• Journal of the Korea Society of Computer and Information
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• v.24 no.11
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• pp.271-276
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• 2019

The purpose of this study is to examine how social motivation, functional motivation, playful motivation, and psychological motivation affect SNS user satisfaction in order to find out what factors are important to Korean high school students in using SNS. As a result, playful motives, functional motives, and psychological motives except social motives have an effect on SNS user satisfaction, and this satisfaction has a positive effect on students' value formation. These results suggest that the reason why Korean high school students use SNS is that they need it and enjoy it, that is, they use SNS from a personal point of view, and are not related to social phenomena. However, social motives were found to have a positive effect on functional and playful motives. In other words, various social phenomena, which are social motives, provide an opportunity and theme for the use of SNS, and functional motives have positive effects on playful and psychological motives. In other words, the various functions provided by SNS have a positive effect on the selection and use of SNS.

• The Journal of the Korea Contents Association
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• v.15 no.1
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• pp.462-474
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• 2015

This article is aimed to investigate the role of social pressure in the influential relationship of user motivation on user commitment in social media. On this purpose, user motivation in social media was divided into 3 sub-dimensions as social motivation, functional motivation and hedonic motivation and social pressure was also categorized into informational isolation pressure and conformity pressure and then it was explored that how the social pressure makes differential effects in the relationship of each dimensions of user motivation and user commitment. Major findings are as follows. First, user's social motivation and hedonic motivation in social media had significant positive influence on user commitment. Second, the informational isolation pressure showed moderating effect in the relation of functional motivation and commitment. Third, conformity pressure displayed moderating effect in the relation of social motivation and commitment. This article suggests empirical supports about the role of social pressure in the phenomena of social media use and commitment, but requires to explore more specific factors and multi-dimensional studies in regard of social pressure in social media.

• 한국벤처창업학회:학술대회논문집
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• 2019.11a
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• pp.61-65
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• 2019

본 연구에서는 청년예비창업가의 창업가정신과 창업동기가 사회적 자본을 조절효과로 창업의지에 미치는 영향에 관한 연구이다. 최근 앞으로의 국가경제를 이끌어갈 청년들의 일자리 부족문제와 청년실업률(15세에서 29세의 경제활동인구 중 실업자의 비율)의 증가에 따른 문제가 대두되고 있다. 이를 극복하기 하고 국가경제발전을 위해선 창업은 매우 중요한 전략 중 하나이며 이를 위해 정부에서는 (청년)예비창업가들의 창업의지를 높이기 위해 다양한 노력하고 있다. 창업의지에 있어 창업가정신과 창업동기가 필수적으로 필요하며 이러한 창업가정신과 창업동기를 가지게 되면 (청년)예비창업가들은 자신들이 부족한 사회적 자본을 확보하기 위해 노력하게 되고 이러한 과정 속에서 사회적 자본을 가지고 있고 없고의 차이로 인한 (청년)예비창업자들의 창업의지에 대해 연구하고자 한다. 그렇기에 창업의지에 있어 창업가정신과 창업동기 그리고 사회적 자본의 중요성을 강조하고자 한다. 본 연구는 첫째, 창업가정신이 창업의지에 영향을 미치는지 여부 분석, 둘째, 창업동기가 창업의지에 영향을 미치는지 여부 분석, 셋째, 사회적 자본이 창업가정신과 창업의지에 관계에서 조절효과를 가지는지 여부 분석, 넷째, 사회적 자본이 창업동기와 창업의지에 관계에서 조절효과를 가지는지 여부 분석 등이다. 현재까지 받은 140개의 설문을 받았으며, 본 연구는 창업가정신과 창업동기가 창업의지에 유의한 정(+)의 영향을 미치는지, 사회적 자본은 창업가정신과 창업의지의 관계에서 정(+)의 조절효과를 가질 것인지, 사회적 자본은 창업동기와 창업의지의 관계에서 정(+)의 조절효과를 가질 것인지 등을 분석할 것이다 앞으로 더 많은 설문지를 통해 가설에 대한 검증을 할 것이며 이에 본 연구결과를 통해 (청년)예비창업가에 창업의지에 있어 창업가정신, 창업동기, 사회적 자본의 필요성을 시사점으로 제시하려 한다.

• Journal of Digital Convergence
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• v.19 no.8
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• pp.133-139
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• 2021

This research emphasized that the importance of Social Support and verify the effects of Social Support on Subjective Well-Being through Achievement Motivation. In addition, the mediating role of Achievement Motivation was clearly identified as a key variable that can lead to Subjective Well-Being. To achieve this purpose of research, an empirical analysis was conducted on Chinese students attending domestic universities. Through empirical analysis, it was found that Social Support improve Motivated Success and Motivated Avoid Failure. Furthermore, Motivated Success and Motivated Avoid Failure were found to increase the level of Subjective Well-Being. Furthermore, in the relationship between social support and subjective well-being, verification of individual mediating effects and multi-parameter effects of Motivated Success and Motivated Avoid Failure showed that only the motivation for success has a partial mediating effect. Finally, practical implications from this study were presented and future research directions were discussed.

• Journal of Korea Game Society
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• v.20 no.1
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• pp.67-82
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• 2020

This study looked at the influence of MMORPG's motivation on interpersonal competence through MMORPG's social usage. For this, 496 surveys were retrieved. As a result, the social usage of MMORPG was completely mediated in the relationship between motivation and interpersonal competence. The social usage of MMORPG has a positive full mediation effect on the relationship between the social relationships motivation and the interpersonal competence. And Immersion/Escapism motivation, the social usage of MMORPG has reduced the negative effect on the interpersonal competence.

• Korean Journal of Social Welfare Studies
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• v.42 no.2
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• pp.493-523
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• 2011

This study set out to investigate the effects of individual motivation on turnover intention among social workers and examine their turnover intentions in details by focusing on the mediation effects of multiple commitment. To be specific, it aimed to propose and test a prediction model for social workers' turnover intentions based on the Self-determination Theory and Theory of Planned Behavior. For those purposes, a mail survey was taken among social workers working for use facilities, residential facilities, public health centers, social welfare foundations and associations, and all kinds of centers and institutions in 15 cities and provinces across the nation. Total 1,918 questionnaires were distributed, and 1,671 ones were returned, and 979 whose respondents expressed a turnover intention were used in final analysis. The analysis results indicate that psychological motivation of social workers had direct impacts on their turnover intention. However, their role stress had no direct impacts on their turnover intention, which suggests that the impulsive routes model for turnover intention is supported only in psychological motivation and job characteristics. Secondly, their psychological and job motivation turned out to have indirect impacts on turnover intention through the multiple commitment, which suggests that the reflective routes model for turnover intention is supported in all career, job, and organizational commitment. Career commitment had the most significant impacts on turnover intention, being followed by job commitment and organizational commitment in the order, which suggests that the social welfare academy should increase their interest in career commitment. Based on the findings, the study proposed implication for the career management plans, plans for human resources

• Journal of the Korea Convergence Society
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• v.12 no.9
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• pp.113-120
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• 2021

As a result, the interaction between personal motivation and class type is not significant. On the other hand, the interaction between social motivation and class type is significant and overall online class increases engagement with educational issues. In particular, the group with low social motivation showed greater change than the group with high social motivation, so online education seems to be more effective in the group with low social motivation. It means that by stimulating students' social motivation rather than personal motivation, the effectiveness of online education can be enhanced, and it can lead to education outcomes - behavioral changes and attitudes of learners. In order to revitalize social motivation in the intensely personal space of online, it is necessary to activate social communication methods such as SNS, and development of interpersonal issues and learning materials would be more efficient. In order to derive more specific results, it is necessary to measure the level of prior knowledge and involvement of the participants in class, and to comprehensively investigate and analyze the state of learners before and after class through more variables. Finally, in order to increase the reliability of the research results, it is necessary to clearly prove it through the establishment of a structural model.

• The Journal of the Korea Contents Association
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• v.14 no.10
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• pp.403-415
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• 2014

This study explored three types of educational participatory motivations among 196 adult social work students at one of Cyber University in Seoul, Korea. and examined the relationship of educational participatory motivations and educational satisfaction, aiming to provide suggestions for increasing adult social work students' educational satisfaction. Results revealed that students had goal-oriented motivation the most, followed by learning-oriented motivation and activity-oriented motivation. Results showed that age and three types of educational participatory motivations, in order of goal-oriented, learning-oriented, and activity-oriented motivations, influenced educational satisfaction. In conclusion, this study suggested that cyber universities should improve educational environments including educational curriculum, in order to meet adult social work students' goal-oriented motivation, and provide methods to satisfy adult social work students' activity-oriented motivation, reflecting their altruism. In addition, young social work students' educational participatory motivations should be explored to increase their educational satisfaction.

• The Korean Journal of Coaching Psychology
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• v.6 no.2
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• pp.75-92
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• 2022

There are many studies that intrinsic learning motivation and social support play an important role in the study of children and adolescents. However, studies examining the effects of intrinsic learning motivation and social support by measuring the actual academic performance of elementary school students are rare. This study attempted to verify the effect of intrinsic learning motivation on Korean language performance and moderating effect of social support in 5th and 6th graders in elementary school. 122 elementary school students in local county-level areas participated in this study. The Korean language test was conducted about 5 months after intrinsic learning motivation and social support of families and teachers were measured. The results revealed that Korean language performance showed a significant positive correlation with intrinsic learning motivation and social support, and also showed a significant correlation between learning motivation and social support. In the regression analysis with control variables, it was found that intrinsic learning motivation had a significant effect on Korean language performance. The moderating effect of social support was analyzed by dividing it into family support and teacher support. The interaction effect of learning motivation and social support was significant only in teacher support, not in family support. In specific, when teacher support was high, Korean language performance was high regardless of the student's learning motivation level, but when teacher support was low, the student's learning motivation mattered in the performance. Based on the results of this study, implications and limitations were discussed.

• Journal of Digital Convergence
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• v.9 no.2
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• pp.101-110
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• 2011

This study has a blog usage experience with china netizen. We found the impact that blog usage motive, usage type, blog involvement and political-society disposition influence on a moral recognition with a blog activity. Results were as follows: First, A blog usage motive appeared seven, self-expressive and informational search motives were revealed that we had an influence on moral recognition of blog activity. Second, they had the difference in a blog usage motive according to a blog involvement and blog involvement reveled that we had an influence on moral recognition of blog activity. Third, the society involvement disposition of china netizen had an influence on moral recognition of blog activity, it effects on significantly social motivation of blog usage. The implication of this study is a follows. We verified the blog usage motive, type, blog involvement and society involvement disposition are important elements which understand a blog activity. Finally, we confirmed that psychological and social motive related to moral recognition of blog activity.