• 한국의상디자인학회지
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• 제7권2호
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• pp.11-24
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• 2005

The purpose of this study was to obtain and offer useful information on innerwear industry through an analysis of consumer purchasing behavior and preference of their between the 20's and 60's. From 310 questionnaires that were distributed, 310 with usable data were coded for further statistical analysis including descriptive statistics(frequency and chi-square test), by using SPSSWIN 10.0. The results were as follows: The results show that since the surveyed women's purchasing patterns were varied according to their ages it is necessary to develop new items and designs tailored for particular needs and wants of each age group. For those in their 20's, it is suggested that the innerwear design may consider reflecting the trend of the young women nowadays as characterized by a major fashion-led group who regard fashion as a way of expressing themselves and are not hesitant to wear clothing designed to be exposed their body. The innerwear products for women in their 30's and 40's should emphasize on the aspects of customizing and satisfying these women's different lifestyles. The study also reveal that for age groups of the 50's and 60's women these products should be developed in a way to intensify functions of thermal property and absorbency coupled with a classic design rather than daring styles. In conjunction with material developments it is necessary to establish a sizing system for the knitted innerwear products which reflect the specific characteristics of women's body type in their middle-and later years.

• 대한가정학회지
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• 제30권1호
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• pp.283-309
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• 1992

This study examines work and family life of married women employed in a manufacturing industry. Data were gathered from the use of fact-to-face interview method from a sample of 230 married working women. The major findings of this study can be summarized as follows : (1) With high rates of change of job, most of the respondents remain unstable in their working situation. It was shown that the important factors influencing job satisfaction of married women are women's life cycle, degree of contribution of wife's income toward total family income, and husband's attitude toward wife's empolyment. The degree of job satisfaction is also strongly influenced by labor structural factors such as pay, work environment and fringe benefits. (2) The amount of household labor time was limited by job-related factors rather than by family-related factors, because among these working women employment itself is necessarily for their subsistance. (3) It was shown that wives participated more actively in their marital communications than their husbands. Most of the respondents showed the syncratic type of the decision making patterns, but this results does not necessarily mean wives exercised an equal power with their husbands. The economic factors and the emotional instability of the husband are the ones mostly influencing marital conflicts of the employed women. It was found that the respondents easily revealed marital conflicts related to personal problems of their husbands(such as extramarital affairs, gambling and alchoholism). However, they tried to overcome the structural conflicts related to authoritarian attitudes of their husbands or economic problems without any complaints. (4) Mothers have difficulty in controlling their adolescent children, due to the weakening of parental authority. Although most of the respondents perceived their employment as having negative impacts on their children, they still have high expectations toward their children. Inspite of low degree of father role expectations and facther role performance of their husbands, most of the respondents anticipated expressive roles as well as traditionally instrumental role from their husbands. Finally, these findings would help us determine family welfare policies in Korea. Improvements in paid and household labor structure of married women should be accomplished at the national level. Also, the acting programs for parent education, marital councelling services, and law enforcement for equal employment between men and women should be provided in our society.

• 패션비즈니스
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• 제15권6호
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• pp.85-100
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• 2011

The objective of this study was to analyze body measurements, BMI and body type according to age in the male and female groups based on 3D scan body measurement data of adult men and women in their 20's~30's and to provide basic information usable in the clothing and fashion industry. For this purpose, we analyzed 3D scan body measurement data of 848 adults measured in the 6th Size Korea project and the results were as follows. First, there were differences in 3D scan body measurements according to age in the male and female groups, and in general the measurements of the height items were larger in younger adults and the measurements of the circumference, breadth and depth items were larger in older ones. Second, there were differences in 3D scan body measurements according to BMI in the male and female groups, and in general body measurements were largest in the obesity group and lowest in the underweight group. Third, BMI was different according to gender and in general BMI was higher in men and obesity and overweight were more frequent in men than in women. Moreover, BMI was significantly different according to age and was higher in the 30's than in the 20's. Fourth, the mean difference in the drop and lower drop values according to age in the male and female groups was significant, and the drop and lower drop values were lower in the 30's than in the 20's. These results are considered meaningful as data for the development of clothing size systems, patterns and grading in the areas of clothing and fashion targeting consumers in their 20's~30's.

• 한국의류산업학회지
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• 제14권2호
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• pp.251-260
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• 2012

Nowadays, global wedding dress companies are interested in the Chinese wedding market because of expectations in consumption patterns of the post 80's generation. Therefore, wedding behavior, selection criteria for wedding dresses, and favored image by segmented groups targeting 20's to 30's Chinese women were studied to help the Korean wedding dress industry to establish their business in China. The survey was conducted in Shanghai city and three neighboring cities-Wuxi, Zhengziang, and Hangzhou-, and the primary data were analyzed using the SPSS program. As results, Chinese women thought that the wedding ceremony should be elegant and dignified, and they wanted to choose their favorite style rather than a recommended style. The criteria of selection were classified into four factors. Overall image and well fitting with their face and body were the most important factors in the selection of wedding dress. The most favored image was unique/novel image. Several favored images for their wedding dress were significantly different by occasion (ceremony day and photo shoot day) and education level. People of higher education level preferred more luxurious and classic image during the ceremony, and a classic and gorgeous image on the photo shoot day. A white dress and a colored dress for weddings were favored more than the Chinese traditional dress on both occasions. There was also a significant difference between general consumers and the wedding business employees in the quantity of wanted wedding dress.

• 한국의류학회지
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• 제44권3호
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• pp.464-484
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• 2020

This study examined obese women with a BMI index over than 25 kg/㎡ in their 20s and 30s regarding the right fit for wearing a blouse. In comparison with three types of existing educational patterns, the first educational pattern experimental clothing was produced in dimensions of three study participants selected by the existing pattern to evaluate the fit suitability conducted for groups of study participants and expert groups. Experimental patterns were designed based on educational pattern C, which was the best fit as a result of the fitting evaluation. The main modification items include front bust circumference, hip circumference, back interscye, scye depth, shoulder length, blouse length, bottom line shape, upper arm circumference, wrist circumference, sleeve length and collar size. The design preferences for obese women were reflected in pattern modification; in addition, the final experimental pattern was designed by adding or subtracting margins and dimensions based on the results of the visual matching assessment by study subjects and expert groups.

• Asian Journal for Public Opinion Research
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• 제5권3호
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• pp.175-191
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• 2018

This exploratory study considers the difference between personal and perceived societal values related to South Korean women's role in the home, workplace, and society using eight items asked on the Korean Academic Multimode Open Survey (KAMOS), May-July 2017. Factor analysis showed that these eight items could be grouped into two categories: women's role in her family and women's in the outside world. Of the 2,000 respondents, 54.1% personally agreed that "Both the husband and wife should contribute to their family income." People in their 30s felt the largest gap between their personal and societal values; women also felt a larger gap than men. Those who watched television more were generally more conservative than those who used the Internet more. People who felt a smaller gap between societal and personal values were more likely to feel proud to be a Korean citizen. People who believe that it is better not to marry felt a bigger gap between some societal and personal values on items relating to whether a wife should work, whether a woman's housework or paid job is more valuable, and whether women's job performance is equal to men's. People who believe that divorce is sometimes acceptable were also more likely to feel a bigger difference in two items: the item about job performance and an item about whether a married woman's social status is dependent on her husband's.

• 한국의류산업학회지
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• 제4권4호
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• pp.369-375
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• 2002

The present study attempts to examine the degree of recognition of the Personal Colors by the age of the woman, and to analyze the influence of the recognition on the factors for choosing specific colors for hair coloring and facial make-up and the consequent satisfaction. The data will be used as a basic material for research and marketing in the field of color consulting in the beauty industry. Collected data were statistically processed using the SPSS WIN program. Depending on the nature of the contents to be analyzed, either the percentage calculation or the Chi-square analysis or the ANOVA was carried out. The findings of the study are as follows; The overall recognition of the Personal Colors was generally low in terms of the knowledge, information and experiences. While the degree of recognition was the highest in teenagers, the necessity of diagnosing the Personal Colors was most deeply perceived by the women in their 30s. One of the factors for choosing a specific color for hair coloring was their favorite color for the teenagers, and the Personal Color or the advice of the professional for the women in their 30s. Meanwhile, the highest factor for those in their 20s was the colors in vogue. For the facial color make-up as well, this sensitivity to popular colors was also highest in the twenty-something women. The color choice in consideration of favorite colors and the Personal Colors was the most prominent in the teenagers. The tendency of utilizing the advice of sales people or the professionals was the highest in the women in their 30s. In the survey of satisfaction with the chosen colors for hair coloring and make-up, it was found that satisfaction was the highest in the cases of choosing the Personal Colors in all the age groups, while it was the lowest for the choice of popular colors.

• 한국식생활문화학회지
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• 제8권1호
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• pp.63-71
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• 1993

The purpose of this paper it to investigate the differences in prevalence of obesity and body fat distribution on the variances of age. Height, weight, skinfold thickness and girth circumference on about 422 women residing in Cheju, Korea were surveyed. The results of analysis of the survey are as follows : 1) All the antropometric measurements except height were shown to increase with age. Weight is at its highest level between the age of 50-59. The measurement of skinfold thickness and girth circumference between the ages of 20-39 of the female subjects are significantly higher than the above 40's. However, there is no significant difference among the middle aged women. 2) Physical indices tend to increase according to age. Both BMI and RBW of women in their 50's are at their highest values, however, the index values of the women in their 60's decreased slightly (p<0.05). On the contrary, there is no significant difference in the percentage of body fat and total body fat content among the middle aged women surveyed. 3) According to this survey, 15.6% of the 422 subjects are assessed as being obese ; more specifically 4.4% of women in their 20's, 12.6% in 30's, 25.6% in 40's, 22.5% in 50's and 17.3% in 60's. 4) 39.4% among obese women proved to be upper body type women. Because the frequency of upper body type women became higher as the obese women aged, there is possibility that the pattern of fat distribution can change. 5) Weight is the most highly correlated with BMI(r=0.91), whereas weight as correlated with RBW, percentage of BF and WHR are 0.8, 0.66 and 0.44 respectfully. The conclusion of this survey is that it is better to estimate the value of total body fat and percentage of body fat than the value of BMI in the analysis of prevalence of obesity and its related factors of middle aged women.

• 한국의류학회지
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• 제29권1호
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• pp.124-135
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• 2005

This study was intended to compare and analyze the clothing purchasing behavior of Chinese career women in Benjing, Shanghai, Shenzhen, and Changchun, and to provide useful information for establishment of marketing strategies for China. The subjects were 662 career women in their 20's or 30's living in Benjing, Shanghai, Shenzhen, and Changchun. Data was collected through the questionnaire based on the theoretical and previous studies from April 9, 2003 to April 31, 2003. A total of 662 questionnaires was analyzed by frequency, percentage, ANOVA, Duncan's multiple range test, and ${\chi}^2-test$. The results of this study were as follows: 1. Demographic variables such as an age, marriage, academic back ground, residential city, monthly income, and monthly expenditure on clothing were significantly different among the career women in Benjing, Shanghai, Shenzhen, and Changchun. 2. Clothing purchasing behavior variables such as clothing purchasing motive, using informants, clothing selection standards, store selection standards, and satisfaction after purchasing clothes were significantly different among the career women in Benjing, Shanghai, Shenzhen, and Changchun.

• 한국의류학회지
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• 제34권9호
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• pp.1479-1490
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• 2010

This study provides basic data for the development of jacket patterns which reflect designs corresponding to the body shape features and preferences of obese women in their 20s and 30s by understanding problems they may encounter in wearing a ready-made jacket by researching the reality of ready-made tailored jacket wearing and their design preferences. A survey was conducted by sampling 82 obese women (over $25kg/m^2$ BMI) between the ages of 20 to 39. The details of the survey consists of general information, interest rate and importance rate on clothes, reality of wearing and purchasing jackets, measurement fits per each part, and preferred designs. SPSS 14.0 was used to analyze the data. The results showed that 76.8% of obese women wore their jackets less than 5 times a month. Those in the 20s wore the jackets more frequently than those in the 30s. The reasons for not wearing jackets frequently included uncomfortableness in activities and unavailability of the correct size. A total of 55% of the total preferred the fitting to be relatively smaller than the body size or tightly fitting. Although in the past, there was a tendency to wear a loose fit to cover the body shape, currently even obese body shapes avoided the loose fit as the tight fit is the trend. In terms of the satisfaction rate for the measurements per each part of jackets, there was a low satisfaction rate for most of the items. For the circumference items such as waist length and chest size, people responded that they were too small and for the length of items such as the length of jacket and sleeve length, people responded that they were too long. This was because the readymade clothes brands increase the length of items and circumference items in uniform in the same intervals when producing large sizes. Both those in the 20s and the 30s preferred a tight fit. In terms of preferred fabric, a wool/spandex mix was most popular and then cotton/spandex. This shows that they prefer those fabrics which allow an excellent activity while maintaining the exterior well. In addition, they preferred black color with no patterns because they wanted their body size to look reduced and did not want to receive any attention.