• Title/Summary/Keyword: 대중적 소통

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Correlation between Taste and Fashion in Contemporary Consumer Society and Popular Culture (현대소비사회에서의 취향과 유행의 상관성과 대중문화의 역할)

  • Park, Ki-Ung;Jo, Jung-Yeon
    • The Journal of the Korea Contents Association
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    • v.10 no.2
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    • pp.165-175
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    • 2010
  • This paper claims the argument that the taste of own is not the intrinsic value but is determined by the environment or habitus, based on Bourdieu's theory. This concept of taste leads up to a natural stream of imitation and alignment. We conclude that the stream is the fashion which be justified by the major agreement. But the nature of fashion exists in hegemony and determines a sense of kinship or a point of difference. In this regard, popular cultures as a window circulated fashion have a negative consequence that can be method of discriminating the minority and justifying vested rights. Accordingly, we have to become wary of the strategy of control using fashion and popular cultures, and need to recognize the prior paradigm about fashion. In the process, we can expect that fandom or counter cultures based on digital high technology constitute subjectivity and dynamics of popular by interaction between the objects.

Comparative Study on the Perspectives of Educational Experts and the Public on the Educational Policy -Using the Semantic Network Analysis and Overlay Mapping- (교육정책에서의 교육전문가와 대중의 관점 비교 -의미연결망과 중첩맵 분석을 활용하여-)

  • Lee, Jin Suk
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.105-115
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    • 2022
  • This study compares the perspectives of experts and the public on the 2015 revised curriculum. To do this, research papers and newspaper articles were collected from October 2013 to May 2020. During this period, 1152 research papers and 692 newspaper articles were collected, and semantic network analysis was performed. As a result of the study, the educational expert group showed great interest in the core concept of the development of the revised curriculum focused on the abstract concept, while the public focused on the practical problems and consequences of the revision rather than the development of the revised curriculum itself. These results not only show the gap between the perspectives of the educational expert group and the public but also raise the need for effective communication to bridge the gap.

Analysis on servant leadership on Korean soap opera < Ukssinamjeonggi > (드라마<욱씨남정기>에서 나타나는 서번트리더십 분석)

  • Kim, Joon
    • Journal of Digital Convergence
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    • v.15 no.1
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    • pp.109-115
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    • 2017
  • This thesis is a study about how leadership communicates and interacts with the public and affects structure of emotions. Leadership has been paid attention by various strata, and interest about leader is gradually getting higher throughout overall society. In this situation, drama that is a medium that approaches to the general public friendly and easily and affects emotionally the public suggests problems about overall contemporary society and culture and plays a role to solve the desire. Therefore, if we analyze leadership that appears on drama, we may grasp directional nature and meaning aboutwhich figure of the leader it shows. As a research method, we use Spear's servant leadership factors, who categorized factors necessary for leaders. A soap opera named Ukssinamjeonggi that pursues a common goal to solve affairs and problems in relationships among members in an organization is selected as the analytic subject. As a result of the analysis, listening, empathy, healing, awareness, and conceptualization which are factors of servant leadership turn out to be the factors that help subordinates demonstrate their potentials; conceptualization, persuasion, awareness, and foresight are usually shown by supervisors. Servant leadership was the most effective when a leader communicates with members through middle managers to grow the community.

Crowd-Curation and Algorithmic Curation Models for Museum Exhibitions (뮤지엄에서의 크라우드 큐레이션 및 알고리즘 기반 전시 큐레이션 모델)

  • Lee, Jeong Sun;Yeo, Woon Seung
    • Proceedings of the Korea Contents Association Conference
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    • 2019.05a
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    • pp.25-26
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    • 2019
  • 소셜 미디어(social media)가 급속히 발달하고 대중화되면서, 뮤지엄(museum)의 관람객은 시 공간의 제약 없이 뮤지엄의 콘텐츠를 향유하는 동시에, 전통적인 관람객의 역할을 넘어 매개자(mediator), 프로슈머(prosumer), 그리고 크리에이터(creator)로 활동하고 있다. 또한, 뮤지엄도 고유의 업무 수행에 다수 관람객의 참여를 유도하며 관람객과 적극적으로 소통하고 있다. 이러한 흐름 속에, 이화여자대학교박물관에서는 소셜 미디어를 기반으로 사전 설문조사를 진행하여 작품에 대한 설문 참여자의 반응을 수집한 후 이를 바탕으로 큐레이션에 대중의 선호도를 반영하는 '관람객 참여전시'를 개최하였다. 더 나아가 알고리즘 기반 전시 큐레이션 모델도 개발하였는데, 이 모델은 앞의 관람객 참여전시에서 얻은 데이터를 활용하여 컴퓨터가 일반 관람객의 개인적 취향에 부합하는 작품을 자동으로 추천하고, 이를 바탕으로 개별 관람객에게 '개인적으로 최적화된' 전시를 구성할 수 있는 기반을 제공한다. 본 논문은 이러한 이화여자대학교박물관의 최신 전시활동을 소개하며, 초연결, 초지능화의 시대에 관람객들이 뮤지엄에 다양하게 참여하고 함께 소통할 수 있는 방법을 모색하고자 한다.

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Nanocommunication Design in Graduate-Level Education and Research Training (대학원 수준 교육과 연구 훈련에서의 나노소통 설계)

  • Itoh, Tadashi;Akai, Hisazumi;Takeda, Seiji;Ogawa, Hisahito;Ichikawa, Satoshi;Geshi, Masaaki;Ara, Masato;Niioka, Hirohiko
    • Journal of the Korean Vacuum Society
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    • v.19 no.6
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    • pp.423-431
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    • 2010
  • In order to teach the accumulated knowledge of nanoscience, nanoengineering and nanotechnology to graduate school students and young scientists with the sense of public engagement, Osaka University started from 2004 to prepare and offer various kinds of education and training programs such as trans-disciplinary graduate-school minor program, evening course refresher program, short-term international research training program, etc. It offers a series of lectures, partly broadcasted live to satellite classrooms. In addition, the students can join intensive hands-on training programs using modern facilities, allowing them to design, fabricate, measure, characterize and functionalize nanomaterials and nanodevices. In addition, there are four specially designed lectures and research training programs aimed for nanocommunication including social, legal and ethical relationship: "Nanotechnology Career-up Lectures", "Social Engagement on Nanotechnology", "Road Map Design on Nanotechnology", and "Project-Aimed Learning and Training Programs (PAL)". The outline of the whole programs is described together with the specialized programs for nanocommunication.

A Study on Star-Contents to Entertainment Management Industry (연예매니지먼트 산업의 스타콘텐츠 분석)

  • Oh, sang-baek;Kim, sang-heon
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.407-408
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    • 2011
  • 문화산업 내 연예매니지먼트 산업은 콘텐츠의 활용 가능성이 매우 높은 고부가가치 산업으로 대중문화 및 미디어의 시대가 도래 하면서 나타난 주요한 현상 중 하나로 스타를 들 수 있다. 스타는 대중 매체에 반복적으로 등장하면서 수많은 수용자가 미디어를 소비하며 발생한 21세기의 중심적인 문화현상으로 문화 상품으로의 스타, 스타와 팬덤의 소통현상, 이러한 현상은 연예매니지먼트사의 스타의 콘텐츠화로 이어지고 있으며 다양한 마케팅으로 이익을 창출하고 있다. 하지만 이러한 마케팅이 아직까지 급변하는 기술 및 미디어의 발전에 발맞추어 나가지 못하고 있는 실정으로 앞으로의 스타콘텐츠 마케팅은 어떤 정보전달 매개체보다 강력한 수단인 휴대전화, 즉 스마트폰의 떠오르는 고부가가치 산업인 애플리케이션을 활용하여야 할 것이다. 이러한 측면에서 애플리케이션을 활용한 마케팅이 미치는 영향을 사례로 연예매니지먼트 산업의 스타콘텐츠 마케팅의 방향이 애플리케이션을 활용한다면 더욱 효과를 이룰 것이다.

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Development of a gateball application to improve the life satisfaction of the elderly (노인의 삶의 만족도 향상을 위한 게이트볼 어플리케이션 개발)

  • Park, Soo Jung;Kim, Jin
    • Proceedings of the Korea Information Processing Society Conference
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    • 2021.11a
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    • pp.982-985
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    • 2021
  • 지속적인 고령화와 코로나의 발발로 인하여 노인층의 소통 단절을 해결하기 위한 여러 방법들이 모색되고 있다. 그 안에서도 실버 스포츠가 적합한 방안으로 손꼽히며 가장 대중적인 게이트볼을 상용화 시키려는 노력이 이어지고 있다. 현재까지 스포츠 자체에 집중하여 만들어진 어플리케이션이 없다는 점을 공략하여, 노인층이 제대로 게이트볼을 알고 즐길 수 있도록 하는 게이트볼 정보 및 커뮤니티 제공, 승률 기록과 경기를 되짚어볼 수 있는 기능이 추가된 어플리케이션을 개발함으로써 사회 문제를 해결하고 이익을 창출하고자 한다.

A Study for Enhancing Efficiency in PUS Contents Development (일반인을 위한 과학대중화 콘텐츠 개발의 효율성 제고 방안)

  • Shon, Hyang-Koo
    • The Journal of the Korea Contents Association
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    • v.16 no.2
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    • pp.117-128
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    • 2016
  • The growing socio-economic effect caused by science and technology requires public to participate in policy-making process, which makes government to boost public understanding of science(PUS). Government has also exerted to construct infra for PUS. However results are not so meaningful. The government-funded science museum has mainly provided the program for students. Besides, science broadcasting channel has recorded the worst viewing rate. Meanwhile, some of the private sector-manufactured contents have attracted public attention in recent years, which is realized by considering elements such as an interesting topic selection, use of outside experts, two-way communication system, level adjusting for public through flexible running system. This study analyze podcast based program, face to face lectures, display contents by private industry, fab lab etc. on the base of the reciprocal PUS model to sort out the reason they have successful results. Futhermore, it argues that government should intensify support for private sector and create synergy effect by cultivate collaboration system between government and private sector to enhance the efficiency of PUS and offers public policy to realize the plan.

A Study on the Relational Structure of Experimental Thinking and Collective Intelligence in Convergent Performing Art: Focusing on Analyzing ⟪God's Eye View⟫ (춤-연극⟪시선(God's Eye View)⟫분석을 통한 융복합 공연예술의 실험적 사고와 집단지성의 관계구조 연구)

  • Park, So-Hyun;Ahn, Byoung-Soon
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.470-476
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    • 2016
  • Recently performing arts pursue a new rootage of the collective intelligence that seeks experimental thinking and diversity in creative convergence. Understanding in this way the concept of artist's horizontal creation structure and individual communication of the public, this study tries to analyze ${\ll}God's\;Eye\;View{\gg}$, an example of convergent performing art. The result of analysis is as follows. The convergence in performing art could be approached through experiential thinking and diachronic of artists by genre, and the interpretation and its value of the result of work be shared horizontally. ${\ll}God's\;Eye\;View{\gg}$ express a dynamic communication and meaning of poetic image, and shows the experimental creation of convergence and the individual communication ability of collective intelligence as a new value of convergence.

A Study on Temporary Installation Art in Public Place (공공공간에서의 일시적 설치미술에 대한 연구 및 제언)

  • Zheng, zheng;Chen, juan;Ro, Hae-sin;Kim, Won-seok
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.313-317
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    • 2019
  • Installation art is another methodology of modern art appeared in 1970's. Installation art does not seek for a particular ideology or specific form to express, but rather it endeavors to produce a work produced by mutiful media convergence and integration. Therefore, this leads to inspire new cognition on ordinary places. Installaton art is strongly related with public art in terms of most works are to be exhibited. Thus from this point of view, installation art contains public art which aims to better communication among people, nature and artificial things. Eventually, temporary installation art contains communication and convergence of people and object in public places.