• Title/Summary/Keyword: women' fashion design

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A study on street fashion by word cloud analysis (Word Cloud 분석을 이용한 스트리트 패션 연구)

  • Lee, Eun-Suk;Kim, Sae-Bom
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.3
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    • pp.49-62
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    • 2018
  • The purpose of this study is to examine women's street fashion based on Instagram by word cloud analysis. This study is divided into items, silhouettes, colors, materials, patterns, and images that appear in women's street fashion. The results of this study are as follows: First, women's fashion-oriented Instagram accounts have a maximum of 8.6 million followers, with 16 blogs have more than one million users. As for the fashion-oriented Instagram visitors, many were their 10s-20s and photography was the key issue. Second, it was found that the casual image, which is the basis of street fashion, romantic, elegance, active sportive image, and sexy images appeared as unique images, and mixed with each other. Third, we compared the fashion characteristics of the top blogs 'fashionnova', 'fashionclimaxx2', and 'fashion.selection'. The blog 'fashionnova', utilizes sexy images and various dresses, and dresses were the characteristic points. The blog 'fashionclimaxx2' features casual images and modern office looks. The blog 'fashoin.selection' has fashion characteristics of both 'fashionnova' and 'fashionclimaxx2'.

A Study on Space Embodiment of Supermodern Fashion Design (슈퍼모던 패션 디자인의 공간성 구현 연구)

  • Kim, Wan-Joo;Lee, Keum-Hee
    • The Research Journal of the Costume Culture
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    • v.16 no.6
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    • pp.1064-1075
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    • 2008
  • The purpose of this study is to grasp the change of modern space concept and analyze how to adopt and embody the change in modern fashion. The study researched wearer's costume space and analyzed space shown in supermodern fashion design by classifying it into response to non-space, allowance of wearer-based space, scientific space of architectural skill and embodiment of space image. As a study method, literature and study material of sociology, anthropology, fashion sociology and design field were referred. For picture data of supermodern fashion work, specialized book, designer, brand collection material and internet site pictures were collected and analyzed. The study result shows the following features of fashion design space embodiment corresponding to the change of supermodern environment. First, supermodern design secures closet space like pocket for portable objects and uses design space in order to provide the space for convenience of movement. Second, supermodern design creates wearer-based independent space in order to secure person's physical and mental stability in city environment. Third, supermodern design uses space scientifically from the aspect of detail and shape by applying space of architectural skill to space. Fourth, supermodern design shows aesthetic feature that embodies interpretation of space by conceptualizing space image and using fashion.

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Developing Design Education Program concerning Sustainable Fashion (지속가능 패션 실용화를 위한 디자인 교육 프로그램 개발)

  • Lee, Youngsun;Choy, Hyonsook
    • Journal of the Korean Society of Costume
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    • v.64 no.2
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    • pp.50-69
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    • 2014
  • Sustainability has been a big issue over the whole global industry lately and is an important fashion trend that reflects the modern phase of the time. The concept of sustainable fashion includes physical fashion products made from eco-friendly or recycle materials as well as ethical value such as corporate social responsibility for environment, labor or working condition. Fashion companies of advanced countries who are aware of the geo-environmental and ethical issues found that generating profits by setting trends and pursuing external beauty can no longer be the ultimate goal of fashion companies, and started to recognize the importance of sustainable fashion as a future-oriented trend. Not only fashion industry but also governments of advanced countries have been playing a leading role to educate the people regarding the importance of sustainable fashion and making large investments to foster industry specialists in educational institution. The aim of this study is to propose sustainable fashion design education program that fits the domestic university curriculum and government-leading education program in order to set the foundation for sustainable fashion industry. Thus, this study investigates successful cases of foreign government-led sustainable fashion education that can be introduced to improve domestic sustainable fashion education. The empirical study of the research is developing 12-15 week university level education program to foster specialists in sustainable fashion. The survey carried out by the students who participated in the program shows the change of perception on sustainable fashion. Developed university level program can be spread to municipal corporation, school of continuing education, and etc. in order to derive participation and problem perception of the citizens on sustainability. Developing systemized sustainable fashion design education program would be the first step of sustainable fashion by educating students who will take the leading role in the future fashion industry. Moreover, it can strongly influence future customer education as well as a special education inducing interest on sustainability in everyday life. A follow-up study is expected to serve as a foundation for sustainable fashion to take root successfully in the fashion industry.

Madras Fashion of the American Women's Costume in the Sixties

  • Kim Hye Kyung;Choi Hyung-Min
    • International Journal of Human Ecology
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    • v.5 no.2
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    • pp.1-12
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    • 2004
  • This study aimed to explore how India madras fashion was diffused in the American women's costume of the different social levels from 1960 to 1975, by using fashion illustrations such as photographs, drawings and advertisements collected from fashion magazines. The purpose was to obtain data for high fashion(Vogue), mainstream fashion(Mademoiselle) and college newspapers for youth fashion. The data were incorporated from 439 clothing items classified by different categories over the 16-year period. The results indicated that the appearance of madras in the American women's fashion in all social classes supported the idea that fashion change during this period accompanied a concurrent change in social environment. In America during the 1960s when there was strong influence of youth counterculture and interest was high on Indian culture, this corresponded to the time of maximum popularity of madras observed in American fashion in general from 1965 to 1971. Though the Indian influence on fashion in the sixties was often ascribed solely to youth counterculture, it is evident that different social groups-high and mainstream social classes, responded to the appeal of Indian culture in different ways.

A Study of Effects on Long-Term Relationship Orientation of Women's Experiential Fashion Marketing -Focused on Middle.Old Aged Women- (여성패션 체험마케팅이 장기적 관계지향성에 미치는 효과 연구 -중.노년층 여성을 중심으로-)

  • Seo, Eun-Kyoung;Lee, Sun-Jae
    • Journal of the Korean Society of Costume
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    • v.58 no.3
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    • pp.34-48
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    • 2008
  • Modern fashion market is being developed by emotional values rather than rational idea of customers. Experiential marketing is an effective marketing strategy for fashion marketplace because customers tend to consider fashion shopping as an enjoyable experience. Among the fashion markets, the fashion stores for middle.old aged women that have various points of contacts could be appropriate place where emotional and relational marketing strategies would be applied to. The effects of the procedure "emotional and relational experience$\rightarrow$commitments$\rightarrow$long-term relationship orientation" that fashion customers are experiencing, by forming a path model, two types of experiential effects from emotion and relation were examined. It was found that fashion emotional and relational experiences were important factors because these factors affected a long-term relationship orientation. The findings of the study provide marketing strategy that enables to promote a consistent relationship between fashion stores and customers. Furthermore, this study will contribute to the criteria for segmentation of middle and old aged women's fashion market who have own desire for fashion emotional and relational experience.

The Analysis and Proposal for Current Types and Designs of Women's Mourning Dresses (현행 여자 상복의 종류와 디자인 분석 및 제안)

  • Lee, Choon-Hee;Kang, Heaseung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.18 no.1
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    • pp.183-190
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    • 2016
  • A mourning dress is the formal costume that the mourners wear to show civility during the mourning. Traditional funeral rites are the Confucianism's funeral proceeding where the mourners wear according to the National Mourning Dresses System. However, nowadays, the funeral proceedings and mourning dresses are simplified. In result of current design analysis of the mourning dresses for women, the types of the mourning dresses for women are classified by traditional styles and modern styles. Traditional styles include skits and Jeogori make of hemp fabrics, and modern styles include skits and Joegori style, modernized Hanbok style, and Western style, which consist of cardigan, waist skits, jackets, and pants. The modern styles mostly use polyester and the color consists mainly of black and white. The followings propose new designs of mourning dress for women that reflect practicality, flexibility, and diversity. First, transmit the meaning that traditional mourning dress entails Second, change the length and the width of Jeogori and skirt by reflecting the trend of the time and change the designs of the mourning dresses by using the details of the modern styles so that they are equipped with practicality, flexibility, and affordability. Third, pursue diversity by changing the uniformed fabrics and colors used on the existing mourning dresses. This study addresses the drawbacks and the points that need be improved to suggest the designs of the modern mourning dress for women, which reflect the characteristics of Hanbok and cultural traits.

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A study on the body types of women's models in their 20s for making clothes for fashion models (패션모델용 의복 제작을 위한 20대 여성 모델 체형 연구)

  • Lee, Moon-Suk;Park, Myung-Ja;Uh, Mi-Kyung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.4
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    • pp.31-40
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    • 2018
  • The purpose of this study is to identify the body type characteristics of fashion models by comparing body dimensions and body types of fashion models with ordinary women in their 20s in Korea. To that end, the study selected 71 people, with 28 being female university students in the Seoul area and 43 professional fashion models. One hundred and fifty-seven ordinary woman were selected who ranged from 20 to 29 years old, and 588 women from the 7th Size Korea fit for research purposes. Body measurement items were selected for the direct measurement data for Size Korea, which included 20 items of body size and 10 items of calculation needed for clothing production. The results of the study were as follows. According to the analysis of fashion models and ordinary woman in their 20s, their body size showed significant differences in 25 out of 30 items. The five items that do not show significant differences are bust point-bust point, waist back length, front interscye length, hip circumference-bust circumference, and neck point to bust point to waistline-waist front length. If you integrate the results, the fashion model is much taller than the ordinary woman, has a longer lower body, and has an 8.05 head figure. Also, the fashion model found itself to be the ideal type that ordinary women prefer because of the slimmer waist and bent shape, which is more than that measured in normal women.