• Title/Summary/Keyword: 관계지향

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Transforming an Entity-Relationship Model into a Temporal Object Oriented Model Based on Object Versioning (객체 버전화를 중심으로 시간지원 개체-관계 모델의 시간지원 객체 지향 모델로 변환)

  • 이홍로
    • Journal of Internet Computing and Services
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    • v.2 no.2
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    • pp.71-93
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    • 2001
  • Commonly to design a database system. a conceptual database has to be designed and then it is transformed into a logical database schema prior to building a target database system. This paper proposes a method which transforms a Temporal Entity-Relationship Model(TERM) into a Temporal Object-Oriented Model(TOOM) to build an efficient database schema. I formalize the time concept in view of object versioning and specify the constraints required during transformation procedure. The proposed transformation method contributes to getting the logical temporal data from the conceptual temporal events Without any loss of semantics, Compared to other approaches of supporting various properties, this approach is more general and efficient because it is the semantically seamless transformation method by using the orthogonality of types of objects, semantics of relationships and constraints over roles.

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The Relationships Among Market-Oriented Culture, Marketing Strategy Making, and Firm Performance (시장지향적 문화, 마케팅전략, 성과간의 관계에 관한 연구)

  • 김상욱;이성호;채서일;최수호
    • Asia Marketing Journal
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    • v.5 no.1
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    • pp.67-94
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    • 2003
  • 기업성과에 대한 마케팅 공헌에 관한 기존 연구의 노력은 시장지향성과 마케팅전략의 영역에서 많이 수행되어 왔다. 최근 들어 두 영역의 개념들을 통합하여 성과에 미치는 마케팅의 영향력을 살펴보려는 노력이 등장하고 있다. 본 연구는 이러한 통합연구의 흐름에 일조할 목적으로, 시장지향적 문화와 마케팅전략과정 (Marketing Strategy Making Process)을 기업의 마케팅역량을 구성하는 차원으로 제기하고 관련문헌 고찰에 기반하여 시장지향적 문화가 마케팅전략과정을 동인(動困)하는 관계를 설정하고, 기업관리자를 대상으로 한 실증조사를 통하여 이러한 관계를 증명하였다. 구체적으로 시장지향적 문화는 성과에 직접적으로 영향을 미침과 동시에 마케팅전략과정을 통하여 간접적인 영향도 미치고 있음을 밝혔다. 즉 성과를 제고시키기 위하여 기업은 시장지향적 문화의 토대 위에서 충실한 마케팅전략과정을 이행해야 할 것이다.

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The Effect of Emotional Labor by Social Workers with Case Management of Customer Orientation: Focused on the Moderating Effect of Emotional Intelligence and LMX (사례관리 사회복지사의 감정노동이 고객지향성에 미치는 영향에 관한 연구: 감성지능과 리더-구성원 교환관계의 조절효과를 중심으로)

  • Park, Jung-Ryong
    • The Journal of the Korea Contents Association
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    • v.19 no.9
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    • pp.293-307
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    • 2019
  • The poor welfare level of social workers is a big social problem in direct proportion to the ongoing need for social welfare service. In particular, the emotional work of social workers is a serious situation. This Study examines the effect of emotional labor(EL) on customer orientation(CO) of social workers with case management. Also this paper investigates the moderating effect of emotional intelligence(EI) and leader-member exchange(LMX). The major results from the study are as follow: First, we found that surface acting(SA) of EL had a negative impact on CO and deep acting(DA) of EL had a positive impact on CO. Second, EI showed a moderating effect on the correlation between SA of EL and CO. Also, EI had the moderating effect that weakening the negative impact of SA on CO. Third, LMX showed a moderating effect on the correlation between DA of EL and CO. Also, LMX had the moderating effect that strengthening the positive impact of DA on CO. In particular, this study presented with implications for future research, limitations of this study.

A Study on the Influence of the Organizational Culture of Korean Network Marketing Companies on Customer Orientation and Service Orientation (한국형 네트워크 마케팅 기업의 조직문화가 고객 지향성과 서비스지향성에 미치는 영향에 관한 연구)

  • Kim, Moon-Jun
    • Industry Promotion Research
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    • v.5 no.4
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    • pp.29-37
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    • 2020
  • The purpose of this study was to confirm the influence of the types of organizational culture perceived by members of Korean network companies on customer orientation and service orientation. Therefore, the results of the valid survey for the final 165 among the results of 204 applicants for about two weeks from September 7th to 25th, 2020 using the SSP 24.0 and AMOS 24.0 statistical package programs showed the following results. First, as a result of the analysis of the impact of organizational culture on customer orientation, the sub-factors of the organizational culture, such as relationship-oriented culture, innovation-oriented culture, hierarchical-oriented culture, and task-oriented culture types, all had a positive (+) effect on customer-oriented. It was analyzed as crazy. In other words, it can be seen that the organizational culture has a statistically significant impact on customer orientation in that it gives positive meaning through a comprehensive operation rather than a single substructure. Second, as a result of analyzing the effect of organizational culture on service orientation, organizational culture showed positive (+) influence on service orientation. In other words, it was analyzed that relational orientation, innovation orientation, hierarchical orientation, and task orientation, which are sub-constituent factors of organizational culture, act as positive factors for service orientation.

The Formalization of a Temporal Object Oriented Model Based on an Attribute versioning (속성 버전화에 기반한 시간지원 객체지향 모델의 형식화)

  • 이홍로;김삼남;류근호
    • Proceedings of the Korea Database Society Conference
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    • 1997.10a
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    • pp.483-503
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    • 1997
  • One important question that arises when dealing with temporal databases in context of object-oriented systems is the method that associates time with attributes relationship semantics. Results of previous work about attribute versioning, particularity extending flat(First Normal Form: FNF) or nested(Non-First Normal Form: NFNF) relational models. are not applicable to temporal object-oriented databases. This is because object-oriented models provide more powerful constructs than traditional models for structuring complex objects. Therefore, this paper presents an formal approach for incorporating temporal extension to object-oriented databases. Our goal in this paper is to study temporal object-oriented database representation according to generalization, aggregation and association among objects. We define tile concepts of attribute versioning in temporal object-oriented model, and we concentrate on the representation of temporal relationship among objects. Another contribution of this paper is to specify time constraints on relationship semantics and analyze our model based on representation criteria. By means of formalizing tile temporal object oriented model, this paper can not only provide tile robust operating functions that design algebraic operators, but also entrance the reuse of modules.

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Mediating Effects of Emotional Labor in the relationships between Communication Ability and Customer Oriented Behaviors: Focusing upon Self-Employed Businessmen (소상공인 커뮤니케이션 능력과 고객지향적 행동 관계에서 감정노동의 매개효과)

  • Moon, Joung Hyun;Lee, Dong Cheol;Kim, Jae-pil
    • The Journal of the Korea Contents Association
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    • v.16 no.3
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    • pp.376-390
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    • 2016
  • The purpose of present study is to investigate mediating effects of emotional labor in the links between communication ability of small businessmen and customer orientation behavior. In detail, it is demonstrated both impacts of communication ability on customer orientation behavior and emotional labor (surface acting, deep acting), and of emotional labor (surface acting, deep acting) on customer orientation behavior. Furthermore, mediating effects of emotional labor (surface acting, deep acting) will be verified. The data for analysis was collected from 270 employees in small businessmen located in Jeju. The results are as follows. First, the main impacts of communication ability on customer orientation behavior and emotional labor (surface acting, deep acting) were statistically significant, in addition, emotional labor (surface acting) was positively associated with customer orientation behavior. Surface acting as a mediator was partially mediated the relation. The result will help to understand the importance for communication ability in small businessmen, and it suggests the crucial implecation in the communication study of service suppliers.

Relationship between Basic Psychological Needs, Positive Psychological Capital, and Psychological Burnout depending on Types of Nursing Organizational Culture (간호 조직문화 유형에 따른 간호사의 기본심리욕구, 긍정심리자본, 심리적 소진 간의 관계)

  • Cho, Young-Mun
    • Journal of Digital Convergence
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    • v.19 no.4
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    • pp.413-421
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    • 2021
  • This study is a descriptive survey research for relationship between basic psychological needs, positive psychological capital and psychological burnout according to type of nursing organizational culture. The participants were 151 clinical nurses at 5 general hospital located in M city from May 2020 to June 2020 by questionnaire survey. For data analysis, SPSS/WIN 23.0 program was utilized including one-way ANOVA, independent t-test, Pearson correlation coefficients. This study showed a positive correlation for basic psychological needs, positive psychological capital in relationship-oriented culture and innovation-oriented culture. In addition, it showed a negative correlation for psychological burnout. This study confirmed positive correlationt between relationship-oriented culture, Innovation-oriented culture and positive psychology in nursing organization. Therefore, it is necessary to establish a system within a nursing organization and develop related programs that can promote relationship-oriented culture, innovation-oriented culture.

Strategic Orientation of Rural Hospitals in the U.S.A. -Implications for Korean Rural Hospitals-

  • Seo, Young-Joon;Robert L. Ludke;Ko, Jong-Wook
    • Health Policy and Management
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    • v.6 no.1
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    • pp.163-190
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    • 1996
  • 본 논문은 미국 농촌병원의 경영전략과 관련하여 몇가지 가설을 검증한 연구결과이다. 구체적으로 1987년부터 1991년 사이의 미국 농촌병원들의 기본적 경영전략 지향 형태와 변화 추세, 경영전략과 환경 및 병원특성과의 관계, 그리고 경영전략과 재정적 성과의 관계 등이 연구되었다. 본 연구의 자료수집은 미국 농촌지역의 모든 종교병원과 영리병원, 그리고 무작위 표본추출로 뽑힌 50%의 공공병원 및 기타 비영리 병원의 최고경영자를 대상으로 1989년에 우편설문조사를 통해 이루어졌으며 회수된 설문지 중 사용가능한 640개 병원 (응답율 43%)의 자료가 분석 이용되었다. 조사대상병원의 환경적 특성자료는 지역자원 파일(Area Resource File)에서 수집하였고, 병원특성 및 재정적 성과자료는 미국병원협회 연감(Annual Survey of Hospitals)에서 구하였다. 응답병원과 비응답병원간에 환경 및 병원특성에 유의한 차이는 없는 것으로 나타났다. 본 연구에서는 Miles와 Snow가 개발한 방어형(defender), 분석형(analyzer), 진보형(prospector), 반응형(reactor)의 네가지 경영전략지향 형태를 사용하여 분석하였다. 본 연구의 결과를 요약하면 다음과 같다. 1) 미국 농촌 병원들은 과거에는 방어형 및 분석형의 경영전략 지향을 보이다가 점차 반응형과 진보형으로 변화해 가고 있다. 2) 가장 뚜렷한 경영전략 지향의 변화추세는 방어형이 급격히 줄고 반응형이 크게 늘어나고 있다는 점이다. 이는 많은 병원들이 급격한 환경변화에 적응하기 위해 일관된 전략 지향보다 융통성 있고 탈력적인 경영전략을 선호하고 있음을 나타낸다. 3) 농촌병원들은 경영전략의 급격한 변화를 추구하지는 않을 것이라는 가설을 뒷받침할 근거는 없는 것으로 나타났다. 이는 급격한 의료환경의 변화로 인해 병원들이 다양한 경영전략의 변화를 모새하고 있는 것으로 볼 수 있다. 4) 대부분의 외부환경 및 병원특성은 병원의 전략지향의 선택에 큰 영향을 미치지 않는 것으로 나타났으나 인구 10,000명당 의사수, 병상규모, 위탁경영 여부, 병상점유율, 소유형태 등의 변수들이 경영전략 지향 형태에 따라 유의한 차이가 있는 것으로 나타났다. 5) 경영전략 지향이 상이한 병원들은 세부 실천전략에 있어서도 치이가 있을 것이라는 가설을 일부 전략에 있어서 사실인 것으로 나타났다. 즉 방어형 병원들은 진보형이나 반응형 병원들보다 내부관리전략, 다양화 전략, 의사유치전략, 직원복지전략 등에 있어서 소극적인 것으로 나타났다. 6) 비록 방어형 병원들이 다른 형태의 병원보다 낮은 재정적 성과를 보이고 있었지만 본 연구의 자료로는 경영전략지향과 재정적 성과간의 인과관계를 구명할 수 없었다. 또한 재정적성과에 따른 전략지향의 변화여부도 통계적으로 유의한 관계가 있지는 않은 것으로 나타났다. 이는 각각의 전략지향들이 환경에 따라 나름대로 장점을 가질 수 있으며 반드시 어느 한가지의 전략지향만이 최선은 아님을 시사해주고 있다. 7) 병원의 경영전략 변화는 환경의 변화와 더블어 그러한 변화에 적응할 수 있는 내부의 능력과도 관계가 있는 것으로 보인다. 이상의 연구결과에 따르면 미국의 농촌병원들은 급격한 환경변화에 적응하기 위하여 다수의 병원들이 환경 및 벼원특성에 관계없이 생존을 위한 전략적 노력을 기울이고 있음을 알 수 있다. 끝으로 이러한 연구결과는 최근 어려운 경영환경에 처한 한국의 농촌병원들도 합리적인 경영을 위해서는 병원이 처한 외부환경분석과 함께 내부의 능력에 적합한 경영전략의 방향을 설정하고 그에 따른 실천적 세부 경영전략을 수립해야만 한다는 것을 시사해 주고 있다.

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The Effect of Perceived Flexible Culture of adhocracy-clan on the Change Oriented OCB through Meditator of Positive Psychological Capital (혁신-관계의 유연문화 지각이 긍정심리자본의 매개로 변화지향 조직시민행동에 미치는 영향)

  • Han, Jin-Hwan
    • Journal of Digital Convergence
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    • v.18 no.6
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    • pp.133-141
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    • 2020
  • Currently, companies are focusing on how they make their members have change-oriented organizational citizen behavior in the era of fierce competition due to the 4th industrial revolution. Therefore, this study verified how the flexible culture of adhocracy-clan plays a role in positive psychological capital and change-oriented organizational citizen behavior. A survey was conducted for employees in companies located in Daejeon-si, Sejong-si, Chungcheongnam-do, and Chungcheongbuk-do, and 394 valid questionnaires were used for analysis. The concrete analysis results are obtained from the study as follows. First, among the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on change-oriented organizational citizenship behavior while relationship culture was found to not directly affect change-oriented organizational citizenship behavior. Second, the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on the positive psychological capital. Third, the positive psychological capital was found to have a significant effect on the change-oriented organizational citizenship behavior. Fourth, the positive psychological capital was found to play a mediating role in the relation between the recognition of flexible cultures of adhocracy-clan and the change-oriented organizational citizenship behavior. Therefore, it can be said to find out the fact that the change-oriented organizational citizen behavior can appear under the fierce competition as nowadays only when the organization should establish the organization culture of innovation-relation or the members are in the positive psychological state. We expect that the future study on the type of subculture and new organizational citizen behavior will be made in the manner of classifying the unit of organizational culture into a headquarter or team for measurement.

Technological Innovation Orientation: Conceptualization, Measurement, and Its Relationship to Performance (기술혁신지향성: 개념화, 측정 및 성과와의 관계)

  • Moon, Chang-Ho
    • Journal of Technology Innovation
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    • v.21 no.2
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    • pp.255-283
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    • 2013
  • Despite its theoretically and practically important value, the concept of technological innovation orientation has not been theoretically well established and thus has not been operationalized appropriately in previous studies. Given such a gap in prior research regarding technological innovation orientation, this study proposed a refined conceptualization of technological innovation orientation and a new measurement instrument for capturing the refined concept of technological innovation orientation. More specifically, this study conceptualized technological innovation orientation as having two components of proclivity to technological leadership and openness to technological innovation and developed a measurement instrument for operationalizing the two-dimensional concept of technological innovation orientation. Based on the proposed conceptualization and operationalization of technological innovation orientation, this study also investigated the relationship between technological innovation orientation and firm performance. Based on a sample of 97 Korean IT SMEs, the results demonstrated a high reliability and validity for the measurement instrument developed to operationalize the two-dimensional technological innovation orientation. The results further revealed that technological innovation orientation is positively related to technological innovation performance and that technological innovation performance positively mediates the relationship between technological innovation orientation and financial performance.

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