• Title/Summary/Keyword: 사회적 교환이론

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Residents' Perception Differences on the Community Festival Impacts (지역축제의 영향에 대한 지역주민의 지각 차이 분석)

  • Cho, Bae-Haeng;Park, Jong-Jin
    • Journal of the Korean association of regional geographers
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    • v.13 no.1
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    • pp.68-81
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    • 2007
  • The purpose of this study was to analyze the perceptions of local residents towards the impact of Geumsan ginseng festival. This study was trying to examine the perception differences between groups of resident by tourism relatedness. Self-administered questionnaire survey was administered for the Geumsan residents. Frequency analysis, factor analysis, regression analysis, and t-test was administered for the perception differences. Using social exchange theory, it was revealed that tourism relatedness was relatively useful to test the perceptions differences of residents towards festival impacts. Tourism related residents perceived positive impacts more strongly and negative impacts Jess strongly compare to non related residents. The result suggested that residents' perception of festival impacts was dependent on the level of tourism relatedness and implications are drawn for community tourism policy and management.

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A Study on the Design Media, Process, Communication in the center of Design Information (디자인 정보를 중심으로 본 디자인 미디어, 프로세스, 커뮤니케이션에 관한 연구)

  • 최인규
    • Proceedings of the Korea Multimedia Society Conference
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    • 2001.11a
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    • pp.877-883
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    • 2001
  • 1990년대에 급속한 정보화 사회와 디지털 사회가 진행되면서, 디자인 분야에서도 디자인 조직과 프로세스, 정보교환의 방식이 변화하고 있는데, 이러한 변화의 근본적인 원인인 정보화와 디지털 사회에 대해 이론적 배경과 원리를 알아보고, 디자인 개발 프로세스의 사례를 살펴봄으로써 미래의 디자인 정보 시스템의 기본 환경을 제시하고자 한다.

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Open Social Network vs Closed Social Network: A Theoretical Approach to the Effect of the Exclusiveness of the Network (연결망 vs 연줄망: 네트워크의 폐쇄성과 그 효과에 대한 이론적 접근)

  • Lee, Sam-Ho
    • KDI Journal of Economic Policy
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    • v.36 no.2
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    • pp.175-196
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    • 2014
  • This paper is a theoretical attempt to analyze and understand Yeonjulmang and Yeongyeolmang, which are terms for social networks with negative and positive connotation respectively in Korean Sociology. To do that, we analyze a social network where unilateral help are reciprocated. A social network in this context is a network where the past behaviors of its members are transmitted. With the information how the members behaved before, a social norm can emerge in the network, which facilitate the indirect reciprocation of unilateral help. In this norm, an agent's helping now will be rewarded by his being helped in the future. Since the reward happens in the future, this norm may not be sustained even if it is efficient. To sustain the reciprocation of the help, a norm can evolve to punish the violation of the norm more severely. If the punishment becomes too severe, the reciprocation of the help can be sustained even if it is not efficient any more in that the cost of help exceeds the benefit. If we allow the exit of the network, members have incentive to do it as belonging to the network is not beneficial any more. Then the social network may collapse. To avoid the collapse of the network, the exclusive norm, which exclude even mutually beneficial relationship with outsiders, may emerge. This can explain the emergence of Yeonjulmang, or a closed network, which is inefficient in double senses; 1) it may sustain inefficient reciprocation of help, and 2) the mutually beneficial relationship is excluded between an insider and an outsider of the network.

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Assets of the Elderly and their Life Satisfactions: Mediating Effects of Financial and Emotional Support with their Children Not Living Together (노인의 삶의 만족도에 자산이 미치는 영향: 비동거 자녀와의 경제적, 정서적 지지교환의 매개효과)

  • Won, Do-Yeon;Noh, Jae-Hyun;Shin, Yong-Seok
    • 한국노년학
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    • v.37 no.3
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    • pp.687-705
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    • 2017
  • The purpose of present study is to examine the effects of the elderly's assets on life satisfaction, and to examine the indirect effects, such as financial and emotional support exchange with their children, between their assets and life satisfaction. For this study purpose, the 5th data of the Korean Longitudinal Study of Aging (KLoSA) was used. Abstracted from the data, 1,977 cases only for the elderly over 65-year-old were analyzed by employing SPSS 23.0 and SPSS Process Macro. The analysis results are summarized as follows. First, the assets of the elderly had a positive direct effect on the satisfaction of life. Second, the elderly's assets indirectly affected the satisfaction of life through the financial support exchange with their child(ren). Lastly, the elderly's assets indirectly affected the satisfaction of life through the emotional support exchange with their child(ren). Based on these results, this study suggests practical and political implications in terms of social welfare for the elderly's life satisfaction, so as to facilitate the elderly's assets accumulation, and to enhance support exchange between the elderly and their child(ren).

The Effect of Perceived Similarity on Leader-member Exchange and Deviant Workplace Behavior (비교이론이 리더-구성원 교환이론과 직장 내 일탈행위에 미치는 영향)

  • Kim, Soo Kyung
    • The Journal of the Korea Contents Association
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    • v.20 no.7
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    • pp.629-635
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    • 2020
  • Using a sample of two-hundred thirty-eight employees in the service industry, this study examined the relationships between perceived similarity, leader-member exchange (LMX), envy, and deviant workplace behavior (DWB) drawing on social comparison theory. Specifically, the current study predicts that an individual who perceives similarity to co-workers whose LMX is higher is more likely to report lower levels of LMX by focusing on upward social comparison. In addition, the study examines the moderating effect of envy in the relationship between perceived similarity and LMX. The results of the study supported the hypotheses, implying that, first, envious feelings coming from lower levels of LMX positively predict DWB. Second, employee envy moderated the relationship between perceived similarity and LMX such that envious people who report being similar to their colleagues also report lower levels of LMX with their supervisors. This means that employees who reported lower levels of LMX with their supervisors, reported committing more DWB than their counterparts. Finally, LMX mediates the relationship between perceived similarity and DWB, indicating that individuals who view themselves similarly to their colleagues report lower levels of LMX with their supervisors and in turn commit more DWB. We believe that it highlights the need for employees to feel special in order to have unique attention by, and relationships with their supervisors. These results have implications and suggest the need for the further study of employee's negative emotions, LMX theory, and DWB.

The Impact of Ethical Leadership on Unethical Pro-Supervisor Behavior: The Mediating Effect of Supervisor Identification and Affective Commitment (윤리적 리더십이 비윤리적 친상사 행동에 미치는 영향: 상사동일시와 정서적 몰입의 매개효과를 중심으로)

  • Goh, Seung-Suk;Tak, Jinkook
    • The Journal of the Korea Contents Association
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    • v.21 no.9
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    • pp.221-233
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    • 2021
  • This study empirically examined the relationships among ethical leadership, supervisor identification(SI), affective commitment(AC), and unethical pro-supervisor behavior(UPSB) based on social learning theory and social exchange theory. The data were collected by conducting a survey of 339 workers and analyzed using SPSS25 and SPSS Process Macro (v3.5). The results were as follows. First, ethical leadership directly negatively influences UPSB. Ethical leadership indirectly positively influences UPSB mediated by SI. Second, ethical leadership, completely mediated by AC, indirectly positively influences UPSB. Third, ethical leadership has an indirect positive effect on AC mediated by SI. This study showed how ethical leadership works in organizations through social learning theory and social exchange theory. Also, it suggested implications on how to use ethical leadership in field.

Understanding Individual's Switching Intentions to Cloud Computing Service: Based on the Social Exchange Theory (개인 클라우드 컴퓨팅 서비스로의 전환의도에 관한 연구: 사회교환이론을 중심으로)

  • Shin, Seonjin;Park, Sung-Uk
    • Journal of Korea Technology Innovation Society
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    • v.18 no.1
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    • pp.176-203
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    • 2015
  • While the importance of adopting cloud computing service has been emerged, comparatively little research has been conducted on examining factors of an individual user's intention to switch toward cloud computing service. Hereafter, this study presents and empirically tests users' intention to switch to cloud computing. Our model posits that the characteristics of cloud computing such as effectiveness, economics, accessability, switching cost, security concern, and satisfaction toward existing IT service to cloud service affect perceived value, which in turn, influences intention to switch. An experimental study using student subjects provided empirical validation for our proposed model. Survey data from 204 respondents was used to test the model using partial least square analysis. As the result of the analysis, five hypotheses out of seven hypotheses were supported. According to our results, among the characteristics of cloud computing, effectiveness, economics, switching cost, and security concern were found to have significant impact on users' intention to switch that mediated by perceived value. Based on our research findings, we hope that this research will stimulate researchers' interest in the emerging area of cloud computing adoption.

The Effects of Buyer's CSR on Supplier's New Product Creativity in B2B Market: The Role of Trust and Quality of Information Exchange (B2B 시장에서 구매기업의 CSR 활동이 공급업체의 신제품 창의성에 미치는 영향: 신뢰와 정보교환 품질의 역할을 중심으로)

  • Lee, Hangeun;Jung, Nam Sik;Kang, Seongho
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.5
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    • pp.55-68
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    • 2021
  • In the B2B context, recent research on how CSR builds the relationship between buyer and supplier has mainly focused the topic that establishing the long-term relationship asset. To fill this gap, the current study proposes a research model to examine how buyer's corporate social responsibilities(business and philanthropic CSR) affect supplier's new product creativity(internal capability) and its mediated link through trust and quality of information exchange. To test the hypotheses, responses were obtained from 197 marketing or buying managers in B2B firms. The empirical results confirm that both business and philanthropic CSR are positively related to trust. Second, trust also positively influences quality of information exchange. Finally, quality of information exchange has a positive relationship with new product creativity as internal capabilities of suppliers. The theoretical and practical implications of results and limitations of this research are discussed.

Spread of Negative Word-of-mouth of Manufacturing Companies Via Twitter: From the Supply Chain Risk's Perspective (트위터를 통한 제조 기업의 부정적 구전 확산: 공급사슬 리스크 관점에서)

  • Jeong, EuiBeom;Yoo, Hanna
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.5
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    • pp.79-94
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    • 2021
  • Despite the importance of the supply chain risk due to the negative word-of-mouth (NWOM) in social media, related research is insufficient. Thus, this study analyzes how the NWOM of the product is distributed through social media and the characteristics of the distributor based on social exchange theory. For this purpose, we collected information on car recalls from four companies using Twitter from the National Highway Traffic Safety Administration (NHTSA). Based on the Seed Tweet, a Re-Tweet (RT) network was constructed to examine the distribution and spread of NWOM, and regression analysis was performed to test the hypothesis. As a result, it was confirmed that NWOM is a small world network structure that spreads around hub users connected to many users. Moreover, it was found that the more interactive and reciprocal relations the first distributor has, the greater the speed and scale of distribution of NWOM.