• 한국조경학회지
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• 제20권4호
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• pp.54-75
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• 1993

The purpose of this thesis is to suggest objective basic data for the super graphics in the urban landscape through the quantitative visual quality analysis. For this, the image structure of super graphics have been measured mainly by questionnaries and semantic differential scle method and analyzed by the method of factor analysis, means and multiple regression. Degree of visual preference have been measured mainly by questionnaries and likert attitude scale method and finaly these data have been analyzed by using the stepwise method. The data were collected by presenting 12 super graphics photographs-4 each sample pictures from the 3 each selected districts representing typical urban landscape style(central business district, shopping district, apartment complex). Observer groups were categorized as professionals, students, the others. Result of this thesis can be summarized as fallows: 1. From all 12(3${\times}$4) sample super graphics, the value of each semantic differential scale among the observer groups were presented significant group difference. But no significant difference of the S.D. scale value were observed among central business district, shopping district and apartment complex super graphics. 2. For all experimental points, 4 types of factor have been observed. Factors covering the image of super graphics were found to be the evaluation, the intimacy, the potentiality and the tidiness. 3. Main factors of the super graphics image and factors indicating the group variations yielded high significance between areas. 4. The harmony with surrounding environment, the proper selection of super graphics subject yielded high values for all groups. Especially, the good color sense with building was the most important variable determining the degree of visual preference. 5. The urban C.B.D. super graphics obtained 5∼12 ranks of regional visual preference and the shopping district super graphics obtained 2∼11 ranks, and apartment complex super graphics obtained 1∼7 ranks.

• 한국콘텐츠학회논문지
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• 제19권6호
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• pp.105-113
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• 2019

본 연구는 유명 인기 캐릭터를 대상으로 한 시선추적실험을 통해 피험자의 시지각 집중도를 분석하여, 캐릭터에서 어떤 부분을 부각시키는 것이 소비자들의 관심과 호기심을 유도하는데 효과적인가를 알아보았다. 연구결과, 캐릭터의 몸보다 얼굴에 더욱 주목하였으며, 그 외 바지, 티, 신발, 수염과 같은 보조요소에도 다소 주목하는 것을 확인하였다. 이러한 결과는 캐릭터에 대한 피험자들의 시선이 자주 그리고 오래 머무는 요소가 명확하게 다름을 의미한다. 그러므로 디자이너들은 캐릭터 구성요소별 시지각 집중도의 차이를 캐릭터에 대한 사용자의 관심과 감정이입, 몰입과 같은 감성적 만족감을 느낄 수 있는 차별화 요소로 인지하고 캐릭터 디자인을 개발할 때 적극적으로 반영해야 할 것이다. 또한 각각의 보조요소의 시지각 집중도에 차이가 있었는데, 그 영향요인 또한 개인의 특성에 기인한 것인지, 아니면 또 다른 영향요인이 발현된 것인지에 대한 세심한 연구가 이루어진다면, 캐릭터 디자인의 보다 폭넓은 연구가 될 것이다.

• 한국의상디자인학회지
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• 제23권2호
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• pp.105-114
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• 2021

This study aims to evaluate the differences in visual images due to the variations in the silhouette and jacket type of men's suits. Six samples were used for this study: 3 examples had variations in the silhouette while 2 variations were in the jacket type. They were evaluated using a 7-point rating scale and a survey was conducted among 80 fashion students. The data was analyzed by Factor Analysis, ANOVA, Scheffé Test, and the MCA method. This study's results are as follows: 1) According to Factor Analysis, the components of visual evaluation by the silhouette and the jacket type of men's suit were classified into: attractiveness, masculinity, practicality, and naturalness. Among these factors, attractiveness and masculinity were evaluated to be the most important factors. 2) Men's suits with a single-breasted jacket had a simple and practical images in fitted and boxy silhouettes. Double-breasted jacket suits showed sexy, refined, and chic images in the fitted and slim silhouettes, and expressed an adult, profound, and conservative images in the boxy and fitted silhouettes. 3) The silhouette and the jacket type of men's suit interacted with masculinity and the practicality. Fitted and slim silhouette suits had different images that looked adult, profound, and conservative depending on the jacket type, but the boxy silhouette suit did not show the same effect. 4) According to the MCA on the attractiveness and the naturalness, the jacket type affected the visual image of men's suit more than the silhouette. Double-breasted jacket suits had more sexy, refined, and chic image than the single-breasted jacket suits. Men's suits with a single-breasted jacket had a more comfortable and natural image than those with a double breasted jacket.

• 한국의류산업학회지
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• 제13권2호
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• pp.215-225
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• 2011

The purpose of this study is to identify the differences in persuasive effectiveness of visual merchandising according to merchandise class. For the experiment, 8 stimuli brands were selected. A total of 360 questionnaires were obtained from college students. The results were as follows. First, VM cognition were divided into 3 factors by confirmatory factor analysis: coordination, attractiveness, and function. Second, coordination and function had a positive effect on brand attitude. Third, brand attitude had a positive impact on brand loyalty. Fourth, it was revealed that merchandise class had a moderating role in the influence of VM cognition on brand attitude. This study has a meaning in that the theoretical extension of previous studies on VM was executed and demonstrated the moderating role of merchandise class when brand attitude was formed by VM cognition.

• Journal of Information Display
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• 제13권3호
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• pp.101-106
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• 2012

This study was conducted to enhance the cubic effect by representing an image with a sense of three-dimensional (3D) depth, using chromostereopsis, among the characteristics of human visual perception. An algorithm that enhances the cubic effect, based on the theory that the cubic effect of the chromostereoptic effect and the chromostereoptic reversal effect depends on the lightness of the background, classifies the layers of the 3D image input into the foreground, middle, and background layers according to the depth of the image input. It suits the characteristics of human visual perception because it controls the color factor that was adaptively detected through experiments on each layer; and it can achieve an enhanced cubic effect that is suitable for the characteristics of the image input.

• 한국조경학회지
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• 제25권2호
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• pp.31-42
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• 1997

Visibility has been used for Visual Impact Assessment and Buildingheight Control. The purpose of this study is to elaborate visibility analysis technique in GIS, and to design a visual information system baed on this technique for diverse application. The results of this study are as follows : 1) By classifying visibility analysis techniques into two groups, Each one's merits and demerits were investigated. Practically GIS visibility analysis by DTM model using contour map and investigating it by means of site-observation can be the most effective method. 2) A visibility analysis techniquwe for V.I.A. and B.H.C. was presented by studying GIS visibility analysis by means of DTM model using contour map. There were 5 problems. 3) Adequate analysis techniques were presented according to the landscape factor-road, ship-route, port, mountain, etc. 4) Viewing distance from road and ship-route in visual corridor, landma가 visibility and distance, the angle of incidence and invisible region's depth are helpful for land scape management or land use planning.

• 한국의류학회지
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• 제23권5호
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• pp.635-644
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• 1999

The purpose of this study is to investigate the visual sensibilities of brassiere design. Brassieres were divided into three types according to connection of a cup and a strap. In each type Lace was used where the part of the cup divided by lines which were constructed such as a mold horizontal a vertical a mixed and an oblique design. As a result 39 brassieres were obtained. The experiment has been done for the 39 brassieres with 17 semantic differential bi-polar scales. The subjects were 60 female students majoring in clothing and textiles, The data was analyzed using the statistical SPSS package. The major findings of this research were as follows. 1. As a results of the factor analysis, 3 factors(Attractiveness Appearance. Cuteness) were found to be constructing factors for brassiere image. 2. There were significant differences in the visual evaluation of brassiere design especially in the change of lace. 3. As a result of the regression analysis the images affecting preferences were pretty fascinating natural appropriate sexy and clean.

• 감성과학
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• 제14권3호
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• pp.385-394
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• 2011

본 연구의 목적은 20대 표준체형 여성을 대상으로 하여, 소재에 따른 플레어 스커트의 실제착의와 가상착의에 따른 시각적 이미지를 비교 분석하고, 시각적 이미지와 역학적 특성간의 상관관계를 분석하는 데에 있다. 본 연구는 드레이프 특성이 확연히 다른 5종류의 소재를 사용하였다. 실험에 사용되어진 플레어 스커트의 실제착의와 가상착의의 이미지는 사진으로 제공되었으며, 피설문자는 20대의 의류학 전공의 여성이었다. 자료의 분석은 SPSS Ver.12.0 프로그램을 사용하여 통계 처리하였으며, 연구 문제별로 요인분석, 일원변량분석(One way ANOVA), T 검정(t-test), 던컨테스트(Duncan test)를 실시하였다. 시각적 이미지에 대한 요인분석 결과 '드레이프성', '매력성', '신체 보정성', '부피감', '활동성' 의 총 5 가지 요인이 분석되었다. 시각적 이미지중 '부피감'의 경우 G, 무게, 두께와 같은 역학적 특성들과 밀접한 상관관계를 나타냈으며, 3차원 의복 시뮬레이션과 실제착의간의 시각적 이미지는 소재에 따라 유의한 차이점을 나타냈는데, 실크나 폴리에스터 소재와 면, 린넨, 양모소재간 이미지 차이는 소재의 무게와 두께에 따라 영향을 많이 받는 것으로 나타났다.

• 한국ITS학회 논문지
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• 제11권6호
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• pp.155-163
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• 2012

현재 고속도로 도로표지의 글자 세로규격은 22~60cm로서 다양한 크기로 규정되어 있으나 글자 크기에 대한 산정근거를 찾을 수가 없고 운전자가 도로표지 정보를 정확하게 판독할 수 있는지 확인할 수가 없다. 운전면허시험에서 운전자가 갖추어야 할 시력은 0.5이상으로서 도로표지 글자크기도 운전자 최소시력인 0.5를 기준으로 설계되어져야 한다. 따라서, 최소시력 0.5의 운전자가 현행 도로표지 글자를 아무 문제없이 판독할 수 있는 지 검토가 필요하고 도로표지 글자크기를 결정할 수 있는 방법론 연구가 필요하다. 본 연구는 도로표지 글자 크기를 결정하는 방법론에 관한 연구로서 운전자 시각(시력), 제한속도, 행동판단시간, 편도차로수를 고려하여 시나리오를 설정하고 각 시나리오별 도로표지 글자크기를 결정하여 제시하였다. 고속도로 4차로 및 6차로 고속도로에서 행동판단시간 2.0초와 2.5초를 기준으로 시력 0.5인 운전자가 도로표지 글자를 효율적으로 판독하기 위해서는 글자크기 47 ~ 89cm 정도가 필요한 것으로 분석되었다. 고속도로 도로표지의 기존 글자크기는 운전자 최소시력을 기준으로 볼 때 작아서 판독하기가 어려운 것으로 분석되었다. 본 연구에서 개발된 방법론은 운전자 시력을 고려함으로써 도로표지 설계시 인적요인을 고려하였다는 점과 도로표지 글자 크기산정에 대한 근거를 제시하였다는데 그 의의가 있다.

• 한국실내디자인학회논문집
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• 제19권6호
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• pp.197-205
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• 2010

For the spatial experience of spectators visiting a museum, the route search of trying to follow the spatial structure or production of exhibition and the information search of trying to see are accomplished at the same time. In such process, the spectator's reaction of visual perception produces the result of emotional reaction and action exchanged between human and space by going through the recognition and perception on the target of environment factor. For the spatial experience of a spectator, the reaction of visual perception which interacts according to the exhibit and exhibition environment within space according to viewing purpose, interest and concern of spectator comes out as visual activity which is an activity to understand the spatial information shown as various activities according to spatial structure and unfolding characteristics of the display. The purpose of this study is to identify The Correlation of Spectator Movement Created According to Structural Form of Exhibition Area Based on Interaction between Exhibition Area Structure and Spectator to utilize as basic material while designing museum exhibition using isovist field which is a quantitative analysis tool of spectator's visual behavior and spatial structure at each exhibition area.