The whole design process drawing outputs from design planning is based on designers' intuitive ideas and differences in technical ability. However, every design professional agrees to the fact that such design process is filled with individuals' implicit acts or inherent intuition rather than following directions in a certain defined frame. If the design process based on such intuition and experience can start from the rational and scientific process, it would be possible to move more systematic design process to the next step. This study aims to examine what system of thinking are used by designers to conduct the design information process, by using the protocol analysis which is the representative qualitative study method of cognitive science, on designers' cognitive behaviors like the contents of the design sketch process which is the initial step of the kitchenware development process, in order to understand professionals' and non-professionals' design application direction. Thus, the scope of this paper would be limited to "the initial protocol analysis on kitchenware" and "encoding of the analysis on thinking" in the qualitative study that can be the most basic to understand the design cognitive science. As a procedure to solve this study question, it aimed to seek for the product development flow and the educational effect by considering the preceding researches and also re-interpreting cognitive thinking in systematic methods.
A design thinking-based collaborative workshop in which various stakeholders in the milk processing industry circulation ecosystem participated shows a new problem innovation paradigm that encourages the spread of practical prototyping culture. in the expression of empathy and collective intelligence among members on facing issues, the conversion of collaboration and communication methods, the business handling of the organization based on the design work method as 'creativity mechanism'. In this workshop, which was promoted in three stages of 'approach to problems', 're-definition of problems', and 'experience-based future vision design', participants themselves redefine real problems in terms of the accuracy of feed orders between feed suppliers and livestock farmers, ordering of feeds on time, cost reduction of feed supply and present new alternatives and expanded business areas. The results suggested in this workshop suggest the usefulness of design thinking in business innovation in that they presented how to approach the problem and a creative thinking system to find its solution to direct and indirect stakeholders of the industry as well as the improvement of supply and demand rate of livestock feed and quality.
Journal of The Korean Association For Science Education
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v.37
no.6
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pp.911-920
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2017
The purpose of the study is to investigate the effects of community-based SSI programs (SSI-COMM) regarding "fine dust" on promoting middle school students' understanding of community issues and their character and values as citizens. SSI-COMM on fine dust was implemented in 4 middle schools located in Seoul, and 151 7th graders participated in the program lasting over 8 weeks. Data was collected through two questionnaires (i.e. students' understanding of issues, and character and values as citizens) and individual interviews with selected students. Results indicated that there were statistically significant increases in their understanding of fine dust issue after the program. In addition, the program significantly contributed to enhancing students' character and values, especially in the domains of social and moral compassion and socioscientific accountability. Student interviews revealed that they became more aware of the local community problems caused by fine dusts and started to consider what efforts should be made to solve them. They also felt individual responsibility for the occurrence of fine dust, and the need for participation and practice of community activities for vulnerable groups in affected areas.
Asia-Pacific Journal of Business Venturing and Entrepreneurship
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v.15
no.1
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pp.113-123
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2020
There are common features among successful entrepreneurs without regarding to the stages of startup like challenge, growth, leap and maturity stages. We know that the successful entrepreneurs have strong entrepreneurship and interpersonal competency through many experiences in the real field of startup ecosystem. Entrepreneurship has a positive effect on intention to start a business, and the importance of entrepreneurship in business startups has been found through many studies. In addition, in most curriculum of startup, entrepreneurship education is operated like an introduction to the startup education. However, in research on entrepreneurship and education on entrepreneurship, it is not easy to find other factors related to interpersonal competence except for leadership. In this study, we redefined relation-building competences in consideration of relation-building parts such as self-openness, affinity, communication, empathy and consideration among various competencies of interpersonal relations, and analyzed the difference of startup intention according to the degree of relation-building competences. As a result, there was a significant difference in the degree of relation-building competences between the group of start-up entrepreneurs and the group with no intention of starting a business. It was proved that the relation-building competences is important for entrepreneurs. Therefore, in addition to studying entrepreneurship, which is represented by conductivity, innovation, autonomy, and risk sensitivity, the studying of relationship-building competences should be continued. It is expected that various research results analyzing the relationship between startups and relationship-building competences will be reflected in entrepreneurship education.
Asia-Pacific Journal of Business Venturing and Entrepreneurship
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v.13
no.4
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pp.117-128
/
2018
Various government support policies are being promoted in order to stimulate growth of SMEs. The government is striving to provide effective support through direct methods of tax, finance and indirect methods through support programs. However, the view on the government's startup policy is still tense. We are sympathetic with the need for support, but discussions continue to be made on the effectiveness of support projects and support projects. Therefore, this study evaluates the importance and satisfaction of the government start-up support project. For this purpose, we conducted questionnaires on ICT start-ups who have experienced government start-up support projects. Of these, 128 were analyzed for GAP analysis and ISA. As a result of the GAP analysis of the government start - up support project, the degree of satisfaction (4.408) was lower than the degree of importance (5.221), confirming that the beneficiary's evaluation on the start-up support project was negative. As a result of the importance-satisfaction analysis, 'R&D' and 'commercialization' are located in the maintenance area, and 'government funding', 'marketing, overseas advancement' projects are included in the concentrated area. In the low-ranking areas, there are 'entrepreneur events and networks' items. Finally, there are 'facilities and spaces', 'mentoring and consulting', and 'entrepreneurship education' in the surplus areas. As a result of multiple regression analysis, it was found that 'R&D', 'entrepreneurial education', and 'government funding' influenced satisfaction. Based on the results of this study, it is expected that it will contribute to improving the quality level of the government start-up support project by establishing the support policy for the ICT start-up enterprises and improving the system.
These days, corporations which are eager to improve employees' performance and focus on consistent management highlight core values and core value education. The purpose of this research is to present a case study on the core value education administered by large corporations, to analyze and compare them, and finally present implications for the core value education. For this purpose, 5 large corporations in Korea have been selected. The data was collected from secondary sources and through interviews with the present and former educators in charge of core value education of those corporations. This study found that 5 large corporations commonly considered their core value as a main source of competitiveness and focused on the systematic core value education. But at the same time, each of them chose its own way to educate employees. Their strategies, management methods, and connection to the personnel policy differed in details. 5 large corporations were shown that they reached the level of understanding and empathy, but only 2 large corporations were interviewed as to reach the level of practice. To make core value internalized in the employees' thoughts and acts, it is required to strengthen alliance between core values and work which encourages worker's real practice in their daily lives, to have a diverse curriculum according to the work categories and regions, and to emphasize the connection with other policies especially evaluation policy.
When thinking about the essence of color, green is the image that is settled on the plant itself, and it is also the color shining by the sun. Physics tries to explain green of plants in the correlation of sun and moon, and the history of art contemplates how it is expressed on the canvas. The film attempts to represent a realistic green using camera or computer specific to the medium. Many color theorists who explore the essence of color do not trust the mechanical and reductive scientific colorism that began in Newton and seek a completely different way of exploring in psychology and aesthetics. Like Goethe, who opposed Newton, they do not distinguish the human as subject and the color as object, but focus on the internal grounds of the relationship between subject and color. The representation of color in film is a combination of physics and art. Film color can be expanded to the spiritual dimension beyond the previous emotional and aesthetic, even beyond the physical and mental domains.
With the shift of consumer’s spending behaviors further into emotionally-driven purchases, the role of brand is becoming even more important, which in turn, expands design’s role in the brand image strategy. The contact point between the consumers and the brand is the primary channel for building strong brand image through experience. Therefore, it is critical to comprehensively plan and manage the consumer contact point for any brand. Given the changing market conditions, the objective of this study is to define and structure an integrated design development and management system for building successful brand image. In order to do so, the research analyzed the characters of brand image, the conditions for consumer experience and the roles of emotion. The analysis into the correlation between images and emotion process model yields three natures of an image. The image 1) is based on empirical decisions, 2) expresses and conveys emotional aspects and 3) builds mental values through a sense of sympathy. Through case studies of successful designs that meet all three characteristics, the roles of a brand icon in building strong brand image and the needs for integrated design approach for implementation are defined. The methods for integrated design include 1) providing a focal point through brand image positioning, 2) utilizing visual themes based on brand image plot, 3) building a Total Identity Program to holistically manage brand images and 4) developing brand icons for brand image reinforcement.
This study addressed the awareness of social issues related to science of future elementary school teachers. Fukushima Nuclear Power Plant Accident was used by concrete issue connected with SSI for this study. Twelve second-year students attending a university of education participated in the study, who were taking a class of science teacher preparation at that time that consists of the content of the elementary science education courses. The study revealed that all the pre-service elementary teachers recognized Fukushima Nuclear Power Plant Accident and received such information through various medias. In particular, they were receiving more information about the Nuclear Power Plant Accident through the internet than any other media by using the internet a lot, and also gained additional information through the internet. However, despite the fact that they recognized Nuclear Power Plant Accident, they neither had much information about it nor had been interested in SSI such as the Nuclear Power Plant Accident. Moreover, they had been basically uneducated about SSI. Despite of having no interest in SSI such as Nuclear Power Plant Accident, the study revealed that the pre-service elementary teachers recognized that scientific problems such as Nuclear Power Plant Accident may affect a society closely. In addition, they together sympathized with the point that SSI education should be applied on the current education courses by identifying the problem in application. As the study revealed above, the application of SSI education to the formal education courses as well as more lively research on that subject is very important and urgent for boosting interest in science subjects and enlightening the nature of science that is one of the objectives of science education.
The purpose of this study was to survey and analyze the recognition and needs of elementary school teachers about STEAM education. Mail and E-mail surveys were conducted for 533 elementary school teachers for the purpose of the study. The following were found results of the study were as follow: First, although elementary school teachers understood positively the necessity of STEAM education, showed average levels of recognition on STEAM education. Second, the rate of the elementary school teachers who had experience in applying STEAM education was low. Third, elementary school teachers required to education closely related to real life, and interesting education according to the direction for STEAM education. Fourth, elementary school teachers asked for the integration centering activities related real life, followed by the integration focusing on thema related to real life, the integrating centering student's needs and interests, and the integration focusing on issues according to the appropriate integration methods for STEAM education. Fifth, elementary school teachers required creative design/problem solving ability, academic performance ability, and interpersonal relationship skills with regard to the ability to develop through STEAM education. Lastly, elementary school teachers demanded the development and distribution of STEAM education, teacher's recognition and attitudes towards STEAM education, teacher's training for STEAM education, the distribution of reference materials and etc in order to stimulate STEAM education.
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