• 한국실내디자인학회논문집
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• 제3호
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• pp.33-37
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• 1994

Increasing interest and providing educational experience for the public have long been a major ARt Museum goal. This interest raises the question of how visitors respond to museum exhibits. Much researches have been done which indicate the newer and more interactive exhibits are indeed more didactic and enjoyable than conventional exhibits. This study examined the effectiveness of art exhibits which display information about the creative process of developing a work art along with the final work of art to test if they results in more viewer interest and greater appreciation of the final work of art than those which display only the final work of art. In the early part of the 1991 spring, a counterblancing AB/BA quasi-experiment was carried out in the Jhnson Museum of Art, Cornell University. Methods used to collect and measure visitory interest and appreciation were unobtrusive observation and survey questionnaire. As the indirect measurement of visitor interest, attracting power and holding power were measured by unobstrusive observation of visitor time spent, while the direct measurement of visitor interest and appreciation, visitor's interest, understanding , and degree of favorableness were measured by survey questinnaire. Data analysis reached conclusion that the process approach fine art exhibit designs significantly resulted in more viewer interest and greater appreciation of art work than the conventional fine art exhibit design.

• 한국지구과학회지
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• 제25권3호
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• pp.142-151
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• 2004

This study was designed to determine whether visitor behavior at science museums differs across various exhibit styles and between Family and Non Family groups. Eight exhibits in the natural history sections of the national science museum located in Daejeon were identified to have distinctive characteristics and styles. At each selected exhibit, visitor behavior was observed for an hour. An average of eighty people stopped by each exhibit. Descriptive analyses of visitors behaviors showed that: 1) families spent more time than non-family visitors; 2) families paid more attention to exhibits, for instance, they talked and commented about the exhibits; 3) exhibit characteristics related to holding power and attention span; 4) families more frequently visited exhibits related to school curriculum rather than ones that looked attractive, fun or novel. Visitors did not play with sensory simulation types of exhibits as much as expected. This implicates that exhibit style does not guarantee long visitors holding time and attracting power. Non-significant results are explained in terms of environmental and exhibit-related factors. Several potential factors including visitor factors, setting factors, and exhibit factors are discussed and explored with topics proposed for future study.

• 한국산림과학회지
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• 제99권4호
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• pp.573-579
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• 2010

본 연구는 국립공원 탐방수요와 경제변수인 산업생산지수와 소비자물가지수 간의 관계를 분석하였다. 인과 관계검정 결과 산업생산지수와 소비자물가지수는 국립공원 탐방수요에 영향을 미치는 것으로 나타났다. 또한 충격반응분석 결과 산업생산지수와 소비자물가지수가 단기적으로 큰 반응을 보이기 시작하여 장기적으로 파급효과를 미치는 것으로 나타났다. 그리고 분산분해분석 결과 국립공원 탐방수요는 자체변수에 가장 영향을 많이 받는 것으로 나타났다. 이상의 연구 결과 경제변수는 휴양의 수요를 예측하고 정책을 수립하는데 유용하게 활용될 수 있을 것으로 판단된다.

• 한국조경학회지
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• 제21권3호
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• pp.51-64
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• 1993

Meeting the rapidly increasing demand for natural outdoor recreation, Korea Forestry Administration established 26 places of $\ulcorner$Natural Recreation Forest$\lrcorner$ zones. By 2000 year, 100 zones were planned to cover the entire country. But there was no accurate information about demand of $\ulcorner$Natural Recreation Forest$\lrcorner$. Therefore, this study was carried out to forecast the quantitive demand of $\ulcorner$Natural Recreation Forest$\lrcorner$. To forecast the 'demand of 2001 year, forecasting unit was determined to $\ulcorner$Visitor. Day$\lrcorner$, and three quantifing methods were applied. The results of demand by each forecating method were as follows: 1) Questionnaire survey method for willingness to participate was 16,651,000(visitor. day). 2) application of similiar situation threshold method was 14,540,000(visitor. day). 3) Demand partition method by secondary data was 10,775,000(visitor, day). Comprised of these results. The scope estimate of $\ulcorner$Natural Recreation Forest$\lrcorner$ demand was proposed as 8,110,000(Minimum) - 27,088,000(Miximum). The point estimate of demand which were proposed as strategic guidelines was 16,651,000(visitor. day). These results implied that recently announced 111 predetermined $\ulcorner$Natural Recreation Forest$\lrcorner$ zones supposed to be overcrowded meeting the forcasted demand level of 2001 year.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2004년도 춘계학술발표대회 논문집
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• pp.127-130
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• 2004

In order to verify the validity of the exhibition moethod in a science museum, this study undertakes a visitor follow-up survey, and clarifies the influence an exhibition method affect visitor's behavior, and its feature. The tracking research performed the visitor follow-up survey to family company children. The characteristic of the visitor's behavior by the exhibition method; Use frequency becomes low in order of 'Experience type' 'Participation type' 'Fixed type'. Experience type has tendencies, such as repetitive and continuing use, and use time was long. Otherwise use time of Fixed type was short. As a result, although the use frequency of Hands-on is high and its use time is longer than Hands-off, it turns out that is influenced according to factors, such as the exhibition method, presentation and the contents of exhibition.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2005년도 춘계학술발표대회 논문집
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• pp.168-171
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• 2005

A movement of visitor is a practical means that provides a spatial arrangement of exhibits and validity to that principle. Thus, an exhibition of a museum cannot be completed by an intrinsic value of exhibition itself. Rather, the meaning and value of exhibition can be genuinely evaluated by a visitor's experience and reactions. Therefore, focusing on an correlation between exhibits' spatial configuration and a behavior in a museum, this thesis will establish effective indicators of analysis and their validity in predicting a frequency of visitor's visit depending on the structural form of exhibition space.

• 한국환경생태학회:학술대회논문집
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• 한국환경생태학회 2003년도 정기총회 및 학술논문 발표회
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• pp.68-70
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• 2003

• 대한토목학회논문집
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• 제32권3D호
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• pp.275-281
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• 2012

본 연구는 동기와 방문의 관련성을 해안형과 도심형으로 장소 유형을 분류하여 부산지역 특정 장소를 방문하는 방문객을 대상으로 조사하여 그들 사이의 관계를 조사하고자 하는 것이다. 방문객들은 방문지를 선택하는 데 있어 다양한 목적과 동기를 가지고 참여하게 되며 일반적으로, 방문 동기는 방문객들의 방문 행동을 이해하거나 방문지 선택과정에 중요한 개념으로 받아들여지고 있다. 방문객들이 왜 특정 장소를 선택하여 방문하는지를 이해하는 것은 방문 대상지의 정책 수립이나 마케팅에도 강력한 도구 역할을 하기 때문에 연구의 필요성이 제기된다. 따라서 본 연구에서는 직접 설문을 통하여 이러한 동기와 방문의 관련성을 부산지역 특정 장소를 방문하는 방문객을 대상으로 조사하여 그들 사이의 관계를 조사하였다. 장소의 방문 동기별 방문의 관련성을 방문객을 대상으로 조사하여 관계를 직접적으로 조사 분석함으로써, 만족도 수준에 영향을 줄 수 있는 특정한 속성 및 서비스의 집중과 대상지의 마케팅 계획수립의 방향을 제시하는 의미 있는 근거를 Ordinal Logit Model을 이용하여 제시하는데 그 목적이 있다.

• 한국환경생태학회지
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• 제22권3호
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• pp.325-331
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• 2008

본 연구는 북한산국립공원 도봉지역을 이용하는 탐방객들의 이용행태를 분석하고 현재 적용되고 있는 국립공원관리정책에 대한 탐방객 태도를 파악하여 북한산국립공원 탐방객 관리에 필요한 기초 정보의 제공을 목적으로 수행되었다. 이를 위해 응답자 직접기입 방식의 설문조사를 북한산국립공원 도봉지구 주 탐방로 입구에서 공원탐방을 마치고 귀가하는 239명의 탐방객들을 대상으로 실시하였다. 연구결과, 북한산국립공원의 탐방객 인구통계적 특성(연령, 소득, 직업군 등)과 탐방행태(방문목적, 동반자 유형 등)는 다른 국립공원에서의 조사결과와는 차이를 보였다. 응답자들의 전체적인 탐방 만족도 수준은 보통수준 이상의 대체적으로 만족하는 범위로 나타났다. 특히, 입장료 폐지조치에 의한 탐방객 증가와 이에 따른 등산로 훼손 문제 및 쓰레기 문제는 심각한 것으로 인식되고 있어 시급히 해결해야할 관리문제로 제기되었다.

• 보건행정학회지
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• 제12권4호
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• pp.18-33
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• 2002

This study was planned to investigate the difference in the choice of services between western and oriental medicine. Data were collected from 493 outpatients who visited the D hospital by structured questionnare. The results were as follows; The older aged groups, there were the more oriental medicine visitors, significantly Oriental medicine visitor had more experience to use the complementary food than western medicine visitor. In comparison of reason for service choice, the proportion of oriental medicine visitors was higher than western medicine visitor in considering of specialty of institution. In contrast, western medicine visitor had interest to 'newly-developed facility and equipment' and 'convenience and accessibility of service' as factor of service choice. In analysis of evaluation the service experiences, oriental medicine visitors evaluated the oriental medicine highly in 'therapeutic efficacy' and ' less side effect'. But western medicine visitor evaluated the western medicine highly in 'quick effect of therapy' and ' scientific apprach'. We concluded from result that there were difference in service choice behavior between western and oriental medicine visitor. We hope that these information will be applied to planning of consumer-oriented marketing strategy of hospital.