• Title/Summary/Keyword: 개인적 특성 요인

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Determinants of Mass Customization Adoption in the Apparel Industry: Retail Managers' and Young Consumers' Point of View (의류매장 매니저와 20대 소비자의 매스커스터마이제이션 도입 결정요인)

  • Kim, Su-Yeon;Fiorito, Susan S.;Koh, Ae-Ran
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.6
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    • pp.968-979
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    • 2009
  • The purpose of this study was to examine the relationship between the willingness to adopt mass customization and four proposed characteristics: organizational, individual, technological, and environmental. Retail managers' and consumers' point of view was separately examined to distinguish their characteristics and willingness to adopt mass customization. The sample of this study consisted of 66 managers and 274 consumers in their twenties. The researcher obtained seven findings from the hypotheses testing. The determinants of mass customization adoption were managers' technology and environmental characteristics, and consumers' individual, technology, and environmental characteristics. The most influential variables for the willingness to adopt mass customization were technology characteristics and retailer's customer relationship management process, where customer satisfaction and customer relationships are the top priority in an organization.

Factors on the Intention to Purchase Charged Items in Mobile Social Network Game (모바일 소셜 네트워크 게임의 아이템 구매의도에 영향을 주는 요인)

  • Kim, Jae Min;Lee, Young Joo;Lee, Hye Won
    • The Journal of the Korea Contents Association
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    • v.14 no.1
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    • pp.165-178
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    • 2014
  • Recently, the social network game (SNG) industry is expanding at a fast pace by the increase in the charged item sales. The objective of the present study is to explore factors influencing user intention to purchase charged items. Based on the literature review, flow has been introduced as an influential factor of the intention to purchase and individual influence, social relationship, and social influence as factors of flow. Enjoyment and self-competence are assumed to be measurement constructs for individual influence, social interaction and self-presentation for social relationship, social norm and perceived critical mass for social influence. Empirical analysis show that enjoyment and self-presentation has significant influence on users' flow while self-competence and social interaction has not. Also social norms and perceived critical mass directly influence intention to purchase items. Theoretical and practical implications are discussed by this results.

The Effect of Evaluation Factor on Repurchase Intention and Recommendation Intention in China Cellular Phone Market (중국 휴대폰 시장에서의 구매 평가영역에 대한 만족이 재구매의도와 타인추천의도에 미치는 영향)

  • Choi, Soo-Ho;Kim, Shin-Joong
    • Journal of Digital Convergence
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    • v.17 no.12
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    • pp.117-127
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    • 2019
  • This study was done to analyze the relationship among the characteristic elements for a evaluation factor(design, function, quality, price, conveniency, personnel factor), the evaluation factor satisfaction, repurchase intention and recommend intention that the China cellular phone users perceived by group. The survey was divided into "design, function, quality, price, conveniency, personnel factor, repurchase intention and recommend intention". As a study result, every characteristic elements for a evaluation factor excepting price had an effect on independent variables such as design, function, quality, conveniency, personnel factor satisfaction. And all evaluation factors had an effect on repurchase and recommend intention. In conclusion, in order to increase the repurchase and recommend intention in China cellular phone market it would be necessary to improve the characteristic elements satisfaction for design, function and personnel factor. And after the design, function and personnel factor satisfaction were improved, we could improve the repurchase and recommend intention.

An Empirical Study on the Factors Influencing the Acceptance of Mobile Easy Payment Service: A Case of China User (모바일 간편 결제 서비스 수용요인에 관한 실증연구: 중국사례를 중심으로)

  • Chen, Lu;Lee, Dong-Myung
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.199-200
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    • 2016
  • 본 논문에서는 모바일 간편결제 서비스의 수용의도에 영향을 미치는 요인을 살펴보기 위하여 연구모형을 설계하였으며, 중국의 서비스 사용자를 대상으로 설문조사를 실시하여 변수들 간의 인과관계를 실증적으로 분석하였다. 분석 결과, 서비스 특성, 사회적 특성과 개인적 특성이 지각된 용이성과 지각된 유용성에 영향을 미치는 것으로 나타났으며, 지각된 용이성은 지각된 유용성에 영향을 미치는 것으로 나타났다. 또한 지각된 용이성과 지각된 유용성은 수용의도에 영향을 미치는 것으로 나타났다.

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Determining Factors on Small Food Service Business Performance (소상공인 외식서비스업체의 경영성과 요인에 관한 연구)

  • HwangBo, Yun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.6 no.2
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    • pp.51-73
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    • 2011
  • This study aims to examine factors affecting small food service business performance, which is assumed to be dependent primarily on its outskirt's residents. In contrast to the prior research, this paper measures saveral location traits as a separate service business success factor without including the factor in management factors. The empirical results show that small food service's sales can be determined significantly by business career in entrepreneurs' background features. Secondly, its sales can't be influenced by any psychlogical factors such as a desire of achievement, a propensity of risk taking and locus of control. It is assumed that questions about psychological traits based by the prior research do not suit for small food entrepreneur. Thirdly, qualified product have a significant effect on its sales. Finally, its sales can be significantly impacted by the number of customer chair.

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A Study of the Factors influencing on Client's Violence in a Shelter for Teenage Runaway (청소년쉼터에서의 클라이언트 폭력에 영향을 미치는 요인)

  • Yoon, Suk Ja;Kim, Hee Jeong
    • Journal of Digital Convergence
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    • v.11 no.1
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    • pp.1-11
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    • 2013
  • This study attempt to explore how much characteristics of personal and institutional of staffs in shelter for teenage runaway influence to client's violence, and which factor of them are relative to client's violence. For this aims, we carried out a survey, survey subjects in shelter for teenage runaway participated in this research. T-test and variance analysis attempted to compare degree of violence experience of respondents by personal and institutional characteristics. According to result of analysis, age in the midst of personal characteristics is meaning difference and duty-time and type of shelter in the midst of institutional characteristics revealed meaning difference. Next, Multi-regression analysis tried to explore relative factor influencing on client's violence. The results, age in the midst of personal characteristics is relative with physical violence, duty-year in present institution is relative with etc harm. Also, duty-time per week of institutional characteristics is relative all with four type of violence. Type of shelter is relative with property harm, emotional violence and etc harm. Counseling time during duty is relative with physical violence. Above results provide basic data to find ways preventing client's violence to staffs in shelter for teenage runaway.

온라인 뱅킹 서비스 수용 영향 요인: 인터넷 뱅킹과 모바일 뱅킹 서비스 비교를 중심으로

  • Lee, Seung-Je;Han, Pil-Gu;Jeon, Byeong-Ho;Kang, Byeong-Gu
    • 한국경영정보학회:학술대회논문집
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    • 2008.06a
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    • pp.950-956
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    • 2008
  • 본 연구의 목적은 현재 급속히 확산되고 있는 온라인 뱅킹의 수용에 영향을 미치는 요인을 분석하기 위한 것으로, 기존 연구를 바탕으로 서비스 품질과 비용이라는 온라인 뱅킹 서비스 관점, 이용자의 태도의 관점(유용성, 용이성, 사용자 특성), 그리고 사회적 영향의 관점을 변인으로 추출하였다. 한편 성숙기에 접어든 인터넷 뱅킹 서비스와 도입기에 있는 모바일 뱅킹 서비스를 비교하기 위해 온라인 뱅킹 서비스 유형이라는 조절변수를 사용하였다. 연구 결과에 따르면, 유용성과 용이성, 개인사용자 특성, 사회적 영향, 서비스 품질, 비용의 모든 요인 이 온라인 뱅킹 서비스의 수용에 유의한 영향을 미치는 것으로 나타났다. 그러나 사회적 영향과 비용 은 인터넷 뱅킹과 모바일 뱅킹 서비스간에 영향 정도가 다른 것으로 나타났다.

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The Effects of Individual and Environmental Characteristics of Secondary-school Teachers on Teacher Efficacy and Job Satisfaction (중등교사의 개인 특성과 환경 특성이 교사효능감과 직무만족도에 미치는 영향)

  • Lee, Seong Ju;Kang, Dae Yong;Kim, Kyung Hee
    • Journal of the Korea Convergence Society
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    • v.8 no.6
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    • pp.171-180
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    • 2017
  • This study was executed to verify the effects of individual and environmental characteristics of secondary-school teachers on teacher efficacy and job satisfaction. To do so, a survey of teacher efficacy and job satisfaction was conducted to 696 man and woman teachers from 55 secondary schools in Gwangju and Jeonnam province, and then the results of the survey were analyzed. In this study, teacher efficacy was composed as four factors: sense of calling, teaching-learning, colleague relation and school organization. And job satisfaction was categorized as three factors: job relation, compensation system and working environment. The Multivariate analysis results showed a significant difference in teacher efficacy and job satisfaction according to teachers' individual characteristics and working environment. Conclusively, teacher efficacy and job satisfaction are complicated factors formed by teachers' individual and environmental characteristics. To improve secondary-school teachers' teacher efficacy and job satisfaction, it is necessary to develop training and education programs reflecting individual and environmental characteristics.

Factors Influencing Subjective Sleep Sufficiency among Korean Adolescent by Gender: Based on 2016 12th Korean Youth Risk Behavior Survey (성별에 따른 청소년의 주관적 수면충족감에 영향을 미치는 요인: 2016년 제 12차 청소년건강행태온라인조사를 기반으로)

  • Chae, Myung-Ock
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.6
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    • pp.343-355
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    • 2017
  • This study compared the individual, family, environmental factors, and subjective sleep sufficiency according to gender among Korean adolescents and to examine relevance among the individual, family, environmental factors, and subjective sleep sufficiency. The subjects were 65,528 Korean adolescents(male: 33,803, female: 31,725), who were derived from the 12th Korea Youth Risk Behavior Web-based Survey 2016 in South Korea. As a result, the prevalence of the subjective sleep sufficiency in this study was 33.4% male and 19.5% female. The subjective sleep sufficiency was affected by the depression experience, suicidal ideation, school achievement, feeling of stress, feeling of happiness, subjective health status, alcohol experience, smoking experience, substance experience, allergic rhinitis, and atopic dermatitis in individual factors; economic status, educational level of parents and living arrangement in family factors; school grade, school type and emotional support in environmental factors in both males and females. In individual factors, breakfast eating and asthma affected the male's subjective sleep sufficiency and physical activity affected the female's. The mental health of the individual factors was the most influential factor in adolescent's subjective sleep sufficiency. Therefore, nursing intervention to improve Korean adolescent's subjective sleep sufficiency should be applied considering gender differences.

A Literature Review on the Commuting Behaviors and Urban Spatial Characteristics (통행행태와 도시공간특성에 관한 이론적 고찰)

  • Seo, Jong Gook
    • Proceedings of the Korean Society of Disaster Information Conference
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    • 2015.11a
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    • pp.175-185
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    • 2015
  • 본 연구에서는 TOD는 대중교통수단의 분담율 제고가 목적인데 이를 위한 정책대안의 모색에 필요한 새로운 분석기법을 제시하였다. 교통수단의 결정요인은 개인 특성과 라이프스타일 그리고 도시공간특성인데 이 요인들은 상호의존적으로 복합적 결합작용은 한다. 또한 개인과 그룹 및 지역 특성은 서로 다른 차원에서 상호의존성을 갖는다. 전통적 회귀분석과는 달리 위계적 분석모형은 요인들 간의 상호의존성과 복합결합적 영향관계를 규명하는 장점이 있다. 이러한 분석 기법에 의한 결과는 보다 효율적인 TOD정책 대한의 모색에 많은 기여를 할 것으로 기대된다.

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