• Title/Summary/Keyword: 사회적 영향 모델

Search Result 962, Processing Time 0.028 seconds

A Comparison of Influential Factors for Media Selection: Personal Banking Transaction Context (매체선택 영향요인에 대한 비교 분석적 접근: 개인의 은행거래를 중심으로)

  • Jo, Nam-Jae;Park, Gi-Ho;Im, Hye-Gyeong
    • 한국디지털정책학회:학술대회논문집
    • /
    • 2006.12a
    • /
    • pp.337-354
    • /
    • 2006
  • 본 연구는 금융거래를 위한 매체 특성과 금융 업무처리를 위한 개인의 매체 선택에 미치는 영향 요인을 규명하고자 하였다. 또한 매체간 특성을 고려하여 차이점에 대하여 실증적 검증을 시도하였다. 아울러 금융 채널의 사용에 영향을 미치는 매체의 특성들이 반영된 상황 발생시 상황에 얼마나 부합되는 금융 채널을 선택하는지에 대해서도 실증 분석하였다. 정보 기술의 발전으로 금융거래를 위한 채널이 다양화 되었으며, 최근 인터넷 뱅킹에 이어 모바일 뱅킹이 도입되면서 금융 채널의 다양화와 급속화가 진행되고 있다. 이는 차별적 채널의 도입과 운용의 필요성을 제시하며, 고객의 특성 및 거래액, 고객이 느끼는 각 채널별 특성을 고려하여 고객 만족 전략을 전개할 수 있음을 시사한다. 연구결과, 오프라인 거래채널인 은행 창구와 ATM은 입지에 민감한 금융 매체임에 따라 편리성이 사용량에 영향을 미치는 요인으로 나타났으며, 온라인 매체라 할 수 있는 폰뱅킹 , 인터넷 뱅킹 , 모바일 뱅킹은 입지나 위치와는 상관없는 기술적 안전성이 보장되어야 하는 신뢰성이 사용량에 영향을 미치는 요인으로 나타났다. 본 연구에서는 금융 매체별 사용량에 영향을 미치는 특성을 파악함으로써 금융 기관의 차별적 고객 채널의 도입과 운용의 필요성을 제시하고 있다.

  • PDF

Influential Factors on Technology Acceptance of Augmented Reality(AR) (증강현실(Augmented Reality: AR) 기술수용에 영향을 미치는 요인)

  • Chung, Byoung Gyu;Dong, Hak Lim
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.14 no.3
    • /
    • pp.153-168
    • /
    • 2019
  • Augmented Reality(AR) has been one of the important technologies of the 4th industrial revolution. Consumer acceptance of new technologies is substantial issue for market expansion, but there have been few empirical studies on factors that affect the acceptance or use intention of AR. In this study, we have explored and analyzed the factors influencing technology acceptance based on the extended unified theory of acceptance and use of technology(UTAUT2) model in the AR business and have discussed it with comparison with existing research based on this analysis. The results of this study suggest that the main variables of the existing UTAUT1 model had significant positive effect on the intention to use, such as performance expectancy, effort expectancy, facilitating conditions and hedonic motivation, habits of UTAUT2. In addition, perceived risk introduced in this study had a negative effect on intention to use. Furthermore, the impact between these two factors have been effort expectancy(${\beta}=.294$)>habits(${\beta}=.268$)>hedonic motivation(${\beta}=.266$)>performance expectancy,(${\beta}=.263$)>facilitating conditions(${\beta}=.233$)>perceived risk(${\beta}=-.094$). The impact of social influence did not have a significant effect on intention to use. The intention to use was analyzed to have a significant positive effect on the actual use and recommendation intention. On the other hand, the hypothesis that the age and gender has played a moderating role between independent variables and the intention of use were investigated. Age was found out to play a role as a moderator between social influence, facilitating conditions, hedonic motivation, habits and intention to use. In the same way, gender has been shown to play a moderating role between facilitating conditions, perceived risk and intention to use. Academic and practical implications are suggested based on the results of this study.

The Effects of SWAT Model Parameterization on the Prediction of Runoff Characteristics Including Flood and Drought Years (홍수 및 가뭄년의 유출특성이 SWAT 모형 매개변수 추정에 미치는 영향)

  • Kim, Da Rae;Lee, Ji Wan;Ahn, So Ra;Kim, Seong Joon
    • Proceedings of the Korea Water Resources Association Conference
    • /
    • 2016.05a
    • /
    • pp.151-151
    • /
    • 2016
  • 하천 유역의 수자원관리에 있어서 홍수 및 가뭄 기간에 유출의 규모와 빈도와 같은 유출특성을 신뢰할 수 있도록 예측하는 것은 매우 중요하다. 수문모형은 이러한 유역의 신뢰성 있는 유출량 예측을 위해 이용되며, 수문모형의 결과물은 수문순환 과정의 공간적 표출이나 매개변수 추정방법 등 다양한 요인에 매우 민감하게 반영된다. 대부분의 수문모형 매개변수들은 해당 유역의 특성이나, 홍수 및 가뭄과 같은 극단적 유출상황에 따라 설정되어 있지 못한 실정이며, 이는 모형의 신뢰성 있는 보정 및 유출량 모의를 보다 정밀하게 수행하지 못하는 원인으로 작용하게 된다. 본 연구의 목적은 SWAT(Soil and Water Assessment Tool) 모형을 이용하여 유역의 하천 유출량을 모의함에 있어서 홍수 및 가뭄년, 평년의 유출특성이 모형의 매개변수 추정에 미치는 영향을 분석하고자 하는 것이다. 이를 위해, 안성천 유역($1,658.7km^2$)을 대상으로 유역 내 3지점의 기상관측소(이천, 수원, 천안)를 대상으로 40년(1976~2015)동안의 일 기상자료를 수집하여 SWAT 모형을 구축하였다. 홍수년 및 가뭄년, 평년을 포함하는 선별된 기간에 대하여 다양한 목적함수($R^2$, NSE, RMSE, PBIAS)를 활용하여 각각의 조합된 기간의 극단적 유출특성에 초점을 맞추어 검보정을 수행하였다. 이후 홍수년 및 가뭄년, 평년을 포함하는 선별된 기간에서의 유출량의 규모와 빈도에 영향을 미치는 매개변수를 도출하고 민감도를 평가하였다.

  • PDF

The effect of grandparenting on the grandparent's depression: Focusing on comparison between three generation family and non-three generation family (손자녀 양육이 조부모의 우울감에 미치는 영향 : 3세대 가족과 비3세대 가족의 비교를 중심으로)

  • Won, Seojin
    • Korean Journal of Social Welfare Studies
    • /
    • v.42 no.3
    • /
    • pp.33-56
    • /
    • 2011
  • The purpose of this study is to investigate the effect of grandparenting on the grandparent's level of depression. In addition, it is to test the mediating effect of social support and the moderating effect of household type on the relationships between variables. The 555 grandparent sample in this study was from the Korean Longitudinal Study of Aging(KLoSA). The findings indicated that grandparenting(grandparenting time per day and total weeks of grandparenting per year) was significantly related to the grandparent's level of depression. In addition, the grandparent's age was also associated with grandparenting, grandparent's depression, and social support. Grandparent's health condition and marital status was associated with social support. Grandparent's gender had a significant relationship with grandparent's depression and grandparenting time per day. Social support had a direct effect to the grandparent's depression; however, it was not a statistically significant mediator between grandparenting and grandparent's depression. In addition, household type was not a significant moderator of measuring the relationships among grandparenting, grandparent's depression, and social support. Implications for social work practice were discussed based on the result of the study.

A Study on Factors Affecting Customer's Intention using Cyber Community (1인 미디어 커뮤니티 이용의도에 영향을 미치는 요인에 대한 연구)

  • Kim, Jun-U;Lee, Gi-Dong;Kim, Hak-Hui;Park, Cheon-Ung;Kim, Gyeong-Jun
    • 한국디지털정책학회:학술대회논문집
    • /
    • 2006.06a
    • /
    • pp.139-147
    • /
    • 2006
  • 최근 1인 가상커뮤니티가 성숙화 단계에 들어서면서, 이에 대한 많은 연구들이 이루어지고 있다. 특히, 사이버 커뮤니티는 일반 사용자에게 고립감을 벗어나 사회적 관계(social network)를 맺을 수 있는 기능을 포괄적으로 확장시키고, 이용자들에게는 공동의 관심사와 관계 형성의 공간을 제공한다는 점에서 기존 오프라인 커뮤니티와 같은 역할을 한다고 할 수 있다. 더욱이 '카페' 나 '클럽' 중심의 키뮤니티에서 개인형 커뮤니티 추세로 급변하고 있는 최근에는 블로그 사용자가 급증함에 따라 다양한 초점에서 많은 연구가 필요하다. 이에 본 연구에서는 최근 새로운 미디어로 각광받고 있는 개인형 커뮤니티인 블로그 사용자를 새로운 정보기술의 사용자로 파악하여 기술수용모형(TAM)을 기본모형으로 하여 선행연구로부터 도출된 개인특성 변수들에 대하여 실증분석 한다. 본 연구의 학문적 시사점은 기술수용모델이 블로그 사용 환경에서도 적용 가능한지를 검증한 것이고, 기술수용모델 이외의 요소인 주관적 규범, 인지된 즐거움 그리고 자기 유능감이 블로그 서비스 사용에 미치는 영향력을 알아본 점에서 의의가 있다.

  • PDF

국방지식경영 프레임웍과 추진모델에 관한 연구

  • 신태철;서의호;서치종
    • Proceedings of the Korea Inteligent Information System Society Conference
    • /
    • 2001.06a
    • /
    • pp.223-232
    • /
    • 2001
  • 지식, 정보사회에로의 급속한 변화에 따라 지식경영은 국방분야에서도 군사력의 향상과 경제적 군 운용을 위한 중요한 경영패러다임이 되었다. 군에서 지식경영을 도입하기 위해서는 학계에서 연구되어온 지식경영의 제반개념을 바탕으로 군 현실과 특성에 부합하는 지식경영의 프레임웍과 모델이 필요하다. 본 논문에서는 지식프로세스, 영향요소 및 기반요소로 구성되고 조직 문화와 정보기술이 중시된 국방지식경영 프레임웍을 제시한다. 또한 국방지식경영 추진을 위하여 준비단계, 도입단계, 확산단계 및 성숙단계로 구성된 지식경영 추진모델을 제안한다.

  • PDF

Dimensionality of emotion suppression and psychosocial adaptation: Based on the cognitive process model of emotion processing (정서 처리의 인지 평가모델을 기반으로 한 정서 억제의 차원성과 심리 사회적 적응)

  • Woo, Sungbum
    • Korean Journal of Culture and Social Issue
    • /
    • v.27 no.4
    • /
    • pp.475-503
    • /
    • 2021
  • The purpose of this study is to clarify the constructs of emotion suppression and help understanding on the multidimensional nature of emotion suppression by classifying constructs for suppression according to the KMW model. Also, this study examined the gender differences of emotion suppression. For this purpose, 657 adult male and female subjects were evaluated for attitude toward emotions, and difficulty in emotional regulation, as well as depression, state anger and daily stress scale. As a result of the exploratory factor analysis on the scales related to the emotion suppression factors, the emotion suppression factors corresponding to each stage of the KMW model were found to be 'distraction against emotional information, 'difficulty in understanding and interpretation of emotions', 'emotion control beliefs', 'vulnerability on emotional expression beliefs'. Next, the study participants were classified by performing a cluster analysis based on each emotion suppression factor. As a result, four clusters were extracted and named 'emotional control belief cluster', 'emotional expression cluster', 'emotional attention failure cluster', and 'general emotional suppression cluster'. As a result of examining the average difference of male depression, depression, state anger, and daily stress for each group, significant differences were found in all dependent variables. As a result of examining whether there is a difference in the frequency of emotional suppression clusters according to gender, the frequency of emotional suppression clusters was high in men, and the ratio of emotional expression clusters was high in women. Finally, it was analyzed whether there was a gender difference in the effect of the emotional suppression cluster on psychosocial adaptation, and the implications were discussed based on the results of this study.

Empirical Model Building and Analysis for Performance of Social Enterprises (사회적 기업의 성과분석 실증모델 구축 및 분석)

  • Lim, Kyung-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.15 no.3
    • /
    • pp.1436-1441
    • /
    • 2014
  • Social enterprise has been increasingly recognized for as important economic and social contribution to modern society. Recently, many efforts and academic researches related to social enterprise are now emerging from practitioners and academics. This work focused on the key elements affecting the performance of social enterprises such as specifically social entrepreneurship, relationship-oriented organizational culture and government support policy. In this empirical model, two performance variables such as economic and social performance represent the dependent variables. And the size and age of the social enterprises are the controlled variables. By analyzing survey data of 107 social enterprises interesting and meaningful results are obtained. Social entrepreneurship influenced economic and social performance of social enterprises. And relationship-oriented organizational culture influenced economic and social performance of social enterprises. On the other hand, government support policy influenced economic performance of social enterprises, but did not influence its social performance. The developed empirical model of social entrepreneurship in this study showed that community-oriented organizational culture and government policy are important factors for the efficient and successful management of social enterprises in Korea.

A Study on Comparative Analysis of Socio-economic Impact Assessment Methods on Climate Change and Necessity of Application for Water Management (기후변화의 사회경제적 영향평가 방법론 비교분석과 물관리 부문 적용 필요성에 관한연구)

  • Chee, Hee Mun;Park, Doo Ho
    • Journal of Korean Society of societal Security
    • /
    • v.4 no.2
    • /
    • pp.57-64
    • /
    • 2011
  • Although it is uncertain that the cause of changed pattern of the natural disaster related to water (i.e. flood and drought) is due to excessive carbon dioxide yielded from economic activity or the increased number of sunspots, it is apparent that there have been unusual climate change that directly affects the water resource management. Due to such a frequent unusual weather activities, there have been increased natural disaster and the most direct and major reason is considered as climate change. As we see, the climate change necessarily causes social costs. Especially, the effects on the water resource due to flood and drought take the considerable part of such costs. Therefore, this study is basic work to develop a new economic analysis technique to be used in pursuing appropriate adaptation project in field of the amount of cost damage through analysis of the effects of the climate change on the water resource. The models appeared in many reports for cost assessment of climate change were various (e.g., PAGE, DICE, AIM, IMAGE, MERGE, and etc.) and this report summarizes general characteristics of each model. To assess the effects of climate change of the water management, we defined the field of the water management on climate change. The results help post-study in field of the climate change's social-economic effect assessment, can be employed for the prioritizing process of the national fund's investment.

  • PDF

The Impact of Changes in Social Information Processing Mechanism on Social Consensus Making in the Information Society (정보화사회에 있어서 사회적 정보처리 메커니즘의 변화가 사회적 컨센서스 형성에 미치는 영향에 대한 연구)

  • Jin, Seung-Hye;Kim, Yong-Jin
    • Information Systems Review
    • /
    • v.13 no.3
    • /
    • pp.141-163
    • /
    • 2011
  • The advancement of information technologies including the Internet has affected the way of social information processing as well as brought about the paradigm shift to the information society. Accordingly, it is very important to study the process of social information processing over the digital media through which social information is generated, distributed, and led to social consensus. In this study, we analyze the mechanism of social information processing, identify a process model of social consensus and institutionalization of the results, and finally propose a set of information processing characteristics on the internet media. We deploy the ethnographic approach to analyze the meaning of group behavior in the context of society to analyze two major events which happened in Korean society. The formation process of social consensus is found to consist of 5 steps: suggestion of social issues, selective reflection on public opinion, acceptance of the issues and diffusion, social consensus, and institutionalization and feedback. The key characteristics of information processing in the Internet is grouped into proactive response to an event, the changes in the role of opinion leader, the flexibility of proposal and analysis, greater scalability, relevance to consensus making, institutionalization and interaction. This study contributes to the literature by proposing a process model of social information processing which can be used as the basis for analyzing the social consensus making process from the social network perspective. In addition, this study suggests a new perspective where the utility of the Internet media can be understood from the social information processing so that other disciplines including politics, communications, and management can improve the decision making performance in utilizing the Internet media.