• Journal of the Korean Geographical Society
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• v.43 no.6
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• pp.938-950
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• 2008

This study was to investigate if there were any significant relationships between cultural destination selection attributes and travel satisfaction according to segmented groups of cultural destination attributes. Survey questionnaire was developed based on the previous study and data were collected from on site survey, which was one of the famous cultural tourism destination in Korea such as Booyoe and Kongjoo. Six dimensions of cultural destination attributes were identified from factor analysis and three different segmented groups were determined from cluster analysis. Then, Multiple regression analysis conducted with six destination attributes as independent variables and one travel satisfaction as dependent variable, while Fisher's Z score for three segmented groups were considered as moderator's variable. The results showed that cultural destination attribute affected respondents' level of travel satisfaction and there was differences among segmented groups in terms of their affecting factors to the travel satisfaction. These findings suggested that there were different segmented groups of cultural destination selection attributes and each group pursued different cultural travel products and services.

• Journal of Korean Society of Transportation
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• v.30 no.3
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• pp.71-82
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• 2012

This study analyzed factors affecting daily travel times at each stage of commuters' life cycle. In this study, travel times were dealt with in the context of trip chain. That is, the travel time was defined as the total amount of time commuters had spent to move for daily activities from leaving to coming back home. A commuter's life cycle was divided into 6 stages on a basis of both householder's age and family type: i.e., the unmarried youth period, the family forming period, the children education period, the children youth period, the children independence period, and the aged period. Variables such as commuting times, home-based trip cycle recurrences, and the number of stops differed for each stage of life cycle, the latter of which represents how many places a commuter dropped by during a trip cycle. Several factors were found to affect commuting times at each stage of life cycle as a result of applying a Cox proportional hazard model. The empirical study was conducted using 2010' household travel survey data collected from Gyeonggi-do.

• Information Systems Review
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• v.25 no.2
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• pp.1-30
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• 2023

This study analyzes and examines the travel behavior of Chinese people in Korea through a questionnaire survey of Chinese people who are long-term residents in Korea using Xiaohongshu App (RED). In this study, we add some variables to the MTEs (Memorable Tourism Experiences) model to analyze the travel behavior of Chinese people who are in Korea for a long period of time. We also chose to survey the users of Xiaohongshu App (RED), a popular software in recent years, and found the following findings in 240 valid questionnaires: (1) Scenery, Entertainment, and Informativeness have positive effects on people sharing travel experiences, while interaction does not. (2) Sharing travel experiences had a positive effect on travel satisfaction and the intention to go to other destinations, and travel satisfaction had a positive effect on the intention to go to other destinations. This paper extends the literature on tourism by combining MTEs and UGC (User-Generated Content) models, and also provides relevant suggestions for further research on the travel behavior of foreigners in Korea.

• Journal of Korean Academic Society of Home Health Care Nursing
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• v.10 no.1
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• pp.52-57
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• 2003

The purpose of this study was to evaluate appropriateness of home health care travel cost. For the evaluation, investigated the operating costs of vehicles used by home care nurses and then were components of home care nurses's annual salaries. Travel costs were then calculated based on actual travel expenses of home health care service. Actual data of 23 hospital-based home care agencies between July, 2002 to December, 2002 were collected for the analysis of the travel costs. The results of this study are : 1) For home visit, 65% of home care agencies turned out to be using only hospital owned cars, and 17.1% be depending purely on home care nurses' cars. On average, 1.9 cars used for home visit. 2) Out of 89 agencies, 23 agencies responded to the travel cost survey. Total maintenance cost of a car per month was 381,457 won. 3) Average per visit personal expenses of home care nurses during travel time turned out to be 7,124won assuming 8 working hours per day, 4 visits per day, and 30 minuets of travel time for each visit. 4) Total home health care travel cost per visit was 12,069 won, which was the sum of actually paid travel cost of 4,945 won and personal expenses during travel time of 7,124. In conclusion. we reckon that current compensation price of home care nurses' travel is inappropriate because total home health care travel costs of 12,069 won per visit turned out to be 2.1 times of currently prevailing standard compensation price of 5,830 per visit.

• Proceedings of the KSR Conference
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• 1998.05a
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• pp.203-210
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• 1998

Rail transport has grown over the Past decades, and rail networks have highly concentrated in urban area, and it is possible for rail passengers to choose a route anions a number of alternative routes. Analysis of factors influencing the choice of route, are required to estimate the rail travel demand of each route. In this paper, we describes route choice model for the transit assignment and characteristics of the route choice(i.e., by relative travel time and fares), and attempts to estimate travel demand of new rail transit based on the slated preference(SP) survey data of Nanko Porttown, which is located in Osaka, Japan.

• Journal of Smart Tourism
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• v.1 no.2
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• pp.37-46
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• 2021

The travel-related applications on a smartphone help tourists make a reservation before their trip conveniently; use a map, direction guidance, and translation services during the travel; evaluate and recommend travel services communicating with others after their journey. This study examines the relationships among affordances and constraints provided by the mini-program, users' perceived value, and travel-related mini-program (TRMP) usage by analyzing the structural equation modeling. An online questionnaire was developed from the available scales in the published literature. A total of 651 TRMP users responded to the survey, and 448 valid responses were included for analysis. Affordance, including physical, cognitive, sensory, and functional affordance, significantly influenced the hedonic value of TRMP; utilitarian value except for cognitive affordance. There were negative relationships between unfamiliarity and both types of value. The utilitarian and hedonic value of TRMP significantly influenced both the exploitative and explorative use of TRMP. Travel-related mobile applications are dramatically increased in the tourism field. This research sheds light on TRMP usage, as a new and smart device, from a user's perspective based on the affordance theory. This study represents a valuable direction regarding the emerging travel-related online platforms in tourism.

• Journal of Smart Tourism
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• v.1 no.3
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• pp.31-44
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• 2021

The emergence of the digital economy and easy accessibility to Web 2.0 tools has seen an expansion of the influencer ecosystem within the travel and tourism industry. Founded on the principles of reference groups and peer reference there is a growing trend amongst industry practitioners who are now opting to move away from many of the traditional approaches used to market their products and services and are instead taking advantage of the concept of e-word-of-mouth (eWOM). Whilst there is a growing body of academic literature addressing the notion of influencer marketing, there is little understanding of influencer marketers themselves. Consequentially, this study addresses this gap in the literature through the quantitative examination of those who promote products, services, or companies by distributing eWOM through their online digital channels and presence; otherwise known as travel influencers. A quantitative research approach involving an online survey yielded 255 responses from travel influencers. The research findings indicate that those who work in this field prefer not to be awarded the label "travel influencer," focusing instead on their specific method of influencing, such as blogging and vlogging or sharing Instagram updates. The research also demonstrates how the new influencers have a strong role in generating travel urge and desire. The research contributes to the wider body of academic literature and travel industry practitioners by establishing the general profile of influencers and their increasingly specialized role in tourism and hospitality marketing.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.8
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• pp.181-189
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• 2021

The COVID-19 pandemic has impacted the tourism industry due to the resulting travel restrictions as well as a slump in demand among travelers. The tourism industry has been massively affected by the spread of coronavirus, as many countries have introduced travel restrictions in an attempt to contain its spread. In Vietnam, the government has largely been credited for the country's success in keeping COVID-19 transmission rates under control. Early awareness of the pandemic, appropriate, drastic, and people-centric measures, as well as public support, are the main factors behind the success of Vietnam. In that context, it is observed that people's travel demand has bounced back and this research will examine factors driving the public's travel intention in the post-crisis (pandemic) period. The survey was conducted on the Internet using questionnaires designed in the Google platform. Data was collected from April 16 to May 31, 2020, from 154 Vietnamese participants. Research findings demonstrate 4 direct and indirect determinants of travel intention. The strongest effects come from perceived behavioral control which is influenced by subjective well-being. Perceived risk negatively correlates with Self-efficacy and subjective well-being. Conducted in the context of post-COVID-19, the research implies that once the pandemic has been controlled, perceived risks, although still exist, insignificantly influence the public's travel intention.

• Journal of Environmental Science International
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• v.10 no.3
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• pp.173-178
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• 2001

The aim of this paper is to evaluate users benefit values of theme park using Travel Cost Method with special reference to Woobang Tower Land in Taegu for the estimation of economic values. This research is mainly based on questionnaire survey of 100 users of the theme park. Socio-economic factors such as income, year of education, annual income, age and money(travel cost) are analysed from 5 residential areas of the respondents. Multiple regression analysis was used for the evaluation of annual number of park visitings based on the analysis. The regression model shows NV = $\alpha$+$\beta_1$TC+$\beta_2$INC+$\beta_3$EDU+$\beta_4$AGE (NV : Annual Number of Visitings, TC : Travel Cost, INC : Annual Income, EDU : Years of Education, AGE : Age). Regarding to visitors demand curve based on the equation showed that annual economic values of Woobang Tower Land was estimated as 50billion Korean Won.

• Knowledge Management Research
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• v.15 no.1
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• pp.45-63
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• 2014

Due to advance in Internet technology, most tourists tend to search travel information in the Online Travel Communities(OTC). Given this new paradigm in terms of finding travel information, most of relevant studies in this area are still dealt with explaining tourists' behaviors regardless of the types of communications. Therefore, to overcome some limitations in previous studies, we attempt to examine the relationships between both formal and informal communications and tourists' behavioral changes in the OTC context. Specifically, we developed a research model by employing the PPM(push-pull-mooring) framework and tested it to understand why and how tourists' behaviors might be changed. Survey data collected from 323 online tourists were used to test the model the model using SEM(structural equation modeling). The implications of our empirical findings for both research and practice are discussed.