• Title/Summary/Keyword: video promotion

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A Review for the Factors Affecting the Effects of Health Promotion Programs (건강증진 프로그램 효과에 영향을 미치는 프로그램 관련 요소 분석 - 문헌고찰을 중심으로 -)

  • 장원기;정경래;김철웅
    • Health Policy and Management
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    • v.12 no.1
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    • pp.102-124
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    • 2002
  • To find out more efficient ways of implementing health promotion programs and to determine the factors affecting the results of various interventions, we reviewed 73 articles un the effectiveness of health promotion programs. These include the papers on the smoking, alcohol, drug abuse, nutrition(obesity) and stress management etc. Specific interventions evaluated in this review are education based on the lecture or video shows, health-related event activities, modifications of policy or the environment, health risk appraisal etc. By using KIHASA Line of Korea Institute of Health and Social Affairs, National Congress Library Database MEDLINE, we identified 201 articles published from 1980 to Jun. 1979 and finally selected 73 papers which contain the implementation process, and result of each program. The factors used in the analysis of the programs are (1) characteristics of participants (2) interventions evaluated (3) research design (4) length of programs and evacuation point (7) outcome indices (6) effect of program evaluated by each author. The study results did not prove positive effect of education based on lectures or video shows etc. Rather, it was suggested that lecture-based education has negative effect on the result. Event activity such as contest or health festivals has positive effect, and policy change or environmental change is closely related to the event activity. Also, the result shows that the overall effect of programs fur the students is less than that of the programs for the others. The programs conducted over, 1-year are mere likely to have positive outcomes than shorter ones. And, the outcomes of the programs with controlled research design such as experimental or quasi-experimental study tend to be evaluated inferiorly to those with non-experimental design.

A Study on the Development Direction and Cognition of Viral Video

  • Lee, Yong-Whan
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.7
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    • pp.65-73
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    • 2020
  • Viral video advertising is being used in the advertising and film industry for pre-promotion of certain products or pre-release films which has a lot of effect on investment. An analysis of viral video recognition is needed to predict future development directions. In response, the study conducted a survey on viral videos, focusing on college students in their 20s, who are the most exposed to advertisements and movies. Through this, the survey was conducted on recognition of viral videos, memorable viral videos, satisfaction level, message propagation method, positiveness of viral videos, expected future development, and desired viral video type. The survey showed that viral video recognition was 16.7% and the most memorable viral video; the "Let it Go" viral video from the movie "Frozen" was 69.1 %, according to the survey. The satisfaction level was not high at 31.2 %, and 73.5% of people sent messages to others after watching viral videos, which was very high. Negative opinions on viral videos were low at 13.7 %. 64.5% of the surveyors said the future of the viral videos would "develop" and 6.7% said would "not develop."

Analysis of Game Video Production in Streaming Media Environment (스트리밍 환경에서 게임 영상 제작 분석)

  • Lee, JianBo;Ryu, Seuc-Ho;Hyun, Seung-Hoon
    • Journal of Industrial Convergence
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    • v.20 no.5
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    • pp.69-76
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    • 2022
  • This paper summarizes the features and functions of game video on each platform through a study on streaming technology. Game videos have a high relationship with game content itself for the purpose of marketing and disseminating game play methods using games as the subject matter. The video length is short and it is easy to spread. The main types of game video content are game commentary, game strategy, funny, imitative, music video, and game information. As a game promotion video function, etc., it is used as a direct or indirect publicity for the game by the producer and the user for each reason. This article analyzed the production subject and production conditions of game videos, focusing on the production process. The production subject is divided into professional creators, non-professional creators, and general users. The motive for producing game videos is mainly to obtain economic benefits. The production process was extracted and presented through examples of game videos.

Study of the Art Healing Potential of Coloring and Drawing in Video Games for Mental Health

  • Guo Putian;Sunghoon Cho;Zhou Jiani
    • International Journal of Advanced Culture Technology
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    • v.12 no.3
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    • pp.182-193
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    • 2024
  • Academia and psychiatric practice have increasingly begun to recognize the positive relationship between art and mental health well-being. Coloring and drawing, in specific, are being highlighted as being particularly effective in improving mental wellness. Video games, despite having a negative reputation for promoting antisocial behavior and violence, are now being recognized as positive for mental health as they provide relaxation benefits that help users find inner tranquility. The following study experimented on the impact of video games that incorporate coloring and drawing games on improving mental health using 3 criteria: creative and artistic freedom; interactivity; and sense of immersion. The experiment focused on 1 coloring game (Chicory: A Colorful Tale) and 1 drawing game (Draw a Stickman: EPIC). The experiment found that coloring (Chicory) reduces loneliness, stress, anxiety, and softens the heart, while drawing (Stickman) increases focus, emotional control, adds excitement to life, and improves innovations. Further research into the specific benefits and challenges associated with this emerging form of digital art therapy is however recommended.

Developing Health Education Programs for Health Promotion: Development of a Training Guide on Prevention of Smoking and Excessive Drinking

  • Bae, Kyung-Hee;Nam, Jung-Ja
    • Korean Journal of Health Education and Promotion
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    • v.3 no.1
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    • pp.55-70
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    • 2001
  • Background: Alcohol and tobacco use are two major behavioral risk factors implicated in increased morbidity and mortality. Since both substances are widely used in Korea, a concerted effort is currently underway to reduce the use of tobacco and alcohol in Korea. Objectives: Efforts directed toward preparing health promotion planners and health educators from local health departments to organize and implement community-wide interventions to reduce the proportion of people smoking and reduce the average level of alcohol consumption in the community. Methods: Comprehensive multi-media health promotion materials were developed based on health behavior theories and strategies. The materials were developed to introduce a user-oriented developmental approach by making messages more persuasive and organizing content in a user-friendly manner. Health educators from all local health departments in the country were trained in the use of the materials, to enable them to develop community interventions to reduce smoking and drinking. Implications for Practitioners: The process followed in developing the health intervention materials is described in detail to assist practitioners who need to develop effective programs to reduce the use of tobacco and alcohol. Sections of the report explain health intervention theories, specific program activities to include in an intervention, development, organization, evaluation, choosing a target audience, choosing goals of an intervention, and methods of making program content vivid and persuasive.

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An Effect of the Mother-Child Attachment Promotion Program for the Child with Pervasive Developmental Disorder (전반적 발달장애 아동을 위한 모-아 애착 증진 프로그램의 효과)

  • Im, Suk-Bin
    • Journal of Korean Academy of Nursing
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    • v.30 no.5
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    • pp.1133-1144
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    • 2000
  • This study was conducted to evaluate the effects of the program for the autistic children which was designed to promote mother-child attachment. The subjects of this study were consisted of 11 pairs of mother and child( 7 for participant group:PG, 4 for non-participant group: NPG), who were diagnosed as Pervasive Developmental Disorder. The intervention was consisted with play activity centered mother-child interaction, educational activity for mothers, lecture, video-feedback, and supports. The main data were collected by video-taping and analyzed by Wilcoxon Rank Sign Test, and Content Analysis. The results obtained were as follows, 1. Before the program, there were no significant group differences on the children's and the mother's characteristics. After the program, total score on the attachment of PG was higher than that of NPG, but not significant. Only proximity-seeking behaviors and contact-maintaining behaviors were higher significantly(p<.05). Then the characteristics on contact- maintaining behaviors of PG were lasting longer and reciprocal than those of NPG. 2. After the program, the score on mother's nurturing behavior of PG was significantly more increased. The mother's behaviors to her child of PG became more child- centered, positively responsive, expressive supportively. But there were pretty big individual difference. It can be concluded that Mother-child Attachment Promotion Program is effective. Thus it can be recommended to be a early intervention model for autistic children.

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Classification of Phornographic Videos Using Audio Information (오디오 신호를 이용한 음란 동영상 판별)

  • Kim, Bong-Wan;Choi, Dae-Lim;Bang, Man-Won;Lee, Yong-Ju
    • Proceedings of the KSPS conference
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    • 2007.05a
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    • pp.207-210
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    • 2007
  • As the Internet is prevalent in our life, harmful contents have been increasing on the Internet, which has become a very serious problem. Among them, pornographic video is harmful as poison to our children. To prevent such an event, there are many filtering systems which are based on the keyword based methods or image based methods. The main purpose of this paper is to devise a system that classifies the pornographic videos based on the audio information. We use Mel-Cepstrum Modulation Energy (MCME) which is modulation energy calculated on the time trajectory of the Mel-Frequency cepstral coefficients (MFCC) and MFCC as the feature vector and Gaussian Mixture Model (GMM) as the classifier. With the experiments, the proposed system classified the 97.5% of pornographic data and 99.5% of non-pornographic data. We expect the proposed method can be used as a component of the more accurate classification system which uses video information and audio information simultaneously.

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The Type of Format and Content Expression of Fashion Film (패션필름의 형식과 내용표현의 유형)

  • Chang, Yewan Mariel;Suh, Seunghee
    • Journal of Fashion Business
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    • v.21 no.2
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    • pp.45-60
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    • 2017
  • This study analyzed the type of format and content expression of fashion films, from the perspective of promotion and advertisement. For the analysis, a reference research and case study were employed. Our results showed that the format type of fashion films are categorized as movie type; films that convey a story through lines and provide an interesting element as well as artistic value;, video clip films which consist of intriguing sections in a short-length film;, animation type; films that deliver a message through the virtualized world and a created character;, and music video fashion films that use the musical technique to convey how the story of fashion film is structured. The type of content expression of fashion films are divided into direct expression, which exposes the collection of clothes and accessories directly in fashion films;, metaphorical type; which visually delivers the brand image and product;, and the documentary type; that delivers the brand story and historical facts related to the brand. The study on the analysis of fashion films through type of format and content expression shows how fashion brands effectively and strongly promote their products, enhance their brand values, and increase an interest among the customers.

Effects of an Individual Breast-feeding Promotion Program for Married Immigrant Women (결혼이주여성을 위한 개별적 모유수유증진프로그램의 효과)

  • Park, Mi Kyoung;Moon, So-Hyun
    • Journal of Korean Academy of Nursing
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    • v.46 no.1
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    • pp.128-139
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    • 2016
  • Purpose: This study was designed to evaluate the effects of an individual breast-feeding promotion program to address breast-feeding knowledge, attitude, method and rate of practice for married immigrant women. Methods: A non-equivalent control group quasi-experimental design was used (experimental group=16, control group=17). The intervention consisted of 3 phases: (1) Within 2 hours of delivery - individual breast-feeding training through video/verbal/practical training education and demonstration (2) After 1~2 days - group training using video, model doll, and breast models (3) After 7 days - family visit, counseling, retraining and reinforcement training. The data were analyzed using non-parametric tests with the SPSS program. Results: Married immigrant women who participated in the individual breast-feeding program scored high in knowledge, attitude, method and rate of practice compared to the control group. Conclusion: The results indicate that the individual breast-feeding program is very effective in increasing breast-feeding knowledge, attitude, method and rate of practicing breast feeding for married immigrant women. So, nurses are encouraged to aggressively utilize individual breast-feeding programs to help married immigrant women, who are exposed to vulnerability due to various situations.

A Study on the Work Process of Creating AI SORA Videos (AI SORA 동영상 생성 제작의 작업 과정에 관한 고찰)

  • Cho, Hyun Kyung
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.5
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    • pp.827-832
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    • 2024
  • The AI program Sora is a video production model that can be used innovatively and is the starting point of a major paradigm shift in video planning and production in the future. In this paper, through consideration of the characteristics, application, and process of the AI video production program, the characteristics of the AI design video production method were understood, and the production algorithm was considered. The detailed consideration and characteristics of the work creation process for the video graphic AI video generation program that will be intensified every year were examined. Next, the method of generating a customized video with a text prompt and the process of innovative production results different from the previous production method were considered. In addition, the design direction through the generation of AI images was studied through the review of the strengths and weaknesses of the image details of the recently announced AI music video results. By considering the security of the AI generation video Sora and looking at the internal process of the actual AI process, it will be possible to present indicators for the future direction of AI video model production and education along with the direction of the design designer and education system. In the text and conclusion, we analyzed the strengths and weaknesses and future status of OpenAI Sora image, concluded how to apply the Sora model's capabilities, limitations, quality, and human creativity, and presented problems and alternatives through examples of the Sora model's capabilities and limitations to increase human creativity.