• Title/Summary/Keyword: word association

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An analysis of 6th graders' cognitive structure about division of fraction - Application of Word Association Test(WAT) - (분수의 나눗셈과 관련된 초등학교 6학년 학생들의 인지구조 분석 - 단어연상검사(Word Association Test) 적용 -)

  • Lee, Hyojin;Lee, Kwangho
    • The Mathematical Education
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    • v.53 no.3
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    • pp.329-355
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    • 2014
  • The purpose of this study is to understand the difference of cognitive structure depending on the level of the 6th graders' problem-solving abilities about the division of fraction and to propose a method for improving the 6th graders' understanding about the division of fraction through the word association test. The following is the findings from this study. 1)The lower level students' is, the lower the step that the chunk appeared in cognitive structure is. 2)The basic level students' association frequency between any two concepts was less than the excellent level students and the ordinary level students' it. 3)The basic level students' connection number between concepts was far less than the excellent level students and the ordinary level students' it. 4)The connection between natural number and unit fractions, subtraction of fraction and division of fraction, division of fraction and reduction to common denominator, and division of fraction and common multiple that expected in this study did not appear in the three groups.

The Effects of Linguistic Contrast and Conceptual Hierarchy on Children's Word Learning (언어대비(言語對比)와 개념(槪念)의 위계성(位階性)이 아동의 단어학습에 미치는 효과)

  • Kim, Eun Heui;Lee, Kwee Ok
    • Korean Journal of Child Studies
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    • v.14 no.2
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    • pp.79-94
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    • 1993
  • The purpose of this study was (1) to investigate whether linguistic contrast helps children map a new word into a specific semantic domain when a new word is introduced, (2) to examine the existence of a hierarchy of domains into which children will place a new word, (3) to examine whether children's existing lexicons affect how children map a new word. A total of 320 children from 3 to 6 years of age were drawn from Pusan, Korea. The children were divided into one of four age groups. There were 80 children in each age group. In each group, children were randomly assigned to one of four groups; the linguistic contrast group exposed to color, the linguistic contrast group exposed to shape, a label group and control group. All of the children were tested for production and comprehension of the new word. The results of this study were as follows; (1) The linguistic contrast helped children learn the meanings of a new word. Especially, children age 4 or more showed a significant effect for linguistic contrast; however, it was not sufficient to teach 3-year-old the correct, referent of a term. (2) There was a hierarchy of domains into which children mapped a new word. There was no significant effect for domains into which 3-year-old children mapped the new word, but from 4 years of age children showed a preference for assuming a new word refered to an object's shape rather than its color. (3) Children's existing lexicon had no effect, on how children comprehend a new word.

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Hierarchical Structure in Semantic Networks of Japanese Word Associations

  • Miyake, Maki;Joyce, Terry;Jung, Jae-Young;Akama, Hiroyuki
    • Proceedings of the Korean Society for Language and Information Conference
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    • 2007.11a
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    • pp.321-329
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    • 2007
  • This paper reports on the application of network analysis approaches to investigate the characteristics of graph representations of Japanese word associations. Two semantic networks are constructed from two separate Japanese word association databases. The basic statistical features of the networks indicate that they have scale-free and small-world properties and that they exhibit hierarchical organization. A graph clustering method is also applied to the networks with the objective of generating hierarchical structures within the semantic networks. The method is shown to be an efficient tool for analyzing large-scale structures within corpora. As a utilization of the network clustering results, we briefly introduce two web-based applications: the first is a search system that highlights various possible relations between words according to association type, while the second is to present the hierarchical architecture of a semantic network. The systems realize dynamic representations of network structures based on the relationships between words and concepts.

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Cognitive Modeling of Unusual Association with Declarative Knowledge by Positive Affect (긍정적 감정에 따른 선언적 지식에 관한 비전형적 연상 과정에 대한 인지모델링)

  • Park, Sung-Jin;Myung, Ro-Hae
    • Journal of Korean Institute of Industrial Engineers
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    • v.41 no.1
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    • pp.43-49
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    • 2015
  • The aim of this study was to model unusual association with declarative knowledge by positive affect using ACT-R cognitive architecture. Existing research related with cognitive modeling tends to pay a lot of attention to strong and negative cognitive moderator. Mild positive affect, however, has far-reaching effects on problem solving and decision making. Typically, subjects with positive affect were more likely to respond to unusual associates in a word association task than subjects with neutral affect. In this study, a cognitive model using ACT-R cognitive architecture was developed to show the effect of positive affect on the cognitive organization related with memory. First, we organized the memory structure of stimulus word 'palm' based on published results in a word association task. Then, we decreased an ACT-R parameter that reflects the amount of weighting given to the dissimilarity between the stimulus word and the associate word to represent reorganized memory structure of the model by positive affect. As a result, no significant associate probability difference between model prediction and existing empirical data was found. The ACT-R cognitive architecture could be used to model the effect of positive affect on the unusual association by decreasing (manipulating) the weight of the dissimilarity. This study is useful in conducting model-based evaluation of the effects of positive affect in complex tasks involving memory, such as creative problem solving.

The Effect of Online WOM of Menu Product Consumers on Product Perception Risk and WOM Effect

  • HEO, Yeong-Wook
    • Journal of Distribution Science
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    • v.18 no.3
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    • pp.77-85
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    • 2020
  • Purpose: This study examined marketing value as online word-of-mouth media in the foodservice industry, and it did research on online word-of-mouth (e-WOM) communication marketing schemes using mass communication in the industry. The study is also intended to investigate the impact of electronic word-of-mouth (e-WOM) information and communication on product awareness risks, benefits, and word-of-mouth (WOM) impacts on restaurant consumers. Research design, data, and methodology: The analysis was conducted on a valid questionnaire of 425 menu product consumers. The survey was conducted for two months in March 2019. The collected data was analyzed using SPSS and hierarchical regression analysis was applied. Results: It did empirical research on the reciprocal casual relations to online and the existing word-of-mouth communication that have to be preceded to understand characteristics of online word-of-mouth communication for the purpose of this study. The result is summarized as follows. First, the online word-of-mouth (e-WOM) effect on product recognition risk shows the statistically significant effect of information sender characteristics, information recipient characteristics, and online word-of-mouth (e-WOM) communication on product recognition risk. Second, the influence of online word-of-mouth (e-WOM) on product risk benefits shows that the information sender characteristics, the information receiver characteristics, and online communications have a statistically significant effect on product risk benefits. Third, online word of mouth risk recognition had a statistically significant effect on word of mouth acceptance. Fourth, online risk benefit had a statistically significant positive effect on word of mouth (WOM) effect. Conclusions: The communication between online word of mouth (e-WOM) sender and recipient had a positive influence on the product evaluation and attitude change in the foodservice industry, and the word-of-mouth (WOM) effect affected financial and non-financial performance. The results mentioned above indicated that the communication between the sender of the information and the receiver of the information had a positive effect on the product evaluation and attitude change of the menu consumer, and the word-of-mouth (WOM) result affected the financial. Therefore, the online word-of-mouth (e-WOM) effect has a positive effect on the word-of-mouth (WOM) effect of menu products when performed simultaneously and positively between the information sender and the information receiver.

The Effects of Small-Group Mathematical Word Problem Activity with Concrete Materials on 5 Years Old Children's Mathematical Abilities and Attitudes (구체물을 이용한 소집단 문장제 수학활동이 유아의 수학 능력과 태도에 미치는 영향)

  • Kwon, Eunseo;Lee, Jeonghwa
    • Korean Journal of Childcare and Education
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    • v.13 no.6
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    • pp.69-86
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    • 2017
  • Objective: This study was conducted to investigate the effects of small-group arithmetic word problem activities with concrete materials on 5 year old children's mathematical ability and attitude. Methods: A total of 34 five-year-old children (control group 16 children, experimental group18 children) attending two kindergartens in P city participated in this study. Fifteen small-group arithmetic word problem activities with concrete materials were conducted in the classroom of the experimental group twice a week for eight weeks. Before and after the activities, all the participants individually took a basic arithmetic test, mathematical word problem solving test, and mathematical attitudes test. Results: First, we observed that the children in the experimental group achieved significantly higher scores on the mathematical ability tests, including the basic arithmetic test and mathematical word problems solving test when compared to the children in the control group. Second, we also found that children in the experimental group showed higher improvement in the mathematical attitudes test than their counterparts. Conclusion/Implications: The results of this study suggest that small-group arithmetic word problem activities with concrete materials are effective in improving children's mathematical ability and attitudes.

Relationship among Restaurant Owner's SNS Marketing, Trust, Purchase Intention, and Word of Mouth Intention

  • KIM, Hye-Sook;CHOI, Young-Sim;SHIN, Choung-Seob
    • Journal of Distribution Science
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    • v.17 no.7
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    • pp.27-38
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    • 2019
  • Purpose - This study analyzes effects of word of mouth intention of restaurant product via SNS on trust of products, purchase intention, and word of mouth intention targeting restaurant customers. Research design, data, and methodology - Targeting restaurant customers, 500 surveys were distributed in restaurants located in Seoul (where restaurants are clustered, such as Myeongdong, Dongdaemoon Station Shopping Center, and Sadangdong) between July 1st, 2016 and July 30th, 2016. Among those, 490 were collected, and 478 were used for analysis excluding those with no answer or insincere answers. Results - SNS word of mouth information characteristics had significant effects on trust of restaurant product in the order of vividness, neutrality, and timing. Trust on restaurant product has significant effect on perceived risks (-) and perceived benefits (+) by SNS. While perceived benefits of restaurant product on SNS has effect on purchase intention, perceived risks of restaurant product on SNS does not affect purchase intention. Perceived benefits of restaurant product on SNS has significant effect on word of mouth intention, whereas perceived risks of restaurant product on SNS does not have significant effect on word of mouth intention. Conclusions - As marketing through SNS can bring about a huge reduction effect in terms of marking cost, it can be utilized as an effective promotion by not only large restaurant corporations, but also small restaurants.

The Phonetic Difference Between the Korean Stop Series /p,t,k/ and the English /b,d,g/ Based on the VOT Value

  • Kang, Insun
    • Korean Journal of English Language and Linguistics
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    • v.3 no.3
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    • pp.427-452
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    • 2003
  • Korean is famous for having all voiceless stop sounds. Korean does have voiced stops but they are considered to exist only as the allophones of word initial /p, t, k/. My experiment shows the English word initial stop sounds [b, d, g] and the Korean lax stop series /p, t, k/ in word initial position are similar in the range of voice onset time. If English word initial[b, d, g] sounds are posited as voiced, then Korean word initial /p, t, k/ should be classified as voiced also. Phonetically English /b, d, g/ phonemes and Korean /p, t, k/ phonemes are very similar except the word initial [p, t, k] are devoiced slightly more, but not significant enough to be classified as voiceless than English word initial [b, d, g]. If we posit /b, d, g/ as Korean phonemes, it explains why Korean /p, t, k/ series has the allophones [b, d, g] instead of fortis stops /p', t', k'/ in Korean even though /p', t', k'/ has less positive VOT value than /p, t, k/. If we posit /b, d, g/ as Korean phonemes, then it does not cause spelling or pronunciation confusion either when Koreans learn English or English speakers learn Korean.

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Building Customer Trust through Corporate Social Responsibility: The Effects of Corporate Reputation and Word of Mouth

  • FATMAWATI, Indah;FAUZAN, Nizar
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.793-805
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    • 2021
  • Corporate Social Responsibility (CSR) program has become one of the primary concerns of companies worldwide. For many companies, treating the environment and the community well is important to business practice and reputation, and this is reflected in their CSR programs. CSR is a company's obligation to consider the interests of its employees, customers, shareholders, communities, and the environment and to consider the social and environmental consequences of their business activities. CSR plays an important role in relationship building with customers. Thus, the main purpose of this study is to analyze the relationship between customer perception of CSR and customer trust. The model of this study considers two mediating variables, i.e., company reputation and word of mouth to link CSR to customer trust. This study employs a causal survey design. The respondents were 160 consumers who have purchased products and knew about CSR programs of a global food company. Data analysis was using structural equation modeling (SEM) to test the hypotheses. The results of this study revealed that CSR negatively impacts customer trust. Furthermore, CSR positively impacts corporate reputation and word of mouth. Besides, this study found corporate reputation positively impacts word of mouth and customer trust. While the mediating effect of reputation and word of mouth also positively impacts the relationship between CSR and consumer trust. A good reputation and word of mouth could be connecting buyers and enhances the power of suppliers.

Four-Year-Old Children's Counting Skills and Their Mothers' Use of Number Words: The Mediating Role of Children's Number Word Use (4세 유아의 수세기 기술과 어머니의 수 단어 사용: 유아 수 단어 사용의 매개효과)

  • Jihyeon Park;Youjeong Park;Yujin Lee;Sunjung Baik;Sukyoung Choe
    • Korean Journal of Childcare and Education
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    • v.19 no.6
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    • pp.79-95
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    • 2023
  • Objective: This study examines the relationships among four-year-olds' counting skills, their use of number words, and their mothers' use of number words during mother-child free play. Specifically, we assess whether children's use of number words mediates the relationship between their counting skills and their mothers' use of number words during play. Methods: Forty-two 4-year-old children and their mothers were asked to play freely with a given set of toys at their home for 10 minutes. Children also completed a counting skill test. Frequencies of number word use were calculated for mothers and children from transcriptions of the free play. Results: Children's counting skills, the frequency of their number word use, and their mothers' frequency of number word use were positively correlated with each other. Additionally, the frequency of children's number-word use completely mediated the relationship between their counting skills and their mothers' frequency of number-word use. Conclusion/Implications: The results suggest that children's use of number language may play a crucial role in the provision of number-related language input by parents, based on their children's math skills. Practical implications of the findings are discussed.