• Title/Summary/Keyword: 기부관심도

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A study of lapsed donors' characteristics and giving behavior (기부중단자의 특성 및 기부행위에 관한 연구)

  • Jeong, Jeong-ho;Kim, Mi-hee
    • Korean Journal of Social Welfare Studies
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    • no.37
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    • pp.241-266
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    • 2008
  • Individual donors that are the social and financial base of organization finance are divided into prospect, current donors and lapsed donors. This study might be the first efforts in Korea, to reveal the characteristics and behavior of lapsed donors. We found that major reasons of giving lapse were financial inabilities and interest of other cause. However, many lapsed donors didn't give any more but moved to another nonprofit organization for donation. Moreover, their trust of ex-nonprofit organization has effected their decision to donate to other nonprofit organizations again or not. Therefore, donor services that improve donors' trust is important to maintain nonprofit sector' donor basis.

A Study on the Intermediary Experience of Product Philanthropy between Corporations and NPOs: Exploring for the Development of Product Philanthropy Systems (기업과 비영리기관의 현물기부 중개 경험에 관한 연구 : 현물기부 시스템 개발을 위한 탐색)

  • Lee, Eun Jung
    • Journal of the Korea Convergence Society
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    • v.5 no.4
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    • pp.129-136
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    • 2014
  • Although the concern about various welfare resources in the private sector is increasing, it has been less discussed on product donation in comparison with cash donation. This study is to explore effective product donation system by understanding the intermediary process experience of product philanthropy between corporations and non-profit organizations. In order to understand such process in details, data was collected by conducting interview in-depth with 4 corporate staff and 2 NPOs staff in charge for product donation. Based on the findings of study, suggestions are discussed for effective intermediary systems of product donation including the use of new technology such as the on-line system of Good 360(formerly Gift In Kind International) and for improving the partnership between corporations and NPOs to activate product philanthropy. Also, these show that it is necessary to reinforce institutional support on tax-incentive and fair market value of giving product.

The Effect of Corporate Donation Expenditure on Business Performance (기업의 기부금 지출이 경영성과에 미치는 영향)

  • Kim, Hyoung-Gu
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2011.01a
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    • pp.207-209
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    • 2011
  • 본 연구는 최근 우리 사회에서 높은 관심을 가지고 활발하게 전개되고 있는 기업의 기부금 지출이 경영성과에 미치는 영향에 대하여 연구하고자 하였다. 기업의 기부금 지출과 경영성과 두 변수의 횡단면 자료를 사용하여 동시적 효과가 있는지 분석하고, 패널자료를 사용하여 순차적 효과가 있는지 분석하였다. 본 연구의 분석결과 기업의 기부금 지출은 ROA와 ROS가 정의 영향을 미치고, PER과 ROE는 전혀 영향을 주지 않는 것으로 나타났다.

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A Study on the Subjectivity of Semi-Professional Athletes on Talent Donation Activities

  • Young-Seol Yu
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.2
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    • pp.169-177
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    • 2024
  • The purpose of this paper is to explore the meaning of talent donations by semi-professional Athlete using Q methodology. This Q factor analysis finally identified 3 factors: The first factor, The type of donation cautious, They represent an understanding the need for donation, needing to prepare for donation, information about donation targets, careful attitude toward talent donation. The second factor, The type of donation authenticity, They represent departure from good mind, premise of authenticity to donation, necessity of program for donation activities. The final factor, The type of trust for endowment institution, They represent trust in the target organization to donate, interest in donation-related incidents, necessity of various donation methods in sports field.

Gender Differences in Consumers' Responses to Relationship-Based Giving (성별의 차이에 따른 관계 중심 기부 방법 선호에 관한 연구)

  • Jeong, Hyewook
    • Journal of Digital Convergence
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    • v.19 no.10
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    • pp.111-118
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    • 2021
  • As increasing interests in charitable giving, there is also a growing need to examine the factors which influences on consumer's giving behavior. Whereas past research focused mainly on one-time donation, this study examined how gender affects giving behaviors related to social connection with a donee. In Study 1, we found that compared to men, women showed more favorable attitudes toward the relationship based giving. Results from Study 2 revealed that, compared to male-primed women, female-primed women reported more positive giving intention. They are also more interested in interaction with donee. The current research demonstrates that gender differences leads to different responses towards the relationship based giving. Implications of this research for charity solicitation methods are discussed.

A Study on Adolescent Consumers' Donation Attitude and Donation Intention (청소년소비자의 기부태도 및 기부의도에 관한 연구)

  • Ryu, Mihyun
    • Journal of Families and Better Life
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    • v.33 no.6
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    • pp.97-113
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    • 2015
  • The purpose of this study is to examine adolescent consumers' donation intention. To attain the goal, a survey was conducted to middle and high school students and undergraduates at the age of 25 or younger residing in Seoul and the capital area from June 1st to the 25th in 2015. A total of 450 questionnaire sheets were used for final analysis. This study investigated adolescent consumers' donation attitude and donation intention levels and also the effects of related variables on their donation intention with the mediation of their donation attitude. The implications of this study for consumer education and policy will be meaningfully used to increase their donation behavior afterwards. According to the major findings of this study, first, adolescent consumers' donation attitude was relatively positive, and their donation intention was relatively lower than their donation attitude. Second, comparing the total causal effects of variables on donation intention, interest in donation was found to the biggest, and the next were subjective norms, mother's participation in the donation experience (yes), personal citizenship, donation attitude, male students, the subjective level of financial status, face-saving behavior, and undergraduates in order.

VM Inside - 자판기, 이제 좀 착한일 좀 하자!

  • 한국자동판매기공업협회
    • Vending industry
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    • v.11 no.1
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    • pp.64-65
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    • 2012
  • 얼마전 한국자동판매기공협협회(이하:협회)에서는 유니세프에 국내 자판기 운영업체들이 어떻게 하면 기부관련 협약 체결을 할 수 있는지를 물었다. 취지를 요약하자면 "자판기 모금을 통해 착한 일을 해보고 싶어 하는 곳이 많다. 유니세프에 수익금의 일부를 기부하는 것에 관심을 갖는 곳이 있는데 어떻게 하면 참여를 할 수 있는가? 협회 차원에서 그 방법을 안내하고 싶다"는 내용이었다. 반응은 의외였다. 별로 자판기 업계가 유니세프 기부에 참여하는 것을 반기지 않았다. 좋은 일에 기부하고자 하는 선의를 무시하는 것 같아 꼬치꼬치 이유를 물었다. 유니세프 관계자는 "자판기 운영자와 협약을 맺으면 '이 자판기 수익금 중 일부(%)는 유니세프를 통해 불우한 지구촌 어린이들에게 지원됩니다'라는 문구를 사용하게 된다"고 밝히며 "그런데 그동안 기부에 참여 한다고 해놓고 문구만 사용하고 기부금은 입금하지 않는 업체가 많았다"고 말했다. 문제는 그렇게 해도 유니세프가 일일이 단속 할 수 없는 현실이라는 점. 그렇기 때문에 솔직히 자판기 운영업체가 참여를 한다고 해도 못 미더운 심정이라고 밝혔다. 아울러 이 관계자는 "협회를 통해 많은 업체가 참여할 경우 자판기를 통한 기부확산이라는 점은 긍정적이지만 염려되는 면이 있는 것이 사실이다"면서 "솔직히 협회차원에서 나서서 협약 안내를 하지 않았으면 한다"입장을 밝혔다. 부아가 치밀었지만 현실이 잘못되어 있는 점은 어쩔 수 없는 일이다. 유니세프 쪽에서 자판기 분야의 참여업체가 선례가 오죽 좋지 않았으면 그런 입장을 표명했을까?

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The Effect of Personal Capability on Job Commitment and Satisfaction in Beauty Talent Donation (미용재능기부 참여여부에 따른 개인역량이 직무몰입 및 만족도에 미치는 영향)

  • An, Seo-Ri;Lim, Soon-Nye
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.375-388
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    • 2019
  • This study attempted to investigate the effects of personal competency on job commitment and satisfaction through talent donation in the field of cosmetology. To this end, factor analysis, reliability analysis, and regression analysis was performed. A questionnaire was given to 374 cosmetology talent donors, and the results found the following: Personal competency revealed a highly significant correlation with talent donation, job commitment, and job satisfaction. However, for satisfaction with talent donation and job satisfaction, no considerable influence was found, even though they were partially significant. Furthermore, there was a highly significant correlation between job commitment and job satisfaction. It's been confirmed that participation in talent donation is influenced by the cosmetologists' personal competency. Therefore, this study proposed that it is a necessity to seek diverse options to enhance competency.

Inner Stakeholder Effect of Corporate Philanthropy -focusing on giving and volunteering participation of the employees- (기업사회공헌활동의 내부이해관계자 효과 -직원의 기부와 봉사활동 참여를 중심으로-)

  • Kim, Ji-Hae
    • Korean Journal of Social Welfare Studies
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    • v.43 no.2
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    • pp.295-317
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    • 2012
  • Corporate interest and participation to the corporate philanthropy have increased since sustainable business management and win-win business management is on the rise to be the major task of the corporation, due to global economic recession and shrinking of consumption market. Employee participating corporate philanthropy, such as giving or volunteering, are especially increasing recently. This study analyzed the effects of giving and volunteering participation of the employees on job satisfaction and organizational citizenship behavior mediated by recognition and attitude about corporate philanthropy. Structural equation modeling was employed for statistical analyses. As a result of the study, it is clear that giving participation of the employees has a positive influence in job satisfaction and organizational citizenship behavior, mediated by the recognition and attitude about corporate philanthropy. However, the effects of volunteering participation of the employees on job satisfaction and organizational citizenship behavior mediated by recognition and attitude about corporate philanthropy was non-significant. Based on this result from the study, factors to increase the inner stakeholder effect of employee participating corporate philanthropy are proposed.

탕구형상이 박육 전자기부품의 유동거동에 미치는 영향

  • Lee, Byeong-Deok;Kim, Eun-Jeong;Han, Jeong-Hwan
    • Proceedings of the Materials Research Society of Korea Conference
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    • 2009.05a
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    • pp.43.1-43.1
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    • 2009
  • 다이캐스팅과 같이 가압 사출방식을 이용한 제품 성형 공정에서 관심의 대상이 되어왔던 연구 주제 중 하나는 어떻게 하면 금형 내에 충진되는 용탕의 유동을 층류성으로 제어할 수 있을까 하는 문제이다. 그러나 다이캐스팅 공정에서 일반적인 용탕의 사출속도로는 그 유동 특성을 제어하기가 거의 불가능하다. 이러한 사출속도의 설정 및 게이트의 형상설계를 하는데 있어서 대부분 경험적인 자료를 이용하고 있어 공정의 효율성을 극대화하고 있지 못한 실정이다. 본 연구에서는 용융 마그네슘합금이 금형내에 충진 될 때 유체의 유입속도 및 탕구형상이 유동에 미치는 영향을 전산유체역학을 이용하여 충진 및 응고해석을 하였고, 예견되는 제품의 결함 및 결함제어 가능성을 진단함으로써 개선방안을 제안하고 최종적으로 금형설계 제작에 반영하여 실제 주조된 제품을 해석결과와 비교하였다. 또한, 본 연구에서 주조된 전자기부품의 미세조직을 관찰하고, 인장강도 및 파괴 특성을 관찰 하였다. 실험결과 빠른 응고속도에 따른 조직의 미세화 효과로 항복강도, 인장강도 그리고 경도 특성이 우수하게 관찰되었다.

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