Journal of the Korea Academia-Industrial cooperation Society (한국산학기술학회논문지)

The Korea Academia-Industrial cooperation Society (한국산학기술학회)
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The Effects of Business Value Orientation on the Productivity and Performances: Comparative Study between IT and non-IT SME Companies

기업의 가치지향성이 업무생산성과 경영성과에 미치는 영향: 중소 IT기업과 비IT기업의 비교연구를 중심으로

  • Yoon, Dong-Ju (Department of MIS, Graduate School, Gyeongsang National University) ;
  • Jeong, Dae-Yul (Department of MIS, College of Business, Gyeongsang National University)
  • 윤동주 (경상대학교 대학원 경영정보학과) ;
  • 정대율 (경상대학교 경영대학 경영정보학과)
  • Received : 2013.11.29
  • Accepted : 2014.04.10
  • Published : 2014.04.30
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Abstract

The purpose of the this study is to analyze what business value orientations are more effective on the enhancement of productivity and performance indexes of IT companies. Especially we are interest in the moderate effect of business types such as IT manufacturing, IT services, and non-IT manufacturing companies. The empirical test results was somehow different from the theoretical researches. Customer orientation affects productivity directly and performance indexes indirectly. Whereas, technology innovation orientation didn't affects productivity and performance indexes directly, except IT services companies. Corporate social responsibility affects performance indexes directly, but not productivity. We could conclude that the type of business is an important moderator between business value orientations and enterprise performance factors.

본 연구는 국내 IT 제조업과 IT 서비스업, 그리고 비IT 제조업을 대상으로 기업의 고객지향성, 기술혁신지향성, 사회적 책임지향성이 기업의 경영성과에 어떤 영향을 미치는가를 분석하였다. 그 결과 고객가치지향성이 기업의 업무생산성에 영향을 미치며, 간접적으로 경영성과지표 향상에 영향을 미치는 것으로 나타났다. 또한 기술혁신지향성은 업종이 조절작용을 하며, IT 서비스기업의 경우에만 경영성과에 유의적인 영향을 미치는 것으로 나타났다. 마지막으로 기업의 사회적 책임지향성은 업무생산성에는 직접 영향을 미치지 않으나, 경영지표 향상에는 영향을 미치는 것으로 나타났다.

Keywords

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