• Title/Summary/Keyword: web service

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Understanding Customer Participation Behavior via B2C Microblogging (B2C 마이크로블로깅을 통한 고객참여 메커니즘의 이해)

  • Park, Jongpil;Son, Jai-Yeol
    • Asia pacific journal of information systems
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    • v.22 no.4
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    • pp.51-73
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    • 2012
  • Social network services based on openness, connectedness, and mass participation are reshaping many aspects of how companies conduct business and create value for their customers. For instance, Facebook and Twitter are expected to play a pivotal role as a new communication channel through which companies-forge close relationships with their customers for co-creation of value for mutual benefits. Given the potential of social network services, it is not surprising that many companies have strategically invested in social network services to reach out to customers. Despite the growing interest in social network services as a platform to connect companies and their customers, few guidelines exist about how managers can effectively utilize social network services in forging relationships with their customers. As such, scholars should pay greater attention to how firms can successfully develop relationships with their customers on social network services. In particular, this study employs the S-O-R (stimulus-organism-response) framework as a theoretical lens to develop a research model that explains customers' participation in the value co-creation platform that companies opened on Twitter. According to the S-O-R framework, certain types of individuals' behaviors can be best understood based on a causal link from environmental stimulus to organism, and response. We apply the S-O-R framework to understand how ubiquitous connectivity (stimuli) can influence customers' experience (organism) with companies on Twitter, which in turn influence their participation behavior (response). Two steps have been undertaken to empirically test the research model. First, we conducted a content analysis of tweets written by customers who follow companies on Twitter. As a result, we found event/promotion participation, company support, and giving feedback as three specific types of customer participation behavior. Second, we conducted a web-based survey to test research hypotheses in the research model. Participations in the survey were solicited to customers who followed companies on Twitter. As a result, a total of 115 respondents have completed the survey. Data were analyzed using the partial least square (PLS) technique. The results of data analysis suggest that ubiquitous connectivity (stimuli) had strong positive effects on perceive usefulness, perceived enjoyment, and perceived intimacy (organism). Perceived intimacy showed positive effects on customer participation behavior (response), such as event participation, company support, and giving feedback. Perceived enjoyment was found to have strong positive effects on company support and giving feedback. On the other hand, perceived usefulness did not have significant impacts on the three types of customer participation behavior.

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A Feature -Based Word Spotting for Content-Based Retrieval of Machine-Printed English Document Images (내용기반의 인쇄체 영문 문서 영상 검색을 위한 특징 기반 단어 검색)

  • Jeong, Gyu-Sik;Gwon, Hui-Ung
    • Journal of KIISE:Software and Applications
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    • v.26 no.10
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    • pp.1204-1218
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    • 1999
  • 문서영상 검색을 위한 디지털도서관의 대부분은 논문제목과/또는 논문요약으로부터 만들어진 색인에 근거한 제한적인 검색기능을 제공하고 있다. 본 논문에서는 영문 문서영상전체에 대한 검색을 위한 단어 영상 형태 특징기반의 단어검색시스템을 제안한다. 본 논문에서는 검색의 효율성과 정확도를 높이기 위해 1) 기존의 단어검색시스템에서 사용된 특징들을 조합하여 사용하며, 2) 특징의 개수 및 위치뿐만 아니라 특징들의 순서를 포함하여 매칭하는 방법을 사용하며, 3) 특징비교에 의해 검색결과를 얻은 후에 여과목적으로 문자인식을 부분적으로 적용하는 2단계의 검색방법을 사용한다. 제안된 시스템의 동작은 다음과 같다. 문서 영상이 주어지면, 문서 영상 구조가 분석되고 단어 영역들의 조합으로 분할된다. 단어 영상의 특징들이 추출되어 저장된다. 사용자의 텍스트 질의가 주어지면 이에 대응되는 단어 영상이 만들어지며 이로부터 영상특징이 추출된다. 이 참조 특징과 저장된 특징들과 비교하여 유사한 단어를 검색하게 된다. 제안된 시스템은 IBM-PC를 이용한 웹 환경에서 구축되었으며, 영문 문서영상을 이용하여 실험이 수행되었다. 실험결과는 본 논문에서 제안하는 방법들의 유효성을 보여주고 있다. Abstract Most existing digital libraries for document image retrieval provide a limited retrieval service due to their indexing from document titles and/or the content of document abstracts. This paper proposes a word spotting system for full English document image retrieval based on word image shape features. In order to improve not only the efficiency but also the precision of a retrieval system, we develop the system by 1) using a combination of the holistic features which have been used in the existing word spotting systems, 2) performing image matching by comparing the order of features in a word in addition to the number of features and their positions, and 3) adopting 2 stage retrieval strategies by obtaining retrieval results by image feature matching and applying OCR(Optical Charater Recognition) partly to the results for filtering purpose. The proposed system operates as follows: given a document image, its structure is analyzed and is segmented into a set of word regions. Then, word shape features are extracted and stored. Given a user's query with text, features are extracted after its corresponding word image is generated. This reference model is compared with the stored features to find out similar words. The proposed system is implemented with IBM-PC in a web environment and its experiments are performed with English document images. Experimental results show the effectiveness of the proposed methods.

A load Balancing System for improving the Performance of Semantic Web based Visual Media Retrieval Framework (분산시각 미디어 검색 프레임워크의 성능향상을 위한 부하분산 시스템)

  • Shim, Jun-Yong;Won, Jae-Hoon;Kim, Seh-Chang;Kim, Jung-Sun
    • Proceedings of the Korean Information Science Society Conference
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    • 2006.10b
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    • pp.213-217
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    • 2006
  • 기존의 Ontology를 이용한 이미지 검색 시스템이나 간단한 구조를 가진 메타데이터 기반의 분산 이미지 검색 시스템들의 단점들을 극복하기 위해 다양한 이미지 제공자들의 자율성을 보장하면서, Semantic 기반의 이미지 검색을 지원하는 분산 시각미디어 검색 프레임워크인 HERMES(The Retrieval Framework for Visual Media Service)가 제안되었다. 분산 환경에서는 시스템의 규모가 커지면서 사용자들의 상호작용 성능을 떨어뜨리지 않으면서 다수의 동시 사용자들을 처리할 수 있는 확장성(Scalability)이 중요한 이슈가 된다. 제안된 프레임워크에서는 서비스를 사용하는 다수의 사용자들이 Broker 서버에 동시에 접속했을 경우 발생하는 Overhead에 대한 문제를 해결 할 수 없었기 때문에 성능의 저하와 확장성을 고려할 수 없는 문제를 안고 있다. 이런 문제를 해결하기 위해서 Broker 서버의 내부 컴포넌트의 수행시간을 측정하고 이를 주기적으로 수집하여 저장하는 Monitoring System이 추가로 연구되었지만, 수집한 정보를 가공하여 다수의 Broker 서버에 대한 부하를 분산하는 알고리즘은 제공되지 않았다. 본 논문에서는 다수의 동시 사용자들이 접속했을 경우에도 성능의 저하 없이 비슷한 수준의 서비스를 제공하기 위해서 Broker 서버를 증설하여 Monitoring System으로부터 각각의 Broker 내부 컴포넌트의 수행시간을 측정하여 저장하고, 저장된 데이터에 대하여 각 Broker들에 대한 우선순위를 결정하는 테이블을 작성한다. 사용자로부터 Query를 입력받는 User Interface는 Broker의 Ranking Table을 참조하여 다수의 Query 수행을 여러 서버로 분산처리하게 함으로써 성능에 대한 신뢰성을 향상 시킬 수 있는 Load Balancing System을 제안한다.할 때 가장 효과적인 라우팅 프로토콜이라고 할 수 있다.iRNA 상의 의존관계를 분석할 수 있었다.수안보 등 지역에서 나타난다 이러한 이상대 주변에는 대개 온천이 발달되어 있었거나 새로 개발되어 있는 곳이다. 온천에 이용하고 있는 시추공의 자료는 배제하였으나 온천이응으로 직접적으로 영향을 받지 않은 시추공의 자료는 사용하였다 이러한 온천 주변 지역이라 하더라도 실제는 온천의 pumping 으로 인한 대류현상으로 주변 일대의 온도를 올려놓았기 때문에 비교적 높은 지열류량 값을 보인다. 한편 한반도 남동부 일대는 이번 추가된 자료에 의해 새로운 지열류량 분포 변화가 나타났다 강원 북부 오색온천지역 부근에서 높은 지열류량 분포를 보이며 또한 우리나라 대단층 중의 하나인 양산단층과 같은 방향으로 발달한 밀양단층, 모량단층, 동래단층 등 주변부로 NNE-SSW 방향의 지열류량 이상대가 발달한다. 이것으로 볼 때 지열류량은 지질구조와 무관하지 않음을 파악할 수 있다. 특히 이러한 단층대 주변은 지열수의 순환이 깊은 심도까지 가능하므로 이러한 대류현상으로 지표부근까지 높은 지온 전달이 되어 나타나는 것으로 판단된다.의 안정된 방사성표지효율을 보였다. $^{99m}Tc$-transferrin을 이용한 감염영상을 성공적으로 얻을 수 있었으며, $^{67}Ga$-citrate 영상과 비교하여 더 빠른 시간 안에 우수한 영상을 얻을 수 있었다. 그러므로 $^{99m}Tc$-transierrin이 감염 병소의 영상진단에 사용될 수 있을 것으로 기대된다.리를 정량화 하였다. 특히 선조체에서의 도파민 유리에 의한 수용체 결합능의 감소는 흡연에 의한 혈중 니코틴의 축적 농도와 양의 상관관계를 보였다(rho=0.9, p=0.04). 결론: $[^{11}C]raclopride$ PET을 이용하여 비흡연 정

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Recommendation of Best Empirical Route Based on Classification of Large Trajectory Data (대용량 경로데이터 분류에 기반한 경험적 최선 경로 추천)

  • Lee, Kye Hyung;Jo, Yung Hoon;Lee, Tea Ho;Park, Heemin
    • KIISE Transactions on Computing Practices
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    • v.21 no.2
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    • pp.101-108
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    • 2015
  • This paper presents the implementation of a system that recommends empirical best routes based on classification of large trajectory data. As many location-based services are used, we expect the amount of location and trajectory data to become big data. Then, we believe we can extract the best empirical routes from the large trajectory repositories. Large trajectory data is clustered into similar route groups using Hadoop MapReduce framework. Clustered route groups are stored and managed by a DBMS, and thus it supports rapid response to the end-users' request. We aim to find the best routes based on collected real data, not the ideal shortest path on maps. We have implemented 1) an Android application that collects trajectories from users, 2) Apache Hadoop MapReduce program that can cluster large trajectory data, 3) a service application to query start-destination from a web server and to display the recommended routes on mobile phones. We validated our approach using real data we collected for five days and have compared the results with commercial navigation systems. Experimental results show that the empirical best route is better than routes recommended by commercial navigation systems.

Practical Investigation for Internet Airborne Video Map Focused on Vector Shaped Objects (벡터형 공간객체 중심의 인터넷 원격 동영상 지도 서비스에 대한 실증적 고찰)

  • Um, Jung-Sup;Lee, Bo-Mi
    • Journal of the Korean Association of Geographic Information Studies
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    • v.6 no.2
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    • pp.46-64
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    • 2003
  • The vector shaped object is generally very long (hundreds or thousands of kilometers) and very narrow (10-100 meters). Image mapping techniques and tools for these objects should be totally different from the traditional area-based targets. Acknowledging these unique characteristics of the vector shaped object, a motion picture mapping system has been developed by combining internet GIS technology with airborne video. In particular, integration between airborne video and digital maps took advantage of each component, and enabled the landscape structure to be visualized, interacted with and deployed all on the Web. The motion picture maps provided a completely new means for disseminating information for area-wide landscape in a visual and interactive manner to the general public while digital map with location information revealed successfully the major parameters that influence an area-wide spatial structure in the study area. The remote video approach breaks down the usual concept of image mapping in a conventional cartography. As a result, the research findings have established the new concept of 'internet airborne video mapping for vector shaped object', proposed as an initial aim of this paper. It would playa crucial role in improving the quality of public information service if the mapping system is operationally introduced into the Government since the highly user-friendly moving picture provides a completely new means for disseminating spatia) information for vector shaped object.

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The Antecedents of Need for Self-Presentation and the Effect on Digital Item Purchase Intention in an Online Community (온라인 커뮤니티에서 자기표현욕구의 영향요인과 디지털 아이템 구매의도에 미치는 효과)

  • Koh, Joon;Shin, Seon-Jin;Kim, Hee-Woong
    • Asia pacific journal of information systems
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    • v.18 no.1
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    • pp.117-144
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    • 2008
  • Lots of virtual communities and online businesses presently derive their primary sources of revenues through advertising, but nevertheless are plagued with marginal profitability though they might possess a significant user base. In the light of the need for an efficacious business model, there have been recent insights of an online community in particular reaping profits through an innovative and lucrative revenue generation method that earns by selling digital items. There have been some obvious evidences (e.g., Cyworld, SecondLife, Habo Hotel, etc.) that online communities can be profitable through their unique business model of selling digital items. However, there is lack of understanding about the motivation of purchasing digital items. This study tries to identify the main motivators of digital item purchases based on social/individual identity theory and self-presentation theory. "Digital items", otherwise known as "virtual assets", may include online avatars, accessories for the avatars, decorative ornaments like furniture, digital wallpapers, skins, background music and virtual weapons used for Internet games. These digital items are employed by users for representation and articulation in the online space, especially to create and enhance their online profiles in web pages and games. Prices for digital items typically range from a few cents to a few dollars each. Based on the theoretical framework like social identity theory and self-presentation theory, we developed the research model and proposed seven hypotheses. An analysis of 225 members of Cyworld found that digital item purchase intention in virtual world is affected by both members' need for self-presentation and need for affiliation. We also found that the need for self-presentation is significantly increased by innovativeness of members, community group norm, and community involvement. We concluded that the need for self-presentation could be a key variable for profitable business model in online community service industry. However, neither individual self-efficacy nor the need for affiliation significantly influenced the need for self-presentation which triggers purchase intention of digital items. In term of the theoretical and practical contribution, this study can be a pioneering empirical research that investigates the purchase intention of digital items based on social identity theory and self-presentation theory in the online context. Also, the findings of our study are valuable and practical for practitioners in the market who wish to adopt or improve the business model of selling digital items in an online community. From the findings, it can be seen that innovativeness of users, community group norm, and community involvement are three significant factors that influence need for self-presentation of users which ultimately leads to their intentions to buy digital items. These findings put forth that virtual community providers and online businesses selling digital items should prioritize their efforts and focus on these three factors if they want to increase the sales of these digital items and generate greater revenues. This study provides important implications for academic researchers and practitioners to understand why the community members pay money for their digital items in virtual world and how the practitioners can increase the sales of digital items in an online community. A couple of limitations of the study and future research directions are also discussed.

State of Information Technology and Its Application in Agricultural Meteorology (농업기상활용 정보기술 현황)

  • Byong-Lyol Lee;Dong-Il Lee
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.6 no.2
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    • pp.118-126
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    • 2004
  • Grid is a new Information Technology (IT) concept of "super Internet" for high-performance computing: worldwide collections of high-end resources such as supercomputers, storage, advanced instruments and immerse environments. The Grid is expected to bring together geographically and organizationally dispersed computational resources, such as CPUs, storage systems, communication systems, real-time data sources and instruments, and human collaborators. The term "the Grid" was coined in the mid1990s to denote a proposed distributed computing infrastructure for advanced science and engineering. The term computational Grids refers to infrastructures aimed at allowing users to access and/or aggregate potentially large numbers of powerful and sophisticated resources. More formally, Grids are defined as infrastructure allowing flexible, secure, and coordinated resource sharing among dynamic collections of individuals, institutions and resources referred to as virtual Organizations. GRID is an emerging IT as a kind of next generation Internet technology which will fit very well with agrometeorological services in the future. I believe that it would contribute to the resource sharing in agrometeorology by providing super computing power, virtual storage, and efficient data exchanges, especially for developing countries that are suffering from the lack of resources for their agmet services at national level. Thus, the establishment of CAgM-GRID based on existing RADMINSII is proposed as a part of FWIS of WMO.part of FWIS of WMO.

CAgM, USDA and the National Drought Policy Commission Associated with WAMIS (농업기상웹서버관련 농업기상위원회, 농무성 및 한발정책위원회 현황)

  • Motha, Raymond P.
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.6 no.2
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    • pp.140-147
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    • 2004
  • Agrometeorological information is essential in many agricultural decisions if it reaches the user in a timely and appropriate manner. Agriculture is the backbone to local, regional, and global economic development. Thus, strengthening agrometeorological application to diverse agricultural sectors will benefit economic development. This paper discusses three distinct organizational minions that all share the same need for improved information technology. The World Meteorological Organization's (WMOs) Commission for Agricultural Meteorology (CAgM) has global responsibility for improved agrometeorological services of Members to aid agricultural production and to conserve natural resources. The United States Department of Agriculture, World Agricultural Outlook Board, publishes monthly World Agricultural Supply and Demand Estimates, considered to be a benchmark for both government and industry in production and trade decisions. The National Drought Policy Commission (NDPC), created by an act of the United States Congress, formulated a national drought policy based on preparedness rather than on crisis management. All three organizations recognize the need for IT applications in agricultural meteorology and have been active in implementing this technology. The development of information technology offers new means of dissemination of agrometeorological products. World Agrometeorological Information Service (WAMIS) has taken advantage of the global Internet application to offer WMO Members a dedicated web server to host agrometeorological bulletins and training modules.

A Reservation based Network Resource Provisioning Testbed Using the Integrated Resource Management System (통합자원관리시스템을 이용한 예약 기반의 네트워크 자원 할당 테스트베드 망)

  • Lim, Huhn-Kuk;Moon, Jeong-Hoon;Kong, Jong-Uk;Han, Jang-Soo;Cha, Young-Wook
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.36 no.12B
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    • pp.1450-1458
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    • 2011
  • The HPcN (Hybrid & high Performance Convergence Network) in research networks means environment which can provide both computing resource such as supercomputer, cluster and network resource to application researchers in the field of medical, bio, aerospace and e-science. The most representative research network in Korea, KREONET has been developing following technologies through the HERO (Hybrid Networking project for research oriented infrastructure) from 200S. First, we have constructed and deployed a control plane technology which can provide a connection oriented network dynamically. Second, the integrated resource management system technology has been developing for reservation and allocation of both computing and network resources, whenever users want to utilize them. In this paper, a testbed network is presented, which is possible to reserve and allocate network resource using the integrated resource management system. We reserve network resource through GNSI (Grid Network Service Interface) messages between GRS (Global Resource Scheduler) and NRM (Network Resource Manager) and allocate network resource through GUNI (Grid User Network Interface) messages between the NRM (network resource manager) and routers, based on reservation information provided from a user on the web portal. It is confirmed that GUNI interface messages are delivered from the NRM to each router at the starting of reservation time and traffic is transmitted through LSP allocated by the NRM.

A Study of Prevention Model the Spread of Phishing Attack for Protection the Medical Information (의료정보 보호를 위한 피싱공격 확산방지모델 연구)

  • Choi, Kyong-Ho;Chung, Kyung-Yong;Shin, Dong-Kun
    • Journal of Digital Convergence
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    • v.11 no.3
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    • pp.273-277
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    • 2013
  • Phishing attacks have been implemented in smarter, more advanced ways with the passage of time. Hackers use intelligent phishing attacks to take over computers and to penetrate internal networks in major organizations. So, in this paper, a model for a prevention of phishing attack spread is conceptual designed in order to protect internal users and sensitive or important information from sophisticated phishing attacks. Internal users simultaneously utilize both external web and organizational mail services. And hackers can take the both side equally as a vector. Thus, packets in each service must be monitored and stored to recognize threatening elements from both sides. The model designed in this paper extends the mail server based security structure used in conventional studies for the protection of Internet mail services accessed by intranet users. This model can build a list of phishing sites as the system checks e-mails compared to that of the method that directly intercepts accesses to phishing sites using a proxy server, so it represents no standby time for request and response processes.