• Journal of the Korean Society of Clothing and Textiles
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• v.11 no.3 s.25
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• pp.67-77
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• 1987

The purposes of this study were to investigate the relationship between mothers and daughters in sex-role identity and yin-yang clothing behavior as well as the relationship between sex-role indentity and yin-yang clothing behavior Sex-role identy was measured by Bem Sex-Role Inventory (1974) modified and supplemented for this study. For the measurement of yin-yang clothing behavior, researcher developed a questionnaire. Data were collected from 422 women, both college women and her mothers. For the statistical analysis, frequency, distribution, t-test, one-way analysis of variance, Duncan's multiple range test, $x^2-test$, Pearson's correlation coefficients, analysis of covariance. multiple regression analysis were used. The results of this research can be summarized as follows: 1 There was significant difference in yin-yang clothing behavior according to home environmental variables such as family type, mother's employment. 2. There was not significant difference in mother's yin-yang clothing behavior according to mother's sex-role identity. But positive significant relationship was found between daughter's sex-role identity and daughter's yin-fang clothing behavior. 3. Mother's sex-role identity had influence on daughter's sex-role identity And mother's yin-yang clothing behavior had influence on daughter's yin-yang clothing behavior, too. 4. Mother's fin-yang clothing behavior and daughter's sex-role identity directly affected daughter's yin-yang clothing behavior, but mother's sex-role identity indirectly affected daughter's yin-yang clothing behavior.

• Women's Health Nursing
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• v.8 no.3
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• pp.402-411
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• 2002

Purpose: The objective of this study was to identify the effectiveness of continued breast feeding and maternal identity between rooming-in and not rooming-in groups of mothers in post partum care. Method: The subjects were selected by convenient sampling, with 95 women in childbirth completing a questionnaire. The data were collected on the 2nd day after delivery by questionnaire, and after the 4th and 8th weeks by telephone interview. Measures used in this study included general characteristics, breast feeding related characteristics, and the maternal identity scale revised by Koh(1996). The data were analyzed with the SPSS program, and the Chi-test and t-test were used to identify the effect on breast feeding and maternal identity. Results: Continued breast feeding up to 4 weeks after deliverly was not statistically significant between rooming-in and not rooming-in group, but beyond 8 weeks of deliverly, it was significantly different in rooming-in group(p<.01). Maternal identity was significantly higher in rooming-in group than in not rooming-in group(<.01). Conclusion: Mothers preferred rooming-in system because it helped breast feeding and baby care. Rooming-in system provides self confidence in taking care of baby, knowledge about breast feeding and stimulates early phase lactation. We recommend rooming-in system in hospitals to promote breast feeding and maternal identity. Nurses are encouraged to discuss prenatal breast feeding before delivery and rooming-in care should be planned individually for continuation of breast feeding and formation of maternal identity.

• Journal of the Korean Society of Costume
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• v.61 no.10
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• pp.42-54
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• 2011

The study was focused on surveying the cultural identity and the origin of T-shirts, and examining their functions. Six cities were selected to categorize the design motifs of cultural identity appearing in the design of contemporary T-shirts. These cities include a city in France, United Kingdom, Italy, United States and Japan where collections are currently presented at, and also a city in China that has shown a high economic growth as one of the most popular sightseeing cities. Cultural identity was presented in the T-shirts that were examined in this study through diversified design motifs. Motifs used in T-shirt designs to reflect cultural identity included national flags, notable places, letters, names of geographic places, and individuals. A national flag is a motif that signifies national identity and it was used in the front of T-shirts as it is or was just partially used. Also, many world-renowned structures or architectural buildings were applied to T-shirt design. Noted places such as the White House, the Statue of Liberty in the U.S., Tienanmen Square in China and the Eiffel Tower in France were used. The unique characters of language, such as Hangeul in Korea were used as design elements to reflect the structural characteristics of letters. Names of geographic places were used as design elements through the disclosure of the name of a symbolic city or a tourist site in each country. In terms of figures, not only the historical figures or celebrities from each country were used, but the image of bodies and faces that represent each culture were used as well. In addition, this study was used to develop T-shirt designs that reveal the cultural identity of Korea.

• The Korean Journal of Franchise Management
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• v.12 no.3
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• pp.21-34
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• 2021

Purpose: As the visual expression cue that can easily reveal and imprint the brand image to consumers becomes more important, franchise coffee shops are making various efforts to establish design elements and brand identity. Therefore, the purpose of this study is to examine the structural model between design elements, brand identity, brand association, brand personality, and brand image of franchise coffee shops from various angles, and to suggest a plan for using visual elements makes a brand image on the franchise in the future. Research design, data, and methodology: This study tests the structural relationship between design elements, brand identity, brand association, brand personality, and brand image of franchise coffee shops. design elements are divided into three attributes (interior design, product design). And brand identity is divided into two attributes (brand name, brand symbol/logo). In order to achieve the purposes of this research, research model and hypotheses were developed based on previous researches. All constructs were measured with multiple items developed and tested in the previous studies. The data were collected from 380 customers who visited franchise coffee shops and were analyzed through SPSS 26.0 and SmartPLS 3.0 statistical package program. Result: As a result of this study, first, it is confirmed that product design has a positive effect on brand association toward coffee shops. Second, interior design and product design have a positive effect on brand personality. Third, all brand identity have a significant positive impact on brand association and brand personality. Finally, brand association and brand personality of coffee specialty shops have a positive effect on brand image. Conclusions: The following implications of this study are as follows. This study is confirmed that there is an effect of design elements attributes and brand identity attributes on brand association and brand personality. And, the brand image was found to be influenced by brand association and brand personality. This suggests that it can be used to establish visible marketing strategies for franchise coffee shops. Therefore, it is necessary to further improve efforts to raise the level of the brand image through visual factors such as unusual interior design, product packages.

• Journal of Fashion Business
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• v.25 no.4
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• pp.61-78
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• 2021

Gianni Versace is one of the most influential Italian designers between the 1980s and 1990s and a representative person to add sexiness and splendour to Italian fashion. This study aimed to analyze the design identity that resulted in the successful handover to Donatella Versace and to review how effectively differentiated and unique heritage elements of Versace were transferred and operated. Literature reviews were performed to find Gianni Versace's design identity and archive. The scope of this study was Donatella's collection from 2018 to 2020. In particular, Signature, the most remarkable design identity of luxury brands with a visual identity that includes the mark, logo and symbol and design elements such as the item, colour, materials, details, etc., were the special focus. In this study, the elements of the visual identity of the signature were classified with the logo, icon, silhouette, materials, patterns, colours, and changes in details that were applied with the uniqueness and philosophy of the differentiated brand. Donatella Versace empathized with Versace's heritage as the brand heritage recalling Versace's honour in the 1990s and reproduced his honour again by reinterpretation of Versace's design images. Donatella is considered an excellent creative director who leads the brand by keeping the heritage and applying the trends of the times. This study as a case study of Versace has the meaning that Versace has maintained the brand identity starting from Gianni Versace as the first generation and successful takeover after the change of directors upon recreation to meet the modern times.

• The Journal of Korean Academic Society of Nursing Education
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• v.28 no.3
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• pp.248-258
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• 2022

Purpose: This study aimed to identify the mediating effect of professional self-concept on the relationship between nurse's image and career identity, and between satisfaction with the nursing major and the career identity of nursing students. Methods: This study utilized a descriptive methodology, and 205 nursing students attending three universities in Busan Metropolitan City participated in it. Data were collected from self-reported questionnaires between March 26 and April 30, 2022. Data were analyzed with descriptive statistics, an independent t-test, analysis of variance, Pearson's correlation coefficient, and simple and multiple regression using the IBM SPSS 22.0 program and Sobel test. Results: The mean score of career identity was 2.92±0.57 out of a possible 4. Career identity showed a significantly positive correlation with nurse's image (r=.32, p<.001), satisfaction with major (r=.47, p<.001), and professional self-concept (r=.32, p<.001). Additionally, professional self-concept had a partial mediating effect on the relationship between nurse's image (Z=2.44, p<.001), satisfaction with major (Z=2.35, p<.001), and career identity. Conclusion: The results of the study show professional self-concept had a mediating effect on the relationship between nurse's image, satisfaction with the nursing major, and career identity. Based on the study's results, career identity education programs for nursing students need to include nursing image, satisfaction with major, and professional self-concept.

• Journal of Korean Critical Care Nursing
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• v.13 no.3
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• pp.41-50
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• 2020

Purpose : This descriptive research study aimed to identify the factors influencing nursing students' empathy and gender role identity and their effect on communication competence. Methods : Participants were 183 senior nursing students who had completed a clinical practice and simulation-based practical training course. Using the IBM SPSS/WIN 21.0 program, general characteristics were analyzed using descriptive statistics, independent variables were compared with t-tests and 𝑥² tests, and influencing factors on each variable and communication underwent multiple linear regression analysis. Results : Communication competence showed significant correlations with empathy (r=.40, p<.001), gender role identity (r=.53, p<.001), major satisfaction (r=.18, p=.013), and peer relationships (r=.24, p<.001). When gender was entered as a covariate, empathy (t=4.41, p<.001) and gender role identity (t=6.97, p<.001) were identified as predictors affecting communication competence with 36% explanation power (R²=.36, p<.001). Conclusion : The findings of this study suggest that course subjects considering the gender identities of students should be developed through various programs to establish students' identity as nurses and improve their empathy and communication.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.13 no.6
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• pp.3280-3298
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• 2019

Vehicular ad-hoc networks (VANETs) have become increasingly significant in intelligent transportation systems, they play a great role in improving traffic safety and efficiency. In the deployment of intelligent VANETs, intelligent vehicles can efficiently exchange important or urgent traffic information and make driving decisions. Meanwhile, secure data communication and vehicle's identity privacy have been highlighted. To cope with these security issues, in this paper, we construct an efficient anonymous authentication scheme with secure communication in intelligent VANETs. Combing the ElGamal encryption technique with a modified Schnorr signature technique, the proposed scheme provides secure anonymous authentication process for encrypted message in the vehicle-to-infrastructure communication model, and achieves identity privacy, forward security, and reply attack resistance simultaneously. Moreover, except the trusted authority (TA), any outside entity cannot trace the real identity of an intelligent vehicle. The proposed scheme is designed on an identity-based system, which can remove the costs of establishing public key infrastructure (PKI) and certificates management. Compared with existing authentication schemes, the proposed scheme is much more practical in intelligent VANETs.

• Architectural research
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• v.24 no.4
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• pp.93-103
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• 2022

In contemporary housing design, this cultural value has been ignored. Contemporary design has adapted quickly to global trends and houses have gradually lost their cultural identity (GhaffarianHoseini & Dahlan, 2012; Lim, 2001). Nevertheless, traditional housing culture persists in people's behavior and thoughts. Therefore, there is currently a pressing need to rebuild cultural identity in housing for cultural sustainability. This study aimed to analyze the traditional culture which was maintained, then transformed and disappeared in housing design through the quantitative survey and explore the cultural identity of Malaysian housing as a result. A quantitative survey was distributed to mothers of 129 married households living in a metropolitan area of Kuala Lumpur in August 2019. As a result, it was found that hosting guest was important even though the designated space (serambi) was disappeared. The LD/K layout, separating kitchen from living and dining area was philosophical and practical culture, still strong among older generation, but weakened among younger generation. To accommodate the traditional habit of diverse household work, wet kitchen, utility space for washing machine & drying, and outdoor space were needed to design carefully. When applied to future housing design, the findings will contribute to enhancing quality of life by strengthening residents' sense of place and social cohesion and by providing a culturally inherent design that eases the effects of globalization.

• Proceedings of the Korea Information Processing Society Conference
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• 2022.11a
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• pp.559-561
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• 2022

인공지능 시대에 들어서면서 개인 맞춤형 환경을 제공하기 위하여 사람의 감정을 인식하고 교감하는 기술이 많이 발전되고 있다. 사람의 감정을 인식하는 방법으로는 얼굴, 음성, 신체 동작, 생체 신호 등이 있지만 이 중 가장 직관적이면서도 쉽게 접할 수 있는 것은 표정이다. 따라서, 본 논문에서는 정확도 높은 얼굴 감정 식별을 위해서 Convolution Block Attention Module(CBAM)의 각 Gate와 Residual Block, Skip Connection을 이용한 Identity- CBAM Module을 제안한다. CBAM의 각 Gate와 Residual Block을 이용하여 각각의 표정에 대한 핵심 특징 정보들을 강조하여 Context 한 모델로 변화시켜주는 효과를 가지게 하였으며 Skip-Connection을 이용하여 기울기 소실 및 폭발에 강인하게 해주는 모듈을 제안한다. AI-HUB의 한국인 감정 인식을 위한 복합 영상 데이터 세트를 이용하여 총 6개의 클래스로 구분하였으며, F1-Score, Accuracy 기준으로 Identity-CBAM 모듈을 적용하였을 때 Vanilla ResNet50, ResNet101 대비 F1-Score 0.4~2.7%, Accuracy 0.18~2.03%의 성능 향상을 달성하였다. 또한, Guided Backpropagation과 Guided GradCam을 통해 시각화하였을 때 중요 특징점들을 더 세밀하게 표현하는 것을 확인하였다. 결과적으로 이미지 내 표정 분류 Task에서 Vanilla ResNet50, ResNet101을 사용하는 것보다 Identity-CBAM Module을 함께 사용하는 것이 더 적합함을 입증하였다.