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Creative Work and Gender : A study of Women Creator's Work Experience in Advertising Agencies and Their Problem (크리에이티브 작업과 젠더 연구: 여성 광고제작자의 인식 및 업무특성을 중심으로)

  • CHUNG, SUNG HYE
    • (The) Korean Journal of Advertising
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    • v.29 no.4
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    • pp.131-157
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    • 2018
  • This study explores the characteristics and discourse of creative work in advertising and investigates women's work experience and their problem. This will reconfirm the characteristics of advertising as creative labour. For this, it conducts in-depth interviews and analyzes them through a theoretical detour and a thick description. The study found the dominant discourse that creativity is their duty and ultimate goal. This dominant discourse makes the gendering of creative roles and representation languished. In spite of this, female creators with parenting have difficulty in reducing work ability, because conflicting identities weaken their self-regulation. This means that advertising is 'self-regulationized' labour.

IPS (In-Plane Switching)/FFS (Fringe-Field Switching)/PVA (Patterned Vertical Alignment) 광시야각 액정 모드 개발 역사 및 최근 개발 현황

  • Lee, Seung-Hui
    • Information Display
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    • v.21 no.6
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    • pp.46-56
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    • 2020
  • 액정 모드 기술은 TFT-LCD의 화질, 공정, 비용을 결정짓는 핵심 기술로 당시 일본에 의해 새로운 개념의 광시야각 액정 모드들이 먼저 개발되었지만 한국의 엔지어들의 노력으로 순수 우리 기술을 개발해 상품화한 것은 돌이켜보면 대단한 일이었다고 본다. 당시 후발 주자인 국내 업계와 학연은 일본의 기술을 배우고 따라잡기 위해 일본어 공부를 하면서 일본어로 된 전문서적을 읽고 학회에서 일본 연구자들에 자존심을 버리고 끊임없는 질문으로 기술을 배웠다. 이러한 상황에서도 삼성의 연구자들은 당시 MTA보다 한 단계 향상된 PVA 모드를 개발해 세계 최초의 30인치 TV에 적용시켜 상용화했을 뿐만 아니라 엘지디스플레이의 연구자들은 IPS 기술을 발전시켜 대형 IPS TV의 세계시장을 주도하였다. 당시 제일 후발주자였던 하이디스 엔지니어들은 FFS란 액정 모드를 개발해 현재 일본 뿐만 아니라 세계의 모든 TFT-LCD 업체가 이 기술을 이용하여 제품을 양산하고 있고 향후에도 미니 LED 기술과 접목하여 고화질 LCD 기술을 주도할 것으로 보인다. 이러한 기술 개발로 액정 기술 분야에서 한국 연구자들이 세계적으로 인정받고 있다고 감히 말할 수 있다. 현재 신개념의 디스플레이 분야에서도 한국이 리드를 하고 있다고 보는데 많은 후배 연구자들이 디스플레이 역사의 한 페이지를 장식할 혁신 기술을 개발하고 있는 것을 응원한다. 마지막으로 필자의 경험을 바탕으로 평가한 각 기술들에 대해 다른 전문가들과 이견이 있을 수도 있음을 명시하며, IPS와 PVA 기술을 직접 개발하지 않은 관계로 더 많은 내용을 세밀하게 기술하지 못한 점 송구하게 생각한다. 위 액정 기술들을 우리나라 디스플레이 기술 20선에 선정해 주신 "한국 디스플레이 기술 20선 선정위원회"에 감사드립니다.

A Study on the Modes of Human Communication Reflected in the New-style Novels of the Korean Enlightenment Era (신소설을 통해 본 개화기의 인간 커뮤니케이션 양태)

  • Chae, Baek
    • Korean journal of communication and information
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    • v.68
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    • pp.34-64
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    • 2014
  • This paper analyzed the modes of human communication of the Korean enlightenment era through 9 new-style novels with the assumption that the fictitious world of novels reflect the social realities of that time. The most noticeable fact was that the communication environment of that time were remarkably diversified with the new media, such as newspaper, printed book, postal system, telegraph, telephone, and photo. But the communication of most people was mainly relied on traditional oral communication. In oral communication the hierarchical relationship and age were the most important variable as usual but the formality and etiquette were weakened than Late Chosun Dynasty. The distribution of written culture was enlarged especially by women and lower class. The contact with the foreign cultures which had become possible after the opening of ports brought about intercultural communication. In conclusion it can be said that the communication of people in the enlightenment era was mainly by oral communication but the reliance on the media was enlarged gradually.

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On the application of authorized certificate for cryptology (공인인증서의 암호학 활용에 관한 연구)

  • Kim, Daehak
    • Journal of the Korean Data and Information Science Society
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    • v.28 no.1
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    • pp.163-171
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    • 2017
  • With the advance of function of smart phone system and internet services, mobile trade grows more popular in the area of e-business or banking. These environmental changes, it makes the needs of authorized certificates. Authorized certificate is not only important in these days but also future society. In 2015, 27 millions of Korean people used public key certificate, but most of them does not know the details on the public key certificate. Therefore, in this paper, we explain and investigate the characteristics on the public certificate and explain the relation ship between authorized certificate and public key encrytion. By investigating several papers, internet data, newspapers and books, we found the historical changes, substantial aspects, the encryption systems on the authorized certificate. Also we study the pros and cons of authorized certificate. Finally we predict the number of issued authorized certificate for the future society based on nonparametric statistical method.

A Case Study of Portfolio Assessment in New Zealand Elementary School -Centered on Elementary Mathematics- (뉴질랜드 초등학교의 포트폴리오 평가에 관한 사례연구 -초등수학을 중심으로-)

  • Choi, Chang-Woo;Brian, Storey
    • Journal of Educational Research in Mathematics
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    • v.18 no.1
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    • pp.63-80
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    • 2008
  • In this paper, we suggested generally some samples and cases of portfolio but centered on elementary mathematics in New Zealand elementary school in the aspects of the assessment for learning activity of learner and so we have found some suggestive points by comparing New Zealand portfolio with ours. Finally, we have an objects that the teachers here in Korea can use these results as a cases which are benchmarked by them. We had known through this paper that portfolio assessment in New Zealand elementary school deals with various aspects and it was accessing in the direction of creating knowledge positively through the real life, not textbookish or artificial problem and also it had a characteristics dealing with real life situation or context without filtering. Especially, it always dealt with all regions of curriculum and looked like focusing on the connections of curriculum relatively.

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The Facets of Photographic Records on Korea in Modern Era (조선말과 대한제국 시기 사진기록물의 성격과 생산, 유통 과정)

  • Park, Ju Seok
    • The Korean Journal of Archival Studies
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    • no.62
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    • pp.225-258
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    • 2019
  • Since the opening of Joseon in 1876, the photographic records of the late Joseon Dynasty and the period of the Korean Empire exist more than expected, considering the technological level and the social situations at that time. Photographs related to Korea can be distributed in various forms, such as illustrations of books printed to introduce Korea to Western society, plates of graphic journalism like newspapers or magazines, vintage prints, photo-postcards, stereo-photographs, card-type photographs, and lantern slides. There are still a great deal left in various archives of the Europe, America, Japan and Korea. According to related researchers, Korean-related photographs taken between 1863 and 1910, since Koreans were first photographed, were at least 3,000 to 4,000 cuts and the photo postcards issued was 25,000. It is said that most of them exist. This paper categorizes two ways of producing and distributing photographic records related to Korea, which were early modern times. The subjects of the photographs are clearly Korea or Koreans, but most of the producers of these photographs were Westerners and Japanese, who were imperial servants of imperialism. In the case of photography, there is a great possibility of distortion of the facts depending on the needs or perspectives of the producers. In order to correct the distortion, not only the contents of the photograph but also the intention of the producer, the production and the communication status should be grasped. This is because the problem of reading photograph records accurately and fairly in an age where there is no real experience is the cornerstone for understanding modern Korea correctly and broadly studying the Modern History of Korea.

Notes on Descriptions of the Prosodic System in French Grammars in the Age of Enlightenment & the Departure of the International Phonetic Alphabet (계몽주의 시대 프랑스 문법서에서 기술한 운율 현상과 국제음성기호의 출발에 대한 고찰)

  • Park, Moon-Kyou
    • The Journal of the Korea Contents Association
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    • v.21 no.4
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    • pp.658-667
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    • 2021
  • Our study aimed to analyze and reinterpret, by an acoustic approach, the descriptions of the 18th century prosody and introduce the figurative pronunciation system, which is the International Phonetic Alphabet pioneer. Our methodology compares and analyzes grammars and documents on the transcription system and restructures the prosodic structure. It is certain that the 18th century grammarians widely accepted the prosody theories made by Arnauld & Lancelot of the seventeenth century. In particular, grammar scholars accepted the dichotomous classification of the accent structures as prosodic and oratorical accents. The prosodic accent has a relation to intonation, and the oratorical accent has as its key elements intonation and intensity. Regarding the temporal structure, the lengthening of the final syllable was observed systematically by grammarians of the 18th century. This time structure is similar to that of today. Therefore, we can conclude that the final elongation, an essential characteristic of the modern French accent, has already played an imbued role in 18th century prosody. Despite this, the 18th century grammarians did not assign it the status of accent, as it was a stereotype that matches accent with intonation.

Research on the Costume for the Folk Festivals of Chilseok-dong (칠석동 민속축제복식에 관한 연구)

  • Kim, Eun-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.12
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    • pp.1397-1404
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    • 2003
  • 2002년 월드컵 전야제에서는 한국문화를 소개해 세계인의 환호를 받았는데 그 중에는 칠석동 민속축제인 고싸움놀이가 펼쳐졌다. 칠석동 민속축제는 일반 서민복식의 전통복 형태를 보여주는 복식(服飾)을 실제 착용하고 축제를 행하고 있으므로, 점차 사라져 가는 전통복식을 놀이문화를 통해 직접 확인할 수 있다는 점에서 연구가치를 갖는다. 본 연구의 목적은 국제화 시대에 우리 전통문화에 대한 정체성 확립을 위해 시대적 변화에 따라 변해 가는 민속복식을 무형문화재로 지정되어 있는 칠석동 고싸움놀이를 중심으로 시대적 흐름을 통한 고싸움놀이의 전수과정에서 형성되어 온 민속축제복식의 구성과 특성을 살펴보는데 있다. 연구방법은 광주지역인 광산구 칠석동 마을을 중심으로 자료조사와 현장조사를 병행하였다. 자료조사는 민속에 관련된 전공서적과 무형문화재 조사보고서, 행사팜플렛 등을 참고하였고, 현장조사는 고싸움 축제에 참가하여 복식 전반에 대한사진촬영과 마을축제 참여하는 마을사람들을 중심으로 축제복식에 관한 면담조사를 하였다. 칠석동 고싸움 축제복식은 행사가 진행되는 내용에 따라 크게 4가지로 분류할 수 있는데 본격적인 고싸움이 시작되기 전날 밤에 당산나무에 제를 지내는 당산제 복식, 마을의 평안과 고싸움의 흥을 돋우기 위한 농악복식, 고싸움이 시작되기 전에 아낙네들이 손과 손을 맞잡고 둥글게 돌며 화합을 다짐하는 강강수월래 복식, 한해 풍년을 기원하는 고싸움복식이 있다. 칠석동 고싸움 축제복식의 특성을 요약하면 다음과 같다. 첫째, 구성면에서는 농경제의(農耕祭衣)와 안택축원(安宅祝願的)을 기원하는 민속놀이축제복식으로 일상생활에 착용하는 복식을 이용한 농경 의례복의 다(多)기능성이 강조된 것으로 나타났다. 둘째, 색상은 우리조상의 백의(白衣)의 상징인 일상복인 백색 위에 오방색을 사용하여 화려하고도 강렬한 원색의 색상조화가 특징적으로 나타났다. 셋째, 형태면에서는 양쪽어깨와 허리선의 면 분할이나 비례를 통해 허리부분의 동작에 따른 유동적인 선이 부각되고 있다. 특히, 평면구성의 단조로움은 흔들리는 몸동작에 따른 고름의 율동미와 축제복식의 착장 방법에 따른 한국복식의 형태미를 보여주었다.

A study on the Paradigm Shift in Design Management Through An Annotated Bibliography (문헌 주석을 통한 디자인 경영의 패러다임 변화에 관한 연구)

  • 정경원
    • Archives of design research
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    • v.13
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    • pp.93-103
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    • 1996
  • Why are there semantic difficulties in the jargon, design management\ulcorner A series of changes in the meaning of design management during 40 years. since the beginning of 1950s when the term was used officially in the U.K., has been studied through a set of annotated bibliography. As a result, it is identified that such semantic confusions have been situated in relation to the shift in the emphasis on design management as a narrow sense of design - a broad sense of design - strategic management. This may imply that design management becomes an intrinsic part of corporate management in line with the increasing importance of design in the success of business.

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College Students' Perceptions on Electronic Commerce (전자상거래에 대한 대학생의 인식과 구매태도)

  • Shim, Jong-Seop
    • Korean Business Review
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    • v.12
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    • pp.29-66
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    • 1999
  • Electronic Commerce is rapidly expanding with the development of internet and will be very useful for the consumers in the future. However, we could not find many studies on consumers' attitudes and behaviors in the cybermarket. The purpose of this study is to analyze perceptions of college students in Seoul and Chunchon on Electronic Commerce. The main findings are as follows. First, they prefer surfing on the net with search engines like Simmamai or Yahoo to directly looking over the homepages of department stores and advertisement sites. Students in Chunchon, especially, tend to check out banners at E-mail sites. Second, most of the students get information about shopping mall sites and products from their friends, newspapers or magazines. And they want to have information (advertisements) classified by brand names of the products. Third, students in Seoul rely on brand names more than those in Chunchon do. Students in Chunchon, compared with those in Seoul, believe more kinds of products are available in the internet shopping mall. They complain, however, deficiencies of information about the products and high prices. They want the price information compared with those in traditional markets. Fourth, they feel very uncomfortable about informing their credit card numbers, and thus prefer payments with Electronic Money. And finally, they are not satisfied with return and exchange policies and after-sale services. They also complain that the products are not delivered safely when they are not home. They want the delivery-date indicated.

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