• Korean Institute of Interior Design Journal
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• v.27 no.1
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• pp.88-96
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• 2018

The income level of people in South Korea has risen as the gross national income per capita reached the milestone of 30,000 dollars. More and more consumers try to change their houses according to their tastes just like they express themselves through clothes, bags, and other fashion items, thus pursuing value-based consumption. The changes to the housing culture including the greater percentage of one- or two-person households and the growing trend of lease and monthly rent have made consumers increase their demands for products to express their lifestyles. As a result, global lifestyle shops with characteristic and diverse concepts entered the South Korean market and were joined by South Korean fashion brands, large-sized stores, department stores, and fancy stationery manufacturers, which launched their own brands, in the expansion of lifestyle shops across the nation. Lifestyle shops have a couple of unique attributes including the relatively clear selection of target consumers and a clear set of VMD strategies accordingly. Based on a judgment that there was cost differentiation among brands, the investigator categorized the comparison and analysis criteria into high, middle, and low prices to apply case analysis. This study set out to analyze VMD strategies for spatial composition through cost differentiation among lifestyle shops, take the results into total consideration, and propose an effective and competitive VMD strategy for lifestyle shops through spatial composition elements.

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.2
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• pp.49-62
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• 2012

The purpose of this study was to investigate the relationship between well-being lifestyles and herbal cosmetics benefits sought of female consumers. The data were collected from 301 women living in Seoul, Gyeonggi, Gwangju, Busan, and Gyeongnam province in June, 2011. Statistical methods including frequency, F-test, t-test, Duncan test, factor analysis, Cronbach's ${\alpha}$, correlation coefficient, and multiple regression were used for this study. The results of this study were as follows.: The well-being lifestyles were composed of five factors, 'health pursuit activity', 'eco-friendly product interest', 'eco-friendly dietary', 'eco-friendly clothing', and 'eco-friendly housing'. The herbal cosmetics benefits sought were composed of seven factors, 'special function pursuit', 'skin 'fitness pursuit', 'brand pursuit', 'nutritional reinforcement pursuit', 'economy pursuit', 'fragrance pursuit', and 'scarcity pursuit'. The well-being lifestyles and herbal cosmetics benefits sought according to female consumers's demographic characteristics showed a difference. Female consumers's well-being lifestyles showed that correlation with the herbal cosmetics benefits sought. Female consumers's well-being lifestyles had a influence on their herbal cosmetics benefits sought. The study results are highly expected to be used as valuable sources in marketing strategies for herbal cosmetic industries.

• Fashion & Textile Research Journal
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• v.21 no.1
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• pp.46-58
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• 2019

This study analyzes the effects of lifestyle on wetsuits purchasing behavior and identifies various characteristics among lifestyle groups. A questionnaire survey of 213 domestic consumers with water sport activity and wetsuits experience indicated the following results: 1) Lifestyle factors were analyzed as 6 factors: social relation ships, development orientation, trend & appearance, domestic, positive acknowledgement of hobbies, pursuit of practicality. And the wetsuits selection criteria was 4 factors: wearing fitness, product information, design, reputation. 2) Social relationships, development orientation, positive acknowledgement of hobbies and pursuit of practicality factors had a positive effect fitness. Trend & appearance, development orientation, and pursuit of practicality factors had a positive effect on product information factors ; in addition, development orientation, and trend & appearance, a positive acknowledgement of hobbies factors had a positive effect design factors. Social relationships, trend & appearance, and pursuit of practicality factors had a positive effect on reputation factors. However, trend & appearance factors negatively affected the wearing fitness factors and the positive acknowledgement of hobbies factors had negative effect on product information, reputation factors. 3) The three groups of lifestyle factors showed differences in monthly average purchasing of clothes, average annual purchasing expenditures for water sports related products, number of water sport activity days and frequency, product selection criteria.

• 한국HCI학회:학술대회논문집
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• 2007.02a
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• pp.653-660
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• 2007

최근 국내외 소프트웨어 개발 특성의 변화인 잦은 요구사항의 변경, 단축된 비즈니스 라이프사이클, 비용절감의 압력등과 맞물려 생산성을 높이기 위한 개발 접근방식이 요구되었으며, 소프트웨어의 재사용 및 높은 생산성을 제공할 수 있는 대표적인 방법이 디자인 패턴이다. 본 연구는 웹 어플리케이션 시스템 개발에 실제 적용가능한 UI디자인 패턴모델을 개발하기 위해 20개의 웹 어플리케이션 시스템을 표본으로 추출하여 1000여개의 단위업무화면을 분석하였다. 개발한 어플리케이션 UI 디자인 패턴 모델을 실무 전문가(UI디자이너, 개발자)들에게 이해도, 사용적합성, 생산성측면에서 검증하여 실무에 적용가능한 모델임을 객관적으로 증명하였다.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2009.05a
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• pp.55-58
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• 2009

본 연구는 주관적인 사용자의 감성을 객관적으로 정의하여 2차원 감성 모델에 의한 터치폰의 GUI 디자인 요소에 대한 디자인 가이드라인을 제시하고자 한다. 본 연구는 다음과 같은 단계로 연구를 진행하였다. 첫 번째 단계로 그루밍(Grooming) 사용자들의 라이프 스타일을 조사하여 Norman(2002)에 의거한 감각적, 행태적, 그리고 심볼적 세 가지 레벨의 감성요소를 추출하였다. 두 번째 단계로 Russell(1980)의 28개 감성 어휘와 세 단계 감성과의 관계성을 설문하여 감성모델을 구현하였다. 마지막으로 요인분석을 이용하여 대표 감성 어휘를 도출한 후 감성적 터치폰의 GUI(Graphic User Interaction) 디자인 요소를 제시함으로써 사용자의 감성이 반영된 인간 중심적인 제품 디자인을 위한 가이드라인을 제안한다.

• Archives of design research
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• v.18 no.4 s.62
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• pp.267-276
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• 2005

Advertisement is a creation. However, it is not a sort of self-sufficient creation as can be found in the fine arts that start from and end with an artist's personal sense but an inter-subjective creation formed from the dose relationship between the inner senses of other persons as social factor and the meanings of symbols. In this respect, how to systematically express the cultural aspects seen from the convergence of 'words' and ‘images' that are coexisting within the ads expression depends on the inter-subjective mutual sensitivity between ads creator and consumer. Therefore, it is assumed that the quality of impact the ads expression has is not a personal sense of ads creator based on a consumer survey but an intuitive judgement made by both of them who share their lifestyles. In conclusion, the finding of the quality of impact of ads expression through the lifestyle of ads creator is to make sure that, by directly applying the lifestyle exposed from within the prerequisites of customer to that of ads creator, the inter-subjective ads creation needs to be formulated.

• Korean Institute of Interior Design Journal
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• v.26 no.6
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• pp.202-209
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• 2017

In 21 Century, people's living standards and material requirements have been continuously improved with the development of society. The demand for commercial space is not merely content with purchases. What's more, the consumers want to experience some activities offered by the brand while shopping. In this paper, we mainly research the spatial structure and the spatial expressional characteristics of brand lifestyle shop of Korean brands built in Seoul area. First, through the documentary research, we get the four characteristics of interior space performance of brand lifestyle shop, which are, interaction, proximity, symbolism and compound. Secondly, we select 8 brand lifestyle shops in the Seoul area as the object of this study, and analyze the actual application of the four characteristics in these cases. Thirdly, through the analysis of case study, we make a concrete analysis of the expressional characteristics of Korea's brand lifestyle shop. Finally, we reach the conclusions: First, the brand lifestyle shop provides space for both brands and consumers to communicate with each other. Second, in brand lifestyle shop there is a special space which is different from the other commercial space. The existence of this special space makes brand lifestyle shop more personalized and more specialized, and makes the customers have more interesting when they are shopping. Third, compared with the sales space, the non-sales space accounts for a larger proportion. Fourth, in spatial representation, interaction plays a role in connecting brands with consumers. Fifth, brand lifestyle shop has the same spatial concept, but it has different application and embodiment in each case. Each brand lifestyle shop has its own unique features. This is the economic strategy used by brand sustainable development and expansion.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.59-65
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• 2022

The baby boomers born between 1955 and 1974, recently called the new age, form a huge population group and show characteristics different from the previous traditional older generations. With the retirement of those who make up 33% of the nation's population in earnest, the emergence of a new generation of the elderly population and policy changes are required. The new middle age generation, also called the opal generation, want to spend their old age productively and autonomously, which has increased due to the increase in life expectancy, and have some economic ability, such as enjoying overseas travel in old age. As preparation for old age is insufficient, policy attention is required for the younger generation as a new generation. In this paper, focusing on the baby boom generation, the definition of the opal generation, their consumption lifestyle, attitudes, social activities, leisure activities, and lifestyle such as health efforts are investigated, and job creation, social re-education, and local It is intended to present practical measures for preparing for old age, such as the establishment of medical facilities and social consideration for a leisurely cultural life.

• Journal of the Korea Convergence Society
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• v.8 no.8
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• pp.231-237
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• 2017

The purpose of this study is to investigate the need for smart home service based on the lifestyle of a rapidly growing single household. When we compare the need and the arbitrary service according to the pattern of the lifestyle of the consumer, we try to analyze whether there is an effect on the future use. In the questionnaire survey of 1 person, 8 questions were selected such as food, state, line, leisure, communication, consumption, mobile life, Single household characterization question should be added so that concrete measures can be presented to future services. Competitive smart home services will be presented by examining the lifestyle of the 20th and 30th generation of single households, It is intended to be used as basic data on the direction of development of smart home service of the rapidly increasing single person households, and it is aimed to be a direction of improvement and development direction of the existing plan.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.18 no.6
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• pp.21-31
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• 2018

In Hyper-Connected Society, IoT-based Lifelog data is used throughout the Internet and is an important component of customized services that reflect user requirements. Also, Users are using social network services to easily express their interests and feelings, and various life log data are being accumulated. In this paper, Intelligent characters using IoT based lifelog data have been developed and qualitative/quantitative data are collected and analyzed in order to systematically grasp emotions of users. For this, qualitative data through the social network service used by the user and quantitative data through the wearable device are collected. The collected data is verified for reliability by comparison with the persona through esnography. In the future, more intelligent characters will be developed to collect more user life log data to ensure data reliability and reduce errors in the analysis process to provide personalized services.