• 출판저널
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• 통권304호
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• pp.63-63
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• 2001

• 트랜스-
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• 제12권
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• pp.107-140
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• 2022

본 연구는 공연의 기획·제작과정의 전반을 책임지는 공연 프로듀서 관점에서 이머시브 공연의 프로듀싱에 관하여 연구한다. 이를 위해 이머시브 공연의 개념에 대해 고찰하였고, 이를 바탕으로 본 연구자가 책임 프로듀서로 참여한 이머시브 공연 <위대한 개츠비> 국내 공연의 프로듀싱 과정을 단일 사례로 분석하였다. 이를 통해 프로듀서 관점에서 기존 프로시니엄 무대에서의 일반 공연과 이머시브 공연 프로듀싱의 차별점과 프로듀서로서 주목해야할 이머시브 공연의 특성에 관해 실증적 분석을 하였다.

• 융합정보논문지
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• 제7권4호
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• pp.121-127
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• 2017

1920년대를 다룬 피츠제럴드의 소설 "위대한 개츠비"를 루어먼은 2013년 영화로 재현하고 있다. 소설에서는 독자가 플롯을 통해 자신의 상상력으로 이야기의 흐름을 파악해야 하지만, 영화 는 소설의 요소에 시청각적인 효과를 융합시키고 있다. 데이지는 패션의 아이콘으로 그녀가 입고 있는 프라다, 샤넬, 그리고 티파니 같은 보석은 재즈 시대의 의상을 현대적인 감각으로 재현하여 관객들에게 볼거리를 제공하면서, 내용을 더욱 잘 이해할 수 있도록 도와주고 있다. 또한 영화에서 시사하고 있는 "재의 계곡", "초록 불빛", "이스트 에그", "웨스트에그"와 같은 그 지역이 주는 상징들은 좀 더 직접적이다. 컴퓨터 그래픽으로 만들어진 개츠비 대저택에서 주말마다 열리는 광란의 파티는 정신적인 혼란과 물질적인 풍요라는 시대적인 분위기를 잘 반영해 주고 있다. 여기에 배우들의 명연기가 소설의 주제를 잘 부각시켜줌으로서 영화로의 융합은 소설을 좀 더 대중적인 예술로 승화시키고 있다. 이러한 것들을 인터넷 자료를 통해 좀 더 체계적으로 살펴본다.

• 패션비즈니스
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• 제18권4호
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• pp.80-96
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• 2014

The purpose of this study is to consider the expression of costume through the review of cinema costumes and to provide the model of cooperation between fashion and movie industry by analysis of collaboration with fashion brands in the movie . The subjects are the 1974 film directed by Jack Clayton and the 2013 version by Baz Luhrmann. Cinema Fashion was studied by analyzing the costumes of the two main characters, Gatsby and Daisy, in each scene. Gatsby's costume appeared as a model of traditional American classic suit, sensitive G-G look that symbolizes social success and traditional casual style that reflects upper-class life style. Daisy's costume expressed pastel toned luxury flapper look, oriental art deco style, and prestigious jewelry representing high class. The collaborations with fashion brands were carried out with Ralph Lauren and Cartier in 1974 film, and Brooks Brothers, Prada, and Tiffany in 2013. The value of prestige brands that matched the images of the movie was utilized, but marketing strategies for the promotion of fashion goods were not enough in 1974 version. On the other hand, in 2013 film, the effects of collaboration of the movie and fashion brands were forecasted sufficiently and marketing campaigns for promotion were performed in a various ways. The characteristics of collaborations were as follows: (1) the usage of prestige brands value, (2) collections planning and promotion using the stories of a movie, (3) the usage of multidirectional digital media, and (4) multi-dimensional promotion using entertainment factors. In collaborations with the movie, fashion brands could make cooperative relationship to produce the positive effects for promotion and prestige image strategies and draw attention of the people to the movie and fashion.

• 복식문화연구
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• 제16권6호
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• pp.1050-1063
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• 2008

A movie is a fiction made on a basis of an author's and a writer's imagination, but all sorts of properties mixed with each other and most realistically expresses the era which becomes the background of a movie and acts as a carrier that connects designers with consumers. Thus, this study was carried out to review how the fashion products that designer's intention and commercial value added are expressed in collections by comparing and analysing the costumes in the movie "The Great Gatsby" that described the life of America's upper-class in 1920s and the 04 S/S Y&Kei collection which were proceeding after getting inspiration from this movie. For this, literature materials were inspected in order to make a theoretical review on social and cultural background and costumes history background in 1920s and the photo materials on movie costume were collected and analysed using DVD video captures, as well as the photo materials on 04 S/S Y&Kei were collected and analyzed through the institute providing domestic fashion information. The following conclusion was deduced through this study. First, in 1920s which becomes the background of this study, the slim shape of Flapper which looks like a young and boy became an ideal figure condition and the straight silhouette with low waist line and the short skirt that rose to knee was popular. Second, as a result of analysing movie costume by classifying it in silhouette, colors, and materials, straight silhouette of low waistline with a near colored - tone seen in the pastel series, including white, beige, pink, and gray was mainly constituted and the metal colors like silver and gold were used. As a material, chiffon, satin, velvet, flower patterned prints, and beads were used, which represented luxurious life of women in the upper classes. Third, as a result of comparing and analysing, it turned out that there was a similarity. However, in dress collection for a heroine, some dissimilarity differentiated from a movie costumes was found out in that the dresses in collection expressed moderate beauty and modernism and elegant beauty at the same time by matching a variety of materials and using black color.