• Title/Summary/Keyword: user survey

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Usability Evaluation of Mobile Banking Applications in Digital Business as Emerging Economy

  • Hamid, Khalid;Iqbal, Muhammad Waseem;Muhammad, Hafiz Abdul Basit;Fuzail, Zubair;Ghafoor, Zahid Tabassum;Ahmad, Sana
    • International Journal of Computer Science & Network Security
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    • v.22 no.2
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    • pp.250-260
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    • 2022
  • Mobile Banking Applications (MBAPs) is one of the recent fads in mobile trading applications (Apps). MBAPs permit users to execute exchanges of money and many more whenever it might suit them; however, the primary issue for mobile banking Apps is usability. Hardly any investigation analyzes usability issues dependent on user's age, gender, exchanging accomplices, or experience. The purpose of this study is to determine the degree of usability issues, and experience of mobile banking users. The survey employs a quantitative method and performs user experiment on 240 participants with six different tasks on the application's interface. The post experiment survey is done with concerning participants. On the other hand, banking experts and Information Technology (IT) expert's group is also involved after the experiment. Expert's opinions about existing mobile banking Apps and suggestions for improving usability of MBAPs are collected through physical means (like questionnaire and interview) and online means like Google form. After that comparison of the opinions of users and experts about MBAPs is performed. The experimentation measures the tasks usability of various mobile banking apps with respect to its effectiveness, efficiency, trustfulness, learnability, memorability and satisfaction. The usability testing was led at different Universities and the outcomes acquired show that there are privacy and trust issues with their mobile banking apps. There is also a gap between users and experts which should be minimized by applying customized usability models, modes concept like other application software and also by adding complete features of banking in MBAPs. It will benefit mobile banking apps users, developers and usability engineers by providing user-friendly which are up to the mark of user's requirements.

The Effect of eWOM Information Characteristics and Brand Community Experience Value on Brand Trust, Conversion

  • HAN, Sang-Seol
    • The Journal of Industrial Distribution & Business
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    • v.13 no.4
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    • pp.35-49
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    • 2022
  • Purpose - According to the recently changing consumer smart environment and consumer decision-making process, this study investigates the structural relationship between electronic(online) WOM information characteristics and brand community experience value types on specific brand reliability and brand transformation. In particular, the characteristics of word of mouth information and the experience value of brand community users were divided into detailed fac tors and approached. Methodology - In order to proceed with this study, we review previous studies and setting hypotheses. The hypothesis was verified through a survey that was conducted for the consumers with online consumption activities in less than six months. With reference to previous studies, operational definition was made for the questionnaire design. In order to verify the hypothesis, 282 people were statistically analyzed through the survey This data were used for AMOS for confirm hypothesis established. Results - eWOM information characteristics were classified into usefulness, timeliness and un-bias, and online community experience values were classified into interaction, playfulness, and virtuality. In addition, it is to investigate the relationship between the brand reliability and user's experience value in brad community. The main results are as follows. The first result was that usefulness and un-bias, which are the eWOM information characteristics had a positive effect on forming brand reliability. However, the factor of timeliness did not affect brand reliability. Second, in terms of user experience value and brand reliability in the brand community. It was fo und that experience values such as interaction, playfulness, and vituality all had a positive influence on brand reliability. Third, it was found that brand reliability has a positive influence on the on-line conversion activity of users. Conclusions - Through this study, the field of online consumer behavior research is expanding, and this study suggested that careful management is necessary according to the type or characteristics of eWOM information. Additionally, it presents the importance of the user's empirical value in the brand community influencing brand attitude and reliability. In practice, the implementation of the marketing communication mix in digital marketing has recently been underway to enhance the conversion behavior of users. At this level, it also reveals the preceding factors that increase user conversion behavior.

A Study on User Satisfaction Research about Spacial Composition before and after Remodeling University Library Focused on C University Library (대학도서관 리모델링 전.후의 공간구성에 관한 이용자 만족도 조사 연구 - C대학교 중앙도서관을 중심으로 -)

  • Nam, Young-Joon;Moon, Jung-Hyun;Yi, Hyun-Jung
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.20 no.4
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    • pp.205-222
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    • 2009
  • University libraries are involved in college education and college education is also involved in university libraries. To the knowledge information society increases the competitive power of the university and the academic library which national competitive power strengthens further must be operated developmentally. Professors and students to support research and learning activities appropriate facilities and systems must be equipped with features and the role of university libraries will be fulfilled properly. In this study, we analyze changes in the configuration space, and accordingly remodel before and after the user satisfaction survey of spatial configuration on the users' satisfaction and the results are to analyze based on C University Library. As a result of this study, the library space was utilized to determine the importance of purpose in the future, these results increase the quality of library service or library user satisfaction survey. Study will be a good reference for researchers.

A study on the efficient sample design and the error in the statistical survey (統計調査에 있어서 效率的標本設計와 誤差에 관한 硏究)

  • 김종호;남궁평;박홍래;이계오;이상우;함종욱
    • The Korean Journal of Applied Statistics
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    • v.3 no.1
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    • pp.27-46
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    • 1990
  • In this paper, wer propose many problems by analyzing the various currently statistics, propose the basic principal for the more precise performance of sample survey, and at the same time propose the method(principal) for detecting and manipulationg the source of error. Finally, we are to improving the statistical reliability and increasing the user's convenience by standardizing the statistical reporting form.

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Survey & Analysis of Park and Ridership in Seoul (도시철도 환승주차장의 이용실태 조사분석)

  • 김경철;고주연
    • Proceedings of the KSR Conference
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    • 1999.05a
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    • pp.33-40
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    • 1999
  • Park and Ride(P&R) system has not implemented it's intended object in Seoul metropolitan area, still less it didn't impact on diminishing the ridership of urban railway. This paper is focused on analysis of Park and Rail ride user survey of travel behavior and trip chain. We propose the ideal location of P&R in Seoul and stratagies to increase the utilization of P&R.

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A Study of Integrated Evaluation of System Lighting and User Centered Guideline Development - Focused on the Lighting Design Method for Office Space - (시스템조명 통합평가 및 사용자 맞춤형 가이드라인 개발 연구 - 사무공간 설계방법을 중심으로 -)

  • Kim, Ju-Hyun;Ko, Jae-Kyu;Cho, Mee-Ryoung
    • Korean Institute of Interior Design Journal
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    • v.23 no.6
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    • pp.78-86
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    • 2014
  • Lighting in indoor space is being changed to system lighting converged with IT technology. Office space lighting with incandescent lamps and fluorescent lamps was completed through overall lighting plan by illumination in most cases, but convergence between LED lighting and IT technology enables the technology of responding to user requirements to be realized. Optical physical quantity suitable for humans and the lighting environment in accordance with user's sensibility, based on space function and user's behavior, would contribute to the improvement of service productivity, energy reduction, and enhancement of emotional satisfaction by providing user optimized lighting solution. Thus, user-customized system lighting guidelines to be applied with integration indicators of optics and sensibility are required. For the design elements required by users, environmental factors, product characteristics, optical characteristics, and sensibility factors are drawn from the design cases for office space and the survey, and the design check list and evaluation indicators are considered to reflect the requirements in the design and requirement indicators to give integrated satisfaction for optics and sensibility are developed. Purpose-centered design method from the user's viewpoint is applied to function-focused design through scenario, and it should be applied flexibly, as the new lightning design method solutions, to the concept design stage of space lighting design and device development. This paper, therefore, presents user-customized guidelines by pursuing the optics and sensibility evaluation and design method combining the requirement conditions and scenario, to be used for lighting content development and design.

Exploration of User Experience Research Method with Big Data Analysis : Focusing on the Online Review Analysis of Echo (빅데이터 분석을 활용한 사용자 경험 평가 방법론 탐색 : 아마존 에코에 대한 온라인 리뷰 분석을 중심으로)

  • Hwang, Hae Jeong;Shim, Hye Rin;Choi, Junho
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.517-528
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    • 2016
  • This study attempted to explore and examine a new user experience (UX) research method for IoT products which are becoming widely used but lack practical user research. While user experience research has been traditionally opted for survey or observation methods, this paper utilized big data analysis method for user online reviews on an intelligent agent IoT product, Amazon's Echo. The results of topic modelling analysis extracted user experience elements such as features, conversational interaction, and updates. In addition, regression analysis showed that the topic of updates was the most influential determinant of user satisfaction. The main implication of this study is the new introduction of big data analysis method into the user experience research for the intelligent agent IoT products.

A Study on User Satisfaction by Perceived Performance of Ecological Learning Center (생태학습장 이용객의 지각된 성과에 의한 만족도 연구)

  • Park, Chung-In;Kim, Jong-Hae
    • Journal of Environmental Science International
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    • v.19 no.8
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    • pp.1057-1066
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    • 2010
  • An ecological learning center is defined as a place which can establish the correct relationship between human and environment. Human can learn ecosystem and importance of environment throughout observation of nature and participation in program of ecological learning center. The most important aspects of ecological learning center planning are to reflect on user's demand and preservation of ecosystem. The prime goals of this study is to analyze user's characteristics in the Young Wheol Mulmurigol Ecological Learning Center. The second goal of this study is to find out the satisfaction model based on user's perceived performance of each program and facility in the center. For this study, questionnaire survey with 204 individuals was completed. The data from the questionnaire were analyzed statistical method by SPSS. There are several significant results from the study as following First, this ecological learning center as a newly operating facility is used not for educational purpose but for resting and relaxation purpose. It is due to that the most of users in this center are package tourists with historic scenes. Second, user's perceived performance evaluated by 23 attributions of programs and facilities, and these attributions could be classified by 5 factors such as environment friendly design, educational function, preservation of environment, provision of various bio-top and provision of resting area. Third, the user satisfaction model indicates that user satisfaction is depended on various factors such as preservation of environment, provision of various bio-top, provision of resting area. Among these factor affecting the satisfaction, provision of various bio-top is the most influence on user satisfaction.

A Study on Factors to the Non-Use of Public Libraries in Users, Former Users and Non-Users (공공도서관 비이용 요인에 관한 연구: 이용자, 이용 중단자, 비이용자를 중심으로)

  • Kim, Hayana;Kim, Giyeong
    • Journal of the Korean Society for information Management
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    • v.31 no.3
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    • pp.201-226
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    • 2014
  • This study aims to develop measures to turn former users and non-users of public libraries back into users by understanding the differences between the user, former user and non-user groups in terms of their perceptions to public libraries, as well as the differences between these groups in their perceptions regarding the factors to non-use of public libraries. A literature review and statistical analysis of the results from a questionnaire survey were conducted to identify the differences. The results from the statistical analysis showed significant differences between the user, former user and non-user groups in terms of their perceptions to public libraries and the non-use factors. From the results, we could categorize the factors into common non-use factors, non-use-only factors, and use interrupt factors, and we develop suggestions to improve the factors in order to move non-users and former users to frequent users of the public libraries.

Smartphone Application's User Interface Design, User's Cognitive Functions, and Work Performance (사용자 인지기능을 매개로 스마트폰 애플리케이션의 사용자환경 디자인이 애플리케이션 이용성과에 미치는 영향)

  • Jung, Wonjin;Yim, Hyung-Rok
    • The Journal of Information Systems
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    • v.23 no.3
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    • pp.1-23
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    • 2014
  • Nowadays, smartphones have become a portable multimedia computer because of a variety of useful applications in our daily lives, which can be downloaded and installed easily in smartphones. Despite of the fact that, however in the IS literature there has been little research on smartphone applications' user interface design. Specifically, there has been little understanding about smartphone users' cognitive functions as a mediating variable in the relationship between the user interface design of smartphone applications and users' work performance with the applications. Thus, the research aims of this study are to examine 1) the effects of the user interface design attributes including simplicity, consistency, and metaphor on the compliance with or the extension of users' mental models representing users' cognitive functions, and 2) the effects of the users' cognitive functions on their work performance with the applications. A survey was conducted and Structural Equation Modeling(SEM) was employed to analyze the data. The results of this study showed that two of the user interface design attributes, simplicity and consistency, strongly affected users' cognitive functions. In addition, users' cognitive functions significantly influenced users' work performance. However, there was no relationship between the metaphors in the user interfaces of smartphone applications and the compliance with users' mental model. This study contributed theoretically not only to explore users' mental models that are rarely investigated in the IS field, but also to add some findings related to users' cognitive functions to the IS literature. This study also can help practitioners to develop more user friendly user interfaces of smartphone applications by suggesting the design attributes, such as simplicity, consistency, and metaphor.