environmental ones, cyber security enhancement, etc.

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