• Title/Summary/Keyword: visitor behavior

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Analysis of the User Behavior and Recognition in Mudeungsan National Park (무등산국립공원 탐방객 이용행태 및 인식분석)

  • Kim, Sa-Rang;Park, Seok-Gon
    • Korean Journal of Environment and Ecology
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    • v.33 no.6
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    • pp.734-747
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    • 2019
  • This study surveyed the visitors to the Seoseokdae Peak of the Mudeungsan National Park, to analyze the factors that affected user behavior, perception of the National Park, and satisfaction with the visit and establish the strategy for the management of the Mudeungsan National Park. The analysis result showed that Gwangju residents (78.1%) accounted for the majority of the visitors to the Seoseokdae Peak and that the Mudeungsan National Park showed the attributes of both mountain type and suburb type. Most visitors (91.2%) perceived that columnar joints, including the Seoseokdae Peak, possessed the largest resource value in the Mudeungsan National Park, and the visitors showed concern over the potential damage to vegetation in the Seoseokdae Peak as the result of the overcrowded visitors. Over half of the visitors showed a positive response to the measures like partially restricted access or detour of mountain path to preserve and restore the Seoseokdae Peak. The total visitors and the regional visitors (residents of Gwangju, Damyang, and Hwasun), indicated that the facility management aimed at facilitating visitor experience affected the most on the satisfaction with park management. Moreover, the regional visitors answered that the visit management to control disorder and overcrowding would increase satisfaction. The result of the importance-satisfaction analysis showed a difference between the total visitors and the regional visitors in needed improvements as the total visitors believed that "amenities and information facilities" should be improved while the regional visitors believed that the focus should be on the "prevention of illegal and disorderly behaviors" and the "amenities and information facilities."

Grandparenting Style and Consumption Behavior of Elderly Consumers for Grandchildren (한국 노인의 조부모역할 유형과 손자녀를 위한 소비행동)

  • Hong, Seung Woo;Choi, Hye Kyong
    • 한국노년학
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    • v.32 no.4
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    • pp.1163-1180
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    • 2012
  • The main purpose of this study is to figure out the spending tendency of elderly consumers for their grandchildren. To this end, a detailed survey was carried out for two months from October 1 to November 30, 2011. The respondents consist of 461 elderly consumers over 60s who have grandchildren in elementary grades. Among the gathered data, relevant information was sorted out, coded, and then turned into statistical figures through SPSS 18.0 program. The outcome of this research is explained in the following three respects. First of all, based upon factor and cluster analysis, the role of grandparents has been divided into three categories, which are a babysitter, a friend and a visitor. Depending on their role, the surveyed elderly have been split into three groups-'Friend Group', 'Formal Visitor Group', 'Attached Group'. Second, to give you an overview of the consumption trend of the three groups, this study has reviewed the expenditure items, spending amount and consumption patterns, and made a list of products and services they purchased for the past one year for their grandchildren. Third, given the probability of wealth transfer to the next generation, there is a compelling need to figure out the purchase pattern of financial products. The elderly have been categorized into those with bank deposits only and those with a mixture of bank deposits and other financial products (insurance, fund, stocks, gold, dollar etc.).

A Study on the Types and Characteristics of Visitors' Behavior in a Science Museum - Focused on the Mutual Influence of Family Visitors - (과학관 관람행태의 유형과 특성에 관한 연구 - 가족 관람객 상호작용을 중심으로 -)

  • Park, Ga-Young;Jung, Sung-Wook
    • Korean Institute of Interior Design Journal
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    • v.20 no.6
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    • pp.262-271
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    • 2011
  • The purpose of this study was to classify types of family visitors' behaviors more concretely, which could be useful in planning of exhibition spaces in a science museum, with given priority to their behaviors according to interaction between them, and to understand characteristics of the behaviors. With this view, the scope of this study was restricted to subjects, who were family visitors of Gwacheon National Science Museum, consisting of parents and their one elementary school child per family unit. For understanding their behaviors, itinerary tracking and observation method of behavior were conducted. Moreover, for understanding substantial types and characteristics of family visitors' behaviors, multivariate analysis was applied. Accordingly, the results of the study are as follows. First, as a result of factor analysis, two main factors were derived. In other words, they were 'Durability of viewing' as the first and 'Interactivity between family members' as the second, which were shown valid in classification of the types of their behaviors. Second, according to the factors derived, the types of their behaviors were classified into in-depth cooperative viewing, selective independent viewing, interest concentration child-led viewing and consideration parent-led viewing. They were shown valid in topological localization and classification, as a result of analysis of the main factors. Third, in view of common characteristics of the types, it is judged that active orientation prior to regular viewing could encourage visitors coming to the museum for the first time to feel more friendly to unfamiliar exhibition environments, during the initial seek time, and to reduce visual supersaturation. Fourth, it is judged that distributed arrangement of exhibits, which result in continuous standby, could avoid confused visitor circulation by the estimated time required for viewing.

Managerial Implication of Trails in the Teabaeksan National Park Derived from the Analysis of Visitors Behaviors Using Automatic Visitor Counter Data (탐방객 자동 계수기 데이터를 활용한 태백산국립공원 탐방로 탐방 행태 분석 및 관리 방안 제언)

  • Sung, Chan Yong;Cho, Woo;Kim, Jong-Sub
    • Korean Journal of Environment and Ecology
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    • v.34 no.5
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    • pp.446-453
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    • 2020
  • This study built a model to predict the daily number of visitors to 18 trails in the Taebaeksan National Park using the auto-counter system data to analyze the factors affecting the daily number of visitors to each trail and classified the trails by visitors' behaviors. Results of the multiple regression models with the daily number of visitors of the 18 trails indicated that the events, such as the National Foundation Day celebration of Snow Festival, affected the number of visitors of all of the 18 trails and were the most critical factor that determined the daily number of visitors to the Taebaeksan National Park. The long-holidays of three days or longer and other national holidays also affected the daily number of visitors to the trails. Precipitation had a negative impact on the number of visitors of trails where the intention of most visitors was for sightseeing or camping instead of hiking, whereas had no significant impacts on the number of visitors of trails where many visitors intended for hiking. It indicated that visitors who intended for hiking went ahead hiking even if the weather was poor. The effects of temperature had a positive effect on the number of visitors who intended for hiking but a negative effect on the number of visitor to the trails near Danggol Plaza where the Snow Festival was held in each winter, suggesting that the impact of the Snow Festival was the deterministic factor for trail management. Results of K-mean clustering showed that the 18 trails of the Taekbaeksan National Park could be classified into three types: those affected by the Snow Festival (type 1), those that have sightseeing points and so were visited mostly by non-hikers (type 2), and those visited mostly by hikers (type 3). Since visitor behaviors and illegal actions differ according to the trail type, this study's results can be used to prepare a trail management plan based on the trail characteristics.

Exploring the Temporal Relationship Between Traffic Information Web/Mobile Application Access and Actual Traffic Volume on Expressways (웹/모바일-어플리케이션 접속 지표와 TCS 교통량의 상관관계 연구)

  • RYU, Ingon;LEE, Jaeyoung;CHOI, Keechoo;KIM, Junghwa;AHN, Soonwook
    • Journal of Korean Society of Transportation
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    • v.34 no.1
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    • pp.1-14
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    • 2016
  • In the recent years, the internet has become accessible without limitation of time and location to anyone with smartphones. It resulted in more convenient travel information access both on the pre-trip and en-route phase. The main objective of this study is to conduct a stationary test for traffic information web/mobile application access indexes from TCS (Toll Collection System); and analyzing the relationship between the web/mobile application access indexes and actual traffic volume on expressways, in order to analyze searching behavior of expressway related travel information. The key findings of this study are as follows: first, the results of ADF-test and PP-test confirm that the web/mobile application access indexes by time periods satisfy stationary conditions even without log or differential transformation. Second, the Pearson correlation test showed that there is a strong and positive correlation between the web/mobile application access indexes and expressway entry and exit traffic volume. In contrast, truck entry traffic volume from TCS has no significant correlation with the web/mobile application access indexes. Third, the time gap relationship between time-series variables (i.e., concurrent, leading and lagging) was analyzed by cross-correlation tests. The results indicated that the mobile application access leads web access, and the number of mobile application execution is concurrent with all web access indexes. Lastly, there was no web/mobile application access indexes leading expressway entry traffic volumes on expressways, and the highest correlation was observed between webpage view/visitor/new visitor/repeat visitor/application execution counts and expressway entry volume with a lag of one hour. It is expected that specific individual travel behavior can be predicted such as route conversion time and ratio if the data are subdivided by time periods and areas and utilizing traffic information users' location.

A Study on Purchasing Agricultural Products of Re-visitors In Traditional Market Using Double Hurdle Model (더블허들 모형을 이용한 전통시장 재방문객의 농산물 구입결정 요인에 관한 연구)

  • Yi, Hyangmi
    • Journal of Korean Society of Rural Planning
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    • v.21 no.2
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    • pp.137-147
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    • 2015
  • In this study, consumers who have experience of visiting Jeongsun Arirang Market has been selected as samples to understand the characteristics of agricultural products purchase. For this, double hurdle model was used in order to resolve sample selection problem and obtain consistent estimator. The key points are the following. First, as the age increases(up to 59.8 years), chances of purchasing the products at traditional market increase as income increases. Second, when the residence area is outside of Gangwon-province, the purchase amount of the products increased compared to those from visitors within the Gangwon province. Also, visitors who use public transportations purchase less products compared to those who use their own car. Third, probability of agricultural products increase as the visitors consider positive effect the product purchase leads to the local farmers. Fourth, if the visitors consider the quality of the agricultural products, probability of purchasing agricultural product at the site increases. However, if the visitors consider the freshness of the agricultural products, the purchase amount rather drops. Fifth, the probability of purchase increases as visitors consider the brand of traditional market.

The Analysis of Visitor′s Behavior in Sobaeksan National Park (소백산 국립공원의 이용객 행태분석)

  • 김용근
    • Korean Journal of Environment and Ecology
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    • v.6 no.2
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    • pp.218-228
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    • 1993
  • Visitors to Sobaekson National Park were surveyed from August 6 to 9 and from October 16 to 18. During this time. 773 visitors were contacted. Of those individuals, 61.7% were males. 40.8% of respondents reported that they had gone beyond high school. and almost one-half (46.9% ) had gone as far as college. 52.8% were 20 years of age. Over one-half (55.8% ) of the survey respondents were making their first trip to Sobaeksan National Park. The largest percentage of respondents were reported that they visited Sobaeksan Nat'l Park for enjoying natural landscape. In group type, 62% were traveling with their asociates or friends. In activity characteristics. 62.9% were day-time visitors, and 37.8% mentioned carrying in their own food. The majority of visitors perceived that landscape interpretation boards were useful to understand Sobaeksan Nat'1 Park. Most respondents were not likely to intervene to stop other visitors' depreciative behavior.

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Housing Activities in Contemporary Indonesian Dwellings (인도네시아 현대주거의 거주행위에 관한 연구)

  • Putra, Gierlang Bhakti;Ju, Seo Ryeung;Soedarsono, Woerjantari
    • Journal of the Korean housing association
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    • v.27 no.6
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    • pp.65-75
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    • 2016
  • Activities in the dwelling are inseparable from housing design. Spatial features often result from patterns of activities that take place within the dwelling. Activities are further elaborated to affect house plans, furniture, arrangement, and equipment. However, discrepancies still exist between housing design and behavior, where housing design often fails to accommodate activities and behavioral dimensions within the family and the dwelling. This paper addresses the relationship between dwelling activities and housing design by means of a qualitative study that aims to understand the needs of the Indonesian dwelling through activity analysis. To do so, the research adopts a methodology that involves collecting data from measurements of the house, house plan analysis, and photographs, in addition to in-depth semi-structured interviews with families. Taking Bandung as a case study, 9 houses and families were selected as respondents that share similar family life-cycles, number of family members, and building size. The findings from the study suggest that spacious and open plans are preferred by the family, while maintaining family privacy. Guest areas are used to host formal guests and to restrict visitor access in the house. Service areas such as kitchens and laundry areas are the core areas for household activities for cooking, laundry, and drying. To meet social activities such as community gathering, open plan design is necessary to allow flexibility of furniture reconfiguration to accommodate extra guests.

Behavioral Analysis of Revisiting Tourism for Chung Nam Dae Sightseeing Site (청남대 관광객의 재방문 행태에 관한 연구)

  • Rhee, Hyun-Jae
    • The Journal of the Korea Contents Association
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    • v.13 no.3
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    • pp.370-380
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    • 2013
  • The research is basically designed to reveal a revisiting behavior for Chung Nam Dae which is inherently characterized sightseeing site. Distributional lag model is tentatively employed to analyze economic factors such as entrance fee and a different level of income. Empirical findings investigate that the revisiting behavior that is associated with a long run effect is more closely connected to the level of national income, but not the level of incomes in Chung Cheong region and Chung Buk province as well. As far as revisiting intention concerns, the entrance fee tends to affect to it by a shorter distributional lag, but the level of income affects to it by way of a pretty much longer distributional lags. To this end, perceived value for Chung Nam Dae should be exposed in order to induce a re-visitor. Such a goal could be attainable by taking care of its system for entrance fee, expanding facilities, re-branding, service improvement, and developing useful programs. Also, setting up an inter-connected networking system with a sightseeing site around is highly recommended.

Tourists' Circulations and Behaviors in Dark Tourism Site (Focused on Seodaemun Prison History Hall) (다크투어리즘 관광자의 관람동선 및 관람행태(서대문형무소 역사관을 대상으로))

  • Triana, Lolitasari Ade;Yun, Hee Jeong
    • The Journal of the Korea Contents Association
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    • v.16 no.9
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    • pp.198-210
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    • 2016
  • The purpose of this study is to analyze the tourists' circulations and behaviors at one of the representative dark tourism sites in Seoul, named Seodaemun Prison History Hall. This study conducts direct observation and behaviour tracking or follow-up survey based on traffic circulation and visitors' Muse-Ethogram extracted from the previous studies. The result of tourists' actual circulations shows that main tourists' flows of study areas consist of 3 approaches; suggested, unstructured and directed approaches. And tourists' behaviors such as moving(M), stop looking(SL), and reading(RE) reveal with the highest frequency. This study finds the 'expressing feeling(EXP)' as a new visitor' behavior in dark tourism site. The highest frequency of visitors' movement patterns is stop looking-reading-move(SL-RE-M). The results of this study could be used as a planning and design guidelines of dark tourism related to exhibition circulation, visitors' behaviors and development of exhibition content.