• The Journal of the Korea Contents Association
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• v.11 no.5
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• pp.291-301
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• 2011

This research describes the comparison broker's role and its effectiveness measurement framework of comparison shopping. We verified seller-led comparison challenge method provide comparison information of products to buyers more efficiently. Buyer's satisfaction of purchase (S) can be defined as an interactive function between seller's competitiveness vector (P) of products that supplied to the market, and buyer's informed level vector (B) of products that is known from a lot of sources. Then the buyer's informed level can be changed through the information analysis among products by transformation process using comparison matrix (C). So the role of comparison shopping is to construct a comparison matrix and to serve it to the buyers, and to change the buyer's informed level. The changed informed level influences a buyer's satisfaction, that improved satisfaction of purchase is defined as the effectiveness of comparison shopping. As a perfect construction and usage of comparison matrix is impossible, a more efficient method for improving the comparison effectiveness is the comparison challenge. This research shows that comparison shopping makes 9.32% and comparison challenge makes 19.11% enhancement of comparison effectiveness through television market data experiments.

• Journal of Technology Innovation
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• v.22 no.2
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• pp.247-285
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• 2014

Despite the important role of the transformational leadership and Creative Climate to achieve firms' sustainable competitive advantage, there has been limited empirical studies linking the transformational leadership and creative climate in employee's innovative performance. This study investigated the impact of transformational leadership on innovative performance based on employees of R&D department in IT services. This paper also investigated the mediating role of creative climate and moderating role of employee's innovative tendency in this relationship. Main findings of our empirical analysis are as follows. While the relationships between transformational leadership and innovative performance was positively associated, creative climate had positive effect on innovative performance. As expected, we also found that the creative climate had positively mediated the relationship between transformational leadership and innovative performance. Also, the innovative tendency has statistically significant moderating effect on this relationship. Based on the findings, we have suggested theoretical and practical implications while future research directions with limitations of the research are discussed.

• The Journal of the Korea Contents Association
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• v.21 no.10
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• pp.494-507
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• 2021

This study conducted a regression analysis on 312 local government officials in Gyeonggi-do to verify the hypothesis on the relationship between job autonomy and organizational citizenship behavior. Path analysis was conducted to analyze the mediating effect of organizational fairness recognition and the moderating effect of self-efficacy. Looking at the analysis results, first, it was confirmed that the higher the degree of job autonomy perceived by the members of the organization, the more positive (+) organizational citizenship behavior was. Second, the partial mediating effect of procedural justice was confirmed in the relationship between autonomy and organizational citizenship behavior. On the other hand, the mediating effect of distributional justice was rejected in the relationship between autonomy and organizational citizenship behavior. Third, self-efficacy controlled the mediating role between job autonomy and organizational citizenship behavior in recognition of procedural justice. Fourth, it was analyzed that self-efficacy plays a controlling role between job autonomy and organizational citizenship behavior. The results of this study are expected to contribute to the development of organizational behavior theory through preceding factors of organizational citizenship behavior to improve the organizational performance of local public officials.

• The Korean Journal of Financial Studies
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• v.14 no.1
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• pp.97-117
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• 2008

본 연구의 목적은 AR(1)-GARCH(1, 1)모형을 이용하여 우리나라의 거시경제변수의 변동성으로부터 주식시장의 변동성으로 전이효과(spillover)가 존재하는지를 규명하는데 있다. 본 연구는 자본시장이 개방되기 시작한 1992년 1월부터 2007년 6월까지 186개월치의 KOSPI 지수 및 주요산업지수와 거시경제변수인 정부의 통화정책을 반영하는 콜금리, 미달러환율, 인플레이션의 대용치인 생산자물가지수 자료에 근거하여 거시경제변수의 주식시장에 대한 변동성전이효과를 AR(1)-GARCH(1, 1)모형을 이용하여 분석하였다. 분석결과에 따르면 콜금리의 KOSPI 지수수익률에 대해 변동성전이효과는 통계적으로 비유의적으로 나타나 변동성전이효과가 없는 것으로 나타났으며 환율은 KOSPI에 대해 양(+)의 변동성전이효과가 존재함을 보였다. 이는 미달러환율의 기대치 않은 변동성이 주식시장의 변동성에 양(+)으로 충격을 준다는 것을 의미한다. 또한 인플레이션의 대용치인 생산자물가지수(PPI)는 주식시장에 대해 변동성전이효과가 1% 유의수준에서 통계적으로 유의하여 강한 변동성전이효과가 존재하는 것으로 나타났다. 이러한 결과는 이자율을 나타내는 콜금리를 제외하고 Cumhur, Arslan and Meziyet(2005)의 연구와 동일한 결과를 보였다.

• The Korean Journal of Financial Studies
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• v.2 no.1
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• pp.23-42
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• 1995

본 논문은 단기신용등급의 변화가 주가에 미치는 영향을 실증적으로 고찰함으로써 신용등급의 정보기능과 우리나라 주식시장의 효율성을 함께 검증하는데 그 목적이 있다. 단기신용등급이 변화한 104 상장기업을 대상으로 한 실증분석 결과, 우리나라의 주식시장이 기업의 재무상태와 영업상태를 수시로 주가에 반영하여 신용등급변화의 발표 자체가 갖는 정보효과는 극히 작다는 것을 보임으로써 주식시장의 효율성이 지지되었다. 신용등급변화의 정보효과가 평균적으로는 영에 가까우나 발표일 이전에 관련 정보가 주식시장에 적게 반영된 기업의 경우 신용등급변화의 정보효과가 크게 나타남을 보여줌으로써 신용등급변화의 발표가 기존 정보의 오차를 수정하는 효과가 있음을 시사하였다.

• 한국IT서비스학회:학술대회논문집
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• 2007.11a
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• pp.495-498
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• 2007

본 논문에서는 VAL IT기법을 이용한 정보시스템감리의 효과성 평가방안에 대하여 논한다. 먼저 감리의 효과정과 VAL IT 기법의 개념을 소개한 후, VAL IT 프레임워크의 프로세스 및 주요관리 실무 요소에 대하여 설명한다. 끝으로 정보시스템감리의 효과성 평가에 VAL IT 기법을 이용하는 방안에 대하여 고찰한다.

• The Journal of the Korea Contents Association
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• v.18 no.1
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• pp.90-107
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• 2018

The purpose of this study is to specify a structural relationship among learning goal orientation(LGO), creativity, working smart, working hard, and work performance of salespersons, verify the direct and indirect effect of variables, and examine impacts of the five factors at the same time. Also, this carried out the study to understand the relationship between the salesperson's creativity and work performance. This study targeted for salespersons who were working in various industries and total 588 were participated via on-line. According to the study, the result is as follows. First of all, There are direct effects among LGO, creativity, working smart, and work performance. However, working hard didn't have any direct effect with any other variables. Creativity and working smart have indirect effects on the relationship between LGO and job performance. In addition, the mediating effect of the model with creativity was higher than that of the model without creativity. Therefore, creativity is an individual competency that should be continuously developed to improve the work performance of a salesperson.

• The Journal of the Korea Contents Association
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• v.17 no.5
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• pp.499-508
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• 2017

For analyzing the performance determinants of ODA projects in a technical and vocational education and training, this research analyzed the performance determinants of effectiveness representing the direct benefit and impact representing the long-term development effects of ODA project using FsQCA. As a result, the effectiveness of ODA project is achieved when relevance, sustainability and impact are high, or relevance, impact and efficiency are high. The impact of ODA project is achieved when relevance, sustainability and effectiveness are high, or relevance, effectiveness and efficiency are high. Two solutions for achieving effectiveness and two solutions for achieving impact show equifinality. The core factors for achieving effectiveness are relevance and impact, and the core factors for achieving impact are relevance and effectiveness. Also sustainability and efficiency are substitutability. A single causal variable can not have an effect on the ODA performance, but combined more than three causal variables can have an effect on the ODA performance. Therefore this research verified that collectives of causal variables rather than single causal variable should be considered to achieve the performance of ODA project in technical and vocational education and training.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2015.10a
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• pp.66-68
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• 2015

최적항로 지원 시스템은 실해역 속도 성능 예측방법에서의 선택 근거확보와 정확도 평가를 위한 효과 검증이 반드시 필요하다. 하지만 이 같은 성능검증에 있어서 동일한 선박에 대한 다양한 대안 항로에서의 동시성능계측이 불가능하기 때문에 효과를 직접 비교하기는 상당히 어렵다. 따라서 본 논문에서는 최적항로 지원 시스템의 효과 검증을 위한 간접적인 절차를 제안하였고, 시스템의 내부 분석코드를 이용하여 효과를 비교 검증하였다. 그 절차는 1) 계산의 근거 인기상 정보의 정확성 검증, 2) 실제 항로에서의 성능예측계산의 신뢰성 확인, 3) 신뢰성이 확보된 계산방법을 이용한 최적항로선택, 4) 실제 항로와 최적항로의 연료 효율성 비교의 4단계로 이루어진다. 대상 선박은 폴라리스쉬핑의 솔라돌핀호(208k BC)이며 실선 운항 데이터는 최적항로 지원 시스템을 통하여 직접 계측하였다. 그 결과 호주-한국 항차에서 최적항로를 항해할 경우 약 6.0%의 연료 절감 효과를 기대할 수 있음을 확인하였다.

• Textile Coloration and Finishing
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• v.4 no.4
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• pp.104-109
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• 1992

양모의 반응성 방염처리제(DRB, DRM, DRS, DRN)를 합성하고 이들과 sulphamic acid(SA)를 방염(dye resist) mechanism을 이용하여 방오처리에 응용, 그 효과를 검토하였다. 방오효과는 SA>DRB>DRM>DRS>DRN의 순으로 우수하였다. DCCA처리 양모의 경우는 SA처리 양모만이 방오효과를 나타내었다. 4종류의 합성된 반응성 방염처리제는 DCCA 처리 앙모에 dye assist 효과를 나타내었다. 80% 이상의 방오효과만이 시각적으로 오염을 구분할 수 없었으므로 SA 처리방법은 방오가공에 응용 가능하나, DRB 처리법은 약간의 개선이 필요했다. 이러한 방염처리방법을 방오가공에 응용할 때에 양모 carpet 등의 습윤오염(커피나 쥬스 등 색소성 오염)의 감소효과가 기대 되어 진다.