• 한국벤처창업학회:학술대회논문집
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• 2017.04a
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• pp.29-29
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• 2017

Holland(1997)의 직업성격유형은 네 가지 가정을 기초로 한다. 이 가정에 기초하여 직업성격유형을 6가지 유형으로 분류하고, 사람의 성격과 그 사람의 작업환경에 대한 지식은 진로선택, 직업변경, 직업성취 등에 관해서 중요한 결과를 예측할 수 있다."라고 설명하고 있다. 이와 관련한 선행연구와 이론을 바탕으로 본 연구를 진행할 계획이다. 이와 같은 연구목적을 이루기 위한 내용은 다음과 같다. 첫째, 직업성격유형을 6가지 (R IASEC )로 분류한 이론을 본 연구의 대상인 일반 창업자(대학생, 청년, 장년 등)에게도 적용할 수 있는지 확인하고자 한다. 즉, Holland(1997)의 직업성격유형이론에 의한 현실적(Realistic)유형, 탐구적 (Invest igat ive)유형, 예술적 (Art ist ic)유형, 사회적 (Soc ia l)유형, 설득적(Enterprising)유형, 관습적(Conventional)유형의 분류를 본 연구에 적용하여 일반 창업자에게도 적용가능한지를 확인하고자 한다. 둘째, 일반 창업자의 직업성격유형, 직업가치유형 (내적직업가치, 외적직업가치)에 따른 창업성과에 대한 변수간의 구조를 분석하고자 한다. 구조 모형에서의 효과와 영향력을 분석하여 Holland의 직업성격유형과 창업성과 간의 관계를 규명하는 연구결과를 정립하고자 한다. 셋째, Holland의 직업성격유형 및 직업가치가 창업성과에 어떤 영향을 미치는지, 직업가치유형(내적직업가치 외적직업가치)이 창업성과에 어떤 영향을 미치는지 규명하고자 한다.

• Journal of the Korean Society for Library and Information Science
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• v.40 no.2
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• pp.243-261
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• 2006

Variety methods are applied to estimating the value of a public library. This study explored the methods valuing of a public library focused on the consumer surplus and contingent valuation and measured the direct economic value of a public library by using these methods. 84% of the respondents are perceived that public library impact their life. And the users indicated that they are willing to pay 8,720 won per month to use a public library and 1,470 won to borrow a book from the library. Given reasonable assumptions about the cost of service, users place a value on the use of a public library is 1/3 times, the borrowing a book from the library is 3 times.

• Science of Emotion and Sensibility
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• v.20 no.2
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• pp.73-86
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• 2017

The purpose of this study was to investigate the influence of consumers' shopping value(SV), ease of use(EOU), and usefulness(U) on their purchase intention(PI) in mobile shopping mall. Path hypotheses in structural equation model which was constructed for this purpose were verified. In addition, the research model was analyzed according to the groups classified by the level of purchase experience in mobile shopping mall. The survey was limited to the respondents in their 20s and 30s living in Seoul and other metropolitan areas who had purchased fashion products in mobile shopping mall. 411 useful data collected from on-line survey were analyzed by descriptive statistics, exploratory factor analysis, confirmatory factor analysis, reliability analysis, and pearson's correlation analysis using SPSS 21 and AMOS 19. The results of verifying the hypotheses were as follows: First, SV was composed of two factors which included hedonic shopping value(HSV) and utilitarian shopping value(USV). Second, the research model was verified as an acceptable model in explaining the influence of consumers' SV, EOU, and U on PI. Third, seven hypotheses among nine hypotheses were accepted in high purchasers. HSV did not have a significant influence on PI, and EOU did not affect PI significantly. Fourth, five hypotheses were accepted in light purchasers. HSV affected U significantly while USV had a significant impact on EOU and PI. EOU affected U, and U affected PI significantly. In conclusion, USV was proven to be the factor affecting PI directly as well as indirectly. Eou and U also had a significant influnce on PI in mobile fashion shopping. These results will provide mobile marketers with the differentiated strategies to make consumers lead to mobile purchase.

• Management & Information Systems Review
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• v.36 no.3
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• pp.113-130
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• 2017

This study examines the effect of direct investment in Asia on firm value for nonfinancial firms listed on KRX between 2006 and 2015. We also explore whether the mediating effects of cashholdings the relationship between direct investment in Asian markets and corporate value. Recently, companies are increasing their cash holdings for risk management. Cashholdings are causing agent problems, which has a negative impact on corporate value. In this case, when the company conducts active investment activities such as foreign direct investment, it is possible to supply the appropriate funds in a timely manner, thereby cashholdings increase the possibility of success of foreign direct investment and alleviate the agent problem of cash holdings. For the analysis, the number of directly invested firms in Korean listed firms is used as the explanatory variables for the Chinese and Vietnamese markets where foreign direct investment is the most active, and cash holding is set as the moderating variable. As a result, direct investment in China and Vietnam showed a positive (+) relationship with firm value, and cashholdings have a positive the relationship between foreign direct investment and firma value. The implications of this paper are as follows. First, it is suggested that the direct value of direct investment can be enhanced the relationship between direct investment and firm value in Asia. In addition, it can be suggested that cash holdings play a role of effective investment supply in firms that implement foreign direct investment, positively affecting corporate value.

• Journal of the Korean Society for Library and Information Science
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• v.55 no.1
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• pp.107-133
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• 2021

This study was performed in order to provide suggestions on how to strengthen librarian competency by evaluating and analyzing the competency value of librarians as information professions. First, the study divided the common competency value of librarians as human capital of libraries into skills, knowledge, behavior and attitude, and analyzed each area of competency value for librarians of the A-library. As a result, the average of the 'librarian's behavior and attitude' area was the highest, followed by the 'librarian's skill' area and the 'librarian's knowledge' area. Second, in terms of 'librarian's skill', A-library librarians' competence values were high in the order of 'communication', 'leadership', 'technology' and in the terms of 'librarian's knowledge' ones were high in the order of 'law and policy', 'marketing', 'learning and growth' and 'finance and accounting'. In addition, in areas of 'librarian's behavior and attitude', the factors were high in the order of 'ethics and values', 'interpersonal relationships' and 'customer service'. Third, the analysis of whether the average difference exists depending on the characteristics of A-library librarians on their evaluation of the competency value shows that only the 'working period' factor in the total competency value and the two factors 'age' and 'working period' were statistically significant in the 'librarian's knowledge' area. Forth, as a result of a regression analysis to identify the characteristics of A-library librarians and their impact on competency value, only the 'final education' factor was statistically significant for the competency value of the 'librarian's skill' area. Fifth, in the survey on problems and desirable improvement measures in increasing the competency value of librarians, the proportion of presenting problems and improvement plan in systemic aspects such as the 'librarian qualification system' and 'librarian training system' was high.

• Information Systems Review
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• v.19 no.3
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• pp.155-177
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• 2017

The purpose of this study is to investigate those factors that are influenced when a user recognizes his/her private information value as an economic asset. The relationship among these factors will also be discussed. This research targets Internet users, and the value of their private information will be converted into economic figures. How economic value changes in relation with individual attributes, dealer's traits, and circumstantial properties will also be studied. The changes in the factors of private information value under different situations will be analyzed from an economic perspective. By using the cost-benefit analysis framework, this work hypothesizes that the user's private information value can be influenced by individual attributes and situational properties. in the business aspect, this study can help users recognize the true value of their personal information and minimize the cost resulting from private information security incidents. This work also highlights the necessity of estimating the scale of investments for protecting private information. Overall, this research will proceed under the hypothesis that the users' recognition of their private information value is influenced by the attributes of the individual, dealers, or situations.

• The Korean Journal of Financial Management
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• v.23 no.1
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• pp.69-100
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• 2006

We examine the effect of controlling shareholders ownership structure and related-party transactions(hereafter 'RPT') of publicly traded companies on their firm values during the post-IMF period. In the multivariate regression analysis using control variables such as firm size, capital structure, investment, dividend, profitability and industry dummy that might affect firm values, we find that there exists a significant negative relation between the controlling shareholders ownership structure and firm values proxied by Tobin's Q, and also find that there is a significant negative relation between RPT and the firm values. Those evidences seem to support the controlling shareholders' expropriation hypothesis. Additionally, we investigate the relation between ownership structure and rim value through the piecewise regression analysis. We find a significant 'inverse' U-shape pattern between the controlling shareholders ownership structure and firm values. This result is quite different from the existing literatures that have usually reported an U-shape pattern. In conclusion, the findings in this study do not support the notion that the ownership concentration to the controlling shareholders does negatively affect the firm values monotonically.

• The Journal of the Convergence on Culture Technology
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• v.6 no.1
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• pp.171-178
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• 2020

Amid public's growing interest on garden and more leisure time of modern life-style, there is an effort by the government to utilize forest as public garden. In order to utilize forests as pubic garden, a new concept of "Forest Garden" should be defined and introduced first. Furthermore, introducing a new concept requires academically analyzing values of a new concept before a new concept is widely used. Thus, we aimed to clarify the concept of forest garden by conducting Delphi technique research and factor-analysis of survey results. More specifically, delphi technique research was conducted to extract composition elements and explanation elements of forest garden. Factor analysis was conducted on the top 25 elements and 5 values were extracted as a result. They are form, scenery, ecology, history/cuture and usefulness which are essential values required of forest garden. Forest garden should have all of 5 values and be capable of function as both forest and garden which would also need continuous maintenance. We believe this study is the first one to establish definition of forest garden and more specific and realistic definitions need to be built through continuous research, 000 experiment and on-site evaluation. We also believe that this study will serve as foundation for further efforts in building forest garden in various space and in defining proper concept of forest garden.

• Journal of Distribution Research
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• v.17 no.4
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• pp.1-27
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• 2012

Conceptualization of store image have been suggested in the past by many marketing scholars. The dominant perspective about store image is treated as the results of a multi-attribute model. Store image is expressed as a function of the salient attributes of a particular store that are evaluated. Though, there is a little confusions about what elements compose the store image, most scholars agree that merchandise, service, atmosphere, physical facilities, comfort, and location are generally accepted elements as store image. A considerable researches support that shopping can provide both hedonic and utilitarian value. Hedonic shopping value reflects the value received from fantasy and emotive aspects of shopping experience, while utilitarian shopping value reflects the acquisition of products. These two types of shopping value can affect shopping satisfaction. This study examines the relationships among stores images(store atmosphere, salespeople services, facilities, product assortment, and store location), shopping values(utilitarian shopping value and hedonic shopping value), and shopping satisfaction based on discount stores (E-Mart, Home plus, and Lotte Mart). The author hypothesized that five store image components affect shopping values, and these shopping values affect shopping satisfaction. The author focused on the roles of perceived retail crowding between these relationships. Specifically, the author hypothesized that perceived retailing crowding moderated the relationship between shopping values and shopping satisfaction. The author also hypothesized the direct effect of perceived retail crowding on shopping satisfaction. Finally, the author hypothesized that five store image components affect directly shopping satisfaction. Research model is presented in