References
- M. J. Bitner, "Servicescape: the impact of physical surroundings on customers and employees," Journal Marketing, Vol.56, pp.57-71, 2002.
- C. Gronroos, Strategic management and marketing in the service sector Helsingfors, Swedish School of Economics and Business Administration, 1982.
- U. Lehtinen and J. P. Lehtien, Service Quality: a study of quality dimensions. Helsink, Finland OY: Service Management-Institute, 1982.
- R. T. Rusk and R. L. Oliver, Service quality: insights and managerial implications from the frontier, Thousand Oaks, CA: Sage Publication, pp.1-19, 1994.
- A.J. Newman, "Uncovering dimensionality in the servicescape: toward legibility", The Service Industry Journal, Vol. 27(1), pp. 15-28, 2007. https://doi.org/10.1080/02642060601038601
- K. L. Wakefield and J. G. Blodgett, "Customer response to intangible and tangible service factors," Psychological Marketing, Vo1.16, pp.51-68, 1999.
- K. L. Wakefield, J. G. Blodgett, and H. J. Sloan, "Measurement and management of the sportscape," Journal of Sports Management, Vol.10, pp.15-31, 1996. https://doi.org/10.1123/jsm.10.1.15
- K. Ryu and S. Jang, "The effect of environmental perceptions on behavioral intentions through emotions the case of upscale restaurants," Journal of Hospitality and Tourism Research, Vol.31, No.1, pp.56-72, 2007. https://doi.org/10.1177/1096348006295506
- 이유재, 서비스 마케팅 3판, 학현사, 1998.
- A. F. Lucas, "The determinants and effects of servicescape satisfaction in a Las Vegas hotel casino," UNLV Gaming Research and Review Journal, Vol.7, No.1, pp.1-17, 2003. https://doi.org/10.1089/109218803762871845
- R. E. Milliman, "Using background mucis to affect the behavior of supermarket shoppers," Journal of Marketing, Vol.46, No.2, pp.86-91,1982. https://doi.org/10.2307/1251706
- F. Crane and T. K. Clarke, "The identification of evaluative criteria and cue used in selecting service," Journal of Service Marketing, Vol.2, No.2, pp.53-59, 1998.
- 이형룡, 하인주, 이종직, "호텔직원의 유니폼이 직무만족과 서비스 품질에 미치는 영향", 관광레저연구, Vol.15, No.1, pp.201-218, 2003.
- M. R. Solomon, "Packaging the service provider," Service Industry Journal, Vol.5, pp.64-71, 1985(7). https://doi.org/10.1080/02642068500000006
- R. Hightower, M. Brady, and T. Baker, "Investigating the role of physical environment in hedonic service consumption: an exploratory study of sporting events," Journal of Retailing, Vol.55, No.9, pp.697-707, 2002.
- A. Parasuraman, V. A. Zeithma, and L. L. Berry, "SERVQUAL: a multi-item scale for measuring customer perceptions of service quality," Journal of Retailing, Vol.49(Fall), pp.41-50, 1985.
- K. L. Katz, B. M. Larson, and L. C. Larson, "Prescription for the waiting-in-line bules: entertain, enlighten, and engage," Sloan Management Review, Vol.329, pp.44-51, 1991.
- M. B. Houston, L. A. Bettoncourt, and S. Wenger, "The relationship between waiting in a service queue and evaluation of service quality: a field theory perspective," Psychological Marketing, Vol.15(Dec), pp.735-753, 1998. https://doi.org/10.1002/(SICI)1520-6793(199812)15:8<735::AID-MAR2>3.0.CO;2-9
- S. Taylor and J. D. Claxton, "Delays and dynamics of service evaluations," Journal of Academical Marketing Science, Vol.22, pp.254-264, 1994. https://doi.org/10.1177/0092070394223006
- 정현영, "개인의 가치성향이 서비스실패의 허용 수준에 미치는 영향", 한국콘텐츠학회논문지, Vol.8, No.6, pp.229-230, 2008. https://doi.org/10.5392/JKCA.2008.8.6.222
- 허만영, 통계분석론, 법문사, 2001.
Cited by
- Customers' Brand Attitude and Purchase Intention Formation Process by Advertising Execution Types - A Korean Coffee Shop Case vol.13, pp.11, 2013, https://doi.org/10.5392/JKCA.2013.13.11.866