• Archives of design research
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• v.15 no.4
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• pp.327-336
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• 2002

This paper is intended to help cool-skin-colored people to choose suitable clothing colors confidently and look well-dressed and to make positive self-images. A pseudo-experimental method has made it possible to analyze the visual evaluations of clothing color images for cool-skin-colored people and obtain the following results. 1. Reddish colors of vivid tone for doffing give positive images and those of dull and dark tone, negative ones. 2. Yellowish colors of vivid and bright tone for doffing show positive images and those of dull and dark tone, negative ones. Cool yellow of light tone proves to contribute to a well-looking image. 3. Warm green of vivid and deep tone, and cool green of vivid tone for clothing present positive images. 4. Warm blue of vivid and deep tone, and cool blue of vivid and bright lone make positive images. Either blue with dull tone gives a negative image. 5. Purple colors whose tone is vivid, deep and light contribute to positive images, and those of dull tone, negative ones.

• Korean Journal of Human Ecology
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• v.14 no.4
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• pp.631-643
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• 2005

The purpose of this research is to compare, according to tone variation of a red jacket, the preference of female college students from Korea and the U.S. for coloration in the traditional Korean dress. The results of the research can be summarized as follows: As to a vivid skirt according to tone variation of red jacket, students of both countries showed the different view in the preference for coloration of vivid red skirt and vivid. dark red jacket, and vivid orange skirt and dull red jacket, and vivid yellow skirt and light dull red jacket, and vivid violet skirt and dull red jacket. As to the light skirt according to tone variation of red jacket, student of both countries showed the different view in the preference for coloration of light red skirt and light red jacket, and light orange skirt and light red jacket. As to the dull skirt according to tone variation of red jacket, student of both countries showed the different view in the preference for coloration of dull red skirt and vivid light dull dark red jacket, and dull yellow skirt and light dull red jacket, and dull yellow skirt and light dull red jacket, and dull green skirt and dull red jacket, and dull violet skirt and vivid light dull dark red jacket. As to the dark skirt according to tone variation of red jacket, student of both countries showed the different view in the preference for coloration of dark red skirt and dull dark red jacket, and dark orange skirt and vivid light dull red jacket, and dark yellow skirt and dull red jacket. As to the neutral skirt according to tone variation of red jacket, student of both countries showed the different view in the preference for coloration of white skirt and vivid red jacket, and dark gray skirt and light red jacket.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.3_4
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• pp.443-453
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• 2002

The purpose of this research was to compare the evaluation of tone on tone coloration of traditional Korean dress by Korean and American women college students. The respondents were asked to evaluate 48 stimuli of the traditional Korean skirt and jacket with different tone of color. The evaluation of Korean and American students admit of various interpretation, and it can'be said that they were caused by their different cultural bacgrounds. The results of reseach can be summerized as follows. As to the red colors, Korean students evaluated vivid skirt and light or dark jacket, light skirt and vivid or dull, dark jacket, dull skirt and light jacket as harmonized. But American students judged light skirt and dull and light jacket as not harmonized. As to the yellow colors, both Korean and American students had common opinions that light skirt and dull jacket are well harmonized. Korean students thought vivid skirt and dull jacket, light skirt and dull, dark jacket, dull skirt and dark jacket are well harmonized. American students thought light skirt and vivid, light, dull jacket dull skirt and light jacket are well harmonnized. As to the green colors, Korean students evaluated vivid skirt and dull, dark jacket, light skirt and vivid, dull, dark jacket are well harmonized. But American students evaluated vivid skirt and light jacket, light skirt and dark jacket, dark skirt and vivid or light jacket are not harmonized. Among 48 stimuli of tone on tone coloration, Korean students evaluated 18 set and American students judged 30 set as harmonized.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.5 s.164
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• pp.801-812
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• 2007

In this research, 128 stimuli of same-color coloration of lipstick and clothing were evaluated to the degree of harmony in the coordination of makeup and clothing color depending on the combination of eyeshadow color, lipstick color, lipstick tone, clothing style, and clothing tone. As to the brown eyeshadow, vivid lipstick and vivid, dull clothing, dull lipstick and light, dull, dark clothing, dark lipstick and dull, dark clothing among the combinations of red lipstick and clothing, vivid lipstick and vivid, light, dark clothing, dull lipstick and light, dull, dark clothing, dark lipstick and dark, clothing among the combinations of orange lipstick and clothing were evaluated as harmonious coloration regardless of the clothing style. As to the violet eyeshadow, vivid lipstick and vivid clothing, dull lipstick and light, dark clothing, dark lipstick and dull, dark clothing among the combinations of red lipstick and clothing, vivid lipstick and vivid, dull clothing, dull lipstick and vivid, light, dull clothing, dark lipstick and vivid, dull, dark clothing among the purple lipstick and clothing were evaluated as harmonious coloration regardless of the clothing style. Thus, the degree of harmony cannot only be different according to the clothing style even in the same coloration, but also the same clothing style can be perceived to be different degree of harmony depending on how the color and tone of clothing and lipstick are coordinate.

• Journal of the Korean Home Economics Association
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• v.43 no.5 s.207
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• pp.107-115
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• 2005

The purpose of this research was to compare the harmony of tone on tone coloration according to transformation of color area-ratio in traditional Korean dress. The respondents were asked to evaluate 36 stimuli of the traditional Korean skirt and jacket with different color tone. The subjects were 83 female undergraduate students. The results are as follows. For red colors, combinations of vivid/dull, vivid/dark, and light/dark made a difference in the harmony of coloration according to the transformation of color area-ratio. For yellow colors, combinations of vivid/dark, light/dull, and light/dark made a difference in the harmony of coloration according to the transformation of color area-ratio. For green colors, combinations of vivid/dull, vivid/dark, light/dull, and light/dark made a difference in the harmony of coloration according to the transformation of color area-ratio.

• The Research Journal of the Costume Culture
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• v.13 no.5 s.58
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• pp.804-818
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• 2005

The purpose of this study is to investigate the effect of tone-on-tone coloration on the visual images of traditional Korean dress. The materials in the experiment developed for this study were made up of various stimuli and the response scales for each stimulus. The stimuli were 48 color pictures with various combination of colors, in which the tones of jackets and skirts were manipulated by computer drawing. 24 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate each image. The subjects were 576 female students in Jinju City. This experiment was based on the $3{\times}4{\times}4$ factorial designs: color (red, yellow and green), jacket tone (vivid, light, dull and dark) and skirt tone (vivid, light, dull and dark). The results of the study can be summarized as follows; Impression factor of the stimuli consisted of the 5 different dimensions - youthfullness and activity, attractiveness, gracefullness, visibility, and tenderness. The colors and the tone of jackets and skirts used in this experiment influenced 5 impression dimension by interaction of two valuables or working independently. Yellow and green with vivid or light tone had an effect on the formation of youth and activity image, and dark-light combination had an effect on the formation of attractiveness image. In case of green color, light tone of a jacket and vivid or dull tone of a skirt affected gracefulness, while yellow has no impact on visibility image regardless of skirt tone. Red and yellow with vivid or light tone were a factor to decide tenderness.

• Journal of the Korean Society of Costume
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• v.54 no.8
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• pp.15-26
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• 2004

The purpose of this research was to compare the preference of tone on tone coloration of traditional Korean dress by Korean and American women college students. The respondents were asked to evaluate 48 stimuli of the traditional Korean skirt and jacket with different tone of color. It could be supposed that the different evaluation were caused by their different cultural backgrounds. The results of research can be summarized as follows. As to the red colors, Korean students preferred vivid and light tone coloration, and disliked dull and dark tone coloration, the same tone coloration. but American students preferred usually the same tone coloration and preferred coloration of 4 tone skirts and vivid jacket, dull and dark tone coloration. As to the yellow colors, Korean students preferred dull and dark tone coloration and disliked the same tone coloration. American students preferred vivid and light tone coloration and disliked dull tone coloration as dull jacket and skirt. As to the green colors, Korean students preferred dull and dark tone coloration and disliked the same tone coloration. American students preferred dull and dark tone coloration and preferred the same tone coloration.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.2
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• pp.266-279
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• 2010

This research investigates the influence of color as an important factor of the visual image created by clothes. First, the factor analysis of the adjectives describing the images of clothes shows that the images of clothes are classified into 4 factors that include attraction, brightness, femininity, and the figure type (of which the attraction factor and brightness factor were found to be important dimensions). Second, as for the images of feminine style clothes colors, violet appears more refined and attractive than other colors in all 3 tones. Red appears as a brilliant and glowing image in a vivid tone. Yellow in a vivid tone and pale tone, and red in deep tone appear as a warm image, while blue appears as a cold image in all 3 tones. Blue and violet appear as a tall and slim image in all 3 tones. As for the images of mannish style clothes colors, yellow in vivid tone, violet in pale tone and red in deep tone appear as the most refined and attractive image, while green in all the tones appears as a rustic and unattractive image. Red in vivid tone, yellow in pale tone and violet in deep tone appear as a very brilliant and glowing image. Red in pale tone and deep tone appear as a warm and feminine image. Third, yellow in all the tones is evaluated to be attractive in the mannish style in the comparison of the image of feminine and mannish style clothes color, while blue in a pale tone in feminine style and in deep tone in mannish style earned high points. Red and violet did not show any significant differences between the two styles.

• Journal of the Korea Fashion and Costume Design Association
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• v.8 no.2
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• pp.1-16
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• 2006

The purpose of this study was to find out the various impressions that tone-on-tone coloration of shirts and ties gives. This experiment was based on the $2{\times}4{\times}4{\times}2$ factorial design: colors(red and blue), shirt tones(vivid, light, dull, and dark); tie tones(vivid, light, dull, and dark) and perceivers' gender(male and female). The materials in the experiment developed for this study were composed of 32 upper body photographs which were color printed and 27 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate the impression. We unified those colors of shirts and neckties, and then made shirt and necktie tone different. The subjects of this research were 192 male and 192 female college students in Gyeongnam province including Jinju City The data was analyzed by using SPSS program. Analyzing methods were one-way ANOVA and LSD test. The items of the adjectives were classified into 5 impression dimensions - potency, activity, attractiveness, visibility and tenderness. All the image by the match of shirt and tie could be possible to make various images by the color, the shirt tone and the tie tone. Blue was given more effective potent image, vivid or light tone shirt in blue was the active image. As shirt and tie had different tone, regarded as the attractive image. Vivid tone tie was evaluated the visible image, light tone shirt is the tend image.

• Journal of the Korea Fashion and Costume Design Association
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• v.7 no.3
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• pp.17-26
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• 2005

In this research, in order to find out the effect of the area ratio in the harmonic sense assessment of the coloration of Korean clothes, the coloration of a Korean jacket and a skirt was compounded with a similar coloration and a contrast coloration. The respondents were asked to evaluate 16 stimuli of the traditional Korean skirt and jacket with the coloration of the Korean jacket/ skirt, the skirt/ Korean jacket was separately compounded to be 4 tones such as vivid, light, dull, dark. The subjects were 44 female undergraduate students. The results of each can be summerized as follows. As to similar coloration, the korean yellow jacket and red skirt, Korean students feel vivid and dull tone was harmonious, and American students feel vivid, light, and dark tone were harmonious coloration. In inversed case, red korean jacket and yellow skirt, both countries' students recognized that the vivid tone was harmonious. Korean students gave higher points to korean traditional dress in similar coloration such as yellow korean jacket which was small area and red skirt which was large area coloration than inversed color area ratio which red korean jacket and yellow skirt. As to contrast coloration, the korean green jacket and red skirt, Korean students feel vivid tone was harmonious, and American students feel vivid, dark tone were harmonious coloration. In inversed case, red korean jacket and green skirt were recognized that any tone was not harmonious for both countries' students. Both countries of student showed the culture gap. Compared with American students, Korean students were familiar with korean dress's traditional coloration, as a result familiar coloration was recognized harmonious coloration.