• Title/Summary/Keyword: wear situation

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A Study on the Degree of Self-monitoring, Situation and the Appeal Type of Advertising Impact on Inner (자기-감시, 상황, 광고소구유형이 속옷 구매행동에 미치는 영향에 관한 연구)

  • 김미정;황선진
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.2
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    • pp.267-278
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    • 1998
  • The purpose of this study was to investigate the degree of self-monitoring (SM), the task situation and the appeal type of advertising impact on consumer behavior: in inner wear purchase. Information for the study was obtained with the use of experimental design. the experimental materials for the study were two-type inner wear advertisements (image appeal Ad/product appeal Ad). The subjects were 270, who were randomly sampled women undergraduate students in Korea, and main-test subjects (70 high SM subjects/69 low SM subjects) were assigned to the cells of 2 (self usage/gift-giving)x2 (quality appeal Ad/image appeal Ad). According to the 2x(2$\times$2) mixed factorial design, the level of SM score, the type of task situation score and the level of appeal type of advertising score were compared and tested by analysis of ANOVA. The results of experiment were as follows: 1. Experimental 1. the results showed the product preference on inner wear was the significant 3-way interaction effects among the degree of SM, the task situation, and the appeal type of advertising as well as the significant main effects of the appeal type of advertising. That is, the situation impact differs from the appeal type of advertising according to the degree of SM. 2. Experimental ll. the results showed the purchase intention on inner wear was the significant 2-way interaction effects between the appeal type of advertising and the task situation as well as the significant main effects of the appeal type of advertising and the task situation. That is, there is considerable difference in gift-giving situation rather than in self- usage situation according to the appeal type of advertising.

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The Actual Wearing and Purchase Conditions of Bicycle Wear focused on the Active Senior Women (액티브 시니어 여성의 자전거의류 착용 및 구매실태)

  • Jung, Hee-Kyeong;Lee, Jeong-Ran
    • Fashion & Textile Research Journal
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    • v.17 no.3
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    • pp.440-446
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    • 2015
  • This study identified active senior women's wearing and the purchase situation of bicycle wear to develop functional bicycle wear that can satisfy active senior consumers. The survey was conducted for women in their fifties and sixties who ride bicycles on a regular basis. A total of 119 questionnaires were used for data analysis excluding incompletely replied questionnaires. Data was analyzed by descriptive analysis, frequency analysis and cross analysis. The results are as follows. First, 50's individuals represented 60% of this survey who continuously rodebicycles for 5 years or more. The purpose of riding bicycle was exercise, leisure and club activities. Second, they wore bicycle wear while riding due to activity, functionality and safety. There is also a requirement to manufacture comfortable bicycle wear easy to put on and take off and for old people. Third, considering the purchase situation of bicycle wear, the respondents had difficulties buying bicycle wear due to price. It is necessary to have bicycle wear at a reasonable price. Fourth, the most necessary functionsforbicycle wear materials were ventilation and durability. A major function needed for future developmentwill bethermoregulation.

Effect of Chinese Consumers' Lifestyle on Pursuing Benefits and Purchase Intention for Athleisure Wear (중국 소비자의 라이프스타일이 애슬레저웨어 추구혜택과 구매의도에 미치는 영향)

  • Fenrong Zhang;Kyung Wha Oh
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.1
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    • pp.1-13
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    • 2023
  • This study examines the effects of Chinese consumers' lifestyles on pursuing the benefits and purchase intentions for athleisure wear. Chinese female consumers aged 20 to 40 in Shanghai and Chengdu, who have purchased athleisure wear were selected for a survey, and 510 questionnaires were collected. Data was analyzed using SPSS 26.0 software. Factor analysis, reliability verification, regression analysis, and discrete analysis were performed. As a result, Chinese consumers' lifestyles were classified into three categories: 'personality orientation', 'show-off orientation', and 'health orientation'. There were four benefits: 'situation pursuit', 'practicality pursuit', 'fashion style pursuit', and 'appearance pursuit' for athleisure wear. Among the lifestyle types of Chinese consumers, "individuality-oriented" showed a positive effect on "pursuit of practicality", "pursuit of situation", "pursuit of fashion style", and "pursuit of appearance" among the benefits of pursuing athleisure wear. Next, among lifestyle types, 'show-off orientation' showed a positive effect on 'individuality' and 'appearance pursuit'. Finally, among lifestyle types, 'health-oriented' showed a positive effect on 'pursuit of practicality' and 'pursuit of appearance'. On the other hand, Chinese consumers' lifestyle types of "show-off," "health-oriented," and "individuality-oriented" all exhibited a significant impact on their purchase intention for athleisure wear. According to age groups and location, there is no significant difference in terms of 'lifestyle', 'athleisure wear pursuit benefits' and 'purchase intention'. Compared married women and unmarried women, it was found that unmarried women value their health and leisure, while those with a lower their educational background, considered the lifestyle of "individuality-oriented" and "show-off-oriented", as well as "situation-pursuit", "practicality", and "fashion style pursuit".

The Current Situation of Mass Customization in Men′s Wear Industry (남성 정장류 생산업체 개별주문생산 실태)

  • 김혜수;이경화
    • Journal of the Korean Home Economics Association
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    • v.40 no.8
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    • pp.61-69
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    • 2002
  • The research of the current situation of made-to-measure production by ready-made men's suit companies was done by interviewing and surveying the made-to-measure specialists. It was apparent that most frequently purchased items in Mass Customization were jackets of formal dress. The results of the research on the current situation of Mass Customization by ready-made clothes companies were as follows. The Mass Customization accounted for 3∼10%. The advantages of Mass Customization were more acceptable sizes, designs and details while the initial reasons for it were unusual physical figures and designs. The posture of a customer during measuring turned out to be critical enough to influence fitness after production. The companies in the research were found out to have materials for Mass Customization in storage and the sizes and other data of fixed circle of customers who would want Mass Customization saved in computer in most of the cases.

Changes in Consumer Perception of One Mile-Wear and Home Wear: The Impact of Covid-19 Outbreak (원마일웨어와 홈웨어에 대한 소비자 인식 변화: 코로나19 발생의 영향)

  • Choi, Yeong-Hyeon;Lee, Kyu-Hye
    • Journal of Fashion Business
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    • v.25 no.2
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    • pp.110-126
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    • 2021
  • This study aims to explore consumers' perception regarding "one-mile wear" and "home wear" fashion, an emerging trend during the Coronavirus disease (COVID-19) pandemic, and to identify the changes in consumers' perception of this style before and after the pandemic. The data collection period was set as one year before and after the outbreak as of January 1, 2020, and blog posts with keywords "one-mile wear" and "home wear" were collected. Further, textual data crawled and refined using Python 3.7 libraries, and centralities were measured and visualized through NodeXL 1.0.1 and Ucinet 6. According to the results, first, consumers' perception regarding one-mile wear fashion was divided into the following eight categories: wearing situation, expected attribute, style, item, color, textile, shape, and target wearer. Second, before the pandemic, home wear was recognized as pajamas or indoor wear; after the pandemic, home wear was recognized as one-mile wear, outdoor wear, and daily wear. Moreover, keywords, such as "telecommuting", "social distancing", "untact", and "upper body", appeared after the pandemic. It was confirmed that consumers' perception of home wear was affected by the pandemic.

A Study on the Optimum Image Capture of Wear Particle for Condition Monitoring of Machine (기계의 상태 모니터링을 위한 최적의 마멸분 영상 획득 방법에 관한 연구)

  • Cho, Yon-Sang;Park, Heung-Sik
    • Tribology and Lubricants
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    • v.23 no.6
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    • pp.301-305
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    • 2007
  • The wear particle analysis has been known as very effective method to foreknow and decide a moving situation and a damage of machine parts by using the digital computer image processing. But it was not laid down and trusted to calculate shape parameters of wear particle and wear volume. In order to apply image processing method in the foreknowledge and decision of lubricated condition, it needs to verify the reliability of the calculated data by the image processing and to lay down the number of images and the amount of wear particle in one image. In this study, the lubricated friction experiment was carried out in order to establish the optimum image capture with the SM45C specimen under experiment condition. The wear particle data were calculated differently according to the number of image and the amount of wear particle in one image.

A Study on the Development of Pattern and Design for Pet Dog's Wear (애완견 의상의 패턴과 디자인 개발 연구)

  • Lee, Joo Eun
    • Fashion & Textile Research Journal
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    • v.14 no.5
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    • pp.846-852
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    • 2012
  • Pets (such as dogs) are considered as important as family members, this perspective is due to an aging population and the decreased size of the traditional nuclear family. The pet industry has been growing every year; subsequently, is useful to develop practical patterns and designs appropriate for the body structure and movement of pet dogs. However, studies to develop a new form of pet dog's wear patterns and designs are limited. This study develops a basic pattern that is easily used based on a pet dog's size, designs popular clothing items for pet dogs, and helps in the manufactures of pet dog's wear. The results are as follow: 1) Analyzed categories and popular items of pet dog's wear from the research of the prior studies and on-line pet dog shopping malls; three categories (everyday wear, street wear, and special wear) and six items (T-shirt, one-piece, coat, jumper, and dress, tuxedo). 2) Developed the basic bodice pattern and sleeve pattern after test-wearing and revising the experimental patterns referenced from prior studies. 3) Developed patterns and designs for six popular items based on situation and gender: one-piece (everyday wear), coat (street wear), wedding dress (special wear) for female dogs/T-shirt (everyday wear), hood jumper (street wear), tuxedo (special wear) for male dogs. 4) Developed the previous six items to illustrate the research results of the study.

Comprehensive Wear Study on Powder Metallurgical Steels for the Plastics Industry, Especially Injection Moulding Machines

  • Gornik, Christian;Perko, Jochen
    • Proceedings of the Korean Powder Metallurgy Institute Conference
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    • 2006.09a
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    • pp.399-400
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    • 2006
  • M390 microclean(R) of $B{\ddot{o}}hler$ Edelstahl is a powder metallurgical plastic mould steel with a high level of corrosion and wear resistance and therefore often used in the plastics processing industry. But as a consequence of rapidly advancing developments in the plastics processing industry the required level of wear resistance of tool steels in this field is constantly rising. For that reason a new PM tool steel with higher hardness values and an increased amount of primary carbides has been developed to improve the resistance against abrasive and adhesive wear. The wear resistance of both steels against adhesive situations for components of the plastification unit of injection moulding machines has been tested with a novel method. In case of processing polyolefins with an injection moulding machine it was found that there is adhesive wear between the check-ring and the flights of the screw tip of the non-return valve under certain circumstances. The temperature in that region was measured with an infrared temperature sensor. The existence of significant peaks of that signal was used as an indicator for an adhesive wear situation.

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A Cross-Cultural Research of Clothing Shopping Behavior among Koreans and Americans (한국과 미국 소비자의 의복행동에 관한 비교 조사)

  • Lim, Sook-Ja;Yang, Yoon;Lee, Seung-Hee;Ahn, Cheun-Soon;Lennon, Sharron J,
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.3_4
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    • pp.289-297
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    • 2003
  • The purpose of this study was to compare the concepts related to formal wear and casual wear, the expression image far formal wear and casual wear, the criteria for clothing selection, the most appropriate clothing for the specific situation, the price range, the kinds of accessories matched with clothing, the time for purchase, the patronage site, and the appropriate colors fur formal wear and casual wear. The total of 396 consumers, 20s' and 40s' female consumers in Korea and America were sampled in both countries. The sampling places were college campus, business district, department stores, and shopping mall in Seoul and Columbus, Ohio. Formal wear and casual wear were selected as survey items. The results showed that the consumers in both countries revealed emic and etic phenomena. Based on the results of this survey, the fundamental information and implications for clothing shopping behaviors in Korea and America can be provided.

A Study on Knit-Wear Design for the Complement of Middle-Aged Women's Figure (중년여성의 체형 결점 보완을 위한 니트웨어의 디자인 연구)

  • Beom, Seo-Hee;Lee, In-Sung
    • Journal of the Korean Society of Costume
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    • v.56 no.8 s.108
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    • pp.15-34
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    • 2006
  • Knit wear was industrialized, diversified, specialized and was made into high-class and it is including knitted cloth and small product for fashion as well as cardigan, sweater, and jacket etc. unlike past recognition only with underwear and inner wear. To consider elasticity to be the best strength of knit wear, middle-aged women that form change is serious are wearing knit wear as clothes for going out, and this may be regarded as clothes action to be conscious of form than vogue. Thus, in this study, this researcher tried to suggest solution scheme through the development of design of knit wear to supplement the form defect of middle-aged women. This researcher tried to develop the design of knit wear to supplement the form defect of middle-aged women, after examining the theoretical background of knit wear, the bodily and mental feature of middle-aged women. Internal and external knit wear brand that middle-aged women prefer as the scheme for solving the problematic form of middle-aged women with knit wear. As the result first, to see the present situation of inland production enterprise of knit wear, almost all the brand companies are concentrating energies on widening age class. Second, middle-aged women become far off from the form which is regarded ideal form in modern society. Third, result that this researcher examined the brand of knit wear of middle-aged women is as follows : MORADO, Cartknit, Escalier. And, in foreign knit wear brand, ST John, Missoni, ESCADA. Fourth, as the result that this researcher did work manufacture for the supplement of form defect of middle-aged women, it has practical and active side, and off-time has high-class and elegant refined beauty.