• Title/Summary/Keyword: 사회적 연결망

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Recommender Systems using SVD with Social Network Information (사회연결망정보를 고려하는 SVD 기반 추천시스템)

  • Kim, Min-Gun;Kim, Kyoung-jae
    • Journal of Intelligence and Information Systems
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    • v.22 no.4
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    • pp.1-18
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    • 2016
  • Collaborative Filtering (CF) predicts the focal user's preference for particular item based on user's preference rating data and recommends items for the similar users by using them. It is a popular technique for the personalization in e-commerce to reduce information overload. However, it has some limitations including sparsity and scalability problems. In this paper, we use a method to integrate social network information into collaborative filtering in order to mitigate the sparsity and scalability problems which are major limitations of typical collaborative filtering and reflect the user's qualitative and emotional information in recommendation process. In this paper, we use a novel recommendation algorithm which is integrated with collaborative filtering by using Social SVD++ algorithm which considers social network information in SVD++, an extension algorithm that can reflect implicit information in singular value decomposition (SVD). In particular, this study will evaluate the performance of the model by reflecting the real-world user's social network information in the recommendation process.

Neighborhood Networks, Identity as a Neighborhood Member, and Volunteering (지역연결망 및 지역성원으로서의 정체성이 자원봉사 참여에 미치는 영향)

  • Jun, Shin-Hyun
    • Korean Journal of Social Welfare
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    • v.38
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    • pp.234-254
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    • 1999
  • Volunteering has been defined as a form of altruistic helping behavior directed at improving other's welfare. Volunteering is, however, also identified as a type of collective action for community welfare. In this regard, this study tests whether neighborhood member's network and collective identity are more important determinants to explain participation in volunteer work than altruistic or normative motivation. This study estimates a model in which volunteering is determined by empathy, normative beliefs, neighborhood networks(friendship, contacts, and integration), and identity as a neighborhood member. This study shows that empathy, normative beliefs, and collective identity as a neighborhood member have significant impacts on participation in volunteer work. In addition, this study reveals that neighborhood member's network has an indirect impact on volunteering through identity as a neighborhood member. These results suggest that neighbor-hood community member's ties and collective identity are important sources for community welfare and collective volunteer work.

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An Exploratory Study on Social Factors Affecting Job Search Behavior (구직활동의 영향요인에 관한 탐색적 연구)

  • Lee, Byoung-Hoon
    • Journal of Labour Economics
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    • v.25 no.1
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    • pp.1-21
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    • 2002
  • This study presents an empirical analysis of job search behaviors by using the 3rd Korean Labor and Income Panel Study (KLIPS) data. The first finding of the study is that specific job search methods, respectively categorized as the indirect and the formal pattern, show the contrasting consequences of causality, as given job searchers'personal attributes and other social factors. Secondly, this analysis confirms that job searchers' education level is the most important factor that influences their behavioral patterns in a consistent manner. Moreover, it is evident in this exploratory study that job searchers' social network (particularly whether to have close ties with relatives of high social rank) is a statistically important factor to influence the extent of job search methods in use, while their fathers' education level also significantly affects the choice of job search patterns.

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(디지털 콘텐츠 공유행위의 동기부여요인 연구 )

  • Jung, Jung-Ho
    • 한국HCI학회:학술대회논문집
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    • 2006.02b
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    • pp.753-760
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    • 2006
  • 초고속 인터넷망의 보급으로 멀티미디어 환경에서의 디지털 콘텐츠 생산 및 유통은 시간적, 공간적 제약을 뛰어 넘어 다방면으로 활성화되고 있다. 네트워크 구조에서의 파일전송기술에 의해 디지털 콘텐츠는 인터넷 공간에서 역학적인 사회적 관계을 맺은 사용자에 의해 공유되고 있으며, 공급과 수요의 증가로 불법 콘텐츠 시장이 육성되어 저작권에 대한 법적인 이슈가 날로 첨예화 되고 있다. 본 연구는 네트워크 환경에서 사회적 연결망을 기반으로 한 사용자의 콘텐츠 공유 행위에 대한 심리적 요인를 분석함으로써, 사용자간의 관계 조명 및 상호작용과 콘텐츠 공유의 동기부여요인 대해 논의해 보고자 한다. 이를 위한 첫번째로 현재 인터넷 시장의 디지털 콘텐츠 공유현황 분석이 선행되었고, 두번째로 가상공간에서의 커뮤니케이션은 사회적 관계형성이란 관점에서 사용자간의 공유 행위를 정리하였으며, 마지막으로 공유 행위자의 심리적 욕구를 아브라함 매슬로우(Abraham H. Maslow) 욕구단계설을 근간으로 하여 재조명하였다. 이는 네트워크 구조에서의 콘텐츠 생산에 활성화를 위하여 다각적인 측면으로 접근하였으며, 향후 정법화된 디지털 콘텐츠 시장 조성을 위한 가이드로 제시하고자 한다.

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Social Relation of Cyber Sports Supporter's Community and Social Capital (사이버 스포츠서포터스 공동체의 사회적 관계와 사회적 자본)

  • Kim, Kyong-Sik
    • The Journal of the Korea Contents Association
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    • v.13 no.8
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    • pp.386-395
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    • 2013
  • This study examined social relation of cyber sports supporter's community and social capital as time passes. This study selected spectator sports supporters of cyber sports community based on number of number and history of cyber sports supporter. This community is a representative supporter's club of spectator sports. This study utilized 1,848 members accumulated during three month. To analyze data, Netminer 4.0 and social network analysis were used. The conclusion is following: First, social relation of cyber sports supporter's community showed up dynamic change. Second, social capital of cyber sports supporter's community shows Sports events and training schedules, player transfer, manager, record, game watching and TV watching, cheering, cheering uniform and tools, players, teams and clubs, game photos and video, etc. This is the poor-get-poorer and the rich-get-richer phenomenon.

A Study of Visualizing Relational Information - In Mitologia Project - (관계형 정보의 시각화에 관한 연구 - 미톨로지아 프로젝트를 중심으로 -)

  • Jang, Seok-Hyun;Hwang, Hyo-Won;Lee, Kyung-Won
    • Journal of the HCI Society of Korea
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    • v.1 no.1
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    • pp.73-80
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    • 2006
  • Mitologia is about visualizing relations of information in user-oriented method. Most information given in life has invisible relations with each other. By analyzing the common characters and relations of information, we can not only measure the importance of the information but also grasp the overall properties of the information. Especially human relations are the major concerns of social network having several visualization methodologies shown by analyzing relations of each individual in society. We applied social network theory to grasp relationships between characters in Greek mythology representing a limited society. But the current tools of social network analysis have limits that they show the information one-sided way because of the ignorance of user-oriented design. Mitologia attempts to suggest the visual structure model more effective and easy to understand in analyzing data. We extracted connections among myth characters by evaluating classes, frequencies of appearance and emotional links they have. And we raised the understanding of users with furnishing the proper interaction to the information. The initial interface offers 4 kinds of indexes helping to access character nodes easily, while zoom-in function can be used for the detailed relations. The Zoom-in is quite different from usual filtering methods. It makes the irrelative information invisible so that users can find out the characters' relation more easily and quickly. This project suggests the layout to show overall information relationships and the appropriate interactions to present detailed information at the same time.

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A Conceptual Study of the underdevelopment of the British Multinational Corporations, 1870-1914: from the perspective of the network theory (1870-1914년 영국의 초국적 기업 발전을 저해한 요인 분석: 연결망(네트워크) 이론의 개념적 적용)

  • Yang, Oh Suk;Kang, Won Taek
    • Journal of International Area Studies (JIAS)
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    • v.14 no.1
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    • pp.129-153
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    • 2010
  • The guiding research question of this paper is to discover 'why the UK could not develop a general structure in which transnational corporations were born during the end of the 19th ~ beginning of the 20th century like other countries'. In response to this question, although acknowledging its imperfections, the author would like to explore the causality in the context of 'Social Construction' which is reflected in the attributes of British society. As such, researchers are strongly recommended to take into account the actors' interests and the increased value effect of events which is driven by control power. This paper concludes that: firstly, not only was contempt for industrial capitalism prevalent in British society, the British government was unable to recognize the necessity of promoting policies for the development of transnational corporation. In addition, the increase in the clout of commercial-financial capitalists in the city of London along with the expansion of gentlemanly elites interfered with the transnationality of British companies. Secondly, the foundation of the political and economic structures in the UK experienced continuity and challenge simultaneously. Since the 1850's, the British social structure has been progressively characterized by the strengthening power of the commercial-financial elites in London, which resulted not in the transnationality of manufacturing but that of financial services. Finally, the configuration of the social network driven by the British elites consists of the actors' interests and control power in association with severance and connection. Unlike the complementarity of interests, in the initial stage, intended connection based on voluntary motivation between gentries and commercial-financial elites occurred in terms of control power. However, ultimately, the holding of power was transferred to the commercial-financial elites excluding the industrial capitalists and resulted in the reconfiguration of the social network.

North Korean Defectors' Adaptation to South Korean Society: Their Emotional States, Social Media Use, and Life Satisfaction (북한이탈주민의 사회적응: 정서적 상태, 소셜 미디어 이용 그리고 남한생활 만족도)

  • Min, Hee
    • Informatization Policy
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    • v.25 no.2
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    • pp.67-83
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    • 2018
  • This study explores how social media influences individual's social development and well-being. Social media is discussed as an effective tool when individuals lacking social and psychological resources are trying to expand their social networks. This study focuses on the social media use of North Korean defectors, who, in general, have closed social media networks in the South Korean society. This study tries to analyze empirically the effect of social media use on North Korean defectors' satisfaction with our society. In particular, this study focuses on how the use of social media influences satisfaction with their life in South Korea at different levels of their emotional states. This study explores that the relationship between social media and satisfaction with their life in South Korea varies based upon the degree of self-esteem and anxiety. This study expects that social media might provide greater benefits for those who are experiencing low self-esteem and high anxiety. In addition, this study conducts the same analysis for the general public and then compares its results with the survey on North Korean defectors. According to the results of North Korean defectors' survey, the impact of social media use on satisfaction with their life in South Korea was greater for those with high anxiety than for those with low anxiety. Meanwhile, the impact was greater for those with high self-esteem than for those with low self-esteem.