• International Commerce and Information Review
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• v.13 no.4
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• pp.463-484
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• 2011

The survey was conducted by Chinese students who currently attend universities for the purpose of evaluating factors that determine the quality of educational services of universities in Korea. Three public universities and five private universities in Kyungsang province were surveyed for the purpose of this study with standardized questionnaires. The study raised questions on four different fronts: 1) Is there a difference in the importance of evaluation factors by Chinese student's on the quality of educational services between public universities and private ones? 2) Is there a difference in the degree of satisfaction felt by Chinese students who attend public universities or private ones? 3) Are there any significant differences in the importance of evaluation factors and satisfaction with the quality of educational services? 4) How different the relative influence of evaluation factors has on satisfaction with the quality of educational services for overall Korean university system? The results of this study showed that there was no statistical difference in signification in the importance of evaluation factors on the quality of educational services between public universities and private universities. Only the relationship factor in criteria four had an effect on satisfaction with quality of educational services between public and private universities. There were significant differences in the importance of evaluation factors and satisfaction with the quality of educational services. Chinese students determined that professor's lectureship as the most important factor, and is the ultimate deciding factor whether they attend a public or private university. It should be noted that studying and knowledge are primary concerns to them. Improvements in the quality of educational services in area of lectureship, physical education facilities, relationship, and administrative services are essential and crucially important for Korean universities in order to attract foreign students and to enhance their competitiveness in the global setting.

• Journal of Practical Engineering Education
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• v.6 no.2
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• pp.71-76
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• 2014

Improving lecture quality is very necessary for the service quality of education in universities, enterprises and education institutes. The student lecture evaluation survey data is a good tool for measuring lecture quality and have been often analyzed by simple statistical methods. This study presents an intelligent lecture quality improvement method that can improve student's overall satisfaction and performance by analyzing student lecture evaluation survey data. The method uses SOFM (Self-Organizing Feature Map) neural network and C4.5 to find the patterns in student's satisfaction and performance more correctly and then decide what to change in the lecture for the improvement of student's satisfaction and performance. We apply the proposed method to an enterprise lecture in Korea. We can find that it can improve the quality of an enterprise lecture by changing total lecture time, lecture material and organization of lecture schedule to be necessary improvements.

• Proceedings of the Korea Association of Information Systems Conference
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• 2004.05a
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• pp.88-95
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• 2004

가상강좌에 대한 사회적 관심이 높아지고 각종 교육기관에서 다양한 방식의 서비스를 제공하고 있음에도 가상강좌의 효과 즉, 가상강좌 수강생들의 만족을 측정하는 도구의 개발은 상대적으로 미흡한 실정이다. 특히 초기의 가상강좌가 정보기술을 이용한 실험적인 형태에서 벗어나 기존의 오프라인 교육을 대치할 수 있는 중요한 도구로 대두되고 있다는 점을 감안할 때 가상강좌의 효과를 측정하기 위한 도구는 좀 더 종합적인 접근 방식이 요구되고 있다. 본 연구에서는 가상강좌 특히 인터넷을 기반으로 하는 가상강좌의 네 가지 요소인 학습관리시스템, 강의 컨텐츠, 학습에 대한 인적 서비스 그리고 학생 자신의 심리적 상태 등을 고려한 종합적인 접근에 의한 가상강좌 만족 모형을 제시하고 그 측정도구에 대한 타당성을 검증하도록 한다. 이를 위해 정보기술 사용 측면, 정보품질적 측면, 서비스 관리적 측면 그리고 사회심리학적 측면에서 가상강좌 측면에 만족을 주는 이론적 변수 및 측정도구를 제시하고 측정도구에 대한 타당성을 실증적으로 검증한다.

• Proceedings of KHEA Conference
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• 2005.04a
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• pp.71-71
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• 2005

• Proceedings of the Korean Operations and Management Science Society Conference
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• 1999.04a
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• pp.144-145
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• 1999

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.6
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• pp.103-109
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• 2017

We explored the influence of educational service quality on university image, student satisfaction, and word of mouth, as well as the causal association between university image, student satisfaction, and word of mouth. Second-order structural model testing was conducted with 274 questionnaires being used to analyze the hypotheses. The findings demonstrated, first, that educational service quality positively affected university image, student satisfaction, and word of mouth. The important sub-dimensions of educational service quality were teaching method, followed by lecture content, professor attitude, and communication through the second-order structural analysis. Second, university image positively affected student satisfaction and word of mouth. Third, student satisfaction positively affected word of mouth. Finally, for factor loading, the results of educational service quality indicated that teaching method(0.972) and lecture content(0.934) were the key factors in estimating the quality, revealing their significant and positive impact on university image, student satisfaction, and word of mouth. Thus, service providers should strengthen the teaching method and lecture content of educational service quality to enhance the university image, student satisfaction, and word of mouth of university performance from the perspective of university students.

• The Journal of the Korea Contents Association
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• v.17 no.12
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• pp.617-627
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• 2017

The purpose of this study was to investigate the effect of medical service quality perceived by general hospital inpatients on satisfaction and loyalty. Data were collected and analyzed through questionnaires of 310 hospitalized patients in general hospital in Gyeonggi-do. The main results of this study are as follows. First, the effect of medical service quality on satisfaction was statistically significant in procedural procedure, hospital life (doctor, nurse), employee friendliness, hospital environment and service satisfaction(p <.001). Second, the effect of medical service quality on loyalty was statistically significant in hospitalization (nurse), hospitalization (doctor), hospital environment and service loyalty(p <.05). Finally, the effect of inpatient satisfaction on loyalty was found to have a significant effect on satisfaction(p <.001). The higher satisfaction with medical service quality affects the loyalty, and it is an important factor in future re-hospitalization and recommendation of hospital to others. Therefore, management should establish policies on quality of medical service to improve the satisfaction and loyalty of hospitalized patients. It should be reflected.

• Proceedings of the Korean System Dynamics Society
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• 2003.02a
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• pp.29-55
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• 2003

최근의 통신서비스 시장은 경쟁의 도입과 기술의 발전이라는 두 축에 힘입어 양질의 서비스를 보다 저렴한 요금으로 소비자들에게 제공하고자 노력하여 왔다. 그러나 이러한 통신서비스의 질적 향상 노력에도 불구하고 여전히 통신서비스의 품질은 소비자들의 기대수준에는 미치지 못하고 있다는 지적이 있다 더욱이 문제가 되는 것은 소비자가 인지하고 있는 통신 서비스 품질의 기대수준은 시간의 흐름에 따라 동태적으로 변화하는 것이어서 한 시점에서의 통신 서비스 품질 수준의 측정으로는 정책적으로 큰 의미를 설명하기 어려운 실정이다. 이와 관련하여 많은 선행 연구들이 다양한 측면에서 시행되어져 왔지만 이제까지의 많은 선행 연구들은 대부분이 통신서비스의 특성을 제대로 고려하지 않고, 고객만족의 향상과 불일치를 가져오고 있는 성능품질만을 측정한다거나, 시간의 흐름에 따라 변화해 가는 소비자가 서비스에 대해 인지하고 있는 중요도나 기대수준을 고려하지 않고 있으며, 각 구성요소간의 동태적 인과고리에 대한 고려 없이 연구가 이루어져 전반적인 통신 서비스의 고객만족을 전체적인 시각에서 평가한 연구는 극히 드물다. 따라서 본 연구는 통신서비스의 고객만족을 피드백 관점, 동태적 관점, 사실적 관점의 시스템 다이내믹스 방법론을 적용하여 전반적인 동태적 고객만족 모형을 구현하고 이를 정책적으로 활용할 수 있는가에 대한 접근을 시도하였다. 고객만족은 결코 한순간에 머물러 있는 것이 아니며 체감품질 및 기대수준의 영향을 받아 지속적으로 변화해간다 따라서 어떻게 기대수준을 관리하고 고객의 기대에 부응하는 체감품질을 관리하는 것이 지속적인 고객만족을 획득할 수 있는 가를 시뮬레이션 모형을 통해 가시적으로 시스템의 행태를 구현함으로써 그 이해의 폭을 넓히고자 시도하였다.으로써 웹에서의 혁신적이며 크로스 사이트, 크로스 장르적인 컨텐츠 플래닝의 가능성을 시사하는데 의의가 있다고 하겠다.y used to some of interactive storytelling through hyper text in CD-ROM and web sites. More complicated and different structured models were born through games that offered graphics, virtual spaces and interactivity. When drawn onto a structural graph, few attributes and similarities seem to occur. This paper will try to outline and discuss structural graphs of interactive storytelling methods and suggest some ways for better storytelling design.eal sales volume, but the case study could verified that this method is effective to the evaluation of marketability in case of completely new product got on the typical category and the product category could be set up the population clearly.의 무게와 부피는 24주간 다소 감소하는 경향을 보였으나 통계적인 유의차는 없었다. 냉동저장 감자의 무게와 부피 변화는 48주간 전혀 없었다. 상온 냉장저장 감자의 조직의 강도(hardness)는 24주

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2013.06a
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• pp.101-103
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• 2013

최근 HD (High Definition) 또는 3D (Three Dimension) 이상의 고품질 방송 콘텐츠 수요가 증가하면서 디지털 방송 시스템은 실시간으로 실감형 서비스를 제공하기 위하여 발전 하였다. 특히, 세계 방송 비영리 협회 FoBTV (Future of Broadcast Television) 는 더 나아가 초 고해상도 UHD (Ultra High Definition) 급 이상의 영상을 제공하기 위해 지상파 방송과 유선 케이블 방송 시스템을 이용하여 고품질, 다시점 방송 서비스 뿐 아니라 낮은 전계 강도 환경에서 수신율을 높일 수 있는 기술방안을 논의하고 있다. 본 논문은 이와 같은 세계 방송 발전 흐름에 따라 지상파 및 케이블 방송 송수신 시스템을 구현하고 수신되는 영상의 품질을 평가하였다. 또한, 구현된 통합 시스템은 지상파로 수신되는 파일럿 신호의 크기를 분석하여 케이블로 재전송 되며 이를 통해 수신 성능의 품질을 향상시킨다.

• Culinary science and hospitality research
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• v.20 no.2
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• pp.165-182
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• 2014

This study has been carried out to provide marketing materials concerning recognition of parents and students for operators of private cooking education institutes and useful information for the parents who are to send their children to such training institutes, by identifying the effects of the quality of educational services and educational environment of cooking education institutes on satisfaction and positive recommendation intention of trainees. Especially, educational services and educational environment of cooking education institutes that provide education to foster skilled workforce in specialized culinary area were analyzed in detail to draw effective data. Firstly, it has been studied if educational services of cooking education institutes such as educational contents, service of instructors and educational service quality had positive effects on the level of satisfaction about the institutes. Secondly, looking into effects of satisfactory environmental service of cooking education institutes, such as educational environment and quality of administration, on behavioral intention, it has been surveyed that all factors affected satisfaction of students. Thirdly, as for the effect of use intention of action of cooking education institute on positive recommendation intention of trainees, it has been shown that satisfaction with educational services and environment had an effect on positive recommendation intention as well as on intention of reregistration. Therefore, it can be suggested that marketing strategies and management strategies need to be established in a way that quality of education services and educational environment provided by cooking education institutes can render positive behavioral intention to customers of cooking education and the education market through differentiated strategy establishment.