• Title/Summary/Keyword: user engagement

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The Effect of Alternative Material Satisfaction of the Visually Impaired on the Social Participation and Mediation Effect of Self-Efficacy (시각장애인의 대체자료 이용 만족도가 사회참여에 미치는 영향과 자기효능감의 매개효과)

  • Park, Yeon Ju;Ha, Kyung Hee
    • 재활복지
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    • v.18 no.4
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    • pp.75-93
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    • 2014
  • This study attempted to verify the impacts of the level of satisfaction in the user of alternative materials among people with visual impairment on their social participation, and the mediation effect of self-efficacy during such process. The subject of the study was the visually impaired who were live in Gyeonggi Province and were registered in the Korea Blind Union. The data of final 120 participants through a telephone survey were analyzed. The subject of the study used the recorded materials the most for the purpose of leisure and information research mainly at the braille library. The analysis of the mediation effect demonstrated that the level of satisfaction in the user of alternative materials among people with visual impairment had a statistically significant influence on social participation, and self-efficacy had a full mediation effect. These results imply the importance of alternative materials to assure the right to information access which can ultimately expand the social engagement of the visually impaired. Based on these study results, political suggestions are proposed to vitalize alternative materials in the future.

Improvement of Cognitive Rehabilitation Method using K-means Algorithm (K-MEANS 알고리즘을 이용한 인지 재활 훈련 방법의 개선)

  • Cho, Ha-Yeon;Lee, Hyeok-Min;Moon, Ho-Sang;Shin, Sung-Wook;Chung, Sung-Taek
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.18 no.6
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    • pp.259-268
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    • 2018
  • The purpose of this study is to propose a training method customized to the level of cognitive abilities to increase users' interest and engagement while using cognitive function training contents. The level of cognitive ability of the users was based on the clustering based on the users' information and Mini-Mental Statue Examination-Korea Child test score using the K-means algorithm applied collaborative filtering. The results were applied to the integrated cognitive function training system, and the contents order and difficulty level of the cognitive function training area were recommended to the user's cognitive ability level. Particularly, the contents difficulty control was designed to give a high immersion feeling by applying the 'flow theory' method that users can repeatedly feel tension and comfort. In conclusion, the user-customized cognitive function training method proposed in this paper can be expected to be more effective and rehabilitative results than existing therapists' subjective setting of contents order and difficulty level.

Design and Implementation of Traffic Information Service based on Crowd Sourcing (크라우드 소싱 기반의 교통 정보 서비스 설계 및 구현)

  • Kim, Garam;Park, Dohun;Yoo, Jaesoo;Bok, Kyoungsoo
    • The Journal of the Korea Contents Association
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    • v.22 no.2
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    • pp.1-9
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    • 2022
  • To provide real-time traffic conditions, crowd sourcing based traffic information services in which users directly report and share traffic conditions are being developed. However, the existing traffic information service provides limited traffic conditions because it only shares information reported by specific service participants. In this paper, we design and develop a crowd sourcing based traffic information service that provides real-time traffic conditions by collecting direct reports from users and public traffic conditions. The proposed service allows users to directly report traffic conditions by voice and text, and collects and integrates traffic conditions published by external organizations. The collected traffic conditions are provided in real time through a push service, and new traffic conditions are transmitted when the user's location changes. The proposed service can report traffic conditions and share real-time traffic conditions through an Android app.

Analysis of Instagram Use in Public Libraries and Policy Implications (공공도서관의 인스타그램 게시물 이용 분석과 정책적 시사점)

  • Dahyung Choi;Eungyung Park
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.35 no.2
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    • pp.65-84
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    • 2024
  • As the number of Instagram users continues to grow, an increasing number of public libraries are establishing and maintaining accounts on the Instagram platform. The objective of this study is to classify and analyze the content of Instagram posts from 14 public libraries that are actively engaged on the platform. A classification of post types, divided into seven large, 16 medium, and 76 small categories, was employed to analyze the content of posts on each library's Instagram account from the account's inception to the end of December 2023. The analysis revealed that library posts focused on a few items, including book recommendations, library introductions and news, and event announcements of literary and arts programs. Program event announcements and reviews, book recommendations and reading programs were found to be highly correlated with user engagement and teen reading programs. Based on these findings, it is recommended that future Instagram posts should be more user-centered and interactive, and that libraries should actively promote their events on Instagram and other social media platforms.

Identification with avatar and self-reference effects: Impact on perceived attributes and purchase intentions (아바타와의 동일시가 가상 패션 아이템 속성 지각 및 구매의도에 미치는 영향)

  • Woojin Choi;Yuri Lee
    • Journal of Fashion Business
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    • v.28 no.2
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    • pp.1-14
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    • 2024
  • Within the metaverse platform, users engage in communication with others through 'avatars' reflecting their own identities. Users experience various virtual fashion items through avatars, and the fashion industry anticipates avatars wearing virtual fashion items as an emerging business opportunity. Many fashion brands are currently releasing virtual fashion items specifically designed for avatars. In this study, we examined the impact of user identification with their avatar on their perception of the attributes of virtual fashion items (investment attractiveness, scarcity, playfulness, and aesthetics) and its influence on behavioral intentions. The research involved a survey of 250 females with prior knowledge of the metaverse. Structural equation modeling analysis was conducted to examine research hypotheses and validate the model. The results confirmed that as users within the metaverse perceive greater identification with their avatar, they also perceive the attributes of virtual fashion items more favorably. This finding affirms the self-reference effect, where users positively evaluate objects associated with themselves. Additionally, perceiving the attributes of virtual fashion items was found to be positively linked to purchase intentions for virtual products and actual interest in the brand. Lastly, a higher intention to purchase virtual fashion items was associated with forming a more favorable attitude toward the respective brand. Consequently, this study provides academic and practical implications for marketing strategies within the metaverse, emphasizing the active utilization of avatars and elements that facilitate user-avatar identification for effective engagement.

User Playlist-Based Music Recommendation Using Music Metadata Embedding (음원 메타데이터 임베딩을 활용한 사용자 플레이리스트 기반 음악 추천)

  • Kyoung Min Nam;Yu Rim Park;Ji Young Jung;Do Hyun Kim;Hyon Hee Kim
    • The Transactions of the Korea Information Processing Society
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    • v.13 no.8
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    • pp.367-373
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    • 2024
  • The growth of mobile devices and network infrastructure has brought significant changes to the music industry. Online streaming services has allowed music consumption without constraints of time and space, leading to increased consumer engagement in music creation and sharing activities, resulting in a vast accumulation of music data. In this study, we define metadata as "song sentences" by using a user's playlist. To calculate similarity, we embedded them into a high-dimensional vector space using skip-gram with negative sampling algorithm. Performance eva luation results indicated that the recommended music algorithm, utilizing singers, genres, composers, lyricists, arrangers, eras, seasons, emotions, and tag lists, exhibited the highest performance. Unlike conventional recommendation methods based on users' behavioral data, our approach relies on the inherent information of the tracks themselves, potentially addressing the cold start problem and minimizing filter bubble phenomena, thus providing a more convenient music listening experience.

An Explorative Study on the Social Metadata in Academic Libraries (소셜 메타데이터 활용에 관한 탐색적 연구 - 국내 대학도서관 웹 사이트 분석을 중심으로 -)

  • Park, Heejin
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.24 no.2
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    • pp.231-246
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    • 2013
  • This paper attempts to explore the use of social metadata in academic libraries. A total of 173 academic libraries were examined and analyzed. Various social metadata were reviewed, involved with users' participation and contribution. Error-reports, tagging, recommendations, ratings, reviews, comments, sharing, and community were identified that support selection, sharing and collaboration through social engagement. Suggestions drawn from the findings are offered to utilize social metadata in order to enhance users' contribution and interaction. It is hoped that this exploratory study will provide insight into the use of social metadata in academic libraries.

A Method to Identify How Librarians Adopt a Technology Innovation, CBAM(Concern Based Adoption Model): Focusing on School Librarians' Concern about Digital Textbooks

  • Kang, Ji Hei
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.3
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    • pp.5-23
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    • 2016
  • As new technologies change a society, librarians need to understand and adapt to technology innovations. However, most innovations that librarians are supposed to adopt are government-driven or top-down changes; and there have been very few studies conducted to identify any patterns or consistencies in librarians' perceptions of innovation. This paper, therefore, has two research purposes. First, it introduces the Concern Based Adoption Model (CBAM) as one method to gain a deeper understanding of how librarians see such changes. Second, this study identifies school librarians' concerns regarding digital textbooks in South Korea applying the CBAM theory. The test signifies that school librarians present a typical non-user profile, and the pattern anticipates a potential resistance to digital textbooks. Also, it discovers the less experienced and innovator librarians had higher concerns across every stage. The findings underscore a need of various interventions. The CBAM theory suggests, in terms of intense Stage 0 and 1, it is required for school librarians to have events to gain information about digital textbook implementation. Regarding targeted interventions, since the biggest gaps occurs in Stage 4, Consequence and Stage 5, Collaboration, according to school librarians' experience and adoption style, new school librarians need stronger engagement with the community, which including associations, mentors or peer support, and collaborating with public libraries; innovator school librarians require opportunities to test and present their use of digital textbooks (Hall and Hord 1987).

Online Brand Community and Its Outcomes

  • Ha, Yongsoo
    • The Journal of Asian Finance, Economics and Business
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    • v.5 no.4
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    • pp.107-116
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    • 2018
  • The aim of this study is to delve deeper into the online brand community study. This study tests (a) the effects of online brand community on its outcomes, (b) the impact of value creation practice construct as a whole, (c) the effects of value creating practice construct on the two types of loyalty, loyalty toward the brand and the community. Participants of this study (N=353) are members of four types of online brand communities (e.g., business-to-consumer virtual product support community, firm-hosted online community, user-generated online community, peer-to-peer problem-solving community, and social media based brand community). Data were collected online using Amazon Mechanical Turk from April 10, 2016 to May 10, 2016. The data were analyzed through structural equations modeling using AMOS 20. The three community markers (e.g., consciousness of kind, rituals and traditions, and moral responsibility) and the four value creation practices (e.g., social networking, impression management, community engagement, and brand use) are proved to be significant indicators of online brand community and value creation practice constructs, respectively. Test results showed that strong and effective online brand communities generate value creation practices, and value creation practices enhance brand loyalty. The mediating effects of community loyalty between value creation practices and brand loyalty were revealed.

Improving safety performance of construction workers through cognitive function training

  • Se-jong Ahn;Ho-sang Moon;Sung-Taek Chung
    • International journal of advanced smart convergence
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    • v.12 no.2
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    • pp.159-166
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    • 2023
  • Due to the aging workforce in the construction industry in South Korea, the accident rate has been increasing. The cognitive abilities of older workers are closely related to both safety incidents and labor productivity. Therefore, there is a need to improve cognitive abilities through personalized training based on cognitive assessment results, using cognitive training content, in order to enable safe performance in labor-intensive environments. The provided cognitive training content includes concentration, memory, oreintation, attention, and executive functions. Difficulty levels were applied to each content to enhance user engagement and interest. To stimulate interest and encourage active participation of the participants, the difficulty level was automatically adjusted based on feedback from the MMSE-DS results and content measurement data. Based on the accumulated data, individual training scenarios have been set differently to intensively improve insufficient cognitive skills, and cognitive training programs will be developed to reduce safety accidents at construction sites through measured data and research. Through such simple cognitive training, it is expected that the reduction of accidents in the aging construction workforce can lead to a decrease in the social costs associated with prolonged construction periods caused by accidents.