• 제목/요약/키워드: 경영교육

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A Study on the Characteristics of Place Marketing through Space Creation for Culture and Arts: With a Focus on Korean Literary Villages (문화예술의 공간조성을 통한 장소마케팅 특성 연구 : 국내 문학촌을 중심으로)

  • An, hyejin;Lee, Seungha
    • 지역과문화
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    • 제8권2호
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    • pp.21-48
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    • 2021
  • This paper discusses the possibility of developing literary villages and book towns by examining the feasibility of place marketing for culture and art spaces from multiple perspectives. The aim is to point out the practicability of literary villages, moving away from building halls of fame for individual writers and artists and toward creating whole villages functioning as the centers of their local cultural scene, as well as suggest ways for contributing to regional revitalization and development of culture and art programs. To this end, "Kim Yujeong Literature Village," "Lee Hyo-seok Culture and Art Village," and "Hwang Soon-Won Sonagi Village" were selected; based on these, case studies were conducted and their actual operational status was explored. As a result, it was discovered that literary villages would function well as the centers of their local community if meaningful and interesting content is continuously developed with quality enhancement. This suggests a positive impact of place marketing, and to achieve this, it is necessary to open a new paradigm of local culture by differentiating from other cultural industries and securing a position as a new industrial sector. To this end, the paper suggests approaches such as small local literary groups with direct or indirect links to the literary village, or application of space and related works in the literary village with local education.

A Topic Modeling Approach to the Analysis of Happiness Issues Before and After Pandemic (코로나 전후 행복 이슈 변화 분석 및 행복 증진 방안 연구)

  • Kim, Gahye;Lee, So-Hyun
    • Journal of Intelligence and Information Systems
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    • 제28권3호
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    • pp.81-103
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    • 2022
  • It recognizes the importance of mental health and well-being worldwide and consistently records public happiness figures through the World Happiness Report. COVID-19, which occurred in China in 2019, has changed people's daily lives a lot. The accumulation of stress caused by the prolonged epidemic is affecting people's happiness. The present research has revealed negative mental health effects such as "depression" and "anxiety" after the pandemic. In this regard, it was revealed that the happiness index was also lowered numerically. It is insufficient to analyze specific issues about changes in the issue of happiness felt by the public in Korean society after the epidemic. Therefore, this study aims to identify changes in the happiness issue of Koreans after COVID-19 and find ways to improve happiness. Data were collected from various aspects by searching 32 sub keywords based on ERG theory by dividing the period before and after COVID-19. The results of topic modeling before and after COVID-19 were classified into seven areas of happiness index 2.0 published by the National Assembly Future Research Institute and compared and analyzed. Based on the results of comparing the results of the before and after topic from the perspective of each area, a plan to improve happiness was presented. The academic implications of this paper are that the research on psychological changes caused by COVID-19 was expanded by mining the opinions of the actual public on 'happiness'. In addition, it has practical implications in that it specifically presented measures to promote happiness by utilizing the area of objective happiness indicators based on the existing research on ways to reduce happiness promotion unhappiness.

The effect of un-contact lecturess on dental hygiene and students' self-directed learning ability and learning immersion on major satisfaction in the COVID-19 situation (코로나 19 상황에서 비대면 수업이 치위생과 학생들의 자기 주도적 학습능력 및 학습몰입이 전공만족도에 미치는 영향)

  • Doe, Yue-Jeong;Min, Hee-Hong
    • Journal of Industrial Convergence
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    • 제20권2호
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    • pp.71-78
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    • 2022
  • This study intends to present a desirable vision so that students can focus on their studies and adapt to the dental hygiene major education perceived by dental hygiene students in un-contact lecturess situations by preparing measures to increase student satisfaction with the dental hygiene department. Data collection was conducted using a self-reported questionnaire from students in the dental hygiene department at universities in Seoul, Chungcheong, and Gangwon from June 20 to August 19, 2021. Variables according to the general characteristics of the subjects were analyzed using t-test and one-way ANOVA, and the post hoc test was verified by Tukey. The correlation between variables was Pearson's correlation, and the factors affecting dental hygiene and students' major satisfaction were multiple regression. The self-directed learning ability of dental hygiene students was 3.57 points, learning immersion was 3.02 points, and major satisfaction was 3.54 points. Dental hygiene students were found to have higher major satisfaction with higher grades, higher college life satisfaction, and higher learning immersion and self-directed learning ability. Therefore, it was found that systematic program development and application is necessary to improve major satisfaction in difficult circumstances due to COVID-19.

A Study on the Analysis and Improving Measure of Public Relations Activities of Korea Coast Guard (해양경찰 홍보실태 진단 및 강화방안)

  • Lee, Kyu Ik;Shin, Yong-John
    • Journal of the Korean Society of Marine Environment & Safety
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    • 제27권7호
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    • pp.1011-1022
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    • 2021
  • The Korea Coast Guard(KCG) is the only comprehensive maritime administrative agency in Korea that performs various tasks taking place in the ocean, including rescue operations, disaster management, policing, Drug and smuggling crackdown, responding to Response to invasion of maritime territory, environmental conservation, and maritime security. It is vital to inform the public of the role and mission of KCG as the only comprehensive maritime administrative agency in Korea. However, most citizens, excluding residents of the coastal and island areas, have little knowledge of the security administration services of the KCG due to lack of exposure. This study reviewed the KCG's public relations(PR) organization and current status using KCG promotional materials, diagnosed the actual conditions of KCG's PR, and suggested ways to improve public relations activities through a questionnaire survey of public relations personnel. Through literature research and questionnaire survey, the KCG's public relations status was estimated and the measures to enhance publicity was derived as follows: strengthening the PR organization by reinforcing the personnel in charge of PR, improving customized promotion by clarifying the promotion strategy according to the promotion target, enhancing job training for PR personnel, and increasing the interest and support of commanders and internal members in charge of PR work.

A Study on Factors Affecting a User's Behavioral Intention to Use Cloud Service for Each Industry (클라우드 서비스의 산업별 이용의도에 미치는 영향요인에 관한 연구)

  • Kwang-Kyu Seo
    • Journal of Service Research and Studies
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    • 제10권4호
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    • pp.57-70
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    • 2020
  • Globally, cloud service is a core infrastructure that improves industrial productivity and accelerates innovation through convergence and integration with various industries, and it is expected to continuously expand the market size and spread to all industries. In particular, due to the global pandemic caused by COVID-19, the introduction of cloud services was an opportunity to be recognized as a core infrastructure to cope with the untact era. However, it is still at the preliminary stage for market expansion of cloud service in Korea. This paper aims to empirically analyze how cloud services can be accepted by users by each industry through extended Technology Acceptance Model(TAM), and what factors influence the acceptance and avoidance of cloud services to users. For this purpose, the impact and factors on the acceptance intention of cloud services were analyzed through the hypothesis test through the proposed extended technology acceptance model. The industrial sector selected four industrial sectors of education, finance, manufacturing and health care and derived factors by examining the parameters of TAM, key characteristics of the cloud and other factors. As a result of the empirical analysis, differences were found in the factors that influence the intention to accept cloud services for each of the four industry sectors, which means that there is a difference in perception of the introduction or use of cloud services by industry sector. Eventually it is expected that this study will not only help to understand the intention of using cloud services by industry, but also help cloud service providers expand and provide cloud services to each industry.

An Exploratory Study for Metaverse Governance in the Public Sector (공공 메타버스 거버넌스에 대한 탐색적 연구)

  • Haejung Yun;Jaeyoung An;Sang Cheol Park
    • Journal of Intelligence and Information Systems
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    • 제29권1호
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    • pp.353-376
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    • 2023
  • The global pandemic and the development of virtual and augmented reality technologies have led a metaverse boom that enables a lot of interactions in virtual worlds, and is being utilized in various fields such as business, government, and education etc. Despite the growing interest in the metaverse, its scope and definition are still unclear and the concept is still evolving, making it challenging to establish its governance. Governmental entities are also investing intensively in public metaverses to make public value and promote social welfare, but they are underutilized due to lack of systematic governance. Therefore, in this study, we propose a public metaverse governance framework and identify the relative importance of the factors. Furthermore, since a public metaverse should be accessible to anyone who wants to use, we explore the factors of shadow work and examine the ways to minimize it. Based on the socio-technical system theory, we derived public metaverse governance factors from previous literature and topic modeling and then generate a framework with 23 factors through expert interviews. We then tested relative priority of the factors using the analytic hierarchical process (AHP) from the experts. As a result, the top five overall rankings are: 'roles and responsibilities', 'standardization/modularization', 'collaboration and communication', 'law and policies', and 'availability/accessibility'. The academic implications of this study are that it provides a comprehensive framework for public metaverse governance, and then the practical implications include suggesting prioritized considerations for metaverse operations in the public sector.

A Study on University Freshmen's Academic Emotions for Untact General English Class: Focused on Pre-recorded Lecture vs. Real Time Online Class (비대면 교양 영어 수업에 대한 대학 신입생들의 학습 감정 연구: 녹화 강의와 실시간 화상수업을 중심으로)

  • Ok Hee, Park
    • Journal of Industrial Convergence
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    • 제20권11호
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    • pp.41-47
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    • 2022
  • This study explored the academic emotions of university freshmen depending on the type of online class(pre-recorded lecture vs. real time online class) that they took during the COVID-19 lockdown. 170 freshmen participated in the survey based on the 'Academic Emotion Questionnaire(AEQ)', and the statistical results are as follows; Firstly, research showed that the participants felt higher positive emotions for pre-recorded lecture than for real time online class, and higher negative emotions for real time online class than for pre-recorded lecture(p < .01). Secondly, participants felt different emotions depending on English level(p < .01). Thirdly, participants felt different emotions depending on their majors(p < .01). Students majoring in science & engineering felt higher positive emotions than those in humanities & social studies in pre-recorded lecture class. Fourthly, participants felt different emotions depending on gender(p < .01). Female students felt higher negative emotions than male students. Finally, the pedagogical implications and suggestions were discussed.

The Influence of Female University Students' Perception of Dating Violence on Dating Violence Victim Behavior: Mediating effect of Violence Tolerance (여대생의 데이트 폭력 인식이 데이트 폭력 피해자 행동에 미치는 영향; 폭력허용도의 매개 효과)

  • Kim, Rae-Eun;Koo, Sang-Mee;Song, Min-Seo
    • Journal of Industrial Convergence
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    • 제20권11호
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    • pp.1-10
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    • 2022
  • The purpose of this study is to analyze the mediating effect of female university students' perception of dating violence on the dating violence victims behavior. A questionnaire was distributed and collected to a total of 161 female students enrolled in four departments of U University. Frequency and percentage, correlation analysis, simple regression analysis, and hierarchical multiple regression analysis were performed, and the Sobel test was performed to verify the significance of the indirect effects. Findings First, it was found that female university students' perception of dating violence had a negative effect on the behavior of victims of dating violence, and the explanation power was 5%. Second, violence tolerance was found to have a positive effect on the behavior of all dating violence victims, and the explanatory power was 12%. Third, in the first stage, female university students' perception of dating violence significantly explained the tolerance of violence. In step 2, perception of dating violence significantly explained the behavior of dating violence victims, and in step 3, the tolerance of violence explained the behavior of victims of dating violence. When violence tolerance was introduced in step 4, the influence of dating violence perception on the victimization behavior of dating violence decreased, but it was not significant. That is, violence tolerance showed a partial mediating effect in the effect of dating violence perception on dating violence victim behavior. It is necessary to develop and implement practical programs that can raise perception of violence and lower the tolerance for violence to prevent victims of dating violence.

The Relationship between Political, Economic, Sociocultural Interest and Intention of maintaining the Nursing Job of the MZ Generation Nursing Students (MZ세대 간호대학생의 정치·경제·사회문화적 관심과 간호직 유지의도와의 관계)

  • Ok-Hee, Koo
    • Journal of Industrial Convergence
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    • 제21권2호
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    • pp.33-42
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    • 2023
  • This study was conducted to investigate the relationship between political interest, economic interest, sociocultural interest and intention of maintaining the nursing job against 291 nursing students from a university in C city from August to September 2022. The collected data were analyzed by t-test, ANOVA, and Pearson's correlations. The study showed political interest 3.35(maximum 5 points), economic interest 3.76(maximum 5 points), sociocultural interest 4.15(maximum 5 points), and intention of maintaining the nursing job were 3.40(maximum 5 points). In the correlation between variables, the correlation coefficient between political interest and sociocultural skill(r=.385, p<.01) was high, and economic interest and overall sociocultural interest were the most correlated(r=.534, p<.01). For the correlation with intention of maintaining the nursing job, sociocultural behavioral intention(r=.158, p<.01) and attitude(r=.131, p<.01) were statistically significant. Based on the results, repeated studies including political, economic, and sociocultural interest as variables influencing intention of maintaining the nursing job and future research on systematic and diverse educational programs including sociocultural attitudes and behavioral intention are suggested so the nursing job can be maintained for longer time as a profession.

Path Analytic Modeling of Clinical Nurses' Nursing Performance: Focused on Positive Affective Events (임상간호사의 간호업무성과 모형의 경로분석: 긍정정서사건을 중심으로)

  • Younghee Jeong;Yoonjeong Lee;Moonkyoung Park
    • Journal of Industrial Convergence
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    • 제21권4호
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    • pp.101-109
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    • 2023
  • The aim of this study is to verify the relationships of factors affecting nursing performance of clinical nurses focused on positive affective events. The subjects of this study were 275 clinical nurses from secondary and tertiary general hospitals. Data collection was conducted for two months from May 2021 through an online survey through snowball sampling. Data analyzed was using SPSS 26.0 and AMOS 26.0. The variables affecting job satisfaction included direct effect of positive affective events (β=.65, p<.001), and direct effect of positive affectivity (β=.10, p=.038). Job satisfaction (β=.47, p<.001) had statistically significant direct effects on nursing performance. Positive affective events (β=.32, p=.003) and positive affectivity (β=.05, p=.039) had statistically significant indirect effects on nursing performance. These variables explained for 22% of nursing performance. However, emotional labor had no significant effect on job satisfaction and nursing performance. The results indicate that positive affective events and positive affectivity result in high degree of job satisfaction. Job satisfaction would increase the level of nursing performance. Therefore, in order to improve nursing performance, it is necessary to provide educational opportunities and interventions that can promote positive work environment and positive affectivity.