• Journal of the Korea Institute of Information and Communication Engineering
• /
• v.15 no.11
• /
• pp.2359-2364
• /
• 2011

E-commerce is a kind of trade type between buyers and sellers rely on computer networks. Carried out according to certain standards of various business activities. e-commerce is based on modern information technology and network technology, financial electronic collection, management, information technology, business and trade information networks into one, aimed at logistics, capital flow and information flow of harmony and unity of the new trade, trade activities of the entire process, electronic, networking and digital. E-commerce has brought to the traditional ways of trading a huge impact, led to changes in economic structures, is a business revolution in the way and is recognized internationally as the 21st century is an important driver of economic development compared to current traditional companies. In this material, we first consider the current problem, analyze particular characteristics of clothing shopping mall to increase the purchasing power of customer. For these reasons, we describe the process for building the clothing site.

• Cartoon and Animation Studies
• /
• s.33
• /
• pp.173-202
• /
• 2013

This research focuses on the part of animation production pipeline. Among the four stages in the process (development, pre-production, main production, and post-production), this research explores theoretical features of the development stage. As the development stage is not well-known and theorized in Korea, this research provides roles and values of the development stage. The development stages is very important because two works have to be proceeded in this stage. First, the story idea for making animation should be decided. Ideas have to be developed into definite synopsis. And, the bible to pitch for investors are prepared on the basis of the story. Secondly, the basic production plan has to be initiated. This production plan includes the financial budget, the production schedule, and the production team. These three elements are so crucial that the producer (or executive producer) should take into consideration from the early stage of production.

• Journal of Digital Convergence
• /
• v.12 no.1
• /
• pp.531-537
• /
• 2014

As Fashion becomes more important in the field of fashion styling and fashion stylists' roles, there has been a strong demand for more unique and stylish fashion. Under these circumstances, the fashion stylist has upgraded the fashion industry as an expert in various fields. The fashion stylist's roles include creation of a fashion image depending on circumstances, improvement of contributionsto product awareness and advertisements by inspiring curiosity and interest from customers and promotion of purchase behaviors. In addition, the fashion stylist should be able to create appropriate attire and hairdos for models in fashion magazines depending on the theme and concept of the fashion and have keen insight, fashion sense and appropriate analyzing and planning skills to follow current trends. This study has investigatedthe field of fashion styling, which has emerged recently and fashion stylists' roles. It appears that fashion styling could develop into a high-growth, high value-added industry as a professional occupation that helps customers have an appropriate fashion sense.

• Journal of the Korea Organic Resources Recycling Association
• /
• v.13 no.1
• /
• pp.90-99
• /
• 2005

This study was conducted to survey the attitude of Chuncheon citizens on food waste generation. About 50% of the citizens were generating $5{\sim}10{\ell}$ of MSW (municipal solid wastes) a week. These answers were almost from below 35 years old. And the citizens answered that the ratio of FW (food waste) to MSW were 10-30%. They were generating FW enveloped in a standardized vinyl bag after dewatering. About 10% of the answers were generating FW with MSW without any dewatering. The reason for FW generation in large quantities was to cook and buy much more food materials than needed. They thought that malodor and harmful insect were the most severe problems from FW storage. The systematic management was the most needed in individual restaurants. They answered that an individual citizen should make an effort to reduce FW generation. However, in fact, they did not do their best to try to reduce FW generation. They agreed that an individual citizen should try to reform 'present food culture' and to think FW as resources.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.33 no.6
• /
• pp.880-892
• /
• 2009

An overflow of information leads consumers to be easily distracted and to neglect the information being provided to them. E-tailers have to select types of information sources and provide their consumers with the most appropriate information. This study was done to specifically contribute to the research in proposing strategies of providing information of the Internet merchant to the e-shoppers through the analysis of relationships among the online purchase motives of consumers, the use of information sources, and decision making styles. This research categorizes the use of information sources into information sources concerning online stores and information sources concerning products. The uses of information sources relative to online stores are classified into the neutral, human, and marketer-oriented sources. The uses of information sources concerning the products are classified into the online and offline source. This study provides important suggestions for e-tailers to provide information about stores as well as products to the consumers with adaptable strategies.

• Journal of the Korean Society of Costume
• /
• v.40
• /
• pp.109-119
• /
• 1998

In order to identify the factors responsible for the recent drastic increase of imported apparel in Korea, an attempt was made to determine the variables influencing the purchasing behavior of imported and domestic apparel and forecast the purchasing intention with the use of Fishbein & Ajzen's behavioral intention model including both attitude and subjective norm. Based on literature review, the empirical study was conducted using the questionnaire for 900 college women and high school girls living in Seoul. Descriptive statistics, t-test, paired-t test, multiple regression analysis, and correlation analysis were made of 771 returned questionnaires using SAS program. The results were as follows : First, the results of assessing both their attitudes toward imported and domestic apparel and their subjective norms were shown to be different. Second, there was a difference in the attributes that had an effect on their attention to buy imported and domestic apparel. Third, those respondents having a preference for imported apparel were most highly influenced by color and price. While those respondents showing a preference for domestic apparel were most highly influenced by materials and comfortableness. Fourth, the validity of the prediction value of their buying intention was confirmed as it was shown to be more than coreelation coefficien r=0.65. In conclusion, 1) it was proved that both attitude and subjective norm were the important variables that could predict the consumer's purchasing intention, 2) since competitiveness in color and materials and brand influencing the consumer's purchase of and preference for domestic apparel relatively lagged behind in comparison with that of imported apparel, the domestic apparel business enterprise will have to make a greater effort to develop differentiated color, material and prestigious brand so as to enhance competitiveness with imported apparel.

• Proceedings of the Korean Society of Dyers and Finishers Conference
• /
• 2011.03a
• /
• pp.95-95
• /
• 2011

가방지 중에서 고급 브랜드의 핸드백은 근래의 세계적인 경기불황에서도 꾸준한 소비층을 형성하면서 매출 상승을 유도하고 있는데, 기존 40~50대 시니어들을 위한 전통적인 레자 또는 자카드 문양직물의 고유한 디자인 뿐만 아니라 20~30대의 젊은 층을 위한 다양한 칼라의 프린팅 문양 직물도 많이 개발되고 있는 실정이다. 본 연구는 잠재권축사와 고강력PET를 이용하여 이소재 복합 ATY를 제조하고 제직 및 날염을 통해 다양한 프린팅 문양을 발현할 수 있는 가방지용 직물 개발에 관한 것이다. 최근의 캐주얼 및 힙합룩은 물론, 베이직 정장 차림까지 트렌디한 우븐 백이 코디 아이템 1호로 떠오르고 있는데, 가방용 브랜드 중"레스포색"과 "키플링" 등이 급상승 기류를 타며 국내에 빠르게 정착하고 있으며 수입 브랜드인 경전상사의 "롱샴"도 폴딩백으로 인기를 누리고 있다. 핫 이슈인 스포티즘을 떠올리지 않더라도 최근의 변화는 소비자의 니즈를 적극 수용하려는 패션잡화 업체들의 움직임을 대변하고 있으며, 직물형태의 백이 합리적인 가격에서나 가볍고 편리한 실용적인 부분 모두 소비자의 니즈를 채워주기에 충분하고, 트렌드가 부각된 가방일수록 시즌에 따라 스피디하게 구매가 이뤄지고 있다는 장점이 있어서, 최신 트렌드의 디자인과 재료 효과를 극대화한 제품이 다수 선보이고 있다. 본 연구에서는 이러한 다양한 트렌드 디자인의 문양 발현을 위한 직물을 위해 PET Base의 잠재권축사와 PET 고강력사를 사용하였는데, 이때 사용되는 잠재권사는 Effect사로써 온도, Air압 등의 공정요소 제어를 통해 Soft한 touch을 위한 잔루프를 발현하도록 하였으며, PET 고강력사는 Core사로 사용함으로써 잠재권축사의 강도를 보강하여 가방지로써 요구되는 강력을 가질 수 있도록 하였다.

• The Journal of the Korea Contents Association
• /
• v.14 no.11
• /
• pp.143-153
• /
• 2014

The purpose of this study is to investigate the effect of factors related to consumer lifestyle and media usage on the adoption of Nscreen service, which is fundamentally changing both the competitive landscape for business and the daily lives of consumers. The data of 8,524 consumers used in this study were drawn from the first Korea Media Panel Study in 2012 of Korea Information Society Development Institute and the characteristics of adopters and non-adopters were compared. The study also aims to explore the usage pattern of Nscreen as well as antecedent variables that affect the innovative service usage. Logistic regression analysis shows various factors affects the acceptance of this innovation. This is only a first step in the important process of understanding the nature of relationship between consumer lifestyle and the adoption of Nscreen service. Gaining a comprehensive understanding of the drivers of Nscreen usage will help engineers and marketers to develop effective strategies that meet consumer needs for innovative services.

• Journal of Korean Ophthalmic Optics Society
• /
• v.14 no.4
• /
• pp.1-10
• /
• 2009

Purpose: Recently because goggle and sunglasses is industrial products, unprofessional is selling in store what is not optical store. Due to layman's sale, check of frames or lens, the quality, curve, A/S, is impossible. Therefore layman's sale threated national eye-health. So we investigated in order to know them, merchant of goggle and sunglasses except for optician, about "how many they have optical knowledge?" and "What can they give a service us?" Methods: Regardless age, we get a survey of 208 person who purchased goggle and sunglasses in a store that it is not optical store and 100 of goggle and sunglasses except for optician. Results: Most merchant who haven it knowledge about glasses sells goggle or sunglasses. Even though merchant has knowledge about glasses, It was very littles, now. Conclusions: Optician who have expert knowledge need method that it was very littles. So goggle and sunglasses that it is registered industrial products need method to transform into health instrument.

• Proceedings of the Korea Contents Association Conference
• /
• 2007.11a
• /
• pp.35-39
• /
• 2007

Recently Usage statistics are widely available from online content providers. However. the statistics are not yet available in a consistent data container and the administrative cost of individual provider-by-provider downloads is high. The Standardized Usage Statistics Harvesting Initiative (SUSHI) is developing an automated request and response protocol for moving Project COUNTER (Counting Online Usage of Networked Electronic Resources) Code of Practice usage statistics from providers to library electronic repositories. SUSHI will help libraries make better decisions by reducing the administrative overhead of using Project COUNTER statistics. Publishers in the recording and exchange of usage statistics for electronic resources, initially journals and databases. By following COUNTER's Code of Practice, vendors can provide library customers with Excel or CSV (comma delimited) files of usage data using COUNTER's standardized formats and data elements. The result is a consistent, credible, and compatible set of usage data from multiple content providers. On this study, We propose the acquisition model of usage data based on SUSHI for KESLI that is overseas electronic journal consortium in korea.