• The Korean Journal of Applied Statistics
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• v.22 no.2
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• pp.365-373
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• 2009

Since 1990, identifying the sex of fetus and illegal abortion has brought the sex ratio imbalance at birth in Korea due to a notion of preferring a son to a daughter, socio-economic development, population policy, and so forth. Although there have been many researches such as time series analysis and region difference analysis to monitor this sex ratio imbalance, they have a defect that time and space could not be included in the analysis simultaneously. This study analyzes the sex ratio imbalance at birth, taking into account time and region at the same time. The analysis considered the numbers of male and female babies, who were born as the third or latter in their families, in 2000 and 2001 at 234 Gu / Si / Goon administrative districts. Here, we suggest a mixture model of binomial distributions, assuming heterogeneous populations. The estimation of the location parameters, weights and correlation coefficient of the mixture model is conducted by the EM algorithm, and the heterogeneity of the regions is expressed as a picture using ArcView GIS.

• Journal of Korean Society of Transportation
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• v.19 no.5
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• pp.119-134
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• 2001

This paper proposed a dynamic transit vehicle simulation model and a dynamic transit passengers simulation model, which can simultaneously simulate the transit vehicles and passengers traveling on a transit network, and also developed an algorithm of dynamic departure time choice model based on individual passenger. The proposed model assumes that each passenger's behavior is heterogeneous based on stochastic process by relaxing the assumption of homogeneity among passengers and travelers have imperfect information and bounded rationality to more actually represent and to simulate each passenger's behavior. The proposed model integrated a inference and preference reforming procedure into the learning and decision making process in order to describe and to analyze the departure time choices of transit passengers. To analyze and evaluate the model an example transit line heading for work place was used. Numerical results indicated that in the model based on heterogeneous passengers the travelers' preference influenced more seriously on the departure time choice behavior, while in the model based on homogeneous passengers it does not. The results based on homogeneous passengers seemed to be unrealistic in the view of rational behavior. These results imply that the aggregated travel demand models such as the traditional network assignment models based on user equilibrium, assuming perfect information on the network, homogeneity and rationality, might be different from the real dynamic travel demand patterns occurred on actual network.

• Environmental and Resource Economics Review
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• v.19 no.2
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• pp.303-340
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• 2010

The Demilitarized Zone (DMZ) of Korea has been crucial not only for its buffering role between two Koreas, but also for the conservation of various resources across its premises. The objectives of this study is threefold. The first objective is to identify major resources that determine economic values of the DMZ and its vicinity. The second and third objectives are respectively to estimate conservation values of those resources using Choice Modeling and to test whether or not respondents living in different geographical locations have significantly different willingness to pay for the conservation. In a very conservative estimation, results showed that Korean adults have about 55,000 Won on average for conserving five major resources : the DMZ area, endangered species, cultural heritage items and sites, the Truce Village, and villages in the Civilian Conroal Zone. This equals the aggregate economic value of about 2,07 trillion Won. Moreover, significant regional differences were found in public benefits from conserving these major resources.

• Journal of Digital Contents Society
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• v.19 no.7
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• pp.1389-1395
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• 2018

Hybrid is explained based on the logic of combination such as cross, melding, permeation, fusion, convergence etc. Such combination shows that it is more creative and effective in case of heterogeneity as compared to homogeneity and the same kind, and hybrid character has its meaning as a mean to produce a new creative image. In the context, this study aims to analyze influencing relationship through a practical analysis on how formative requirements for hybrid characters affects consumer preference. For the foregoing, this study conducted multiple regression analysis having familiarity, originality, meaningfulness, diversity as independent variables for formative requirements for characters, and consumer preference as a dependent variable. Analysis results show that familiarity, originality, diversity have a positive effect on consumers, whereas, meaningfulness has no significant impact on the consumer preference.

• Environmental and Resource Economics Review
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• v.29 no.3
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• pp.335-362
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• 2020

Using the Hedonic pricing model using Box-Cox transformation, this paper estimated the marginal effect (implicit price) of odors from landfill in the metropolitan area on housing prices and the willingness to pay for changes in certain odor conditions. This paper utilized the proximity from the landfill in the metropolitan area as a environmental variable, and analyzed the effect of various housing characteristic variables on the sale price of apartments within a radius of 5 km from the landfill. In particular, because odors factor have various heterogeneity, we applied hedonic price models instead of stated-preference methods with various types of functional forms through Box-Cox transformation, considering the heterogeneity of each region. Estimates show that the marginal value (implicit price) for the distance from the odor source was 0.227 to 0.533 depending on the function type of the estimated model. In addition, when other house factors are the same, the marginal willingness to pay for a distance of 1km from the odor source was calculated to be 16.79 to 51.76 thousand dollar depending on the type of function. Finally for the general Box-Cox model, the annual WTP was estimated to be 3,229dollar.

• Journal of the Korean Institute of Landscape Architecture
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• v.15 no.1
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• pp.39-67
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• 1987

The purpose of this thesis is to suggest objective basic data for the environmental design through the quantitative analysis of the visual quality included in the physical environment of forest landscape. For this, landscape values of forest landscape have been evaluated by using the Iverson method, the images structure of forest landscape's main utilizing space have been analysed by the factor analysis algorithm, degree of visual preferences have been pleasured mainly by questionnaries and SBE method, and finally these thesis can be summarized as fallow LCP with high values of Iverson factors I and IV yield high landscape value. Specifically, Iverson factor IV has been found to play the dominant. For all experimental points, significant seasonal variations in S.D. scale values have been observed. In natural parks, where artificial structures are complementary to the natural landscape, main factors of image are S.D. scales such as the visual sequence, the formal simplicity of structures, the emphasis, the unification of heterogeneous factors and the assimilation. Factors covering the spatial image of natural parks have been found to be the overall evaluation, the individual characteristics, the tidiness, the potentiality, the dignity, the intimacy and the space volume. For all seasons, factors such as the individual characteristics, the dignity, the tidiness, the potentiality, yield high factor scores. As for factors determining the degree of visual preference, variables such as the summit, the skyline, rocks, the water and the degree of natural destruction by artificial structures yield high values for all seasons.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.33 no.2
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• pp.667-677
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• 2013

The introduction of a new transit facility affects mode share of travel alternatives. The multinomial logit model, which has been the most commonly used for estimating mode share, has difficulty in reflecting heterogeneity of travelers' choices, and it has a limitation on grasping their characteristics of mode choice. The limitation may lead to over- or under-estimation of the new transit facility and bring about significant social costs. This paper aims to find a methodology to overcome the problem of preference homogeneity. It also applies market segmentation structure of separating the whole population into direct and indirect beneficiary to consider their preference heterogeneity. A mode choice model is estimated on data from Jeju Province and statistically tested. The results show that mode transfer rate of direct beneficiaries that inhabit in downtown areas increases as the new transit facility provides more advanced services with higher costs. The results and the model suggested in this study can contribute to improving the accuracy of demand forecasting of new transit facilities by reflecting heterogeneity of mode-transfer patterns.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.29 no.4D
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• pp.433-441
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• 2009

In the coming ubiquitous society, the importance of developing advanced public transportation systems (APTS) corresponding to individuals' needs and useful in their daily life is profound. In these regards, the study proposed new APTS services: Free internet access service and On-board real time traffic information service in public modes. A stated preference (SP) survey was performed to investigate individual's preference and willingness-to-pay (WTP) for the proposed APTS services. Multinomial logit models (MNL) incorporating the heterogeneity of respondents were developed to analyze individuals' preference and the difference of WTP. Some results of the study showed that the respondents' preferences were significantly different by in-vehicle travel times (30 min, 60 min) and their socioeconomic background. More respondents prefer new APTS services when invehicle travel time takes longer. For the housewife and self-employed group, the mean WTP for on-board realtime traffic information was higher than that of free internet access services, while for the company employees and students group, the mean WTP was similar in both services.

• Environmental and Resource Economics Review
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• v.16 no.3
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• pp.701-721
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• 2007

A key issue in the development and application of stated preference nonmarket valuation is the incorporation of unobserved heterogeneity in utility models. Two approaches to this task have dominated. The first is to include individual-specific characteristics into the estimated indirect utility functions. These characteristics are usually socioeconomic or demographic variables. The second employs generalized models such as random parameter logit or probit models to allow model parameters to vary across individuals. This paper examines a third approach: the inclusion of psychological or 'latent' variables such as general attitudes and behaviour-specific attitudes to account for heterogeneity in models of stated preferences. Attitudinal indicators are used as explanatory variables and as segmentation criteria in a choice modelling application. Results show that both the model significance and parameter estimates are influenced by the inclusion of the latent variables, and that attitudinal variables are significant factors for WTP estimates.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2003.11a
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• pp.87-100
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• 2003

본 연구는 마케팅 분야에서 주로 사용되는 신제품확산모델(new product diffusion model)들이 기본적인 배스 모형(Bass model)에 기반하여 개별 소비자의 이질성(heterogeneity)을 반영하지 못하고, 제품이 시장에 출시되기 이전 단계에 시장수요를 예측하지 못하는 한계를 극복하기 위한 방법론을 제시하기 위해 진행되었다. 연구에 사용된 방법론을 살펴보면, 먼저 컨조인트(Conjoint) 분석을 통해 제품의 개별 속성들에 대한 소비자의 선호 구조를 파악하고, 이를 통해 추정된 정적(static)인 소비자 효용함수를 시장 및 기술 환경의 변화에 대한 적절한 예측자료와 결합하여 동적(dynamic)인 효용함수로 전환함으로써 시간에 따른 동적(dynamic) 시장 점유율(market share)을 예측하고, 그 결과를 신제품확산모델로부터 도출된 잠재시장(market potential) 추정치와 결합함으로써 신제품의 판매량을 예측한다. 또한 본 연구에서 제시하는 모델을 한국의 30인치 이상 대형TV 시장에 대해 실증적으로 분석하였으며, CRT TV, Projection TV, LCD TV, PDP TV에 대한 시장수요를 예측하였다. 분석 결과, 소비자들은 TV 선택시 화질과 가격에 민감한 반응을 보이는 것을 알 수 있으며, 이를 바탕으로 한 시장 예측 결과, 단기적으로는 가격 경쟁력이 있는 Projection TV가 높은 시장 점유율을 보이지만, 50인치 이상 LCD TV가 상용화될 경우, LCD TV가 다른 TV들보다 상대적으로 많은 판매량을 보일 것으로 예측되었다. 또한 TV 크기에 따른 소비자들의 선택을 살펴본 결과 50∼60인치대에 비해 40인치대 크기의 TV가 많이 판매될 것으로 예상된다.