• 복식문화연구
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• 제23권2호
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• pp.161-175
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• 2015

The purpose of this study is to examine the impact of perceived sustainability management fit of SPA brands on consumer purchase intention. A survey was conducted targeting women in their 20s and 30s from April 27th to May 6th 2013, and a total of 350 questionnaires were used in the final analysis. Frequency analysis, reliability analysis, factor analysis, ANOVA, simple regression analysis and multiple regression analysis were carried out using SPSS ver 21.0. The results of this study are as follows. First, fit of all three areas- economic, ecological and social-of sustainability management activities have a significant impact on consumer perception on sustainability activities. Second, perceived sustainability activities by SPA brands are found to have a positive effect on brand attitude, brand trust and consumer satisfaction. Third, brand attitude and consumer satisfaction forged by perceived sustainability activities by SPA brands have a positive impact on consumers' purchase intention. Based on the result of this study, the following marketing implications can be suggested. First, SPA brands need to be more active in all three area of sustainability activities while coming up with measures for differentiated social sustainability activities. Second, SPA brands need to meet their primary obligation by providing consumers with quality products at a reasonable price. Third, SPA brands need to recognize the potential value of sustainability activities as a driver of a longstanding relationship with consumers as well as long-term profit and value creation, leading to a great financial performance.

• 대한화장품학회지
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• 제31권2호
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• pp.179-187
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• 2005

2003년 국내 화장품 생산 실적은 5년 만에 처음으로 성장세가 감소하여 화장품 산업의 위축을 단적으로 보여 준다 이러한 상황에서도 지난해 하반기부터 저가 화장품 바람이 국내 메이저급 화장품사로 옮겨가면서 국내 화장품 시장이 저가 중심으로 재편되고 있는 상황이다. 그러나 초저가화장품이 화장품 시장에 미친 파장을 일시적인 유행으로 해석하기에는 브랜드 상품 전략에 시사하는 바가 너무 크다. 본 연구는 침체된 화장품 유통에 활력을 준 초저가화장품의 시장 현황과 마케팅 전략을 분석해 소비자들의 초저가화장품에 대한 요구 및 만족도 조사를 통해 초저가화장품의 지속적인 성장에 도움이 되고자 한다. 또한, 초저가 화장품을 사용한 집단이 과반수를 넘으며 초저가화장품의 브랜드 이미지가 전체 시판 시장의 발전에 긍정적이고 활성화 된 평가를 받을 수 있다. 따라서 초저가화장품은 저가의 품질 좋은 화장품으로 만드는 홍보 전략과 차별화 된 마케팅으로 지속적인 성장을 할 수 있을 것이다.

• 대한가정학회지
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• 제46권1호
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• pp.63-72
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• 2008

The purpose of this study was to investigate the appearance management behaviors and motives differentiated by the body image of college men. A questionnaire was designed for the survey and the subjects were 228 college in Pusan and the Kyongnam province, Korea. The statistical analyses were carried out in the forms of frequency, factor analysis, cluster analysis, ANOVA and Duncan's multiple range test. The findings throughout the research are as follows; First, according to the multidimensional body image of the subjects, the college men were classified into three groups, i.e. the appearance concerning and satisfied group, the weight concerning group, and the appearance indifferent group. The appearance management behaviors of the college men consist of innovative appearance management, weight reduction, appearance management through apparel and fashion products, body shape care, skin care, hair care and health care. Second, the weight concerning group showed a higher BMI than those of the other groups. The means of the monthly income and the expenses for the appearance management of the appearance indifferent group were lower than those of the other groups. Third, the college men were generally shown to pursue the motive improving sociality. The appearance concerning and satisfied group and the weight concerning group indicated higher pursuing motives than the appearance indifferent group in the appearance management motives. Finally, there were significant differences in the appearance management behaviors among the three groups. While the weight concerning group showed the more concerning appearance management behaviors, the appearance indifferent group had the least appearance concerning tendency.

• 한국의류학회지
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• 제35권11호
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• pp.1309-1321
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• 2011

Clothes for a 3 to 6 year-old toddler should be made in consideration of their behavioral characteristics since it is when the physical ability of toddlers has rapidly developed and their social, emotional, and cognitive development are increasingly active. Indoor clothes are the item that consumers prefer because they provide the function of outside underwear when functioning as outerwear when indoors that is used frequently for toddlers. We analyzed the wearing condition and the uncomfortable aspects of toddler's clothes worn indoors through consumer surveys of toddler wear. This study gathers data for the development of indoor clothing that is useful for 3-6 year old toddlers. Consumer surveys indicate that the clothes most worn indoors were underwear (69.4%). The most important aspect in the selection of indoor clothes was the suitability for activities (29%). The preferred colors for indoor clothes were found to be pastel-tone colors (66%). Regarding the uncomfortable aspects of indoor clothes, knees of the clothes (36.8%) have the most naps and the breast of the clothes (37.8%) dirty quickly. Knee parts (35.4%) become worn easily; in addition, the material for the knee area is likely to have naps and require special functions. In conclusion, designing toddler clothing requires elaborated design techniques that consider the characteristics of the subject group and reduce inconveniences. This study will serve as preliminary data to develop ultimate products that have the functionality to meet gender behavior characteristics and the aesthetics for toddlers 3 to 6 years of age.

• 한국의류학회지
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• 제31권4호
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• pp.604-614
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• 2007

As the role of retail stores in distribution channels becomes more significant and competition among them becomes more fierce, retail stores are making efforts to gain a dominant position in market share. And as such, consumer store choice behaviour is becoming more diverse and complex. The purpose of this study was to analysis the store choice process and to aid in understanding the types of store choice behaviors. 30 subjects were sampled by focus sampling and investigated by in-depth interview. Some consumers went through all stages of store choice process and others skipped some. The consumers who usually had no plan to visit stores and who purchase without problem recognition process were categorized as opportunity-taking type, and the consumers who visited just one store without external search of other store information were categorized as store-loyal type. Finally, the consumers who searched store information externally were divided into brand-oriented type and value-seeking type. The brand-oriented type represented the consumers who did not evaluate stores in detail because which store to visit was decided on brand; and the value-seeking type represented the consumers who did in fact evaluate stores in more detail according to the items and trends in fashion. This study is meaningful in that it provides a dynamic store choice process and examines related variables thereto.

• Toxicological Research
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• 제14권4호
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• pp.525-533
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• 1998

The covalent interactions of toluenediisocyanate (TDI) with macromolecules were investigated both in vitro and in vivo. In vitro incubations of 2,4- and 2,6-TDI with DNA or proteins resulted in dose-dependent formation of TDI-protein and TDI-DNA adducts. TDI-treated DNA was highly resistant to enzymatic digestion and thermal hydrolysis, but was readily hydrolyzed under acidic conditions by releasing its corresponding toluenediamine (TDA), suggesting that TDI caused the crosslinking of DNA. Reaction of TDI with albumin and globin resulted in the formation of several adducts, and some adducts were formed in blood of TDI-treated rats in a dose-dependent fashion. Administration of TDI to rats resulted also in a dose-dependent binding of TDI to hepatic tissue. Levels of TDI-albumin adducts were 10 times higher than those of TDI-globin adducts; the biological half lives of TDI-albumin and TDI-globin adducts were 1.2 and 12.5 days, respectively. Globin adducts were detected up to 28 days after the treatment. Hepatic TDI protein adducts were persistent for a substantial period whereas the levels of hepatic TDI-DNA adduct were decreased rapidly. These results indicate that the isocyanato group of TDI is not readily hydrolyzed under physiological conditions, is transported to other organs, and is bound to DNA and/or proteins without further metabolic activation. As the adducted products degrade in the body, TDA is released and introduced to the liver. TDA may additionally bind to hepatic tissue after metabolic activation. Thus, the toxic effect of TDI exposure is considered to persist during the lifetime of the adducted biological macromolecules.

• 융합정보논문지
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• 제11권11호
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• pp.266-276
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• 2021

본 연구의 목적은 건강한 두피관리행동의 증진을 위해 건강신념모델에 기초한 여대생의 라이프스타일을 유형으로 나누어 두피관리행동에 대하여 알아보는 것이다. 연구를 위하여 서울, 경기지역의 여대생 총 534명을 대상으로 2020년 3월 18일에서 2020년 4월 7일까지 실시하였다. 연구의 결과 라이프스타일에 따른 두피건강관리 건강신념수준의 차이는 인지된 유익성과 인지된 장애성, 자기효능감에서 모두 유의미한 차이가 나타났다. 또한 라이프스타일에 따른 두피관리행동 차이에 대한 결과로는 사회지향성향, 유행추구성향, 경제지향성향 순으로 높게 나타났다. 따라서 본 연구를 통해 두피건강신념수준을 높일 수 있는 정보와 교육 프로그램의 개설 및 라이프스타일의 유형별 두피관리제품의 개발이 필요하다고 사료된다.

• 디지털융복합연구
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• 제17권8호
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• pp.423-428
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• 2019

4차 산업의 발달로 ICT 디바이스의 영역이 확대되면서 스마트 주얼리들이 출시되고 있다. 주얼리는 스마트 기기의 기능적 측면과 융합되면서 인체를 치장하는 패션 도구일 뿐만 아니라, 사용자가 생활환경과 안전개선에 필요한 정보들을 전달하는 기능 및 필요한 정보의 상호작용이 확장 가능성을 가져오고 있다. 현재 웨어러블 주얼리는 스마트폰 보조기라는 인식과 기술적 제약으로 소비자에게 큰 호응을 얻지 못해 널리 확산되지 못하고 있으나 디바이스의 초소형화, 디자인의 개선이 필요하다. 현재 출시된 웨어러블 주얼리 제품을 중심으로 디자인, 재료, 색채에 따른 감성적 유형을 분석하여 스마트 주얼리가 주얼리로서 사람들의 감성을 어떻게 자극을 할 것인가를 고려하며 더 많은 연구를 통해 미흡한 부분들을 보완 수정하여 창의적인 스마트 주얼리의 가치를 높이는데 기여하고자 한다.

• 한국분말재료학회지
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• 제25권6호
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• pp.475-481
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• 2018

Selective laser melting (SLM), a type of additive manufacturing (AM) technology, leads a global manufacturing trend by enabling the design of geometrically complex products with topology optimization for optimized performance. Using this method, three-dimensional (3D) computer-aided design (CAD) data components can be built up directly in a layer-by-layer fashion using a high-energy laser beam for the selective melting and rapid solidification of thin layers of metallic powders. Although there are considerable expectations that this novel process will overcome many traditional manufacturing process limits, some issues still exist in applying the SLM process to diverse metallic materials, particularly regarding the formation of porosity. This is a major processing-induced phenomenon, and frequently observed in almost all SLM-processed metallic components. In this study, we investigate the mechanical anisotropy of SLM-produced 316L stainless steel based on microstructural factors and highly-oriented porosity. Tensile tests are performed to investigate the microstructure and porosity effects on mechanical anisotropy in terms of both strength and ductility.

• 한국염색가공학회지
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• 제31권1호
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• pp.48-64
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• 2019

With evolution in the production environment of the textile industry, the need for non-water-based dyeing technologies and eco-friendly process facilities in the dyeing and processing stages has increased. In recent years, supercritical fluid dyes have been developed and commercialized in Europe, centering on this demand. However, so far, such dyes have been mainly applied in the processing of PET fibers. Basic research has mainly involved investigation of dyeing by supercritical carbon dioxide or solubility of such dyes, and more in-depth research should be continuously carried out. In this review, we describe the types and characteristics of supercritical fluids that exhibit specific properties at pressures and temperatures over the critical point. In addition, the state of the art in the dyeing and processing technology using supercritical fluids and associated, processing problems, environmental regulation, and wastewater treatment issues are described in detail. We hope this review can contribute to the supercritical fluid technology being further developed as an environment friendly dyeing processing method. Furthermore, we expect that the technique can be used as a means of ensuring different, high-quality dyed products.