• Title/Summary/Keyword: 공통결과효과

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Effects of Brand Image on the Purchasing Attitude of Customer (브랜드이미지가 구매태도에 미치는 영향)

  • Chung, Sui-Rhane;Lee, Jin-Ho
    • Archives of design research
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    • v.18 no.1 s.59
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    • pp.59-68
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    • 2005
  • In 20th century, that is the times of mass production with mass consumption, a company supplies standard product by the system of mass production line. Therefore, the company, itself, had to introduce its product quality to the customers. It was the buying criterion of consumer against product. In that period, a company utilized its identity in order to give customers product information such as product value, price and quality, etc. However, as digital technology with the wide-spread of informationalization & technical revolution is developed, products have diversification and customers have better incomes. So, buying method tends to thi purchase of self-satisfaction generally. In the buying criterion of consumerbased on personality & sensibility, a company must offer the buying criterion of product which can appeal the special quality & image of product itself to customers, and it must stop appealing the Cl of company under the condition of mass production by product quality and function. This study tried to focus on the method which can create effective brand and its image that are the buying criterion of new product. Also, this study tried to find the effective relation between economical & social paradigm which is the result of social informationalization with intensive knowledge, and buying determination of customer, And, this study tried to present guideline of effective brand image and brand special Quality that is affected to buying determination of customers together. The model of Positive analysis had two types. The first model studied the mutual relation between economical/social change factors and special quality of brand. And, the second model studied the mutual relation between the cause of special quality of brand and formation of brand image through regression analysis. Therefore, the construction of sensitive brand image for forming brand must be requested. The sensitive brand image is highly related to preference of sensibility, and it must be based on mind identity & visual identity. And, mind identity must have creation of value, satisfaction, combination of community, personal preference, etc. Visual identity must have esthetic order, and originality of molding, etc. Namely, brand image must form the accommodation of era change, personality & sensibility satisfaction, the effectiveness of service, etc., in order to create effective brand image.

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Screening Test(I) of Several Antipsychotic Agents on NO Formation (수종 정신병치료제들의 NO형성에 대한 검색(I))

  • Lee, Jong-Hwa;EI-fakahany, Esam E.
    • The Korean Journal of Pharmacology
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    • v.30 no.3
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    • pp.343-349
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    • 1994
  • A number of neurological syndromes(e.g. tardive dyskinesia) are developed as a consequence of chronic treatment with neuroleptics or antipsychotic agents. Despite the long and succesful use of phenothiazine derivatives and related agents in the treatment of certain states of mental disease, the mechanisms of these drugs are still poorly understood. One current hypothesis from extensive reviews is that these compounds might significantly interfere with the cyclic nucleotide system in brain (Levin and Weiss, 1977; Nowicki et al., 1991; Haley et al., 1992). Nitric oxide (NO), one of an interesting messenger molecule and aberrant transmitter, is believed to play a important role in biological functions of cyclic nucleotides in nervous system. It has been reported that calcium-dependent NO synthesis in endothelial cytosol is mediated by calmodulin which is supposed to be tightly related to pharmacological actions of antipsychotic agents. In the present study, the effect of several antipsychotic agents on the activity of NO synthesis and formation of cyclic GMP were investigated. These agents inhibited both the formation of $[^3H]L-citrulline$ and that of $[^3H]cyclic$ GMP by concentration-dependent manner, and their inhibiting patterns are so similar to that of calmodulin antagonist.

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A Study on the Enhancement of Social Adaptation of North Korean Defectors (북한이탈주민의 남한사회적응력 향상 방안연구)

  • Han, Jee-Eun;Nah, Ken
    • Journal of Digital Convergence
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    • v.15 no.2
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    • pp.27-33
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    • 2017
  • The problem of social adaptation of North Korean defectors is becoming increasingly important, as its core significance shifted from welfare to the preparatory stage of United Korea. Hence, this research tries to comprehend the 'factors that enhance their social adaptation'. For this end, by theoretically considering, support resources centered around economic goals did indeed increase the employment rate, but the 'premature social adaptation' did not help them form their own social identity. This led the employment to become another form of social failure and difficulty in social adaptation. Furthermore, by going through interview, the importance of 'social dependence' is emphasized and it was shown that it was 'relationship' that affects both social adaptation and difficulty in social adaptation. Accordingly, this research suggests that it is vital to make a communicative environment in which South and North Korean citizens can freely communicate. This will not only lead to enhancement of social adaptation to South Korean society, unsolvable by economic independence, but it will also lead to more effective 'economic support' policies.

Differences in Creative Personality and Environment between Higher-Level and Lower-Level Students in Scientific Creativity (창의 성향, 환경, 과정, 산물의 상관 분석 및 과학 창의성 상·하위 학생의 창의 성향과 환경의 차이)

  • Kim, Minju;Lim, Chaeseong
    • Journal of Korean Elementary Science Education
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    • v.41 no.2
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    • pp.395-417
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    • 2022
  • This study aims to analyze the correlation of creative personality, environment, process, and product as related to scientific creativity for different levels of elementary school students. We evaluated 105 fifth graders' responses to two tests: i) the scientific creativity test for creative process and product and ii) the self-report test for creative personality and environment. In the self-report test, creative personality comprises cognitive and affective personality, and creative environment constitutes home and school environments. To attain a deeper understanding of phenomena that cannot be explained by a quantitative analysis, interviews were conducted with four students who had the highest scores in creative product and four students who had the lowest scores in creative product while having higher-than-average scores in creative process. First, correlation of creative personality and environment were not significant. Second, in the interviews, students who had the highest scores in scientific creativity had common characteristics, namely, the ability to endure current difficulties to achieve future success and the propensity to listen to other people's ideas critically. Third, students who had the highest scores in creativity hailed from families that respected their opinions, whereas students with the lowest scores belonged to families that disregarded or neglected their opinions. Finally, this study specifies the criteria that should be considered for affective and environmental aspects of scientific creativity education.

Several Factors Affecting Cultivation of Lythrum salicaria L. as Ground-cover Plants (털부처꽃의 지피용 생산에 영향을 미치는 몇가지 요인)

  • Soo Ho Yeon;Sang In Lee;Mi Jin Jeong;Ju Sung Cho;Cheol Hee Lee
    • Proceedings of the Plant Resources Society of Korea Conference
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    • 2020.08a
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    • pp.23-23
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    • 2020
  • 털부처꽃(Lythrum salicaria L.)은 예로부터 발효해서 술로 마시고, 잎은 채소로 식용하며, 식중독 치료 및 설사를 멈추게 하는 효과가 있는 것으로 알려져 있다. 한국, 중국, 아프리카, 유럽, 북아메리카 등의 습한 지역에 분포하며, 7~8월에 취산꽃차례로 붉은 자주색의 꽃이 핀다. 본 연구는 털부처꽃을 지피용 소재로 개발하기 위한 최적의 재배기술을 확립하기 위해 수행되었다. 재배방법의 확립을 위하여 2019년 4월 27일에 파종하여 생산된 유묘를 7월 4일에 정식하여 9월 24일까지 12주 동안 재배하였다. 공통 조건은 3치 비닐 포트에 원예상토를 충진하고, 200구 트레이에 셀당 1립씩 파종하여 생산된 1셀 묘를 정식하였으며, 추비, 차광, 적심 등은 처리하지 않았다. 추비 실험은 hyponex 하이그레이드(N-P-K, 7-10-6)를 0, 500, 1000, 2000mg·L-1를 4주간 간격으로 총 3회 엽면시비 하였다. 차광 정도 실험은 0, 35, 55, 75% 차광막을 이용하였으며, 적심은 무적심과 4주차에 1회 적심처리 하였다. 연구의 결과, 털부처꽃은 추비 농도가 증가할수록, 생육이 감소하는 결과를 보였다. 차광처리 별로는 무차광 조건에서 생육이 가장 왕성한 결과를 보였고, 광량의 부족은 전반적으로 생육을 억제하는 경향이었다. 적심 처리는 줄기 신장을 크게 억제하였으며, 측지수를 증가시키는 결과를 보였다. 엽수는 무처리와 비교하였을 때 유의적인 차이가 없는 것으로 확인되었다. 따라서 털부처꽃은 적심을 하는 것이 효과적인 것을 알 수 있었으며, 적심 시기에 관한 추가적인 연구가 필요할 것으로 생각된다. 결론적으로 추비처리는 털부처꽃의 생육에 부정적인 영향을 주므로 처리하지 않고, 무차광 조건에서 재배하는 것이 전반적인 생육에 유리하였다. 또한 도장이 잘되는 식물임으로 적심처리하는 것이 좋을 것으로 판단된다.

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Analysis of Test Items of Earth Science and the Applicants' Responses on the Items in the College Scholastic Ability Test (대학수학능력시험의 지구과학영역 문항 및 응시자 반응 분석)

  • Lee, Yang-Rak
    • Journal of the Korean earth science society
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    • v.22 no.6
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    • pp.469-479
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    • 2001
  • This study investigated the trends in the number of applicants and mean score and applicants’ responses on the test items of Earth Science in the College Scholastic Ability Test (CSAT) implemented for 3 years (1999-2001). The percentage of applicants of science track were 43.14% in 1995, but reduced through 29.5% in 2001 to 26.92% in 2002 CSAT For elective subject, about 22% of science track students applied to Earth Science II which ranked third to Biology II and Chemistry II. In 1999, test items were developed to have the expected difficulty 40 ${\sim}$ 59% (6 items) to 60 ${\sim}$ 79% (10 items). But in 2001 every 16 items were developed to have difficulty 60 ${\sim}$ 79%, which was caused by the policy of so called ‘easy CSAT’. Thus the mean score of ‘Earth Science II’ was increased from 50.26 in 1999 through 64.47 in 2000, to 67.58 in 2001. Applicants were generally very good at solving test items focusing on process skills only and familar items but poor at solving test items related to the motion of the earth and planets and sea wave, especially items calling two or more concepts. Thus special measures to cope with the decrease in applicants of science track should be provided. And it is recommended to develop test items with wider range of difficulty and to reduce test items calling process skills only. And special consideration should be given to teaching the content area with poor achievement and high actual difficulty compared to the expected.

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Effect of Fermented Herbal Mixture against Oxidative Stress in HepG2 and PC12 Cells (HepG2 및 PC12 세포에서 혼합 한약재 발효물의 산화적 스트레스 억제 활성 평가)

  • Lee, Yunjeong;Kim, Nan-Seul;Shon, Myung-Soo;Kim, Gyo-Nam;Hwang, Yong-Il;Park, Eunju
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.45 no.7
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    • pp.1057-1064
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    • 2016
  • This study was carried out to investigate the effect of fermented herbal mixtures (FHMs) in HepG2 and PC12 cells. Two different types of fermented herbal mixtures consisted of Chrysanthemum morifolium, Ganoderma lucidum, Acanthopanax senticosus, Schisandra chinensis, Hovenia dulcis thumb, and Lycii fructus. FHM-A and FHM-B were separately fermented with Prunellae Spica, Portulaca oleracea (FHM-A) and Acorus gramineus, Pycnostelma paniculatum (FHM-B). Total phenolic content of FHM-B was higher than that of FHM-A. ORAC values in both FHM-A and FHM-B increased in a dose-dependent manner, and antioxidant activities against peroxyl radicals were higher in FHM-A than FHM-B. Both FHM-A and FHM-B effectively ameliorated AAPH- and ethanol-induced oxidative stress in HepG2 cells. They also suppressed lipid formation induced by ethanol treatment. In addition, FHM-A and FHM-B prevented $H_2O_2$-induced PC12 cell death. FHM-B showed a relatively stronger protective effect than that of FMB-A. Taken together, these findings show that a fermented herbal mixture could be used in healthy and functional food design for oxidative stress-related diseases.

Antioxidant and Immunomodulatory Effects of Ulva pertusa kjellman on Broiler Chickens (육계에서 구멍갈파래의 항산화 및 면역조절 효과)

  • Hong, Joon-Ki;Bong, Mi-Hee;Park, Jun-Cheol;Moon, Hong-Kil;Kim, Dong-Wook;Lee, Sang-Cheul;Lee, Jun-Heon
    • Journal of Animal Science and Technology
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    • v.53 no.5
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    • pp.419-428
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    • 2011
  • This study was conducted to test the efficacy of Ulva pertusa kjellman as immunomodulators under lipopolysaccharide (LPS) challenge in broilers by investigating their effects on serum superoxide dismutase (SOD) like ability, immunoglobulin concentration, and splenic cytokine mRNA expression. A total of ninety six1-d-old male broiler chicks (Ross 308) were divided into 4 treatment groups with 8 replicates of 3 birds in each group. NC (negative control, no immune substances), PC (positive control, ${\beta}$-glucan 25 ppm), Ulva P (Ulva pertusa kjellman Powder 3%), and Ulva E (Extract form Ulva pertusa kjellman 0.3%) were added in feed with respective substance. Heparinized venous blood and spleens were collected from five birds per dietary treatment at 5 wk of age. The SOD like activities in Ulva P and Ulva E were significantly increased in comparison with other groups (P<0.05). The immunoglobulin M content was lower in the Ulva E than other groups (P<0.05). Expression patterns of splenic cytokine mRNA in the IL-$1{\beeta}$, IL-2 and IL-6 were similar. Expression rate of IL-$1{\beta}$, IL-2 and IL-6 in Ulva pertusa kjellman (Ulva P, Ulva E) were decreased (P<0.05) in comparison to other groups. Expression rate of IL-$1{\beta}$, IL-2 and IL-6 were significantly lower in groups treated with Ulva E than Ulva P. In conclusion, dietary supplementation of Ulva pertusa kjellman improved SOD like activity and affect immune system by inhibiting inflammatory response in broiler chicks. In addition, it is more effective to use Ulva pertusa kjellman extract than powder for immunomodulatory function. These results suggest the possibility that Ulva pertusa kjellman could be used as the immunomodulator for inflammatory response in broiler chicks.

Screening of Effective Medium Composition for the Cultivation of Lactobacillus plantarum and Lactobacillus reuteri Using Statistical Methods (통계적 방법을 이용한 Lactobacillus plantarum과 Lactobacillus reuteri 의 유효 배지 성분의 탐색)

  • Kim, Dong-Woon;Cho, Sang-Buem;Kim, Young-Hwa;Lee, Sung-Daw;Jung, Hyun-Jung;Kim, Sang-Ho;Cho, Kyu-Ho;Sa, Soo-Jin;Kim, In-Cheul;Won, Mi-Young;Kim, Su-Ok;Kim, Soo-Ki
    • Journal of Life Science
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    • v.22 no.5
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    • pp.575-581
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    • 2012
  • This study was conducted to develop an economical optimum medium composition for the mass production of $Lactobacillus$ $plantarum$ and $Lactobacillus$ $reuteri$, livestock probiotics. Medium ingredient factors were selected on the basis of MRS broth composition, and the 15 ingredient variables were as follows: sucrose, glucose, molasses, yeast extract, corn steep liquor, soy peptone, dipotassium phosphate, manganese chloride, magnesium chloride, tween 80, sodium chloride, sodium acetate, ammonium citrate, sodium sulphate, and ferrous sulphate. The Plackett Burman design, consisting of 20 runs, was employed for the analysis of ingredient effects on cell growth of $L.$ $plantarum$ and $L.$ $reuteri$. As a result, sucrose, glucose, molasses, yeast extract, corn steep liquor, soy peptone, sodium acetate, and ammonium citrate positively influenced the growth of $L.$ $plantarum$. Additionally, yeast extract, soy peptone, $K_2PHO_4$, and tween 80 positively influenced the growth of $L.$ $reuteri$. Positive effects were found from sucrose, yeast extract, and soy peptone in the integrated analysis of the effects of both $L.$ $plantarum$ and $L.$ $reuteri$. Finally, effective medium components for both strains were found as follows: sucrose (20.0 g/l), glucose (5.0 g/l), soy peptone (11.0 g/l), yeast extract (5.0 g/l), $K_2PHO_4$ (0.2 g/l), $CH_3COONa$ (2 g/l), and $MgCl_2$ (0.02 g/l).

The Independent Impacts of Positive and Negative Attributes of Disconfirmation on Satisfaction and Loyalty of University Students (기대불일치의 긍정적 속성과 부정적 속성이 대학생의 만족도와 충성도에 미치는 차별적 영향)

  • Son, Kyung-Ae
    • Management & Information Systems Review
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    • v.34 no.1
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    • pp.163-178
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    • 2015
  • This study purported to test the independent impacts of positive and negative attributes of disconfirmation on satisfaction and loyalty of university students. The study utilized the nation-wide survey data previously collected from 1,400 students distributed across 32 universities in Korea. Using SPSS 22.0, the study adopted a 'Simple Regression Analysis' in order to calculate the causal coefficients among positive and negative attributes of confirmation, satisfaction, and loyalty. The study results showed that while positive disconfirmation had a positive impact(${\beta}=.188$) on satisfaction, but not on loyalty, negative disconfirmation had negative impacts on satisfaction(${\beta}=-.326$) and loyalty(${\beta}=-.105$). Based on the study results this study suggests that universities should implement differential strategies to increase students' satisfaction and loyalty. The results also showed that negative disconfirmation had 2~7 times greater impacts on satisfaction and loyalty than the impacts positive confirmation had. Supporting the 'asymmetric relations' of positive and negative disconfirmation, the study suggests that universities should pay special attention to students' complaints.

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