• Title/Summary/Keyword: 사회적책임

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The Effect of K-Beauty Brand's Social Responsibility Activities on Purchase Intention through Value : Focusing on the Comparison of Korean and Chinese Consumers (K-뷰티 브랜드의 사회적 책임활동이 가치를 통해 구매의도에 미치는 영향: 한·중 소비자 비교를 중심으로)

  • Lee, Sun-Joo;Jeong, Yun-Hee
    • Journal of the Korea Convergence Society
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    • v.13 no.3
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    • pp.291-299
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    • 2022
  • This study aims to study the effect of K-beauty brand's social responsibility activities on purchase intention through value, and to conduct a comparative study using Korean and Chinese data. To To test the hypothesis, a total of 480 data were collected from Korean and Chinese and analyzed using SPSS 27 and LISREL 8.8. As a result, it was found that economic responsibility affect efficient value, and ethical responsibility positively affect social·ethnic value. Also, the effect of efficient value and social·ethnic value on purchase intention had also positive effect for both Korean and Chinese. Regarding the difference in path coefficient, it was found that the influence of social·ethnic value on purchase intention was greater for Chinese than for Korean. These research results expand the theory of K-beauty brands' social responsibility activities and provide practical applications for K-beauty brands operating in China. If a comparative study on the impact of other social responsibility activities is conducted in the future, better implications can be provided.

시선집중, 선진안전사업장 - 기업 번영의 지름길은 안전 안전으로 사회적 책임을 다하는 강한 기업, (주)한창

  • Im, Dong-Hui
    • The Safety technology
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    • no.188
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    • pp.19-21
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    • 2013
  • 1979년 설립된 (주)한창(대표이사 허남걸)은 에어컨, 전열교환기, 차량용 닥터바이러스, PDP TV classis base, 산업용에어컨, 온수기, 프레스 부품, 열교환기 부품 등을 주생산품으로 하고 있는 기업이다. (주)삼성전자에 OEM방식으로 거래하고 있으며, 현재 수원을 필두로 하여 아산공장, 인도공장 등을 가동하고 있다. 전체 직원은 약 500여 명에 달한다. 이곳은 '참', '앎', '온'이라는 사훈 아래 '내실경영', '인재경영', '사회적 책임'의 경영방침을 펼치고 있다. 내부인력에 대한 자기개발 강화, 그리고 안전에 대한 회사의 역할 강화 등으로 사회적 책임을 다함으로써 작지만 강한 기업으로 성장해 나가고자 한다.

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A Study on the Accounting Conservatism of Socially Responsible Investment Corporate (사회책임투자 기업의 회계보수주의 수준에 관한 연구)

  • Kim, Jin-Seop
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.1
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    • pp.347-353
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    • 2019
  • This study examined the Quality of Accounting Earning of Socially Responsible Investment(SRI) Corporate from the vantage point of Accounting Conservatism. This study used 2,993 sample data from 2011 to 2016. In short, the result of this study's is as followed. Socially Responsible Investment(SRI) have a positive relevance with Accounting Conservatism. Therefore, this study can support that the firm has a high level of Socially Responsible Investment(SRI) will have the better the Quality of Accounting Earnings according to this study. This study contributes as follow. This study verified the Accounting Earnings's Quality of Socially Responsible Investment(SRI) Corporate from a Accounting Conservatism vantage point and extended precedent study on Socially Responsible Investment(SRI). We hope that this study can be helped development of capital market.

Discussion on the Social Responsibility of Scientists and Engineers Revisited (과학기술자의 사회적 책임에 관한 논의의 재검토)

  • Song, Sung-Soo
    • Journal of Engineering Education Research
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    • v.11 no.2
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    • pp.5-14
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    • 2008
  • This paper investigates conditions, issues, and themes in the social responsibility of scientists and engineers by the examination of various materials in science and technology studies(STS). Firstly, the institutionalization of science and technology in society works as a objective conditions for the responsibility of scientists and engineers. Secondly, discussion on scientists and engineers as professionals should be complemented by focusing on the public character of science and technology. Thirdly, various social relevant groups should be comprehensively considered in the ethical conflicts of scientists and engineers. Finally, this paper suggests some themes in science and engineering ethics to strengthen the social responsibility of scientists and engineers.

The study on the change of consumer brand attitude resulting from the levels of exposure to socially responsible advertisements and socially responsible fashion advertisements (사회책임적 광고 및 사회책임적 패션광고에 따른 소비자의 브랜드 태도 변화에 관한 연구)

  • Chang, Geunghae
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.3
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    • pp.127-138
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    • 2020
  • The purpose of this study is to investigate how Socially Responsible Advertisements and Socially Responsible Fashion Advertisements affect brand attitudes, dependent on the level of consumer recollection. The following is a summary of the main findings. Corporate Socially Responsible Advertisements had a positive effect on the behavioral attitude of consumers. However, Socially Responsible Fashion Advertisements more positively affected the emotive attitude. Considering the consumer's recollection, the influences of Socially Responsible Advertisements and Socially Responsible Fashion Advertisements on Brand Attitude were investigated. In the case of Socially Responsible Advertisement, the cognitive attitude factor, that is the rational aspect of consumers, induced a favorable response, whereas, in Socially Responsible Fashion Advertisements, the emotive attitude factor had the highest level of influence on consumers.

A Study on the Effect of Corporate ESG Activities on Business Performance : Focusing on the Moderating Effect of Corporate Values Perception (기업 ESG 활동이 경영성과에 미치는 영향에 관한 연구 : 기업가치관 인식의 조절효과를 중심으로)

  • Jung, Jin-Ho;Park, Hyeon-Suk
    • Industry Promotion Research
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    • v.7 no.2
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    • pp.15-29
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    • 2022
  • This study attempted to investigate how corporate ESG practice affects management performance. To this end, the effect of environmental responsibility activities, social responsibility activities, and governance activities in terms of environment (E), social (S), and governance (G), which are the three elements of ESG, on management performance, mediating organizational effectiveness, and controlling corporate value perception, were empirically analyzed. The analysis results are as follows. First, environmental responsibility activities, social responsibility activities, and governance activities all had a positive (+) effect on management performance. Second, environmental responsibility activities, social responsibility activities, and governance activities all had a positive (+) effect on organizational effectiveness. Third, it was found that organizational effectiveness plays a partial mediating role between environmental responsibility activities, social responsibility activities, governance activities, and management performance. Fourth, it was found that corporate value perception has a moderating effect on environmental responsibility activities and governance activities, excluding social responsibility activities. Therefore, strengthening ESG practice will not only be essential for investment, but also help improve management performance. In addition, the results of this study suggest that ESG education for members should be strengthened to promote ESG practice, and it is necessary to re-establish management strategies so that corporate values reflect ESG.

The Research on the Development of the Corporate Social Responsibility (기업의 사회적 책임 발전방향에 관한 연구)

  • Song, Kwan-Cheol;Li, Yi-Ran
    • The Journal of the Korea Contents Association
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    • v.18 no.8
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    • pp.287-299
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    • 2018
  • This study is primarily aimed at conducting conceptual research that reinforces corporate social responsibility and gives direction to how local firms' CSRs should evolve in line with global CSR core values. To this end, a comprehensive approach was made to the Korean CSR system or standards in terms of research methods, and the direction of development was derived by comparing them with global standards. While the social responsibility activities of Korean companies are still focused on social contribution, CSR activities of global companies take social responsibility not only in various business areas but also in the circumstance surrounding companies, labor, environment and others. In particular, they are conducting stable CSR activities within the value chain of companies. Moreover, the CSR function is required in both the original and the primary sub-contractors and the secondary sub-contractors. This can confirm that the CSR activities of companies contribute to the development of society as they attract better working conditions and a better living environment based on the CSR. Therefore, the CSR direction presented by the study is meaningful and worthwhile in that it can contribute not only to Korean companies' global advancement but also to transform our society into a better society.

The Study on the relations between Corporate Social Responsibility and Financial Performance (기업의 사회적 책임과 재무성과의 연관성에 관한 연구)

  • Kang, Jae-Ho;Kim, Dong-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.2
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    • pp.681-688
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    • 2010
  • As the concerning about Corporate Social Responsibility(CSR) is increasing, corporate's expenditure about Corporate Social Responsibility is increasing year and year. As for this, we need the research about the effect of the expenditure about corporate social responsibility on financial performance. So, lot's of empirical researches have been tested in order to prove the relations between Corporate Social Responsibility and Financial Performance. But their results of study different from those of researchers due to the reasons of different methodologies and varieties of variables measuring. Therefore, in this article, setting two hypotheses with sampling 600 corporate firms from 2003 to 2005,first we analyzed financial performance of corporate which is carrying execution into corporate social responsibility and which is not. Second, we analyzed corporate which is carrying execution into corporate social responsibility before and after. In results of this paper, carrying execution into corporate social responsibility affects financial performance badly in short term. That's why we need to study for further more long term periods such as after 5-years or so. And financial performance of corporate which is carrying execution into corporate social responsibility is higher than others, accepting the second hypothesis just as this paper has set.

Analysis on the Public Perceptions about the Causes of the Poverty in Korea (한국사회 빈곤원인 인식의 실태와 결정요인)

  • Lee, Sangrok;Kim, Hyeongkwan
    • Korean Journal of Social Welfare
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    • v.66 no.1
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    • pp.163-189
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    • 2014
  • The public perceptions about the cause of the poverty are generally considered as the important subject because they are assumed to have profound influences on the anti-poverty strategies, the features of the welfare system, and the welfare politics. Yet, there have been few studies on the public perceptions about attributions for poverty in Korea. In this article, we explore the popular perceptions about the causes of the poverty and investigate the determinants of the various beliefs about the causes of the poverty in Korea. The data derive from the Welfare Attitudes data of the 8th Korea Welfare Panel Survey. The results indicates that Koreans are more likely to support the individualistic explanations on the causes of the poverty than the structural and the fatalistic explanations. The results of regression model analysis show that there are differences in the determinants of the three types of poverty explanations, but subjective variables have the strong effects on all of the poverty explanations in Korea. In this study we find that Koreans are more likely than the western european welfare states to endorse individualistic explanations. These findings suggest that the underdevelopment of the welfare system in Korea is assumed to have the connection with the popular individualistic explanations. And, they suggest that there are needed to have notices to changing the public perceptions of the poverty and the cultural context of the social welfare in order to advance the welfare state in Korea.

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Attitudes toward Social Values and Economic Values of Social Enterprise Workers (사회적기업 근로자의 사회적 가치와 경제적 가치에 대한 태도)

  • Kim, Eun-Hee;Lee, Yong-Jae
    • The Journal of the Korea Contents Association
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    • v.17 no.5
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    • pp.602-612
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    • 2017
  • The purpose of this study was to identify employees' perception of social and economic values that social enterprises pursue and to provide implications for the training of social enterprise workers. The main results are as follows. First, more than half of the social enterprise workers recognized that economic value and social value were equally important. In addition, the responsibilities of realizing corporate social values were somewhat higher than those of employees. The social value of the social enterprise should be pursued in preference to the value for the company and its members. However, efforts to set goals for the social value of social enterprises were lacking. Second, social enterprise workers generally had a high perception of economic value and recognized that the responsibility and effort of management was more important than the employees in order to realize economic value. Third, the higher the age of workers, the higher the importance of social value than economic value, emphasized the responsibility of the manager, and the less the work experience, the more important is the social value and the manager's responsibility. While commercial enterprise workers are highly aware of the importance of economic value, non-profit enterprise workers are highly aware of the importance of social value. In the future, it will be necessary to provide an educational support program that allows workers to recognize the social and economic value of social enterprises in a balanced manner. Efforts are needed to develop, monitor and monitor standardized measures for measuring the value of social enterprises.