• 제목/요약/키워드: value attitude

검색결과 1,110건 처리시간 0.04초

농촌아동의 피부두겹두께 의한 비만도, 이에 따른 비만관련 KAP 비교 및 비만캠프 전략 (Determining Obesity Frequency of Rural Children by Skinfold Thickness, Analyzing Their KAP Related ti Obesity and Obesity Camp Strategy)

  • 박영숙;전혜자;송병국
    • 대한지역사회영양학회지
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    • 제5권3호
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    • pp.502-512
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    • 2000
  • A survey was conducted on 222 students in two elementary schools in rural areas, one was a rural small city and the other was in the countryside. By measuring their skin-foldness in 4 spots by caliper, the body fatness of 5 grades(BFGr) of the subjects was resulted as follows ; 28.0% of boys and 6.7% of girls were classified as obese the and 34.1% of boys and 31.1% of girls as overweight. Comparing by region, children in the small city seemed to be fatter than the ones in the countryside(21.7% vs. 17.2% as obesity). Comparing by gender, boys were fatter than girls(28.0% vs. 6.7% as obesity). When recategorizing body fatness from 5 grades(BFGr) into 3 groups(BFGp) as overweight group(obesity+overweight), normal and underweight group(underweight+severe-underweight), we observed no significant difference in childrens dietary habits and food intake frequencies by BFGp. Overweight and underweight groups enjoyed snacking before dinner more frequently than the normal group(42.1-59.3% vs. 31.5%). The subjects showed poor nutrition knowledge score with relatively high attitude score about weight control and dietary behavior score was a little lower than the attitude score. Nutrition education programs, like camps, should stress on childrens nutrition knowledge. BFGp related to obesity attitude positive, a very low level and the latter related to diet, exercise and fasting attitudes at positive levels. Therefore overweight children seemed to be motivated easily. Also the higher the in exercise-value score, the more increased was shown in exercise attitude at positive, very low level. Emphasizing exercise-value in camp programs might make childrens exercise attitude more positive. As strategies for a rural obesity camp program are being developed by obese and non-obese children. The camp would be held over summer vacation for 3 days(2 nights) at the participants expence not exceeding 50,000 won. Contents of the program cover nutrition knowledge, and exercise-value as well as cooking lessons, exercise practice, and self-esteem enhencement.

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간호대학생의 자기효능감, 진로태도성숙도, 대학생활만족도간의 관계 (Correlation among Self-Efficacy, Career Attitude Maturity, and Campus Life Satisfaction in Nursing College Students)

  • 이경임;정경순
    • 대한통합의학회지
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    • 제5권3호
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    • pp.91-99
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    • 2017
  • Purpose: The purpose of this study was to examine the relationship among self-efficacy, career attitude maturity, and campus life satisfaction in nursing college students. Method: A total of 277 students agreed to participate in this study from 1 May 2016 to 31 May 2016. Data analysis included t-test, ANOVA, Scheffe's test, and multiple regression using the SPSS/WIN 18.0 program. Results: The results of the analysis revealed a positive correlation between campus life satisfaction and career attitude maturity (r=.316, p=.001); between campus life satisfaction and self-efficacy (r=.256, p=.001); and between self-efficacy and career attitude maturity (r=.469, p=.001). Career attitude maturity had the highest R-squared value of 10% (${\beta}=.22$) for campus life satisfaction, while peer relationships had an R-squared value of 2% (${\beta}=-.18$), residence type of 2% (${\beta}=.14$), and self-efficacy of 1% (${\beta}=.14$), for a total R-squared value of 15%. Discussion: Given these results, individual counseling is recommended to improve campus life satisfaction by helping college students to acquire the skills to foster good interpersonal relationships, self-efficacy, and a positive view of their future vocation. Furthermore, it is essential for an educational environment to support students to ensure that after graduation they become fully-fledged members of society with a sense of pride in their profession.

중국 소비자 지각된 가치가 고궁박물관 문화 창의 제품의 제품 태도와 구매 의도에 미치는 영향 (The Effects of Consumer Perceived Value on the Attitude and Purchasing Intention of Cultural and Creative Products in the Palace Museum in China)

  • 장빈원;방기위;위영매;배기형
    • 한국콘텐츠학회논문지
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    • 제21권8호
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    • pp.123-136
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    • 2021
  • 본 연구의 목적은 고궁박물관 문화 창의 제품의 발전 측면에서 소비자 지각된 가치가 제품 태도와 소비자 구매 의도에 미치는 영향을 검증하여 연구결과를 기초로 제품의 측면에서 발전전략을 제공하는데 있다. 이를 위해 선행연구를 바탕으로 실증분석을 실시하였다. 설문 조사는 최근에 구매한 경험이 있는 소비자들을 대상으로 305개의 유효한 설문지를 수집하였으며 분석결과는 다음과 같다. 소비자의 지각된 가치 3가지 변수가 제품 태도에 모두 유의한 정(+)의 영향을 미치며, 지각된 문화교육 가치가 소비자의 구매의도에 유의한 영향을 미치지 않지만, 다른 변수들이 소비자의 구매 의도에 모두 유의한 정(+)의 영향을 미치는 것으로 나타났다. 또한, 소비자의 제품 태도가 구매 의도에 긍정적인 영향을 미치는 것으로 검증되었으며, 소비자의 지각된 가치 중의 지각된 기능 가치, 지각된 오락 가치와 구매 의도 사이에 제품 태도의 부분 매개 효과가 있는 것으로 나타났다. 연구결과에 따라 문화 창의 제품은 문화적 정체성을 유지하면서 유쾌함과 편안함을 최대한 끌어올리는 방법을 고려하여 합리적인 가격과 일상적으로 사용하는 기능적 가치도 풍부해야 한다. 또한 고궁 문화창의 제품에 담긴 문화 지식에 대해서는 해석과 설명을 제공할 필요가 있다.

책 읽어주기 가치 인식이 독서태도에 미치는 영향 - 어린이도서연구회 책 읽어주기 활동을 중심으로 - (The Effect of the Perception of the Value of 'Reading Aloud' on the Reading Attitude of Listeners: Focusing on the Reading Activities of the Korean Children's Book Association)

  • 박경희;이명규
    • 한국도서관정보학회지
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    • 제53권1호
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    • pp.1-29
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    • 2022
  • 이 연구는 책 읽어주기를 들은 경험이 있는 사람들의 책 읽어주기에 대한 가치 인식이 책 읽어주기 만족도와 독서태도 형성에 미치는 영향을 파악하여 이를 토대로 도서관 책 읽어주기 서비스의 시사점을 얻는데 목적이 있다. 이를 위하여 다양한 연령대의 439명을 대상으로 설문조사를 실시하였다. 그 결과는 다음과 같다. 첫째, 연령대별로 책 읽어주기에 대한 가치 인식과 만족도의 차이가 나타났고, 독서태도는 차이를 보이지 않았다. 둘째, 책 읽어주기 가치가 효능감, 사랑받는 느낌에 있다고 답한 응답자의 만족도가 긍정적으로 나타났고, 편안함에 있다고 답한 응답자의 만족도는 이에 비해 낮았다. 셋째, 만족도가 긍정적인 응답자일수록 독서태도가 긍정적으로 나타났다. 넷째, 부모가 어린이 책을 읽는 독서모임에 참여하고 있는 응답자는 신뢰관계형성에 대한 가치 인식이 높고, 책 읽어주기 경험이 많은 것으로 나타났고, 책 읽어주기 경험이 많을수록 독서태도의 행동적 측면에 영향을 받는 것으로 나타났다. 따라서 사서(교사)는 연령대별로 가치 인식 유형과 만족도를 고려한 프로그램을 기획하는 한편, 학부모대상 독서모임을 적극적으로 운영하여 독서태도 향상을 지원할 필요가 있다.

가치-태도-행동 모델을 적용한 호텔 AI 로봇서비스에 관한 연구 (A Study on hotel AI robot service built on the value-attitude-behavior(VAB) model)

  • 전혜진;이희승
    • 스마트미디어저널
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    • 제12권8호
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    • pp.60-68
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    • 2023
  • 코로나19 이후 호텔기업들은 경영환경 변화를 빠르게 겪고 있으며, 4차산업혁명의 영향으로 서비스 제공에 있어 빅데이터, 사물인터넷의 활용은 물론 인공지능(AI) 로봇서비스를 도입하는 등 차별화를 통해 경쟁 우위를 확보하기 위해 노력하고 있다. 본 연구는 AI 로봇서비스를 도입한 호텔을 이용한 경험이 있는 고객들을 대상으로 그들이 인식하는 로봇서비스 가치와 이용태도, 행동의도에 미치는 영향에 대해 분석해보았다. 연구결과 호텔에서 로봇서비스를 이용해본 고객들이 지각하는 로봇서비스의 가치는 크게 사회적, 경험적, 기능적 3가지 차원으로 구분되었으며 이들 모두 이용태도에 긍정적인 영향을 미치는 것으로 나타났고 사회적, 기능적, 경험적 가치의 순으로 이용태도에 긍정적 영향을 미치는 것으로 조사되었다. 이용태도 역시 행동의도에 긍정적인 영향을 미치는 것으로 분석되어 가치-태도-행동 모델과 일치하는 결론이 도출되었다. 이에 AI 로봇서비스의 다각화 된 서비스를 통해 호텔 용고객들의 만족도를 제고하는 호텔의 노력이 필요하다고 사료된다.

골프웨어 브랜드의 소비가치가 태도 및 구매행동에 미치는 영향 (The effect of consumption value of golf wear brands on attitude and purchasing behavior)

  • 신진호
    • 한국응용과학기술학회지
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    • 제40권4호
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    • pp.743-750
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    • 2023
  • 본 연구는 골프웨어 브랜드 전략의 기초자료를 제공하기 위해 골프웨어 브랜드의 소비가치가 태도 및 구매행동에 미치는 영향력을 검증하는데 목적이 있다. 따라서 대한민국 국민들 중 골프웨어를 구매했던 경험이 있는 사람들을 표본으로 선정했으며, 496부의 자료를 최종분석에 도입했다. 본 연구의 자료처리는 빈도분석과 탐색적 요인분석 및 내적일관성을 실시했다. 더불어 연구문제를 검증하기 위해 상관분석과 단순 및 다중회귀분석을 실시했으며, 모든 자료처리는 SPSS(ver. 21.0) 프로그램을 활용했다. 본 연구 결과, 첫 번째로 골프웨어 브랜드의 소비가치가 쾌락성, 심미성, 상징성 순으로 태도에 유의한 영향이 있는 것으로 나타났다. 둘째, 골프웨어 브랜드의 태도가 구매행동에 유의한 영향을 미치는 것으로 나타났다. 셋째, 골프웨어 브랜드의 소비가치가 쾌락성, 심미성, 상징성 순으로 구매행동에 유의한 영향이 있는 것으로 나타났다.

Effects of Price Attitude toward Apparel Products on Shopping Values and Consumption Behavior

  • Park, Eunhee;Lee, Sangjoo
    • 패션비즈니스
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    • 제16권6호
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    • pp.109-126
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    • 2012
  • The purpose of this study was to examine the effect of price-attitude toward apparel products on shopping values and consumption behavior. The study was carried out in Deagu and Kyungbook area. Applying the convenience sampling, total 326 questionnaire were collected from university students who were randomly selected as participants. This study used frequency, factor analysis, reliability analysis, regression analysis, and t-test for data analysis. The finding are as follows. Price-attitude toward apparel products was categorized into information leading, price dignity, price discount, list price orientation, quality value and using coupons. Shopping tendency factors were found as pursuit of pleasure, pursuit of sociality, and pursuit of economic feasibility. Consumption behavior factors were categorized into impulsive buying, ostentatious consumption, utilization of internet information, possession of material and brand trust. Price-attitude toward apparel products had a significant effect on shopping values and consumption behavior. University students seemed to consider the value of money to be very important as well as economic feasibility. They utilized information from the internet to buy products with good quality and showed high usage level of coupons. And, university students who buy at a least price tried to show dignity with expensive brand products and they consider those brands express self-confidence.

신체만족도와 심리적 특성이 외모향상태도에 미치는 영향 (The Influence of Body Satisfaction and Psychological Characteristics on Appearance Elevation Attitude)

  • 전경란;이명희
    • 한국의류학회지
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    • 제27권6호
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    • pp.643-653
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    • 2003
  • The purpose of this study was to investigate the relation of desire for aesthetic surgery and clothing attitude of female with their body satisfaction, need, and self-esteem. Subjects were 813 females of 10's to 40's living in Daejeon Metropolitan City and Gongju City, Chungchungnamdo. Results from this research revealed that the correlation of desire for aesthetic surgery with body satisfaction was negative so that female satisfying one's body shape didn't want to have aesthetic surgery. However, aesthetics and sexual attractiveness of clothing had positive correlations with body satisfaction. It was also shown that the need and self-esteem of female affected directly on the desire for aesthetic surgery and the pursuit of clothing aesthetics. Women with higher need for exhibition and dominance were not only concerned about the elevation of their appearance through their clothing but also recognized the value of modifying their appearance through aesthetic surgery. Women with higher self-esteem were interested in the elevation of their appearance through clothing, but the other hand, they showed negative attitude toward modifying their appearance via aesthetic surgery. This result revealed the fact that women with higher self-esteem had a tendency to keep the traditional sense of value and as a result, showed negative attitude toward the aesthetic surgery.

저가형 MEMS 센서를 이용한 움직이는 물체의 자세 추정 (Attitude Estimation of the Moving Bodies using the Low-Cost MEMS Sensor)

  • 허오철;최군호;박기헌
    • 반도체디스플레이기술학회지
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    • 제9권2호
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    • pp.41-47
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    • 2010
  • In this paper we suggest an improvement upon the previous method of estimating a body's attitude. This paper presents a method that overcomes the shortcomings of previous studies. Applying the method of separating the acceleration of gravity component from the accelerometer's output improves the performance of the attitude estimation and extends the scope. In order to apply the method of the attitude estimation in an actively moving body, a new acceleration value containing the acceleration of gravity is calculated. This paper also proposes the method which minimizes the estimation error in estimating the moving body's attitude which is changing rapidly. Finally, this paper suggests a method that detects the gyroscope's drift and compensates for this drift using accelerometer. Applying the method improves the performance of the attitude estimation.

The Influence of Consumption Values and Materialism/Voluntary Simplicity on Attitudes Toward Eco-Friendly Fashion Products -A Study of College Students in Seoul-

  • Jin, Hyun-Jeong
    • 패션비즈니스
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    • 제24권6호
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    • pp.109-119
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    • 2020
  • As interest in the environment increases, consumers increasingly choose to buy products with eco-friendly production processes. The purpose of this study was to determine the effect of consumption values and materialism/voluntary simplicity on the attitudes and purchase intentions toward eco-friendly fashion products. A survey of university students in Seoul was conducted and 203 questionnaires were analyzed using SPSS 23.0. The consumption values consisted of six factors: subjective value, novelty value, social value, brand value, practical value, and health/safety value. Materialism/voluntary simplicity was grouped into two factors of materialism pursuit and voluntary simplicity pursuit. Brand values were found to negatively affect attitudes toward eco-friendly fashion products. The more one pursued brand names, the more negative was one's attitude toward eco-friendly fashion products. Health/safety values had a positive effect on purchase intentions for eco-friendly fashion products and voluntary simplicity pursuit had a positive effect on both attitudes and purchase intentions. The materialist group had high subjective value, novelty value, social value, and brand value among the consumption values, and the voluntary simplicity-seeking group tended to pursue the value of health and safety. This study was meaningful in that it identified the characteristics of consumers showing favorable attitudes toward eco-friendly fashion products.