• Title/Summary/Keyword: 규범적

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Attitudes, Subjective Norms and Behavioral Intentions toward Purchasing Imported Casual Clothing (수입 캐주얼의류 구매에 대한 태도, 주관적 규범 의도에 관한 연구)

  • Park, Hye-Jung;Kitty G. Dickerson
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.12
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    • pp.1791-1803
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    • 2002
  • 국내 수입 캐주얼의류시장은 계속적인 성장을 거듭하고 있으나 이에 대한 소비자의 구매 의도에 대한 연구는 없는 실정이다. 따라서 본 연구는 소비자의 행동을 예측하는데 그들의 태도(Attitude)와 주관적 규범(Subjective Norm)을 고려하는 theory of reasoned action (Ajzen & Fishbein & Ajzen, 1975)에 의거하여 구매의도를 밝히고자 하였다. 본 연구의 자료를 위하여 서울시내에 거주하는 20대 이상의 남녀를 대상으로 설문조사를 실시하였다. 회수된 설문지 중 총 892부를 분석에 사용하였으며, 평균, 표준편차, 회귀분석을 실시하였다. 연구결과 소비자는 수입 캐주얼의류에 대한 구매 의도가 낮았으며, 이를 예측하는데 있어서 태도와 주관적 규범이 유의적인 결정 변수였다. 또한 주관적 규범이 태도보다 소비자의 구매의도를 예측하는데 있어서 더 중요한 결정 변수였다. 본 연구의 결과는 의류에 대한 소비자 행동의 문헌에 기여함과 동시에 국내 마케터(local marketer)와 국제 마케터(international marketer)의 마케팅전략 수립에 유용한 정보를 제시하여 준다.

Anomie Social Environment and Juvenile Delinquency (아노미(Anomie)적 사회환경과 청소년 범죄: 소셜 미디어를 중심으로)

  • Gong, Bae Wan
    • Convergence Security Journal
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    • v.15 no.6_2
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    • pp.37-44
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    • 2015
  • There appears a variety forms of crime type and age in accordance with the change of social structure. In this paper it is described for combining the Anomie theory of Emile Durkheim. Anomie refers to the absence of dual standards or norms. In other words, while weakening the existing norms prevailing when the new rules has not been established. That situation would cause social chaos. Rules on the dissemination and utilization of SNS due to the development of information and communication technology undermine the social norms while online regulations are being a weak state not established. In the confusion of these norms it has been shown to increase in juvenile delinquency. Social media has characteristics such as openness, accessibility, relationships, and content diversity. The social media itself is not subject to the general mechanisms of consumption and production due to growing as a kind of organism. It has characteristic to make the most content by utilizing the users to voluntarily share information. Social media using as communication, contact and information in the youth, thus the possibility of crime is high. Social media is also direct and indirect influence on youth crime but no apparent systemic regulation of this situation.

Internet Exposure and Plastic Consumption Behaviors : The Mediating Effect of Social Norms (인터넷 노출과 플라스틱 소비 행동 : 사회적 규범의 매개효과)

  • Kim, Yesolran;Lee, Mina
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.4
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    • pp.1-8
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    • 2022
  • This study examined the effect of Internet exposure on plastic consumption behaviors, and the mediating effect of social norms. The survey participants in this study were 220 college students. Collected data were analyzed by the SPSS 26.0 and PROCESS macro 4.1 (model 4). The results of this study showed that the relationship between Internet exposure and intention to plastic consumption was mediated by descriptive norms. These results suggest that Internet exposure and social norms are important factors that can promote or constrain plastic consumption behaviors. Based on these results, we presented the theoretical and practical implications of this study.

The Effect of Publicness on the Service Quality in Long-Term Care Facilities (공공성이 노인장기요양시설의 서비스 질에 미치는 효과)

  • Kwon, Hyunjung;Hong, Kyungzoon
    • Korean Journal of Social Welfare
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    • v.67 no.3
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    • pp.253-280
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    • 2015
  • This study reconsiders the concept of publicness by raising a question about the problems which the recent marketization of social services in South Korea. The existing perspective on publicness, however, is insufficient to account for the entire Long-term care market because only public organizations have publicness. Accordingly, this study presents 'integrated publicness', particularly 'dimensional publicness' and 'normative publicness'. A disproportional stratified sampling procedure was used to consider ownership. A merged dataset combining surveys from 248 Long-term Care facilities and on-line resources was used and analyzed by multiple regression, negative binomial regression and multiple imputation analysis. The analysis results suggest as follows. First, ownership publicness appeared more effective in the overall. Second, the regulations on the government funding did not show effective, and the regulation on evaluation system showed the effect. Third, professionalization of normative publicness showed a negative effect on service structure and showed a positive effect on service process. Lastly, user of free services whose public accountability was identified to be effective on service structure and outcome. These findings suggest that not only existing ownership but also dimensional publicness and normative publicness showed an effect on service quality. In this respect, this is important as the performance produced by empirical models of integrated publicness, in this situation that the outcome of marketization is insignificant.

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New Regulatory Formulation Approaches for IMO Maritime Safety Regulations (국제해사기구 해사안전규정의 새로운 제정방향에 대한 연구)

  • Park, Joo sung;Ha, Weon jae
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.22 no.7
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    • pp.773-781
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    • 2016
  • The present SOLAS Convention has maintained safety regulations in a largely prescriptive form and this has become overly prescriptive now. The prescriptive rules do not properly reflect technical advances and changing environments in the maritime sector in a timely manner. The purpose of this study is to provide preliminary research to lay a foundation for the development of a new regulatory framework based on safety performance which is not a prescriptive rule making bases. This study reviewed the concept and characteristics of a minimum requirement, the implications of safety regulations in terms of strategic, commercial and technical aspects, the compensative correlation between constructional requirements and operational measures, the concept of safety with regard to final stage confirmation of functions, expansion of implementers and objects of safety regulations, and the balance between safety and environmental protection requirements. Based on these research, 10 principles for the rule formulation process has been suggested such as consideration on the hardware requirements and software requirement, the multi-stage approval concept, new safety concerns for complex shipboard systems, considerations on the human element, regulatory impact assessments and measures to reduce administrative burdens.

조선시대의 혼례복 규범

  • 이은주;최은수
    • Proceedings of the Korea Fashion and Costume Design Association Conference
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    • 2004.06a
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    • pp.31-33
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    • 2004
  • 본 연구는 조선시대의 혼례복 규범과 변천 양상에 관한 것으로, 신랑의 사모ㆍ관대, 신부의 족두리ㆍ화관에 원삼 또는 활옷이라고 하는 혼례복 규범이 언제부터 형성된 것인지, 보편적인 규범이었는지 등에 대한 검증을 연구목적으로 한다. 이러한 검증을 통해 혼례복 전통의 특징과 의미를 파악할 때 올바른 전통 혼례복의 계승이 가능할 수 있을 것으로 판단된다.(중략)

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e-마켓플레이스 이용기업의 만족이 신뢰와 다차원적 관계몰입에 미치는 영향

  • 박준철
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2005.12a
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    • pp.249-257
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    • 2005
  • 본 연구는 e-marketplace에 대해 기업이 지각하는 만족이 신뢰, 다차원적 관계몰입(감정적몰입, 지속적몰입, 규범적몰입)에 영향을 미칠 수 있음을 제안하고 이를 실증 분석하였다. 전체적으로 제안모델은 수용할만한 자료적합도를 보여 주었으며, 제시한 4개의 가설 모두가 유의한 것으로 나타났다. 그리고 간접효과를 분석한 결과 만족이 신뢰를 통해서 다차원적 관계몰입(감정적몰입, 지속적몰입, 규범적몰입)에 간접적인 영향을 미치는 것으로 나타났다.

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A Case Study on the Features of Classroom Norms Formed in Inquiry Activities of Elementary Science Classes (초등학교 과학 수업의 탐구활동에서 형성되는 교실 규범의 특징에 대한 사례 연구)

  • Chang, Jina;Song, Jinwoong
    • Journal of The Korean Association For Science Education
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    • v.35 no.2
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    • pp.303-312
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    • 2015
  • The purpose of this study is to analyze classroom norms formed in inquiry activities of elementary science classes and to consider about the actual problems in enacting school science inquiry. Focusing on the inquiry activity cases of two classes, the data were collected through classroom observation, student interview, teacher interview and questionnaires. Firstly, classroom norms were categorized into three categories theoretically: norms for behavior guidance; general academic norms; and scientific inquiry academic norms. The subcategory norms of each category were extracted inductively and the features, the causes of formation, and the influences on inquiry of each norm were also analyzed. Based on the analyses on classroom norms, the researchers identified three actual problems in enacting school science inquiry. First, the collective traits of school science inquiry caused structural problems in science classrooms. Second, teachers used their authorities in different ways according to phases of instructions. Third, the conflict cases were reported between general values for education and specific values for science inquiry. Educational implications are discussed in terms of the practices of school science inquiry and of the understanding classroom phenomena.

An Empirical Study of Employee's Deviant Behavior for Improving Efficiency of Information Security Governance (정보보호 거버넌스 효율성 제고를 위한 조직원의 정보보호 행위에 관한 실증 연구)

  • Kim, Hye Jung;Ahn, Joong Ho
    • The Journal of Society for e-Business Studies
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    • v.18 no.1
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    • pp.147-164
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    • 2013
  • For the continuous information security governance, we have to focus on not just technical aspects like access control and DRM, but informal level management like information security(IS) behavior, culture, and personal value. But there are few informal level studies, while many formal level studies of IS governance or technical means. This study is an empirical test that how IS culture, normal beliefs, personal behavior and value affect employee's deviant behavior. And we define a lack of an awareness of value and importance on IS regulations in organizations as "Information Security Anomie" with the concept of anomie, a viewpoint on social organization.

Customer Satisfaction and the Fit between Supply Chain Context and Postponement-Speculation Strategies -The Case of Electronic Products- (공급체인의 투기 및 순연 전략 적합성이 고객 만족도에 미치는 영향 -전자제품을 중심으로-)

  • Kim, Kyung-Kyu;Kim, Sung-Ki;Ryoo, Sung-Yul
    • The Journal of the Korea Contents Association
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    • v.10 no.9
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    • pp.363-374
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    • 2010
  • Supply chain (SC) strategies will influence corporate performance and customer satisfaction. However, few empirical research has investigated the impact of the gap between prescriptive and current strategy on customer satisfaction. Based on the profile analysis with data from 31 products, the results of this study show the significant relationship between customer satisfaction and the fit between SC context and speculation-postponement strategies. The results imply that different SC strategies should be applied in accordance with product attributes and supply environments.