• 제목/요약/키워드: user' behavior

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The effect of e-commerce platform characteristics on users' purchasing behavior-A case study with Chinese customers (전자상거래 플랫폼 특성이 중국 이용자의 구매행동에 미치는 영향 연구)

  • Shang, Xiao-Li
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.26 no.8
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    • pp.1238-1247
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    • 2022
  • The e-commerce market is growing faster as demand for non-face-to-face shopping increases due to COVID-19. These changes lead to the expansion of various opportunities for consumers, but companies are required to understand consumer characteristics and reflect them in their sales strategies so that they can be competitive in the market. This study examined how the perceived ease and utility of consumers affect the intention to use the platform according to the technology acceptance model (TAM). As a result, it was confirmed that the price competitiveness, awareness, and ease of use of the platform had a significant effect on the utility. In addition, it was confirmed that there was no moderating effect of user characteristics on the effect of ease of use on the platform intention. These results present important implications for a company's sales strategy, and in future studies, it is necessary to expand the study in consideration of more diverse variables.

Utilization of Psychological Tools for Critical Pathway Based Mental Evaluation and Diagnosis (CP 기반 정신 평가 및 진단을 위한 심리검사의 활용)

  • Sunggyu, Hong;Hyun Woo, Lee;Sun-Yong, Chung;Jong-Woo, Kim
    • Journal of Oriental Neuropsychiatry
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    • v.33 no.4
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    • pp.377-388
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    • 2022
  • Objectives: For diagnosis and evaluation, evaluation tools are needed. Various tools can be used to diagnose and evaluate mental disorders. Among them, psychological tests are widely used. For Korean Standard Classification of Diseases (KCD) diagnosis, psychological tests are also required. Currently developed critical pathway (CP) presented tools for diagnosis and evaluation of mental disorders. The CP suggests the use of tools based on the Clinical Practice Guideline (CPG). Therefore, CPG-based tools should be able to be used in the clinical scene of Korean Medicine for diagnosing and evaluating mental disorders according to CP. Methods: Tools suggested by CPs are summarized. The degree of utilization of tools in CPGs is also summarized. A review was conducted by Korean Medicine neuropsychiatrist experts on tools and user's usage plan. Results: As a result, developed CPs suggested using 19 tools for anxiety disorder, 13 tools for insomnia), 12 tools for Hwabyeong, and 9 tools for dementia. In CPG, 48, 34, 44, and 44 tools were used for anxiety disorder, insomnia, Hwabyeong, and dementia, respectively. Among tools presented in CP, HAM-A, HAM-D, CGI, SAS, and TESS for anxiety disorder, CPG, ISI, and PSQI for insomnia disorder, CPG, STAI, and STAXI for Hwabyeong were frequently used in CPG. For dementia CPG, MoCA, MMSE, HDS, ADL, and ADAS-cog were frequently used. Among them, MoCA, ADL, and ADAS-cog were suggested tools in CP. Conclusions: As a result of analyzing tools suggested and used in the developed CPs and CPGs, it was verified that various tools were used in each study. Most of them were symptom and behavioral evaluation scales. Therefore, symptoms and behavior evaluation scales used more frequently should be able to be used in the clinical scene of Korean Medicine.

A Design of AI Cloud Platform for Safety Management on High-risk Environment (고위험 현장의 안전관리를 위한 AI 클라우드 플랫폼 설계)

  • Ki-Bong, Kim
    • Journal of Advanced Technology Convergence
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    • v.1 no.2
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    • pp.01-09
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    • 2022
  • Recently, safety issues in companies and public institutions are no longer a task that can be postponed, and when a major safety accident occurs, not only direct financial loss, but also indirect loss of social trust in the company and public institution is greatly increased. In particular, in the case of a fatal accident, the damage is even more serious. Accordingly, as companies and public institutions expand their investments in industrial safety education and prevention, open AI learning model creation technology that enables safety management services without being affected by user behavior in industrial sites where high-risk situations exist, edge terminals System development using inter-AI collaboration technology, cloud-edge terminal linkage technology, multi-modal risk situation determination technology, and AI model learning support technology is underway. In particular, with the development and spread of artificial intelligence technology, research to apply the technology to safety issues is becoming active. Therefore, in this paper, an open cloud platform design method that can support AI model learning for high-risk site safety management is presented.

Factors Influencing the Success of Mobile Payment in Developing Countries: A Comparative Analysis of Nigeria and Kenya Mobile Payment Users

  • Bitrus, Stephen-Aruwan;Lee, Chol-Ho;Rho, Jae-Jeung;Erdenebold, Tumennast
    • Asia-Pacific Journal of Business
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    • v.12 no.3
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    • pp.1-36
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    • 2021
  • Purpose - This empirical study, aims to identify the determinants of adoption and acceptance of mobile payment as to understand why it is successful in some countries in Sub-Saharan Africa but failing in others. A comparative study of a successful mobile payment service and a purported failed one was done as to have some insights to the factors affecting acceptance of the technology. Design/methodology/approach - The strength of three notable theories: theory of diffusion of innovation (DOI), the extended unified theory of user acceptance of information technology (UTAUT2) and self-efficacy theory were use. The self-efficacy of government support inclusion as, a moderating variable in the form of infrastructure, securing transaction and price value revealed the relevance of government in the success of mobile payment service. By means of a field survey of 705 subjects in two separate regions of Africa (East and West), the data was collected and use to test the research model. Findings - The study result shows the importance of the moderating factor of government support to the success of mobile payment of any nation. The result also shows the importance of the perception of relative advantage, compatibility, complexity, social influence as already revealed by other studies. Research implications or Originality - Mobile payment success in some part of Sub-Saharan Africa is well known but also suggested to fail in some Sub-Saharan African countries. Buttressing the need for understanding of the factors affecting mobile payment acceptance. This article empirically examined the factors influencing the success of mobile payment, and we implicated that if the implementation of mobile payment is to be successful for mobile commerce in any nation, adoption, acceptance and use by its citizen is imperative.

Artifacts Analysis of GoToWebinar and GoToMeeting (화상 회의 애플리케이션 GoToWebinar 및 GoToMeeting 아티팩트 분석 )

  • Soojin Kang;Giyoon Kim;Yangsun Lee
    • Journal of Platform Technology
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    • v.11 no.1
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    • pp.11-22
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    • 2023
  • Various video conferencing and collaboration applications have emerged due to the global epidemic of new viral infections. In addition to real-time video conferencing, video conferencing applications provide features such as chat and file sharing on various platforms. Because various personal information is stored through functions such as chatting, file and screen sharing, these video conferencing applications are the major target of analysis from a digital forensic investigation. In the case of applications that provide cross-platform, the form of stored data is different depending on the platform. Therefore, to utilize data of video conferencing application for forensic investigation, preliminary research on artifacts stored by platform is required. In this paper, we used the video conferencing applications GoToWebinar and GoToMeeting and analyzed the artifacts generated. As a result, we list the main data from a digital forensic investigation. We identify data stored for each platform provided by GoToWebinar and GoToMeeting and organize artifacts that can estimate user behavior. Also, we classify the data that can be acquired according to the role and environment within the video conference.

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A Study on the Zoning of Wards and Intensive Care Units (ICUs) in the Infectious Disease Hospital (감염병전문병원의 병동부 및 중환자부 영역 구성에 관한 연구)

  • Lee, Joorang;Chai, Choul Gyun
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.29 no.3
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    • pp.17-28
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    • 2023
  • Purpose: This study aims to provide basic data for the future construction plans of the Infectious Disease Hospitals by analyzing the area composition and required room ratios in the wards and ICU of currently under-construction infectious disease hospitals. Methods: 3 Methods have been used in this paper. 1) This study conducted a literature review on major considerations and related guidelines for hospitals specializing in infectious diseases using existing data. 2) Based on the objects and activities of the hospital space, zones and areas were set for each department according to infection control. 3) Based on the established zones and areas, basic plan drawings of three hospitals specializing in infectious diseases currently under construction were collected and architectural drawing analysis was performed. Results: 1) Infectious Diseases Hospital must have a spatial organization that can accommodate patient isolation, infection control, efficiency of medical service, and changes. 2) Zones for infection control are divided into negative pressure and non-negative pressure zones based on airborne precaution isolation. It is divided into clean and contaminated zone according to class of cleanliness by Aseptic technique. Areas are classified by objects (patients, healthcare workers, supplies) and activities (access, medical treatment, support), and a system for organizing space is established based on this. 3) By analyzing the area composition of each departmental area, each required room, and each required space in the wards and intensive care units, it provides basic data for the spatial organization for architectural planning of the infectious disease hospital. Implication: It can be used as basic data when planning related facilities by analyzing the characteristics of the space plan of the required room according to the relationship between activities, movement lines, and operation plans based on user behavior.

Analysis of the Academic Research Trend of e-sports (e스포츠에 관한 연구동향 분석)

  • Oh, Sae-Sook;Kim, Dae-Hoon
    • Journal of Wellness
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    • v.7 no.2
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    • pp.113-121
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    • 2012
  • This study chose the academic journals related with e-sports for analysis among the top tier journals of National Research Foundation of Korea from 2006 to 2011 to check the academic trend Beginning in 2006, the first study of e-sports was published in the journal related with e-sports. So, the studies from 2006 to 2011 were chosen for analysis. Using Research Information Sharing Service(RISS), the keyword 'e-sports' was searched. By virtue of this process, total 27 studies were selected as final analysis. So, the academic trends are as follows. In Korea, the studies related with e-sports have started from the beginning of 2000s with internet and then it spread out via cable TV. And then from the middle of 2000s, e-sports was discussed seriously. The early subject of the studies usually focused on the measurement of e-sports based on the strategic elements as a product. After that, game addiction and violent tendency which were one of the biggest issues were raised as a constant problem and it became the academic studies of user behavior. E-sports became a recreation culture of teenagers so it has been in charge of the role of exit and the problems related with it have continuously appeared. So, the academic studies tend to have departmentalization like immersion, addiction, sociality, self-regulation and etc. But, there was a tendency that the similar contents were repeated in the view point of subject and method while the subjects were departmentalized. So, for the systematic study of e-sports, development of the unique subject, study method and verification process should be conducted continuously.

FE Analysis of Rock-Socketed Drilled Shafts Using Load Transfer Method (유한요소해석을 통한 암반에 근입된 현장타설말뚝의 하중전이거동 분석)

  • Seol, Hoon-Il;Jeong, Sang-Seom;Kim, Young-Ho
    • Journal of the Korean Geotechnical Society
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    • v.24 no.12
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    • pp.33-40
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    • 2008
  • The load distribution and deformation of rock-socketed drilled shafts subjected to axial loads are evaluated by a load-transfer method. The emphasis is on quantifying the effect of coupled soil resistance in rock-socketed drilled shafts using the 2D elasto-plastic finite element analysis. Slippage and shear load transfer behavior at the pile-soil interface are investigated by using a user-subroutine interface model (FRlC). It is shown that the coupled soil resistance provides the influence of pile toe settlement as the shaft resistance is increased to an ultimate limit state. The results show that the coupling effect is closely related to the value of pile diameter over rock mass modulus (D/$E_{mass}$) and the ratio of total shaft resistance against total applied load ($R_s$/Q). Through comparisons with field case studies, the 2D numerical analysis reseanably presented load transfer of pile and coupling effect due to the transfer of shaft shear loading, and thus represents a significant improvement in the prediction of load deflections of drilled shafts.

Object detection within the region of interest based on gaze estimation (응시점 추정 기반 관심 영역 내 객체 탐지)

  • Seok-Ho Han;Hoon-Seok Jang
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.16 no.3
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    • pp.117-122
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    • 2023
  • Gaze estimation, which automatically recognizes where a user is currently staring, and object detection based on estimated gaze point, can be a more accurate and efficient way to understand human visual behavior. in this paper, we propose a method to detect the objects within the region of interest around the gaze point. Specifically, after estimating the 3D gaze point, a region of interest based on the estimated gaze point is created to ensure that object detection occurs only within the region of interest. In our experiments, we compared the performance of general object detection, and the proposed object detection based on region of interest, and found that the processing time per frame was 1.4ms and 1.1ms, respectively, indicating that the proposed method was faster in terms of processing speed.

Design and Implementation of Educational Embedded Network System (교육용 임베디드 네트워크 실습 장비의 설계 및 구현)

  • Kim, Dae-Hee;Chung, Joong-Soo;Park, Hee-Jung;Jung, Kwang-Wook
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.10
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    • pp.23-29
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    • 2009
  • This paper presents the development of embedded network educational system. This is an educational equipment which enables user to have training over Network Configuration and Embedded network programming practice on Internet environment. The network education system is developed on embedded environment. based on using ethernet interface. On the development environment. PAX255 VLSI chip is used for the processor, the ADSv1.2 for debugging, uC/OS276 for RTOS. The system software was developed using C language. The ping program provided an educational environment for the student to compile and load it to run after doing practice of demonstration behavior. Afterwards programming procedure starts the step-by-step training just like the demonstration function. In other words, programming method how to design the procedure of ARP operation and ICMP operation is explained.