• Title/Summary/Keyword: 서비스품질지수

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A Study of the Service Quality, Perceived Price and Product Quality, and Store Image on Store Loyalty (대형할인점 의류매장의 서비스품질, 가격과 품질지각, 및 점포이미지가 점포애호도에 미치는 영향)

  • Lee, Ok-Hee;Kim, Ji-Soo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.10
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    • pp.1548-1558
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    • 2008
  • The goal of this study was to investigate the impacts of service quality, product quality, and perceived price on store loyalty of the clothes shops at a large-scale discount store. The subjects were 357 female adults living in Suncheon City, Jeollanam Province. The questionnaires were conveniently sampled from June 1 to 30, 2006. The collected data were factor and reliability analyzed using the SPSS program. And Regression was used to verified the relationships between the constructs. Among the five hypotheses set in the research model, total four were selected through empirical analysis and the rest one were rejected. The empirical results showed the following managerial implications. First, consumer' perceived service quality has a positive relationship with store image and store loyalty. Second, product quality has a positive relationship with store image. Third, store image has positively related with store loyalty. Fourth, perceived price has not significantly related with store loyalty. Finally, store image in large-scale discount store is 'sales people', 'VMD/atmosphere', and 'assortment' on forming the store image. Especially, 'assortment', 'oust and friendship', and 'symbol' have significantly related with store loyalty.

A Comparative Study on the Service Efficiency Index(SEI) and Service Quality Consistency Index(SQCI) using the SQI (SQI를 이용한 서비스효율성지수(SEI) 및 서비스품질 일관성지수(SQCI)의 비교연구)

  • Song, Gwang-Suk;Yoo, Han-Joo
    • Journal of Korean Society for Quality Management
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    • v.36 no.4
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    • pp.102-116
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    • 2008
  • The most widely used models to study the quality of service are the SERVQUAL and SERVPERF models that measure service mechanisms. This paper is to estimate service efficiency and consistency for Retail Industry. We tried to measure the service quality and overall satisfaction by using DEA and PCI, degree of combination and top2box which is a little bit different methodology from traditional ones. Rather than using the usual method of converting the service quality index by mean value, the Service Efficiency Index(SEI) and Service Quality Consistency Index(SQCI) are used to measure the efficiency and consistency level, which in turn can be used as the new service quality indices. The result of SEI and SQCI show the efficiency frontier in retail industry that 6 DMUs are analyzed relative efficient DMUs, 12DMUs are inefficient DMUs and retail Industry consistency level appeared low(0.35-0.47) Also, there is a significant difference in terms of efficiency and consistency in the each retail industry. Finally, we showed the summarized result as the Effi-Con Matrix.

A Study on the Evaluation of Service Quality Index for International Airport Using MCJ (MCJ를 이용한 공항서비스 품질지수 평가에 관한 연구)

  • Lee, Seung-Chang;Lee, Gang-Seok
    • Journal of Korean Society of Transportation
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    • v.23 no.1
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    • pp.45-54
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    • 2005
  • The main purpose of this study is located at developing Ominibus Monitoring System(OMS) for the purpose of the internal management, which enable to establish job standards, find out matters to be improved, and appreciate for its treatment in a systematic way. It is through developing subjective or objective estimation tool with use of importance, perceived level, and complex index at international airport by each principal service items, The direction of this study came towards for the purpose of developing a metric analysis tool, utilizing the Quantitative Secondary Data, Analysing Perceived Data through airport user surveys, systemizing the data collection-input-analysis process, making data image according to the graph of results, planning service encounter and endowing control attribution, and ensuring competitiveness at the minimal international standards. It is much important to set up a pre-investigation plan on the base of existent foreign literature and actual inspection to international airport. Two tasks have been executed together on the base of this pre-investigation; one is developing subjective estimation standards for departing party, entering party, and airport residence and the other is developing objective standards as complementary methods. The study has processed for the monitoring services at airports regularly and irregularly through developing software system for operating standards after ensuring credibility and feasibility of estimation standards with substantial and statistical way.

Analysis of Defence Service Quality using PCSI Index and an Empirical Comparative Analysis - Focusing on Small Businesses less than 100 Employees (PCSI 지수를 활용한 국방 서비스품질 분석 및 실증적 비교분석 -100인 미만 소기업 중심으로)

  • Nam, Yoon-Wook;Ko, Dong-Hyeon;Kim, Hyun-Min;Lee, Kowan-Woo
    • Journal of Korean Society for Quality Management
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    • v.51 no.1
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    • pp.37-54
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    • 2023
  • Purpose: A main aims are to check the level of satisfaction of service quality and derive service quality factors in the field of defense quality assurance activities that need improvement. Furthermore, the paper presents a basic data for identifying future development directions. Methods: Classify the level of service perceived by customers and calculate the customer satisfaction coefficient and PCSI index. In addition, the direction of future research is established by empirically comparing and analyzing the data of this study and the past data. Results: The paper derive the service quality factors to be provided to small businesses in the current state. Moreover, It shows the increasing trend of new companies using comparative analysis with past data Conclusion: Since the new company consists of small businesses with less than 50 employees, further research on small businesses is needed in the future.

화상회의 Simulator를 이용한 통신 품질의 감성공학적 평가

  • 나종관;박민용;박희석
    • Proceedings of the ESK Conference
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    • 1997.04a
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    • pp.176-182
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    • 1997
  • 본 연구는 고객 지향적 통시서비스 품질기준 정립을 위한 기초연구 과제로서 크게 통신 고객의 감 성파악 및 감성실험 부분으로 이루어졌다. 우선, 전형적 감성공학적 접근법에 의해 화상회의 시스템 을 사용할 때 느낄 수 있는 206개의 감성어휘가 추출되었으며 이를 어의적 기준과 상대적인 중요도를 기준으로 하여 10개의 주요 감성으로 정리하였다. 사용자의 불만사항 등으로부터 감성실험을 위한 설계변수를 추출하였으며 실험환경 구축을 위한 simulator가 구성되었다. 실험은 음성지연, 음성에코, 화면의 초당 프레임수 그리고 통화주제를 인자로 하는 2$^{4}$요인배치법에 의해 실시되었으며 16명의 피실험자와 Magnitude Estimation방법을 이용하여 파악된 각 감성이 주관적으로 평가되었다. 분산분석 결과, 음성지연은 모든 주요 감성들에 유의한 영향을 미쳤으며, 화상프레임 수는 거리감과 안정성을 제외한 모든 사용자 감성에 주인자로 작용하였다. 또한 요인분석을 실시한 결과 동적인 요인과 정적인 요인으로 전체 감성을 구분지을 수 있었으며 속도감과 깨끗함이 각각을 대표하는 감성으로 나타났다. 주관적이고 복합적인 통신 사용자의 여러 감성을 단일 품질 평가지수로 나타내어 통신소비자의 시스템 선호도 평가에 사용할 수 있는 방법이 제안되었다.

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Comparison of Readability between Documents in the Community Question-Answering (질의응답 커뮤니티에서 문서 간 이독성 비교)

  • Mun, Gil-Seong
    • The Journal of the Korea Contents Association
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    • v.20 no.10
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    • pp.25-34
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    • 2020
  • Community question and answering service is one of the main sources of information and knowledge in the Web. The quality of information in question and answer documents is determined by the clarity of the question and the relevance of the answers, and the readability of a document is a key factor for evaluating the quality. This study is to measure the quality of documents used in community question and answering service. For this purpose, we compare the frequency of occurrence by vocabulary level used in community documents and measure the readability index of documents by institution of author. To measure the readability index, we used the Dale-Chall formula which is calculated by vocabulary level and sentence length. The results show that the vocabulary used in the answers is more difficult than in the questions and the sentence length is longer. The gap in readability between questions and answers is also found by writing institution. The results of this study can be used as basic data for improving online counseling services.

A Study on the Quality Requirements of Administrative Data Using Statistical Purposes (행정정보의 통계적 활용을 위한 품질요건에 관한 연구)

  • Jang, On-Soon
    • Journal of Digital Convergence
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    • v.12 no.6
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    • pp.43-53
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    • 2014
  • This study aims to improve the openness of administrative data and to make extensive use of it in the academic and policy development, analyzing the quality requirements as the users' view of administrative data using statistical purposes. Conducted the exploratory analysis on the case of the Transaction-based Price Index of Housing, applying the administrative data of Realestate Transaction Management System in Korea, based on Denmark's 7 quality indicators for the statistical use of administrative data. According to the results of this study, the administrative data could improve the efficacy of the policy by facilitating the collection of the statistical data which help analyzing the actual market situations. On the other hand, the data have some constraints in adding the required items to producing the statistics, or improving the timeliness problem, due to the characteristics focused on the civil service.

Design of Integrated Portal Service System for Creation of High Quality Scientific and Technologic Academic Information (고품질 과학기술 학술정보 생산을 위한 종합 포털 서비스 체계의 설계)

  • Jeong, Hee-Seok;Park, Jae-Won;Lee, Yang-Sun
    • Journal of Korea Multimedia Society
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    • v.12 no.11
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    • pp.1530-1538
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    • 2009
  • KISTI-ACOMS ver. 2.0 has been distributed to more than 340 academic societies and used by more than 130 academic societies for 4 years since 2005 and still is desired for use by lots of other academic societies. But contrary to the desire and requests for system upgrades of academic societies, ACOMS has not been improved for last 3 years and some academic societies began to use domestic or foreign similar pay online peer review systems. In this paper, a new integrated portal service system is suggested in order to attempt national production cost-saving and quality improvement of academic information by creating and collecting high quality scientific and technologic academic information inexpensively. We come up with methodology of integration and utilization of a personal academic activity portal system interoperable with other services of KISTI, an open citation reference database automatically constructed by authors' activity and a journal evaluation system based on impact factor.

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Mobile IPTV Technology Trends in Hierarchical Network Environment (Hierarchical Network 환경에서 모바일 IPTV 기술 진화)

  • Yeo, K.M.;Park, J.S.;Jeon, S.S.;Kim, Y.I.;Ryu, W.;Lee, H.J.
    • Electronics and Telecommunications Trends
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    • v.27 no.6
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    • pp.31-37
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    • 2012
  • Hierarchical network 기술은 다양한 크기의 이동통신 셀들이 서로 중첩된 환경에서 무선 용량 증대 및 셀 커버리지 확대를 위한 차세대 통신 기술이다. 모바일 IPTV는 IPTV에 이동성이 더해진 기술로서 이동통신망을 이용하여 언제, 어디서나 고품질의 TV 및 VoD, 데이터 서비스를 제공한다. 본고에서는 IEEE 802.16 기반의 hierarchical network 및 모바일 IPTV 기술의 연구동향을 살펴보고 두 기술의 공존 가능성 측면에서의 고려 사항에 대해 기술한다.

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Quality Metric with Video Characteristics on Scalable Video Coding (영상 특성을 고려한 스케일러블 비디오 기반 품질 메트릭)

  • Yoo, Ha-Na;Kim, Cheon-Seog;Lee, Ho-Jun;Jin, Sung-Ho;Ro, Yong-Man
    • Journal of Broadcast Engineering
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    • v.13 no.2
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    • pp.179-187
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    • 2008
  • In this paper, we proposed the qualify metric based on SVC and the subjective quality. The proposed quality metric is for a general purpose. It means we can use it for any video sequences regardless of its temporal and spatial characteristics. The Quality of Service(QoS) is one of the important issues in heterogeneous environment which has diverse restrictions such as limited network bandwidth and limited display resolution. Scalable Video Coding(SVC) is the efficient video coding skill in heterogeneous environment. Because SVC can be adapted to various quality bitstreams using three scalabilities(spatial, temporal, and SNR) from one bitstream which has full scalability. To maximize the QoS in this environment, we should consider the subjective quality which is the viewer response. And also we should consider temporal and spatial characteristics of video sequence because the subjective quality is affected by temporal and spatial characteristics of video sequence. To verify the efficiency of the proposed method, we perform subjective assessments. The experimental results show that the proposed method has high correlation with subjective quality. The proposed method can be a decision tool of SVC birstream extraction.