• Title/Summary/Keyword: 대학 서비스품질

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The Influence of Festival Service Quality on the Satisfaction and the Revisit Intention: Focused on Visitors of The Buan Masil Festival (지역축제의 서비스품질이 만족과 재방문의도에 미치는 영향 연구: 부안 마실축제를 중심으로)

  • Yoo, Hana HyunKyung;Kim, Ki Hyun;Kim, Mi Seong;Yoon, Yoo Shik
    • Korea Science and Art Forum
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    • v.26
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    • pp.221-230
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    • 2016
  • This paper is focused on the service quality of Buan Masil Festival. The objectives of the research were to explore whether or not the service quality of local festival affects overall satisfaction and revisit intention Data were collected using self-administered questionnaires at the 4th Buan Masil Festival on May 6-8, 2015. A total of 373 valid samples were used for the analysis. The results of the study indicate that service quality of program, souvenir, and facility lead to visitors' satisfaction, and visitors' satisfaction influenced revisit intention. The results concludes with a discussion of implication for future research.

A Study of Perceptual Difference about Service Quality between Service Providers and Users - Focused on the Administrative Services of University - (서비스 제공자와 서비스 이용자 간의 서비스품질에 관한 인식 차이 연구 - 대학 행정서비스를 중심으로 -)

  • Park, Eui-Jung;Yoo, Han-Joo;Song, Gwang-Suk
    • Journal of Korean Society for Quality Management
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    • v.39 no.1
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    • pp.78-89
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    • 2011
  • A study for service quality is actively done but that for the quality level of the provided service recognized by the service provider for the same service, and for the difference in quality level of service use recognized by the service user is not relatively widely done. Thus, this study analyzed difference between the quality level of the provided service recognized by the service provider and the quality level of service use recognized by the service user, around administrative service as one of cores of the university service, and examined how difference between both service qualities have effect on business the business satisfaction level of the service provider. We measured the service level provided by the individual in charge of the administrative service of the A-university and examined the service quality in business by use of questionnaires. As the result, it was appeared that the quality level of the provided service recognized by the service provider for the same service quality was higher than the quality level of service use recognized by the service user. In addition, it was found that the quality level of the provided service recognized by the service provider had a significant effect on the service provider's business satisfaction level but the quality level of service use recognized by the service user had not effect on the business satisfaction level of the provider.

A Study on Gathering & Connecting Online Reference Resources for Improving the Quality of Online Knowledge Service (온라인지식정보서비스 품질 향상을 위한 온라인지식정보원 확보 및 연계전략에 관한 연구)

  • Noh, Young-Hee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.20 no.2
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    • pp.17-30
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    • 2009
  • This study is to improve the quality of online reference service which is serviced in the world. For this it suggests the strategic methods for collecting and connecting of internet information resources. It makes information service circumstance for professional librarians to retrieve and service. To achieve the purpose, this study have drawn implications by analysing the theoretical discussions and the cases of online reference resources system. This study suggests some strategies as follows; 1) Collaborative constructing and using of online reference resources, 2) Developing classification scheme and subdividing the subjects of it, 3) Developing the standard format of the data as like metadata, 4) Developing the guidelines to select the proper resources from many internet information resources, 5) Subdividing the 'knowledge DB' by subjects, 6) Connecting as much as possible the DBs as like the National DB and open access resources.

Examining User Perception about Airline Untact Service Quality (항공사 비대면 서비스 품질에 대한 이용자 인식 연구)

  • Lee, Sojeong;An, Jaeyoung;Yun, Haejung
    • Journal of Korean Society for Quality Management
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    • v.50 no.3
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    • pp.545-570
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    • 2022
  • Purpose: The purpose of this study was to explore dimensions to improve airline non-face-to-face(untact) service quality and identify shadow work dimensions in the digital environment among them. Methods: This study conducted mixed method. First of all, For finding out the dimensions of airline untact service quality, in-depth interviews were conducted from passengers. The collected data through the survey were analyzed using improved importance-performance analysis(IPA). Second, An online survey was conducted to quantitatively analyze user perception about airline untact service quality, and the importance performance of service quality at each dimension was identified through the revised IPA method. Results: The results of this study are as follows; Through in-depth interviews, 11 dimensions found out and 32 measurement items were developed. and then, through the revised IPA analysis, passengers were highly satisfied with "Cleanliness of in-flight service" and "Reliability of self check-in". Also, We found 3 shadow work dimensions such as "Ease of use of self check-in", "Usefulness of self check-in", and "Responsiveness of self check-in". Conclusion: Airline service providers have to keep high-satisfaction services and urgently improve less satisfied services. In particular, the dimensions related to shadow work have to be improved.

A Study on the Development of the Communality Model of Service Quality for the Non-face-to-face and Face-to-face Automobile Insurance Market in China (중국 비대면 및 대면 자동차 보험 시장의 서비스 품질 공통모델 개발 연구)

  • Kwak, Young Sik;Han, Kang-il;Koo, Ja Kyung;Hong, Jae Won;Nam, Yoon Jung;Pak, Ji Young
    • Journal of Korean Society for Quality Management
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    • v.50 no.3
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    • pp.387-405
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    • 2022
  • Purpose: This study aims to develop a communality model to measure the service quality that the customers encounter on face-to-face and non-face-to-face automobile insurance before and after insurance purchase. Methods: For these purposes, we conduct a five-step program to develop a comprehensive communality model to measure service quality except insurance purchase channels. Results: As a result, we find five communality factors: value-added service for automobile maintenance, value-added service for drivers, quickness, dispatch service, and convenience of the service process. And the relative importance of service quality factors was in the order of value-added service for drivers, the convenience of the service process, quickness, and dispatch service, respectively. Conclusion: This study developed the opportunities to enhance service quality to attract customers. And it contributes to the academic literature by reporting the industry-specific service quality model, which maintains a theoretical gap in the online and offline automobile insurance industry.

P2P Streaming Enhancement Using Selective PUSH/PULL Based on Chunk Distribution (Chunk 분포도에 따른 선택적인 Push/Pull을 이용한 P2P 스트리밍 성능향상 기법)

  • Jo, Duhwan;Lee, Choonhwa
    • Proceedings of the Korea Information Processing Society Conference
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    • 2009.11a
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    • pp.175-176
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    • 2009
  • 주문형 비디오 서비스와 라이브 스트리밍 서비스는 보편화와 급격한 성장을 바탕으로 보다 나은 품질의 스트리밍 서비스를 제공하기 위한 연구가 진행되어 왔다. 이 과정에서 P2P 시스템을 이용한 비디오 스트리밍은 서비스 공급자에게 비용상으로 큰 이점을 안겨 주었을 뿐만 아니라 사용자에게는 보다 나은 다운로드 속도를 제공하는 등 많은 장점을 가져왔다. 본 논문에서는 P2P 비디오 스트리밍의 대표 방식인 push와 pull을 혼합하여 시기 적절하게 사용하는 새로운 push/pull 방식을 제안한다. 본 방식은 push와 pull을 chunk 분포도에 기초하여 선택적으로 사용하기 때문에 push와 pull 방식의 장점을 모두 포함하게 된다

A Study on the Effects of Service Quality Factors of Companion Animal Online Shopping Malls on Customer Satisfaction and Loyalty (반려동물 온라인 쇼핑몰의 서비스품질이 고객만족과 충성도에 미치는 영향에 관한 연구)

  • Lee, Joo-Heon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.4
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    • pp.179-193
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    • 2021
  • As pets such as dogs and cats have been accepted as family members and companions, calling them companion animals has become more and more common. As the trend of identifying companion animals with humans and treating them as members of a family is spreading, people are more concerned about food, health, and leisure for companion animals, searching for expensive products, and accelerating the growth of related businesses. This study collected data by conducting an online questionnaire targeting customers who visited online companion animal shopping malls. Data collected only for people who have purchased companion animals at least once in online shopping malls for companion animals were used for empirical analysis. Questionnaires from 205 people were collected, but a total of 198 copies were used for the analysis, excluding the questionnaire that gave an insincere response. The results are as follows. First, through exploratory factor analysis, it was confirmed that the service quality factors of the online shopping mall for companion animals consisted of four dimensions: communication-transaction, safe security, design, and information provision. Second, it was found that communication-transactions, information provision, design, and safe security, which are the service quality factors for companion animal online shopping malls, all have a significant positive (+) effect on customer satisfaction. Third, it was confirmed that customer satisfaction in online shopping malls for companion animals had a significant positive (+) effect on loyalty. Fourth, in the relationships between service quality factors (communication transaction, safety security, design, information provision) and loyalty of companion animal online shopping mall, it was confirmed that customer satisfaction has complete mediating effects.

A Study on Optimum of IPTV Video Quality by Routing Protocols in Next Generation IP Network (차세대 IP Network에서 Routing protocol에 따른 IPTV영상 최적화에 대한 연구)

  • Kim, Kwang-Hyun;Park, Seung-Seob
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.12 no.8
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    • pp.1408-1414
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    • 2008
  • Development of internet and IP network technology creates various fusion services such as IPTV, VoIP and so on. Next generation IPv6 which will solve lack of IP is very important on IPTV which needs best quality of service about security, QoS and bandwidth. In this paper, we suggest a routing protocol standard in which we can service best quality of image using PSNR which is most commonly used as a measure of quality of reconstruction in image on IPv6 network.

An Automatic Setting Method of Data Constraints for Cleansing Data Errors between Business Services (비즈니스 서비스간의 오류 정제를 위한 데이터 제약조건 자동 설정 기법)

  • Lee, Jung-Won
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.3
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    • pp.161-171
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    • 2009
  • In this paper, we propose an automatic method for setting data constraints of a data cleansing service, which is for managing the quality of data exchanged between composite services based on SOA(Service-Oriented Architecture) and enables to minimize human intervention during the process. Because it is impossible to deal with all kinds of real-world data, we focus on business data (i.e. costumer order, order processing) which are frequently used in services such as CRM(Customer Relationship Management) and ERP(Enterprise Resource Planning). We first generate an extended-element vector by extending semantics of data exchanged between composite services and then build a rule-based system for setting data constraints automatically using the decision tree learning algorithm. We applied this rule-based system into the data cleansing service and showed the automation rate over 41% by learning data from multiple registered services in the field of business.

A Study to the evaluation Service Quality of University Administrations (대학행정 서비스 품질 평가에 관한 연구)

  • Jung, Kyung-Hee;Cho, Jai-Rip
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2007.04a
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    • pp.70-75
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    • 2007
  • The university organization is getting more and more complicated both in function and size these days, and the particularity of university organization inherently has quite a few element of internal conflict. To cope with the rapidly changing university society, together with the all-out effort of university CEO, it is necessary to pay attention to the administrative employees who can really contribute to the organizational competitiveness a lot. The Service Quality Management provides the action guidelines to every individual members of organization and alternatives to the problems the organization is facing. According only Service Quality Management can improve the efficiency of the organizational management and the job efficiency of individual members. Thus, in actual proof researching, we conduct and analyze how the university industries do Service Quality Management such as 6 sigma through survey researching.

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