• Title/Summary/Keyword: 긍정성

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SOM(State of Mind) Model for Emotional Judgement Asymmetry between Positive and Negative Information (감성판단에 대한 SOM(States of Mind) 모형 : 긍정적/부정적 정보의 비대칭성)

  • 임승락;김지혜
    • Science of Emotion and Sensibility
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    • v.4 no.2
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    • pp.69-77
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    • 2001
  • Positively biased asymmetry between positive and negative cognition is the basic assumption of heuristic human functioning. This article describes the SOM(states of mind) model for emotional judgement, a psycho-mathematical model built on affective-cognitive assessment research on the balance of positive and negative thoughts and feelings. The SOM model suggests that subjects on the average choose a positive over a negative pole with the probability 0.62 and the precise value of this constant coincides with algebraic “golden section”  .618:.382. Statistical analyses of 32 normal subjects shows that the mean of SOM ratios of self-referent judgement and incidental recall task for positive/negative emotional words are .62(SD=.08) and .58(SD=.4). Also, the SOM ratios are significantly correlated with self-referent judgement for positive/negative emotional words. Implications of cognitive balance and future research directions for emotional science are discussed.

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Differential Effects of Self-relevance Levels on Framing Effects in Decision Making (의사결정에서의 자기관련성 수준에 따른 틀효과의 차이)

  • Joo, Mijung;Lee, Jaesik
    • Science of Emotion and Sensibility
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    • v.16 no.2
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    • pp.177-186
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    • 2013
  • This study aimed to investigate the differential effects of self-relevance on framing effects. For this purpose, the participants were allocated into two frame type conditions(positive vs. negative), and asked to respond on six decision-making scenarios manipulated by self-relevance levels(low vs. high). The results can be summarized as followings. First, although self-relevance level made no significant difference in framing effects, the positive frame condition tended to induce larger framing effects than the negative frame condition. Second, no significant interaction effect between frame type and self-relevance level condition was found in the positive condition, whereas high self-relevance level condition induced smaller framing effects than law self-relevance level condition in the negative frame condition. These results indicated that although self-relevance tended to reduce framing effects, this effect can be differed in frame types.

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A comparative Study of on the Stress, Depression and Resilience in Middle-aged Women According to the Participation in Brain Education Meditation Program (중년 여성의 뇌교육 명상 프로그램 참여여부에 따른 스트레스, 우울, 회복탄력성 비교 연구)

  • Namgung, Eun-Ha;Kim, Hyang-Soo
    • Journal of the Korean Applied Science and Technology
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    • v.37 no.6
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    • pp.1687-1697
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    • 2020
  • This study is a comparative descriptive research that identifies the degree and difference of the brain education meditation program from participation stress(physical stress, psychological stress), depression, resilience(self-control ability, interpersonal relationship ability, and positive) for middle-aged women. The subjects were 26 middle-aged women who participated in the brain education meditation program at the D metropolitan city D center for more than a year, 29 middle-aged women did not participate in the brain education meditation program and a total of 55 middle-aged women collected for three weeks from November 4 to 22, 2019. Data analysis fesult that the participating groups in brain education meditation programs differ statistically significantly in physical stress(t=2.549, p=.014), psychological stress(t=2.352, p=.022), self-control ability(t=-2.219, p=.031) and positive(t=-2.387, p=.021), which are higher factors in resilience than non-participating groups. In other words, brain education meditation program participants scored lower physical and psychological stress scores than nonparticipating groups, with higher self-control ability and positive scores. Therefore, it is thought that brain education meditation programs can be used as nursing intervention to reduce stress and improve self-control ability and positive in middle-aged women.

The influences of sustainability management at institutional foodservice on store image and behavioral intention (소비자가 인식하는 산업체 급식업체의 지속가능경영활동이 점포이미지와 행동의도에 미치는 영향)

  • Ahn, Jiyoon;Seo, Sunhee
    • Journal of Nutrition and Health
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    • v.48 no.2
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    • pp.199-210
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    • 2015
  • Purpose: The purpose of this study was to determine the influence of sustainability management in institutional foodservice on store image and behavioral intention (revisit intention, word of mouth, willingness to pay a premium). Methods: Based on a total of 371 samples obtained from the empirical research, this study reviewed the reliability and fitness of the model. Results: According to results of exploratory factor analysis, sustainability management derived three factors, economic value, socially responsible, and environmentally sound. The structural equation modeling showed that social responsibility in sustainability management had a significant positive effect on store image and behavioral intention. In addition, customer's perceived store image in foodservice had a significant positive effect on behavioral intention. The relationship between sustainability management and behavioral intention was found to be a partially significant effect. Conclusion: The results of this study revealed the importance of sustainability management of foodservice to improve store image and behavioral intention.

The relationship between students' perceptions and practicability of the "Me and My Family Relations" unit and Family strength among middle school students (나와 가족관계' 단원에 대한 중학생의 긍정적 인식, 실천성 인식과 가족건강성)

  • Cho, Byung-Eun;Jung, Sun-Hee
    • Journal of Korean Home Economics Education Association
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    • v.19 no.1 s.43
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    • pp.99-114
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    • 2007
  • This study aims at investigating how middle school students perceive the content of the 'Me and My Family Relations' unit in the technology and home economics textbook, act on such perceptions and how this connects with their healthy family relations. In addition, the study also points at inquiring into what kind of differences and mutual influences can be found in the above-mentioned three factors according to family environment. With this objective. this research has analyzed survey data conducted on 401 7th grade middle school students residing in Incheon Greater city, collected by the random sampling method. The findings are as follow: First, the students were found to have positive perceptions on the 'family relations and communication' unit in the technology and home economics text book. However. they were also found to perceive that the content was not as realizable in their everyday family lives. Second, the number of students who perceived their family lives to be healthy was found to be quite high. The students perceived their family lives to be healthy projecting from such aspects as the degree of gratification and affection, extent of family bonding, communication patterns, and problem solving abilities, in the same order. In addition, the higher the families' socio-economic level, and in the cases that the students had working mothers and the fathers held higher degrees, the degree to which the families were perceived to be healthy was higher. Third, in investigating the influence that such factors as the students' family environment, the degree that students perceived the text book content positively, and the degree that the students perceive the content to be realizable have on healthy family relations, among these factors, the students' perceived degree of how healthy their family relations are had the most bearing over the above-mentioned factors. The second influential factor on how healthy family relations are was the family's affectional environment, found to be more influential than such factors as family type, the mother's employment status, living standards, and the parents' educational level. On the other hand, the perceived level of realizability was found to have a lower influence on the students' family relations than the perceived positivity.

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A Study on the Impact of the Attitude of Cyber Home Study using Structural Equation Model on the Effectiveness of Cyber Home Study (구조방정식 모형을 이용한 사이버가정학습에 대한 태도가 학습 성과에 미치는 영향에 관한 연구)

  • Kim, Byung-Jue;Baek, Hyeon-Gi
    • Journal of Digital Contents Society
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    • v.9 no.3
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    • pp.449-460
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    • 2008
  • The result of analysis is summarized as follows. First, the cyber home study motivation has a positive effect on the cyber home study attitude. Secondly, the cyber home study Content of Ease use has no positive effect on the cyber home study attitude. Thirdly, the cyber home study Content of Usefulness has negative effect on the cyber home study attitude. Fourth, the cyber home study Content of quality has a positive effect on the cyber home study attitude. Fifth, the cyber home study the attitude a positive effect on has result that a positive effect on learning effectiveness.

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The Role of Student Immediacy in a Technology-Mediated Learning Context (기술 매개 커뮤니케이션 환경에서 학습자 즉시성의 영향: 비대면 수업을 중심으로)

  • Hyejin Moon;Yumi Yi
    • Science of Emotion and Sensibility
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    • v.27 no.1
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    • pp.47-58
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    • 2024
  • This study aimed to investigate the role of student immediacy in learning-related positive affective experiences in the technology-mediated education context. In particular, perceived social presence was expected to mediate the relationship between student immediacy and positive affect. Moreover, we hypothesized the moderating role of technology readiness in the relationship between student immediacy and perceived social presence. To test this hypothesis, a survey of approximately 500 undergraduate students who have attended non-face-to-face online courses was conducted. The results revealed that social presence fully mediated the relationship between immediacy and positive affect. That is, students who scored high on the immediacy scale tended to experience a greater level of social presence during online classes; consequently, they tended to demonstrate more positive affect. As expected, technology readiness moderated the relationship between immediacy and social presence. Unlike previous studies that mainly focused on instructor immediacy, the present study contributed to immediacy literature by empirically testing the positive effect of student immediacy on learning. Furthermore, this study revealed the potential importance of communication competence and its progress in predicting student participation and satisfaction, which could have been changed since the COVID-19 pandemic.

The Influence of New Service Means on Customer's Willingness to Buy under the Background of Artificial Intelligence Take the Marketing method of AI medical beauty APP as an example

  • Li, Xiao-Pei;Liu, Zi-Yang
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.9
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    • pp.173-182
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    • 2020
  • The purpose of this paper is to study the influence of new service methods of "artificial intelligence (AI) + medical cosmetology", a new service means, on customers' purchase intentions. To AI medical beauty APP sales as an empirical study. This paper designed Likert seven scale to investigate, using SPSS 24.0 statistical analysis software and AMOS24.0 structural equation software to analyze the survey data. The analysis method uses reliability analysis, validity analysis, and construct equation model analysis. Through empirical research, the following results can be found, 1. The system quality of AI medical beauty app will have a positive impact on perceived usefulness and perceived ease of use. 2. The information quality of AI medical beauty app will have a positive impact on perceived ease of use and perceived usefulness. 3. The service quality of AI medical beauty app will have a positive impact on perceived ease of use and perceived usefulness 4. Consumers' perceived ease of use has a positive impact on perceived usefulness and purchase intention. 5. The usefulness of consumers' notification has a positive effect on purchase intention.

Study on the Use of K-Pop Social Media in Indonesia based on Expectation-Confirmation Model (기대확신모형(ECM)에 의한 인도네시아에서 K-Pop 소셜 미디어의 사용 연구)

  • Chong-Hoon Nam
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.23 no.3
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    • pp.175-184
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    • 2023
  • Korean Wave is now internationalized through the internet by social media, which have no space-time restrictions. This research examine the continuance use of K-Pop promotion using social media in Indonesia. In this study we apply the Expectation-Confirmation Model to analyze the effects of individual self-efficacy and perceived enjoyment on perceived usefulness, confirmation, and satisfaction of Social Media. As a research method for that purpose, the conformity of the model and the research hypothesis were verified using the structural equation model. As a result, it was found that the perceived enjoyment positively influences perceived usefulness, self-efficacy has a positive influence on perceived usefulness. We also found that confirmation positively affects both perceived usefulness and satisfaction, and that perceived usefulness positively affects satisfaction. Finally, satisfaction was found to always have a positive effect on intention to use.

Normalized Sensibility Using EEG as an Objective Emotional Index (감성과 뇌파와의 상관성에 대한 연구)

  • 황민철;류은경;변은희;김철중
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 1997.11a
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    • pp.80-84
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    • 1997
  • 본 연구는 뇌파의 주파수 변화특성이 다양한 시각자극에 의해서 유발된 감성을 평가할 수 있는가를 알아보고자 하였다. 특히 쾌감성과 불쾌감성의 차이, 쾌감성내의 차이를 뇌파를 이용하여 객관적으로 변별할 수 있는 가를 알아보았다. 사용된 시각자극은 8개의 긍정자극과 7개의 부정자극이었다. 각각의 자극은 30초씩 무선적으로 제시되었고, 각자극의 제시사이마다 120초씩의 휴식기를 두었다. 매 자극제시 후 피험자는 제시된 자극에 대해 긍정.부정의 정도를 주관적으로 평가하였다. 실럼참가자는 20명의 대학생이었으며, 뇌파는 뇌의 21부위에서 기록되었다. 기록된 뇌파에 대해 FFT(Fast Fourier Transformation)분석을 실시한 후, normalized sensitivity를 구현하였다. 자극 중 최대긍정(the most positive stimulus), 최대부정(the most negative stimulus), 최소긍정(the least positive stimulus), 최소부정(the least negative stimulus)이라고 주관적으로 평가한 자극을 보고 있을때의 뇌파를 측정하여 비교.분석하였다. 그 결과 뇌파의 주파수 변화는 극단의 긍정감성과 부정감성의 차이를 변별할수 있고, 긍정감성내의 차이와 부전감성내의 차이를 변별할 수 있었다. 또한 부정감성을 느낄때보다는 긍정감성을 느낄수록 alpha파의 출현량은 증가하고, delta파와 beta파의 출현량은 감소하고 있음을 보여주었다. 결론적으로, 뇌파의 주파수 변화는 다양한 시각자극에 의해 유발된 감성을 측정할 수 있음을 암시한다.

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