• 제목/요약/키워드: use behavioral

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Factors Affecting the Behavioral Intention and Behavior of Using E-Wallets of Youth in Vietnam

  • PHAN, Trong Nhan;HO, Truc Vi;LE-HOANG, Phuong Viet
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.295-302
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    • 2020
  • The study examines an empirical case that explores the key constructs of the Unified Theory of Acceptance and Use of Technology (UTAUT) (Venkatesh, Morris, Davis & Davis, 2003) and the relationship between security and privacy of the Theory of Perceived Risk (TPR) (Bauer, 1960). This study employs survey data of 200 young Internet users aged 18 to 25. The study was conducted through two steps: preliminary research by qualitative research method to form the official research scale then formal research by quantitative research method using CFA and SEM to test the research model. The research results show that performance expectancy and social influence significantly predict behavioral intention to use e-wallets in payment. In contrast, the factors, namely, security and privacy, and effort expectancy, are statistically insignificant on behavioral intention. Nevertheless, the facilitating conditions factor still affects the behavior of using e-wallets. The study proposes a model to generalize the online payment environment through the integration of UTAUT and TPR models that are important for online payment management and researchers in the technology environment. The findings of this study suggest that social influence significantly affects the intention of young people to use e-wallets instead of security and privacy.

The Effect of Airport Self-Service Characteristics on Passengers' Technology Acceptance and Behavioral Intention

  • KIM, Jong-Hyeon;PARK, Jin-Woo
    • 유통과학연구
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    • 제17권5호
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    • pp.29-37
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    • 2019
  • Purpose - This paper analyzes the effects of the SST characteristics at airports on behavioral intention through technology acceptance and customer satisfaction, and presents a strategic plan for introducing SSTs to airports providing differentiated services. Research design, data, and methodology - We examine the role of airport self-service characteristics and access the influence of the Technology Acceptance Model (TAM) on both customer satisfaction and behavioral intentions towards SSTs. To do this, a survey is conducted with passengers having used self-service technologies(SSTs) at Incheon International Airport. A total of 400 questionnaires are then analyzed using structural equation modeling. Results - According to the results, of the self-service characteristics, customer satisfaction and behavioral intention were affected by optimism through perceived ease of use, perceived usefulness, and perceived enjoyment and by innovativeness and insecurity through perceived ease of use. Conclusions - According to the results of the study, the purpose of using TBSS in the airport is to save time and convenience. Therefore, it is necessary to closely analyze the differences in technology acceptance by age and generation, increase user self-efficacy, increasing satisfaction through effective management of cognitive and emotional waiting time will have a positive impact on behavioral intentions.

온라인 수업 만족도 및 사용 의도에 미치는 요인들 연구 (Factors Affecting Students' Satisfaction with Online Learning and Intention to Use Online Learning)

  • 엄남현
    • 한국융합학회논문지
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    • 제13권4호
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    • pp.203-211
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    • 2022
  • 코로나 19 팬데믹으로 인해 온라인 교육 시장은 전세계적으로 성장했으며, 온라인 교육은 미래 교육을 지배할 것이라는 예상이다. 본 연구는 온라인 수업 만족도 및 온라인 수업 사용 행동 의도에 영향을 줄 수 있는 인간적 요인으로 자기효능감, 시스템 요인들로 인지된 사회적 실재감 및 인지된 교수 실재감의 효과를 살펴보고 있다. 본 연구에는 수업에서 추가 점수를 받은 조건으로 236명의 학생들이 온라인 서베이에 참여했다. 연구결과, 사회적 실재감과 교수 실재감이 높은 사람들은 사회적 실재감과 교수 실재감이 낮은 사람들보다 온라인 수업 만족 및 온라인 수업 행동 의도가 높은 것으로 나타났다. 또한, 본 연구는 자기 효능감이 높은 사람들은 자기 효능감이 낮은 사람들보다 더 높은 온라인 수업 만족 및 온라인 수업 행동 의도를 보인다는 결과를 밝혀냈다. 본 연구는 온라인 수업에서 학생들의 만족도 및 온라인 교육 사용 의도를 높이는데 있어 이론적 그리고 실무적 시사점을 제공한다.)

Behavioral Intention to Use Wellness Wearables: A Conceptual Model Development

  • Niknejad, Naghmeh;Hussin, Ab Razak Che;Ghani, Imran
    • International Journal of Internet, Broadcasting and Communication
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    • 제10권3호
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    • pp.1-10
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    • 2018
  • Wearable Technology is going to be the biggest buzzword and the next generation of digital revolution in the near future. Wearables have changed the focus of the healthcare industry to prevention programs in order to encourage individuals to be more active and to take the responsibility of their own health. Although, the intention of consumers to use wellness wearables has been growing rapidly, the number of individuals who refuses continued use of such devices increases day-by-day. Diffusion and innovation of new technology could be more efficiently gained by consumer's adoption. So, it is extremely important for providers and designers to understand the impact of positive and negative factors on consumers' intention to use wellness wearables. Moreover, a unified framework is required for better understanding of individuals' behavioral intention for using wellness wearables. Thus, the goal of this study is to identify the potential factors that influence consumers' willingness to use wellness wearables as well as proposing a unified framework based on Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) and Value-based Adoption Model (VAM) with two extra factors, perceived trust and perceived health increase. The findings of this article improves the theoretical understanding of the engaged factors in the proposed research model of the study.

Factors Determining Intention to Continue Using E-HRM

  • NOERMAN, Teuku;ERLANDO, Angga;RIYANTO, Feri Dwi
    • The Journal of Asian Finance, Economics and Business
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    • 제8권2호
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    • pp.1079-1089
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    • 2021
  • The development of information technology has promoted organizational transformation through the utilization of an electronic information system. This research aimed to identify factors that influence continuous intention to use E-HRM. This empirical research applies the Technology Acceptance Model and Cognitive Model for identifying significantly impacted areas of continuous intention to use E-HRM in a highly dynamic environment. The data were collected using questionnaires delivered directly to respondents. The sample was 100 employees of ESQ Group selected through random sampling. The variables used were subjective norms (X1), perceived behavioral control (X2), perceived innovativeness (Y1), cognitive absorption (Y2), satisfaction (Y3), and continuous intention to use E-HRM (Y4). Statistical analysis using Structural Equation Modelling (SEM) with Smart PLS was applied. The results revealed that behavioral control (X2) did not influence the continuous intention to use E-HRM (Y4) and that cognitive absorption (Y2) and satisfaction (Y3) did not significantly influence continuous intention to use E-HRM (Y4). Subjective norms (X1) significantly influenced both perceived innovativeness (Y1) and continuous intention to use E-HRM (Y4), perceived behavioral control (X2) significantly influenced both perceived innovativeness (Y1) and cognitive absorption (Y2), and perceived innovativeness (Y1) significantly influenced both satisfaction (Y3) and continuous intention to use E-HRM (Y4).

Exploring the Psychological Mechanism Underlying the Effect of COVID-19 Information Exposure via Digital Media on COVID-19 Preventive Behavioral Intention

  • Choi, Ji Hye;Noh, Ghee-Young
    • Asian Journal for Public Opinion Research
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    • 제10권2호
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    • pp.76-101
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    • 2022
  • Despite the increasing use of digital media and their powerful impact on risk management during recent outbreaks of emerging infectious diseases, the question of how digital media exposure influences preventive behaviors has not been fully explained. Using the appraisal tendency framework and protection motivation theory as theoretical frameworks, we theorized the affective and cognitive mechanisms under which the differential roles of three negative emotions (fear, anger, worry) on two cognitive appraisals (perceived threat and perceived efficacy) were examined. Based on data collected from a survey of 1,500 South Koreans during the COVID-19 pandemic, we found that while worry and anger increased perceived efficacy, fear reduced perceived efficacy. The results also showed that although exposure to COVID-19 information via digital formats increased preventive behavioral intention in general, digital media use for COVID-19 information had a negative influence on preventive behavioral intention through the sequential mediation of fear and perceived efficacy.

Effects of Grandparenting and Emotional Attachments on the Emotional and Behavioral Disorder Symptoms of Grandchildren

  • Sohn, Byoung-Duk
    • International Journal of Human Ecology
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    • 제10권2호
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    • pp.13-24
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    • 2009
  • The effects of grandparenting involvement and emotional attachments on emotional and behavioral development among adolescents were explored through the use of a UK cross-sectional national data of 1,566 adolescents aged eleven to sixteen years old receiving some form of grandparenting. A correlation and logistic regression analyses yielded results that supported the positive effects of grandparenting on the emotional and behavioral disorder symptoms of adolescents. The results indicate that most selected socio-demographic, grandparenting involvement, and the emotional attachment variables of grandchildren influenced the likelihood of increasing or decreasing emotional disorder symptoms among adolescents. However, no support was found for perceiving emotional attachments with grandparents as a predictor of behavioral disorder symptoms among youth, whereas socio-demographic and grandparenting involvement variables showed significant impacts on behavioral disorder symptoms. The findings highlight the importance of a systematic approach about the socio-demographic characteristics, levels of grandparenting, and emotional attachment levels with grandparents to understand youth cared for by grandparents that experience emotional and/or behavioral disorder symptoms, when intervention or prevention programs are considered.

고3생의 인터넷 사용량에 따른 심리, 행동, 대인관계 특성의 차이 (Differences in High-School Students' Psychological, Behavioral, and Interpersonal Characteristics Depending on the Amount of Time Spent on the Internet)

  • 이미리
    • 대한가정학회지
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    • 제44권7호
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    • pp.11-20
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    • 2006
  • This study investigated the purpose of internet usage among high-school seniors and how their psychological, behavioral, and interpersonal adjustment levels were affected by the amount of lime spent on the internet. The subjects were 572 high-school seniors who participated in the first panel of Korean Education Empolyment Panel (KEEP). The participants were divided into 2 groups: low use group using the internet for less than 30 minutes a day and high un group using the internet for more than 3 hours a day. The adjustment levels of these two groups were compared. The findings were as follows. First, the high use group used the internet to enjoy games, whereas the low use group used the internet to seek schoolwork-related information. Second, the high use group had more negative self-concepts and experienced more stress regarding economic hardship than the low use group. Finally, the high use group watched T.V. longer, studied less, and had more experiences of deviant behaviors, such as bullying, smoking, drinking, and sexual relations.

Validating a Structural Model of Using Mobile Technology for Learning among High School Students

  • YUN, Heoncheol;PARK, Sanghoon
    • Educational Technology International
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    • 제21권1호
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    • pp.1-29
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    • 2020
  • Despite the existing body of literature focusing on the effects of one-to-one mobile technology integration in teaching and learning, research discussed that the determinants of mobile technology acceptance and use in secondary school settings are still unclear. Hence, this study examined the extent to which determinants influence high school students' behavioral intention to use one-to-one mobile technology for learning. The newly proposed model incorporated three additional constructs beyond those in the unified theory of acceptance and use of technology (UTAUT) model, including computer self-efficacy, attitude toward using technology and computer anxiety, as suggested by recent literature. Data were collected from 247 U.S. Midwestern high school students who participated in an online survey. Using a structural equation modeling approach, this study established construct validity for the nine-construct extended UTAUT model to assess high school students' intention to use mobile technology. The results of structural relations in the proposed model showed that their behavioral intention to use mobile technology was significantly predicted by social influence and attitude toward using technology. Also, their strong behavioral intention and facilitating conditions were associated with frequent use of mobile technology in learning. Discussion, implications, and conclusion were addressed in this study.

중국소비자의 스마트폰 사용 의도에 영향을 미치는 요인 (A Study on the Factors Affecting Chinese Consumers' Smartphone Adoption)

  • 쑨전바오;박미연;황금주
    • Journal of Information Technology Applications and Management
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    • 제20권1호
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    • pp.149-171
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    • 2013
  • The purpose of this study is to investigate factors influencing Chinese consumers' intention to adopt Smartphones. This paper examines Smartphone characteristics factors (situational dependence, diversity and security) and consumer personality characteristics (innovation, self-efficacy and familarity) based on the Technology Acceptance Model. The 320 sets of data are tested against the model using SEM (structural equation model). The research results reveal that diversity and security have significant influences on both perceived usefulness and perceived playfulness. According to the data analysis, self-efficacy affects only perceived easy of use, and familiarity positively affects perceived easy of use, usefulness and playfulness. This study finds that perceived easy of use and perceived usefulness have positive influences on behavioral intention to adopt Smartphones, and situational dependence and innovation directly affect the behavioral intention. The perceived cost has a negative impact on the behavioral intention. Research results are discussed, and limitations of the current study and future research are presented.